Entrepreneurs Revolutionizing the Real Estate Industry with AI with Drew Thompson and Others

Episode Transcript

Speaker 1 (00:00):
The following is a paid podcast. iHeartRadio's hosting of this
podcast constitutes neither an endorsement of the products offered or
the ideas expressed.

Speaker 2 (00:09):
Teach me how to say this better. That's the power
of Jennai.

Speaker 3 (00:12):
Expose yourself the right way to get out there through
the masses.

Speaker 4 (00:15):
You know, it's really important for people to understand about
the importance of creatures.

Speaker 5 (00:19):
You just heard a few choice spots from our show.
Listen more to Passage to Traffic. Coming up next, ramping
up your business. The time is near. You've given it hard,
now get it in gear. It's Passage to Profit With
Richard and Elizabeth Gearhart. I'm Richard Gearhart, founder of Gearhart Law,

(00:39):
a full service intellectual property law firm specializing in patents, trademarks,
and copyrights.

Speaker 6 (00:44):
And I'm Ken You Gibson, the media maven sitting in
for Elizabeth Gearhart.

Speaker 5 (00:48):
Are you one of the two and five Americans wanting
to start your own business or already a business owner?
Stay tuned. This show is about starting and growing your business.
Welcome to Passage to Profit, the Road to entrepreneurship, where
we learn why and how ordinary people just like you
started and grew their businesses, and we also talk about
the intellectual property that helps protect your innovations. On the

(01:10):
show today, we have Drew Thompson who's the head coach
and educational director at Real Broker and he's also an
AI specialist and former child actor.

Speaker 6 (01:19):
And also joining us on the show today is Ed Stulack,
real estate agent, founder of the Orbis Group at Real Broker,
and the author of the book Expose Yourself. And in
addition to that, Eric Callander is also here aka Eric
the Reptile Guy, producer of the PBS children's series mang Heidi.

Speaker 5 (01:38):
Now it's time to talk about your new business journey.
Two and five Americans want to start one and often
people are looking for financial freedom. That's one of the
reasons why they start a new business. And so we're
going to ask our guests, has your new venture brought
you financial freedom? And how do you define financial freedom?

Speaker 2 (01:56):
Drew, I don't think I've reached financial freedom yet. I'm
getting there. I'm still pretty young, matter what they said. Okay,
just turned forty, you got some time.

Speaker 5 (02:02):
I got a little bit of time.

Speaker 2 (02:04):
So I started an agency a while ago, a creative agency.
Then I started consult Drew, which is my AI consultancy.
Now I'm with Real Brokers. Their head coach hasn't gotten
me financial freedom yet, but boy, the journey is like
meeting fun people and building those relationships. That's what it's
all about.

Speaker 5 (02:20):
That's great. Ed tell us about your entrepreneurial journey and
your quest for financial freedom.

Speaker 3 (02:26):
The journey has been quite long, quite discouraging, quite up
and down, as we entrepreneurs know, and it's been all
exciting because there's no specific destination that I want to
get to. But I must say financial freedom is one
of those variables that I would love to experience.

Speaker 5 (02:43):
So what does financial freedom mean to you?

Speaker 3 (02:45):
To me, it's having money coming in while I'm sleeping.

Speaker 5 (02:49):
I guess that's summarizing. But do you think that's realistic?
It is?

Speaker 3 (02:54):
It definitely is because I started to experience it two
and a half years ago, joining the company, really started
a team called Orbis Group. I've been a realtor now
for about eight years and the beautiful benefits that our
brokerage Real Broker offers allows the opportunity to experience financial freedom.
Growing not only a team, but growing agents from all

(03:17):
around the country. We're now in Canada and so on
and so forth. And along with that, it allows you
to partner up with other agents around the world. Their
sales are starting to come into your pocket and so
on and so forth in the long nutshell version. So
financial freedom definitely getting there for sure, but I've experienced
it for the best two and a half years.

Speaker 4 (03:36):
That's great, Eric, this is interesting, very interesting question because
I went from a profit Eric cceptav bench Is to
a not for profit cull wildlif Kids Club International for
the PBS show. The truth is that when you evolve
into the being that you're supposed to be, you change,
and when you change, then suddenly you're like, oh, well,
I can't do this anymore. I've got to do something else.

