Thought leaders in the radio broadcasting and automotive industries talk about the connected car backstage at the 2015 DASH Conference.
Michael Kasparian, the Director of Business Development at Slacker Radio, talks about how online music services like Slacker Radio are thinking about the connected car. He explains the difference between Slacker Radio and pureplay services like Pandora and Spotify, why car companies let Apple and Google build operating systems in their automobiles, and how the ecosystem battles affect radio.
Chris Carlton, President and Co-Founder of Liquidus, talks how his digital agency works with radio broadcasters to help automobile companies make the most out of their advertising campaigns. He talks about how the digital advertising landscape has changed, how to integrate internet and radio ad campaigns, and programmatic advertising.
Dave Sargent, VP of Global Automotive at J.D. Power, talks about what features consumers want in new connected cars.
Chris Andrews, the Leader of Emerging Technologies at Visteon Corporation, talks about what changes are coming in the car dashboard. We discuss how different dashboard devices cause distracted driving, the state of Google's Android Auto and Apple's CarPlay, and how Visteon figures out what consumers want.
Erik Diehn, VP of Business Development at Midroll, talks about how podcasters generate revenue. We discuss podcast revenue models, podcast metrics, and what Google’s entrance into the podcasting space means.
Andreas Mai, the Director of Smart Connected Vehicles at Cisco, talks about what the future in-car entertainment looks like when automobiles are connected to everything around them. We discuss autonomous vehicles, ride-sharing services, and what it all means for terrestrial radio stations.
Joel Sucherman, Senior Director of Digital Products at NPR, talks about the development of the NPR One mobile app and how the connected car impacted their thinking in the process.
Fred Sattler, Senior Vice President at MediaLink, explains how automotive companies think about radio advertising. He explains how marketing budget decisions are made at the Tier 1 (national brand), Tier 2 (regional organizations) and Tier 3 (local dealership) level.
Erica Farber, CEO & President of the Radio Advertising Bureau, talks about how the way advertisers view radio has changed over the years. She also discusses her time as Publisher and CEO of the leading trade magazine, Radio & Records (R&R). Recorded backstage at the 2015 DASH Conference in Detroit.
Eric Nuzum, the new Senior Vice President of Original Content at Audible, talks about the world of podcasting and on-demand audio content. Recorded backstage at the 2015 DASH Conference in Detroit.
John Ellis, the founder of Ellis and Associates, talks about the increasing role of software in today's automobiles. He discusses the role of Apple's CarPlay and Google's Android Auto operating systems.
Jacobs Media Strategies VP and General Manager was a driving force behind the creation of the DASH Conference. In this podcast episode, he talks about why the connected car is such an important issue for radio, and lays out the basics that every broadcaster should know.
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