In this episode of Ready Set Paid Ads, we are joined by Ashley Boston, a Meta ad and funnel strategist. Ashley shares her journey into digital marketing and her focus on Meta ads.
We discuss the evolution of digital advertising, the importance of strategy, and the challenges of keeping up with platform changes. You'll hear Ashley's thoughts on the role of creative strategy, the integration of AI in ads, and the need for a holistic approach to digital marketing, encompassing organic growth, email strategies, and more.
Ashley emphasises investing in mentorship and education to effectively navigate the complex landscape of Meta ads, while sharing her expertise and lots of laughs along the way. A must-listen for anyone navigating Meta Ads!
You can connect with Ashley across Instagram and LinkedIn, by searching Ashley Boston.
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