It’s every small business owners favorite time of year: holiday market season! Consumers are heading out to spend money and buy presents for loved ones. Here’s some tips for increasing your holiday market sales this season.
This week on the S.O.B. (Small Owned Business) Marketing podcast, Vivian and I not only discuss basic vendor market tips, but also share how to adapt your marketing strategies to align with the festive spirit and consumer behavior during this peak shopping season.
MARKETING HOT TAKE: Farmers markets and craft fairs are the new malls. Is this helping or hurting small businesses? Let us know what you think in the comments! Especially if you’re a small business who participates in craft fairs and vendor markets.
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- An extensive library of tutorials
- A community of like minded small owned businesses
- Free downloads and templates for you to jumpstart your marketing
- A weekly hour long Zoom call with marketing professionals to talk shop or answer any questions you may have when it comes to marketing your small business.
Join our 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob
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Chapters:
00:00 Welcome to our Marketing Cult! Please Leave Us a Review
02:56 Marketing HOT TAKE: The Shift from Malls to Markets
06:36 Understanding Consumer Mindset During Holidays
08:25 Tips for Selling Product at a Holiday Market
19:55 The Importance of Storytelling in Sales
25:13 Choosing the Right Markets for Your Small Business
32:33 Enhancing Your Vendor Display for Holiday Markets
37:32 TLDL; Pro Tips for Selling at Holiday Markets
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𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Rock Your Fair Workshop: https://theseasonedmarketer.com/workshops/
𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://theseasonedmarketer.myflodesk.com/sob
S.O.B. Marketing Merch: https://theseasonedmarketer.com/swag-shop/
Episode Transcripts: https://sobmarketing.com/blog
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If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com
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