From Farm Boy To Scaling 7500 Brands On Social In this episode of the Beyond the Wealth Podcast, host Andres Sanchez sits down with Joe McCarthy, founder and CEO of Gem Social. Joe shares his journey from selling farm products as a teenager to becoming one of the top personal branding experts for entrepreneurs and business owners. With over 400,000 Instagram followers and a track record of working with over 7,000 clients, Joe reveals the secrets behind building a personal brand that drives leads, builds credibility, and generates revenue. What You’ll Learn in This Episode: - How Joe grew a personal brand with 400,000+ followers and consistent revenue. - Why social media is a “must-have” for founders and entrepreneurs in 2025. - The importance of having a clear “why” before starting your social media journey. - Tips for creating consistent, high-quality content and finding your unique voice. - How to leverage Instagram for lead generation and brand authority. Who Should Watch: This episode is perfect for founders, aspiring entrepreneurs, and anyone looking to scale their personal or business brand through social media. If you want to learn how to leverage Instagram, master lead generation, and build a profitable brand, this conversation is packed with actionable insights. Subscribe for More: Join us for candid conversations with inspiring entrepreneurs and industry leaders. Subscribe now to stay ahead with the tools and strategies you need to succeed. -------------------------------------------- Connect with Joe: Instagram: https://www.instagram.com/realjoemccarthy/ Connect with Andres: Twitter: https://x.com/_Andres_Sanch_ Instagram: https://www.instagram.com/beyondthewealthpod/ -------------------------------------------- Contents of the video 00:00 Importance of credible social media branding discussed. 06:31 Digital businesses thrived during 2020 pandemic. 10:07 Invest in social media for significant reach. 10:59 Mass DMs boost social media follower growth. 15:58 Define clear purpose before creating social media content. 20:42 Create highlights: connect authentically, post consistently. 23:48 Creating content builds business success and legacy. 24:45 Social media boosts networking and business opportunities. 28:39 Leverage social media for business brand growth. 32:19 DM Dre on Instagram for digital services. 37:32 Instagram attracts high-caliber business leads actively. 40:06 Consistency, quality content, and effective monetization strategy. 44:38 Stop caring about others' opinions; prioritize purpose. 47:19 Launch coaching program; prioritize learning, action, implementation.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Ruthie's Table 4
For more than 30 years The River Cafe in London, has been the home-from-home of artists, architects, designers, actors, collectors, writers, activists, and politicians. Michael Caine, Glenn Close, JJ Abrams, Steve McQueen, Victoria and David Beckham, and Lily Allen, are just some of the people who love to call The River Cafe home. On River Cafe Table 4, Rogers sits down with her customers—who have become friends—to talk about food memories. Table 4 explores how food impacts every aspect of our lives. “Foods is politics, food is cultural, food is how you express love, food is about your heritage, it defines who you and who you want to be,” says Rogers. Each week, Rogers invites her guest to reminisce about family suppers and first dates, what they cook, how they eat when performing, the restaurants they choose, and what food they seek when they need comfort. And to punctuate each episode of Table 4, guests such as Ralph Fiennes, Emily Blunt, and Alfonso Cuarón, read their favourite recipe from one of the best-selling River Cafe cookbooks. Table 4 itself, is situated near The River Cafe’s open kitchen, close to the bright pink wood-fired oven and next to the glossy yellow pass, where Ruthie oversees the restaurant. You are invited to take a seat at this intimate table and join the conversation. For more information, recipes, and ingredients, go to https://shoptherivercafe.co.uk/ Web: https://rivercafe.co.uk/ Instagram: www.instagram.com/therivercafelondon/ Facebook: https://en-gb.facebook.com/therivercafelondon/ For more podcasts from iHeartRadio, visit the iheartradio app, apple podcasts, or wherever you listen to your favorite shows. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com