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June 25, 2025 • 50 mins

Harnessing Pinterest for Long-Term Growth with Heather Farris

Hey Friend!

Are you feeling like your content is not getting the visibility it deserves despite all the effort you put into podcasting, posting, and writing? Then you're in for a treat! In today's episode of the Content Systems for Growth podcast, we're joined by Heather Farris, a Pinterest marketing strategist with over eight years of experience. Heather has helped numerous coaches, content creators, and service providers turn Pinterest into their number one traffic source using simple strategies. Throughout this conversation, Heather shares valuable insights on how Pinterest can help you grow your business without being glued to social media. From what kind of content to pin, how to repurpose what you've created, to understanding the long-term benefits of Pinterest, Heather covers it all. She also delves into the importance of SEO and building a solid Pinterest profile. So, grab your notebook, because this episode is packed with actionable tips to boost your Pinterest game and achieve long-term growth without the burnout.

Inside this episode:

  • Heather’s journey into Pinterest marketing and its benefits for business growth
  • Why Pinterest is often overlooked as a visibility tool
  • The importance of consistency and SEO strategy on Pinterest
  • How to create and repurpose content effectively
  • Tips on building a solid Pinterest profile and board strategy

Ready to turn your Pinterest account into a long-term traffic source?

Download Heather's Pinterest Strategy Guide for comprehensive tips and actionable strategies to get started today. https://heatherfarris.com/pinterest-strategy-guide

Website: **https://heatherfarris.com/**

Let’s Grow,

Michele

00:00 Introduction and Guest Introduction 01:55 Heather's Journey with Pinterest 04:36 Why Pinterest is Overlooked 06:31 Pinterest Strategy and SEO 08:19 Creating Effective Pinterest Boards 11:06 Repurposing Content for Pinterest 24:21 Building a Pinterest Workflow 28:23 Exploring Notion's Versatility 29:07 Choosing the Right System for Your Brain 30:37 Effective Pinterest Strategies 35:49 Mindset Shifts for Pinterest Success 38:10 Leveraging Pinterest's Long-Term Benefits 43:57 Practical Tips and Free Resources 48:17 Final Thoughts and Encouragement

LINKS:

Link to the blog post: https://misstask.com/how-to-use-pinterest

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Contact us with any questions: info@misstask.com

*Disclaimer: If you happen to purchase anything I recommend in this or any of my communications, it’s likely I'll receive some kind of affiliate compensation from these products that I use and love. Please do not feel obligated to purchase anything through my links.

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