It's official, SundaySky and Allied Solutions have won the People's Choice Award for digital innovation in Finance. Join Allied's Charlie Peterson and SundaySky's Ian Gold in this special podcast release as they dish about gaining market advantage through video, digital innovation, artificial intelligence and more.
In this episode…
[0:35] Meet our guests
[0:59] Congratulations, SundaySky!
[2:28] What is SundaySky?
[3:21] Three key initiatives for FIs today are tied to deposit growth, efficiencies, and an increase in consumer awareness.
[5:09] If the communication is clear enough, people will take advantage of it.
[5:27] What are some of the dangers of not accepting this type of technology?
[7:20] 83% of internet traffic is video and streaming
[8:09] Why now and not 10 years ago?
[9:05] The analytics have gone deep.
[9:29] There is still not enough video.
[10:21] What kind of changes should an FI expect to see when they embrace this?
[12:24] When you use an outside agency, you get in line.
[13:01] If we go back to the Z and millennial generation, do not waste their time.
[14:56] Back to the ROT (return on time), now your marketing team is free to do other things.
[17:30] I have never seen judges wowed by this type of technology.
[18:30] Generative AI is taking all of the different components of the video you want.
[19:35] The efficiency of the time savings and what we are creating is astronomical.
[19:40] Parting words of wisdom
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