(03:57):
I feel the true financial freedom is when you feel
free and wake up every day feeling happy with what
you're doing, and you're able to serve your life purpose.
That's my financial freedom right now.

Speaker 5 (04:07):
That's great. I really love it.

Speaker 7 (04:09):
I love that.

Speaker 5 (04:09):
On the show today we have Drew Thompson, who's the
head coach and educational director at Real Broker. Drew, Welcome
to the show, Welcome back, you've been here before, I
have Thanks for having me again. Richard, and you were
just an amazing guest because you were so knowledgeable about
artificial intelligence. And I understand that you're deploying that knowledge
in a slightly different role now. So you're working for

(04:31):
real brokerage. You're a trainer and a coach. Tell us
a little bit about that role and how AI influences
what you do.

Speaker 2 (04:39):
So I was thinking about this before I came over here.
Can you if I remember our conversation before Kenya was
just sitting there going Drew, I think AI is taking
humanity away from people right in so many words. You
were asking some really pointed questions and they stuck with
me because there has to be that human side. We
can't just lean on generative artificial intelligence to do things
without a human being behind to drive the combos. So

(05:01):
I was running and I still have it consult Drew,
which is what I was on here talking about last time.
It is an AI consultancy focused on helping accounting and
finance partners really use generative artificial intelligence to streamline operations,
to sell, to do the things that they shouldn't be
doing or that they can do faster. Right, If I'm
going into a sales meeting, I can throw something into
chatch ebt and say, hey, be my coach, teach me

(05:25):
how to say this better. Pretend that you are Charon
and Sharon is the president of Real Broker. He's an
awesome guy. But pretend you're Sharon. Teach me to speak
like Charan. That's the power of Jenai. But I saw
this opportunity. I reached out to Charon one day with
a video message on Instagram while holding my son Landon,
who's ten months old. Now he's adorable, and I said, hey,

(05:45):
if there's ever a chance and you need someone to
come over who understands artificial intelligence, coaching and marketing, please
I would love to join you. Because what Sharon is
doing and what we've done at Real Broker is created
a company that's focused on two things, working hard, being kind.

Speaker 7 (06:01):
That's it.

Speaker 2 (06:01):
And the ethos is so different than anything you've seen.
And the culture that we've built at Real Broker is
changing the industry. When we think of real estate agents,
you think of them as like used car salesmen, right,
and they're changing that. It's all about being human. So
now what I do as their head coach and their
head of their education is I'm looking at ways we
can teach agents to use generative artificial intelligence. Looking at

(06:25):
ways we can use geniuses like Ed here to use
everything he's done in social and then teach other agents
to do the same thing, all from a place of collaboration,
not competition.

Speaker 8 (06:34):
That's good.

Speaker 5 (06:34):
So can you give us some examples of how AI
is working its way into the training and the education piece.

Speaker 7 (06:41):
Sure.

Speaker 2 (06:42):
So let's say, for example, I need to create content. Right,
we all have to create content. And you're sitting there going,
oh my gosh, what do I talk about? Now? I
can open up Chat, I can open up Claude, I
can open up Loma, I can open up any of
these platforms, and I can say I'm a real estate agent.
I'm typing and I'm using voice to text because that's
an easier way than typing. And I'm saying, hey, i'm
a real estate agent. Please, here's my story, here's my background.

(07:04):
Help me come up with one to five content ideas, right,
And I can apply this to any industry. I'm a realtor,
I'm a lawyer, I'm a home inspector, I'm a videographer,
I'm a reptile guy. Give me fifteen ideas, right, now
that I could then use for content make them authentic.
So it's like kind of having someone there in your
corner with you twenty four to seven.

Speaker 5 (07:23):
How do you get the AI to speak in the
voice of the person that is creating this content? Because
I think that's important too. You want whatever you're putting
out there to ring true.

