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May 5, 2025 8 mins

If you're wondering whether a platform is really necessary to land a literary agent or traditional book deal, especially as a nonfiction author—this episode is for you.

You’ve probably heard conflicting answers. Some say you need thousands of followers. Others say it doesn’t matter. So what’s the truth?

In this episode of Your Path to Publish, we’re cutting through the confusion and breaking down what agents actually want to see, what “platform” really means, and how to build momentum—even if you're starting from scratch.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

  • What a platform actually is (hint: it’s more than social media)
  • How platform expectations vary by nonfiction category (prescriptive, memoir, academic)
  • Simple steps to show agents you're building momentum, even without a massive following
  • What to avoid when presenting your platform in a proposal

If you’ve been stressing about your email list size or Instagram following—take a breath. You might have more of a platform than you think.

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

Join the Author Edge Membership and connect with like-minded authors to learn how to publish your book, build your author brand, and book marketing. Join Today

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