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October 3, 2025 31 mins

In this episode of Booked Out with Bre, I am so excited to introduce you to another one of my incredible ICON & Lightning agency clients, the amazing Jessica O'Kane! As a soul-led leadership mentor, Jessica is a true master at helping entrepreneurs find their zone of genius and build wildly successful businesses that are a true reflection of who they are.

If you've ever felt that inexplicable pull that you're meant for more, or that something in your career just isn't the right fit anymore (like a lipstick shade that's just not your vibe!), this conversation is for you. Jessica shares her powerful journey from a pre-med path and corporate sales to leaving it all behind to follow an intuitive nudge, which led her to create her own thriving coaching business.

 

Here’s what you’ll learn from Jessica and me:

  • Her journey of being a multipassionate manifesting generator and how she found her true purpose.

  • What soul-led leadership really means and why it's the foundation for a sustainable, fulfilling business.

  • The crucial difference between your zone of genius and your zone of excellence (and why most people are stuck in the wrong one!).

  • Why you don't need a website, a perfect niche, or all the strategies to get started (and what you need instead).

  • How to use the feeling of something isn't right as a powerful compass guiding you back home to yourself.

  • The importance of community and why this work isn't meant to be done alone.

  • How Jessica's support from her VA, Jennifer, has been wildly empowering and collapsed time on her journey.

This is such a deep and expansive conversation that will give you permission to trust those intuitive nudges, stop outsourcing your power, and start building a business that not only makes great money but feels incredible to run.

 

Episode Outline:

  • Introduction: Spotlighting an Icon & Lightning Agency Client, Jessica O'Kane (01:12)

  • Jessica's Story: From Pre-Med to Corporate to Soul-Led Leadership Mentor (02:48)

  • The 2-Year Loop & The Turning Point with "The Artist's Way" (04:58)

  • Following the Inexplicable Pull to Become a Coach (06:06)

  • Redefining Success Beyond the Corporate Ladder (08:23)

  • Advice for When You Feel This Is Not It: The Lipstick Analogy (11:11)

  • Why You Don't Need All the Strategies to Start Your Business (16:25)

  • The Danger of Building on Other People's Frameworks & Experiencing Burnout (16:42)

  • The Foundation: You Need Self-Concept, Not a Perfect Niche (17:24)

  • Understanding Your Zone of Genius vs. Your Zone of Excellence (17:40)

  • The Importance of Embodiment Work & Not Doing It Alone (18:33)

  • How to Get Started in Jessica's World: The Genius Mirror Quiz (22:18)

  • Jessica's New Masterclass: Turn Your Half-Baked Ideas into a Premium Offer (23:08)

  • The Own Your Genius Program: Building a Business from Ease & Receivership (23:50)

  • The Power of Support: How Hiring a VA Collapsed Time on Her Embodiment Journey (26:56)

  • Jessica's Final Message: Why Now is the Time to Monetize Your Genius (27:43)

  • Closing Remarks (30:00)

 

Ways to Work with Me: Follow Me on Instagram

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