Speaker 2 (07:33):
So the way I would do that two things. One,
you talk to the AI like it's a person and
you say, hey, do you understand does this make sense?
That was a terrible output? Do this again? Make it
more human? And then I use this magical word, make
it empathetic. It understands how to take empathy and take
what you're doing through an empathetic lens.

Speaker 5 (07:51):
See that's why I like having you here, Drew, is
because people will use AI to accomplish these things. But
I never really thought of telling it to be empathetic
and to kind of put that gloss over the content.
And so you can instruct it in these ways. What
are some other ways that you can direct AI to, Well,

(08:13):
let's say be more human, because that's where your real
objective is. How do we do that? You'll say, just
be more human?

Speaker 2 (08:19):
So given an example, right, so I was coaching an
older real estate agent who had a big team, right,
and they're like, Drew, I don't even know how to
get in front of a camera. I'm so scared what
am I doing? Said, here's what we're gonna do. Let's
just open up Chat okay, and we're gonna talk to
chat and we're gonna tell it. I am an older
real estate agent. I'm really nervous about what I'm doing
right now. I don't know how to market. I barely

(08:41):
know how to turn on my phone. So please be gentle.
And it knows to be gentle.

Speaker 8 (08:46):
It's very scary.

Speaker 2 (08:47):
Yeah, it is really scary. I think about it like
it will then give you an output and I'll say, hey, listen,
can you I understand it's gonna be Okay, here's what
we're gonna do. You want to serve more people, right,
here's what we're gonna do. I could tell it to
you positive affirmations, to pretend you're Tony Robbins, and it's
going to talk to you the way Tony Robbins would
talk to you. Guys, I don't know about you. If
that doesn't change the game in life, what do we

(09:08):
even need Therapists? For and I mean we do.

Speaker 5 (09:10):
I mean I have a therapist. I don't think the
therapist right, right, but.

Speaker 2 (09:17):
Can you guys, like, what's your take on that? What's
your take on now I have somebody who's in my
corner twenty four to seven with no judgment, and you
can answer faster than any human ever could.

Speaker 8 (09:26):
Might replace your spouse with less right, Well.

Speaker 5 (09:29):
You can do that though. You can get an AI spouse, right, partners, anything,
So you'll.

Speaker 8 (09:35):
Be really proud of me.

Speaker 6 (09:36):
Since we've had the conversation last I have graduated a
bit in terms of my use of AI and some
of my content strategy for my podcast just because I'm
a bit of a one woman show and I needed
some help. But getting back to the real estate piece
of all of this, right, I'm really interested outside of
just the content piece, how real estate agents can use
AI and like, are there consumer facing benefits to AI

(09:58):
in that user experience when I'm like, look for real estate.

Speaker 2 (10:01):
Like AI helping you find a house?

Speaker 8 (10:02):
Correct?

Speaker 2 (10:03):
Well, yeah, that they've been doing that for a long time. Okay,
so Zillow will populate a list of homes and they'll
use an artificial intelligence, not generative artificial intelligence. Is what
I'm talking about. Okay, it's going to use a form
of AI to give you preferences to see your house.

Speaker 7 (10:16):
Got it?

Speaker 2 (10:17):
That makes sense?

Speaker 6 (10:17):
It does, But like there's has there been any evolution
in that because I feel like Zillo has been kind
of betten around for a while, Like, is there a
newer model when it comes to AI? Like can I
speak into an app and say I'm looking for this
specific house, Like can I use AI from a voice
perspective to describe my dream home and find like.

Speaker 5 (10:34):
A patentable idea? Amazing?

Speaker 7 (10:36):
Right?

Speaker 2 (10:36):
I think I should write that one up. I think
that's a really cool idea.

Speaker 8 (10:40):
So that's why the show is here.

Speaker 2 (10:42):
Right, Yeah, you could just say, hey, listen, I want
a five bedroom, six bath house. I wanted to have
twenty foot ceilings. I wanted to have a movie theater. Yeah,
courtzet countertops.

Speaker 8 (10:51):
In this area for this price.

Speaker 2 (10:53):
Yeah.

Speaker 5 (10:54):
So if I use here's here's what I want to
break the computer?

