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February 28, 2023 50 mins

One of the risks of being wealthy is that your children might turn out to be trust fund babies spoilt by money. Even worse, 91% of wealth transfers fail in two generations. Shawn Barberis’ technology helps families keep their money for longer. He’s one of the few people in the world who solves this problem. It took a devastating MS diagnosis for him to shift his mindset and start cracking a problem that people face.


“Prior to 2010, my entrepreneurial spirit was, let's go make money and help people. And post 2010, my entrepreneurial spirit was, let's go change the world and hopefully we can make money.”


But, building a solution that helps families build and protect long-lasting generational wealth is expensive and he had lots of naysayers along the way. There were people who told him he was wasting his time and money, and there were business partners that told him they don’t want to be part of his vision. So he started charting the path on his own.


“I believed that what I was doing was the right thing. And I believed that we were gonna impact and help families and in turn the world to help them funnel their philanthropy and get them more engaged in philanthropy.”


Shawn Barberis founded More Than Money 360 in 2007. This is the story of how he overcame his serious diagnosis, took care of his family, and built a one-of-a-kind company that’s “not on every corner”.


Adversities Shawn Barberis had to overcome:


  • Serious health diagnosis at 37
  • Dealing with business partners that didn’t support his vision


Abundance Shawn Barberis created:


  • Built a one-of-a-kind business that everyone calls upon for help
  • Discovered his true passion
  • Got offered an exit and declined it
  • Getting an unsolicited 6-figure investment
  • Grew his clientele from 8 in 2018 to 50 in 2023


Lessons from Shawn Barberis’ adversities:


  • Let your primary priority be to serve others and the money will follow


Tune in as Shawn Barberis and Jamie talk about:


(00:00) Making money by helping families communicate

(08:03) Leg stopped working while on a yacht

(13:58) 2 years of misery

(16:12) Mental journey of getting through an MS diagnosis

(21:01) Is giving your kids money bad for them?

(27:15) Unsupportive business partners

(31:41) Getting a 6 figure investment out of nowhere

(35:20) The smart move that changed everything for his company

(40:49) Rapid-fire questions






Family Arc



Books and Resources

Entrusted by David York

Good to Great by Jim Collins

Borrowed from Your Grandchildren: The Evolution of 100-Year Family Enterprises by Dennis Jaffe


Connect with Shawn Barberis






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