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June 11, 2025 40 mins
In this episode of Deeper Than Dough, Bennett Maxwell sits down with Brad Davis, the founder of Roxberry, a thriving smoothie and acai bowl franchise that has quickly become a go-to for health-conscious consumers. With over 20 locations and plans for expansion, Roxberry offers a unique perspective on building a successful business from the ground up.

Brad shares his journey from co-founding Zuka Juice and selling it to Jamba, to launching Roxberry in 2008, and how the brand has grown over the years. He dives into the challenges of finding the right location, building a simple yet scalable business model, and navigating the ups and downs of franchising. We also discuss the importance of quality ingredients, the rise of health-conscious eating, and how Roxberry’s commitment to innovation keeps the brand ahead of the competition.

Whether you’re a potential franchisee or an entrepreneur looking to grow your business, Brad’s insights offer invaluable lessons. He reveals how he’s helped franchisees achieve success with the right systems, mindset, and approach to community building.

Connect with Brad Davis
Linkedin: www.linkedin.com/in/braddavis3

Connect with Bennett
Instagram: @bennettmaxwell35
LinkedIn: linkedin.com/in/bennett-maxwell-703717126/

Subscribe to Deeper Than Dough
Apple Podcasts: https://shorturl.at/bjozA
Spotify: https://shorturl.at/klE37

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