Speaker 2 (10:58):
Right, if I go into GPT, they have GPTs which
are partnered with Zillow with Kayak truly, so I can
tell it what I'm looking for and then it'll use
an open API. So they're layered and connected technology wise,
and now it'll pull out results for me.

Speaker 7 (11:14):
Got it.

Speaker 2 (11:14):
That's the beginning part of this.

Speaker 8 (11:16):
Okay.

Speaker 5 (11:16):
Well, another place where I see AI could be helpful
in the real estate biz is if you have questions
about the documentation the loan documentation that you need, because
you can ask it questions like, Okay, how do I
fill out a mortgage application? What documentation do I need?
And it'll give you a list of documents or a

(11:37):
list of things that is probably ninety percent correct, right,
And so instead of trying to figure that out yourself
or studying the form, it can help you pull information together.
It can answer questions like, well, what's the difference between
this kind of interest rate and APR and fixed rate
and all of those things. It can answer questions for
you pretty easily without actually having to go to different websites, right,

(11:59):
and of skim through them to find the answer to
the question that may be halfway through the website.

Speaker 6 (12:06):
Right, We'll tell you the market conditions and like when
it's a good time to buy a house.

Speaker 2 (12:10):
Sure, but then you have to turn around and go
and do that research yourself to make sure it's all correct.
These these systems may have an inherent bias. They're trained
on the data that has been SEO certified to be
top of search ranking. So you have to go back
and say, Okay, yeah, they're trying correct correct for now.

Speaker 5 (12:25):
Yeah, it gets you in the ballpark.

Speaker 2 (12:27):
So what are you going to say if I tell you,
Richard a true confession here, I use AI to write
all of my contracts. I say, pretend you're a Harvard
educated attorney. Right, you did a j d at Harvard
and you got your MBA from Cornell, So I'm being
very specific. Okay, you summer in the Hampton's right, And
then I'm just joking. But and then I say, write

(12:47):
this contract. I need this to be succinct. I need
to do X, Y or Z, and then it writes
me a full legal contract.

Speaker 5 (12:54):
I can see where that would be an aid. It
could be a good starting point, but you still need
some to bring in the experience piece, and I don't
think AI is there for that yet. So just to
give an example, we once had a client that did
homegrown contracts. Now he didn't use AI, but he took

(13:15):
contracts that he found from the Internet and he just
kind of put something together himself without spending the money
to have a lawyer do that. Now I can understand
why an entrepreneur might want to, say five or seven
hundred dollars to not have to have a lawyer review
a contract. But he just put together what he thought

(13:35):
made sense. Well, it turns out he had to go
and enforce the contract one time in court, and he's
spending ten, fifteen, twenty thousand dollars just to keep the
case from getting dismissed because there were so many holes
in the contract that it could be challenged from the
other side. He used this contract for years, so it's

(13:56):
not important till it's important, And he saved five hundred dollars,
but now he's going to enforce the contract, he's spending thousands.
We've used AI to help us with contract drafting, for sure,
but you have to also have the experience, and then
you have to be able to connect what the client
is doing to the real world situation.

Speaker 8 (14:17):
So you still need a human.

Speaker 5 (14:19):
Still need a human.

Speaker 2 (14:20):
I think you always will because what I heard you
say is that the contract can be great on paper,
but then do you know how to defend each one
of these clauses? Do you know how this connects actual
case law that is going to make a difference as
you do not to negotiate right.

Speaker 5 (14:32):
So the question is how much risk do you want
to take and what is the cost if something blows up?
So that's always going to factor in at least for
the foreseeable future, at least until I retire.

Speaker 2 (14:42):
So can I take a slight left turn?

Speaker 8 (14:45):
Sure?

Speaker 2 (14:45):
My wife and I did the day night. It's amazing.
We haven't done a day night in like five months
with the three kids.

Speaker 8 (14:49):
Are going to say five years?

Speaker 7 (14:51):
How five years?

Speaker 4 (14:52):
No? No?

