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June 18, 2025 25 mins

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is an inspiring and deeply honest conversation with Ashley Abarr—brand strategist, photographer, and founder of Abarr by Ashley. From building a creative agency to navigating single motherhood, corporate America, and a 100-pound weight loss journey, Ashley shares how her life experiences have shaped her powerful approach to branding, sales, and confidence. This conversation is for every entrepreneur who’s ready to stop playing small and start showing up with boldness, clarity, and purpose.

Topics Covered:

  • Ashley’s journey from a corporate VP to launching a thriving creative brand agency
  • Why confidence—not just content—is the real sales converter
  • What it means to "sell who you are" instead of just what you do
  • Using struggles as stepping stones: the mindset shift that changed everything
  • How weight loss became a catalyst for unlocking her entrepreneurial potential
  • Real talk about rejection, grit, and why “no” isn’t a failure—just feedback
  • Sales energy, abundance mindset, and why your clients say “yes” to you
  • How boudoir photography empowers women and fuels personal branding
  • Building a brand that attracts your “hell yes” client with honesty and clarity
  • Why Ashley doesn’t sugarcoat anything—and how that creates real transformation

 

"With a heavy focus on branding and sales because people don't buy what you do. They don't buy a service. They don't buy a product. People buy who you are and they buy your why and your passion. And a lot of entrepreneurs struggle with that." – Ashley

 

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