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April 30, 2025 50 mins

In this thought-provoking episode, we delve into a crucial topic that challenges our understanding of ethical living: the profound impact of inaction. We often believe that having good intentions is enough, but what if the things we don't do carry as much weight—or even more—than our actions?

We explore compelling examples, from global issues like preventable diseases and corporate sustainability to individual habits, to reveal how inaction contributes to suffering and hinders progress. We tackle tough questions like, "Should we even care?" and examine the tension between personal well-being and the urgent need for change.

This episode features an insightful interview with Nick Cooney, a leading expert on effective altruism and the psychology of ethical action, and author of "Change of Heart" and "Why We Love and Exploit Animals".

Reach out to Nick on his website https://nickcooney.com/ or on LinkedIn https://www.linkedin.com/in/nickcooney1/

Tune in to discover:

  • Why good intentions aren't enough
  • The psychology of inaction
  • How to overcome our biases and evolutionary tendencies
  • Strategies for allocating resources (time, money, energy) to maximize positive impact
  • The role of individuals and corporations in driving change

Get ready to shift from being a passive observer to an active change-maker. This episode will empower you to move beyond good intentions and take meaningful action to create a better world.

Nick's latest book is What We Don't Do - Inaction in the Face of Suffering and the Drive to Do More

Want to learn how to build purpose, human and business growth? Check PeopleKult's Inner Sustainability Accelerator Program

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