Speaker 2 (14:52):
No, no, no, five five months months. So we did date
night and We're sitting at dinner and I'm realizing looking
at my wife, going no, for like ten years, what
do I not know about this person? How do I
keep conversation going? Pulled out my phone, I pulled out
Chat and while she's over here ordering our drink, I said, Hey,
pretend you are a marriage therapist who is great at
interpersonal communications. I've been with my wife about ten years.

(15:15):
Here's what I want you to do. Give me a
list of fifteen questions that will inspire conversation, make them
really personal. And there it gave me ten questions or
like fifty questions, and so I went back and I
started reading them, Like one of them was like, what's
one fun thing that we don't do anymore that we
used to do? So what it did was it gave
this this door that just opened up for us to

(15:36):
get out of our own way and have a real conversation.

Speaker 5 (15:39):
So did she know that you used she?

Speaker 2 (15:41):
I was holding in front because then I will go
like this.

Speaker 5 (15:43):
I would say, hey, can you your turn romantic?

Speaker 2 (15:45):
Or Okay, I've got three kids, there's nothing romantic in
my life at all. But I was able to give.
I gave it to her. Now you asked me a question,
and this started really just the conversation became so organic,
and it was like we reignited a fire that I'm
not going to say it's out, but we got kids.
Life is crazy. Right, that's such an awesome use of ALI.

Speaker 8 (16:09):
Good trick.

Speaker 5 (16:09):
Right?

Speaker 2 (16:10):
Does that make you like it a little more?

Speaker 5 (16:11):
But see, you had to be creative to ask that
question in the first place. AI is a tool, but
it still depends on the person who's using it.

Speaker 2 (16:20):
But it's just imagining that you have a genie who
can answer any question at any time right there in
your pocket.

Speaker 5 (16:25):
Passage to Profit. I'm Richard Gerhart and we have Keny
Gibson with us today co hosting and Drew Thompson, who's
the head coach and educational director at Real Broker back
right after this.

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Speaker 1 (18:35):
Back to passage to profit once again. Richard and Elizabeth Gearhart.

Speaker 5 (18:39):
And we have Kenny Gibson with us today co hosting,
and Drew Thompson, who is famous for being a childhood
actor All my children. Drew, you were talking during the
break that you had a story that you wanted to
share with us, so we want to hear it.

Speaker 2 (18:54):
So I wasn't all my children. As a kid, I
had to do my first on screen kiss, my first
on score and kiss, and I didn't know who it
was gonna be with. So I remember getting there. I
walk in and I go up to my dressing room.
I'm seeing people. Josh J. Maul's there giving high fives
to people, and I'm sitting there in makeup, and who's
sitting next to me but Amanda Seafreed. So I knew

(19:15):
who she was because I just see mean girls. So
I asked the makeup artist. I'm like, why is she
here today? Oh, she's doing a screen test with somebody.
I'm like, cool, that guy's lucky. So then I remember
I get called up to blocking, so I go up there.
Who's standing there, Amanda Seafreed? So now I am this
pre prebescent boy. I'm nineteen eighteen seventeen. I'm still young, right,

(19:37):
and I'm like, I get to do my first on
screen kiss with Amanda Seafreed. My mouth felt like it
was just full of cotton balls, you know that feeling
when you can't talk. So here I come and I
deliver this line and then pull into a slow kiss,
and I remember I get stuck right there in front,
and the director goes, oh, you got in to kiss
the girl, and I was like, so. Then I go

(20:00):
back down to my dressing room and I'm like, I'm
getting emotional think about I'm like crying, like my career's over.
Then I see Josh Right, josh Ja Maul, a successful actor,
and he texts me and he pulls me into his
dressing room and we just start watching videos and laughing.
What I didn't know is what he was doing was
my brain was being hacked right, being filled with these
feel good hormones and these feel good chemicals. And by

(20:21):
the time we had finished laughing for like thirty seconds,
which is a long time to laugh. Yeah, I walked
back out, walked back up to the set now to
do the test, and I have to tell you I
gave her the best kiss of her life. She still
looks and she goes, why didn't I go with Drew
Thompson overmarket.

Speaker 5 (20:37):
Moral of the story is this.

