All Episodes

August 13, 2024 53 mins

How do you put the ‘good’ back into marketing?

Helen Banyard, Co-Founder of the Good Stuff Group, founded her consultancy business to put the good back into brand and marketing.

She talks with us about why you don’t need a traditional career path to succeed, and how marketing needs to move beyond rigid job titles.

Our highlight: Helen talking to us about "Dopamine working" – actively making work enjoyable – and her ‘how to’ tips for this. 

………..

Find out more about Helen: https://www.linkedin.com/in/hbanyard/ 

And her business: https://www.thegoodstuffgroup.co.uk/

Mark as Played

Advertise With Us

Popular Podcasts

24/7 News: The Latest
Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.