January 15, 2025 • 30 mins
In this episode, Bennett Maxwell chats with Russ Warner, CEO of Ghost Longboards, a custom clear longboard company from Pleasant Grove, Utah. Russ talks about how he turned his love for skating into a thriving business, starting with a homemade plexiglass board from his neighbor.
Hear how a viral TikTok video brought in thousands of orders overnight, leading to a whirlwind of production chaos, pop-up workstations in his house, and a crash course in scaling fast during COVID. Russ also shares valuable lessons on launching a business, adapting to customer needs, and the importance of hard work.
If you’re curious about longboards or just love hearing real stories of building a business from scratch, this episode is a must-listen.
Connect with Russ
Website: www.ghostboards.com
Email: Russ@ghostboards.com
Connect with Bennett
Instagram: @bennettmaxwell35
LinkedIn: linkedin.com/in/bennett-maxwell-703717126/
Subscribe to Deeper Than Dough
Apple Podcasts: https://shorturl.at/bjozA
Spotify: https://shorturl.at/klE37
Don't forget to like and subscribe to never miss a weekly episode!
Hear how a viral TikTok video brought in thousands of orders overnight, leading to a whirlwind of production chaos, pop-up workstations in his house, and a crash course in scaling fast during COVID. Russ also shares valuable lessons on launching a business, adapting to customer needs, and the importance of hard work.
If you’re curious about longboards or just love hearing real stories of building a business from scratch, this episode is a must-listen.
Connect with Russ
Website: www.ghostboards.com
Email: Russ@ghostboards.com
Connect with Bennett
Instagram: @bennettmaxwell35
LinkedIn: linkedin.com/in/bennett-maxwell-703717126/
Subscribe to Deeper Than Dough
Apple Podcasts: https://shorturl.at/bjozA
Spotify: https://shorturl.at/klE37
Don't forget to like and subscribe to never miss a weekly episode!
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