Women of Color Podcasters: Podcast Growth Strategies & Audience Building

Asian American Podcasters Association (AAP) is a nonprofit organization strengthening and amplifying the voices and podcasts of Asian-American and Pacific Islanders. 

In addition to the Facebook group which invites AAPI creatives, producers, hosts and editors to talk shop, share and collaborate, AAP hosts an annual award show called Golden Crane Podcast Awards.  

Nominations are now open for the Golden Crane Awards until July 25, 2...

Believing all the work that goes into podcasting earns and deserves more acknowledgement, today we’re joined by Georgie-Ann Getton, co-founder of Black Podcasting Awards, the nonprofit organization that puts on an annual award show celebrating Black podcasts. 

Learn how Black Podcasting Awards got its start, why it’s important for Black podcasters to receive recognition for their work, what makes an award-winning show, and how to a...

Have you ever considered grants as a funding source to support the production of your podcast? While grants aren't typically a go-to resource for podcasters, things are changing. 

Acquania Escarne, a 3x grant-funded podcast producer and founder of “The Purpose of Money,” shares why podcasters should consider applying for grants, what to look for when evaluating an award, and where to find grants for podcasts. 

Resources Mentioned: 

Small podcasts can get paid. 

If you are running a show that is consistent, has received feedback from listeners, and has a well definite listenership, the sky's the limit — you can absolutely attract money to your project. 

Today we are joined by Michelle Jackson, the founder of the newsletter and platform, “Podcasters Getting Paid.” Michelle Jackson is a Podcast Monetization Coach passionate about podcasters with smaller shows ma...

Podcasting is involved, and it takes considerable time to research, script, record, edit, and promote each episode. Podcasting with a full-time job comes with unique challenges, like having limited time to produce a show. In this episode, Bianca Alba, a proud Latina and the creator of “This Latina Travels,” shares how to make time for podcasting when you have a demanding full-time job or when it’s a hobby or side hustle. We cover w...

Are you a service provider or coach thinking about raising your rates? 

In this episode, hear how (4) successful podcast creators, professionals, and business owners have raised their rates and the lessons they’ve learned along the way. 

This panel features: 

• Danielle Desir Corbett, podcast marketing coach and founder of WOC Podcasters
• Bethany Hawkins, founder of Cracker...

Podcasting is a powerful tool for coaches and consultants to establish trust and authority. In this podcast episode, learn how to build your brand and convert more clients using the power of podcasting with Roshni Baronia.

Follow Roshni's unique approach to using podcasts to convert clients and discover the transformative impact it could have on your coaching business.

Roshni Baronia is a strategic sales expert and podcast launch s...

Have you considered running Facebook or Instagram ads to promote your products, services, or podcast? In this episode, Facebook ads expert Stacy Reed will walk you through things to consider before running a Facebook ad campaign, common mistakes to avoid, and more. 

Stacy Reed is a Fractional Chief Marketing Officer and Facebook Ads Expert that has generated over $150 Million leading paid social campaigns at Zappos, Steve Madden, A...

After realizing how coloring helped her overcome despair, Nikita Burks-Hale decided to rebrand her podcasting business to Headphones and Crayons to equip others with tools to unlock their creative potential. 

In this episode, we explore using the art of coloring as a tool for creativity and community building.

Nikita Burks-Hale is the CEO and Chief Coloring Officer at Headphones and Crayons. Nikita’s passion and magic lie in creati...

Jen Hemphill, a proud Latina and host of the award-winning bilingual podcast, Her Dinero Matters, shares how embracing her culture and committing to podcasting led to her growing her business and creating a purpose-driven bilingual podcast. 

You will learn:

1. How Jen Hemphill overcame the fear of committing to podcasting and her secret to podcasting consistently since 2015. 
2. How Jen rebranded her podcast to better serve the US ...

Could your podcast help you quit your 9 to 5 job and adopt a location-freedom lifestyle? While unplanned, this quickly became a reality for Debbie Arcangeles. 

Do you want to monetize your podcast and are you considering podcast sponsorships but need help figuring out where to start? In this episode, Debbie Arcangeles walks us through how to get paid with podcast sponsorships and attract brands to work with you.

Debbie Arcangeles i...

Women of Color are influential visionaries moving the podcasting industry forward, impacting how we create and consume podcasts. But we often don’t hear about their work, contributions, or rise to success. We believe it’s about time these powerhouses are celebrated and acknowledged, so tune in every other week as we share the stories of Women of Color making big moves in front and behind the podcasting mic.

Women of Color Podcaster...