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September 8, 2025 15 mins

This Q&A episode was a little different because instead of gathering listener questions, I turned to my best mate — ChatGPT — to ask me five questions about podcasting. Honestly, I had no idea what was coming, but the questions were spot-on and got me thinking deeply about what works and what doesn’t in podcasting.

I shared lessons I’ve learned from years of trial, error, and growth, along with practical advice for podcasters at any stage. What I love about this format is that it forces me to reflect on what I actually believe, and not just what I’ve read or heard.

Key Talking Points
Pivoting Your Podcast – When downloads decline and engagement drops, it’s time to rethink your format or content.
The Social Media Trap – Posting endlessly won’t grow your audience; instead, invest in organic marketing or podcast-specific ads.
Starting from Scratch – The best advice is simple: just start. Don’t wait for the perfect gear or setup.
Sponsorship Without Huge Numbers – Small podcasts can still win sponsors by being niche, creative, and packaging their value.
Building Listener Loyalty – Make your audience feel like they’re part of a club—give them a name and bring them along for the ride.

Chapters & Timestamps
[00:00] – Introduction & why this episode is different
[02:00] – How to know when to pivot your podcast
[05:00] – The one thing podcasters waste time on
[08:00] – What I’d do differently if starting today
[10:00] – How small podcasts can attract sponsors
[12:00] – The best way to keep listeners coming back

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