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May 2, 2025 58 mins

Welcome to Roofer Growth Hacks! In this episode, we break down the 2025 Guide to Ranking on Google Maps for Roofers—a must-know strategy for any roofing contractor looking to dominate local search.

We are joined by Chris Hunter, Chief Marketing Officer of RoofingSites.com and author of The Ultimate Guide to Digital Marketing for Roofers. As a proud member of the NRCA, RCAT, and HARCA.

We’ve spent years helping roofing businesses grow through proven digital strategies—and today, we’re talking all things Google Maps SEO.

We’ll dive into the exact steps you need to take to boost your visibility on Google Maps, get more qualified leads, and position your roofing business as the go-to expert in your area. Plus, stick around till the end to get a free download of my digital marketing guide for roofers.

Tune in for tactical insights, actionable tips, and step-by-step guidance that will help you rise to the top of local search in 2025 and beyond.

About:

RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!

Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!

Timestamps:

[00:00 - 02:53] - Intro

[02:54 - 04:48] - Problems in the Roofer Industry

[04:49 - 08:37] - The Four Pillar Strategy System

[08:38 - 11:10] - From Yellow Pages to Google

[11:11 - 18:50] - Why Roofers Must Stop Chasing Clicks and Start Dominating Google

[18:51 - 21:34] - How to Dominate Google Maps?

[21:35 - 31:52] - E-E-A-T Your Way to the Top

[31:53 - 38:57] - The Visual Map That Explains Google Rankings

[38:58 - 42:13] - The Secret Sauce to Ranking: Quality Links + Perfect Citations

[42:14 - 45:50] - Link Local, Rank Higher

[45:51 - 48:02] - From Conversations to Conversions: Turn Local Interviews into SEO Wins

[48:03 - 52:21] - Topical Authority Simplified

[52:22 - 55:13] - Train ChatGPT for Your Brand

[55:14 - 58:51] - Episode Wrapup and Key Takeaways

Resources:

RoofingSites:  https://www.roofingsites.com/

Free AI SEO Course: http://roofingsites.com/roofer-ai-seo

Free Book Download: https://go.roofingsites.com/

Schedule a Call With Us: https://roofingsites.com/schedule/

Free Marketing Assessment & Workbook: https://roofingsites.com/workbook/

Connect with us!

Podbean: https://roofergrowthhacks.podbean.com/

YouTube: https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw

Facebook: https://www.facebook.com/roofingsites

Instagram: https://www.instagram.com/roofingsites/

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