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June 2, 2025 10 mins

Top Strategies on How to Market a Self-Published Book

You hit publish on your book—now what? Whether you're on a tight budget or just overwhelmed by options, marketing your book doesn't have to be complicated or chaotic.

In this episode of Your Path to Publish, Zach breaks down a simple, proven framework for self-published authors to build visibility, attract readers, and start selling books. From your author brand to advanced tools like ads and influencers, this episode will help you build a strong marketing foundation that scales over time.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

  • Why your author brand, website, and email list are the foundation of any successful book marketing strategy
  • The biggest mistakes authors make when starting to market their books—and how to avoid them
  • Practical tactics you can start today to get your book in front of more readers without burning out

If you're ready to move your book forward and finally feel confident about your marketing plan, don’t miss this episode.

Learn more about Your Path to Book Publishing by visiting Juxtabook.com and discover if traditional publishing, self-publishing, or hybrid publishing is right for you.

Join the Author Edge Membership and connect with like-minded authors to learn how to publish your book, build your author brand, and book marketing. Join Today

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