Speaker 2 (20:39):
If you find yourself walking into something that's scary, it's overwhelming,
it's too hard to do, you know what? Laugh? Life
is way too short not to laugh, and you're hacking
your brain. There's my child actor, infamous funny laughing story.

Speaker 6 (20:53):
So had you you had never kissed a girl before
that or just on screen?

Speaker 5 (20:57):
Oh? No? Just so. It kind of provides an interesting
contrast here because on the one hand, we're talking about
your career as an artist, as a performing artist, and
on the other hand, we're talking about AI. And of
course right now there are a lot of discussions about
AI and creators.

Speaker 2 (21:17):
I think in the next couple of years, with this
prevalence and push and AI the creative that the people
who can say I created this without technology, people are
going to lean into that this is a show produced
without technology. It's humans doing human work. That is what's
going to be in demand.

Speaker 5 (21:34):
Drew. Where can people find you and reach you to
talk about AI or real estate?

Speaker 2 (21:38):
Awesome? So I have a new podcast that is launching
at the beginning of next month called Work Smarter and Harder.
Because no one wants to work smart and not hard.
You can find me at Consultdrew dot com. You can
find me at Instagram, the Drew Thompson and uh, there's
the best way to got Homie good.

Speaker 5 (21:53):
Well, I want to work smarter and harder. I'm going
to listen to your podcast. I can hardly wait for
it to come out. And now it's time for IP
in the News, my favorite section. Being an intellectual property lawyer,
I love to talk about intellectual property and this week
we have a very interesting case about Miami Heat. They
were recently sued by a company called Cobalt Music Productions

(22:18):
because they were using Ariana Grande's music on YouTube and
tiktop clips and they weren't getting her permission. The lawsuit
was just filed recently. In addition to the Miami Heat,
they named thirteen other defendants from the NBA, and I
guess the moral of the story is that even if

(22:38):
you're a big franchise like the NBA, you can still
be a copyright infringer.

Speaker 6 (22:43):
I'm just shocked because I'm like, who thought this was
a good idea and that they would actually get away
with it? I mean, especially with Ariana Grande. I see
flow rider here is part of like duh, right, I
don't understand.

Speaker 5 (22:57):
And you know, of course, if you go out and
you use a logo from the NBA, we pinched right away. Yeah, yeah,
they're all over you. Right, So i'd love our guest
take on this, Eric the Reptile Guy. So what do
you think about this situation with the NBA stealing Ariana
Grande's music.

Speaker 4 (23:15):
It's as simple as that, you know the truth, that's it.
You gotta be honest, Ed, what are your thoughts.

Speaker 3 (23:20):
I don't know if you know, but Spotify actually only
gives a few cents per play to their artists, so
artists don't make that much from their music anyway to
begin with. Even at the caliber that people like Ariana
Grande or whomever are at, I still find it unscrupulous
for them not to be paid for their craft, their art.

Speaker 5 (23:40):
But it is interesting. These aren't unknown artists, right, So
Ariana Grande she has some money and she has some
power too, right, So it's kind of like this face
off between the Titans, right, and we'll see kind of
how it works out.

Speaker 2 (23:54):
Drew, I agree with everything you said. It's pennies on
the dollar that they're getting right per play of their song.
But they did. I thought they were big enough the NBA,
they could just get away with it and not have
any repercussions.

Speaker 5 (24:04):
Kind of seems like it, doesn't it.

Speaker 2 (24:05):
And then all of a sudden and they said no, no,
we can be litigious and take court.

Speaker 5 (24:10):
Just say no to stealing, say no to intellectual property theft.
So anyway you're listening to passage to Profit, I'm Richard Gerhart,
Teny Gibson here substituting for Elizabeth Gerhart, and we'll be
back right after this.

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Speaker 1 (26:23):
Passage to Profit continues with Richard and Elizabeth Gearhart.

Speaker 5 (26:28):
And with me today is Kenny Gibson substituting for Elizabeth Caerheart. Kenya,
you've got a lot going on these days, why don't
you fill us in?

Speaker 6 (26:36):
So I am paying Power Move Forward today, and I'm
giving Power Move to Angela Yee. She was very gracious
to give me shine the Light the other day on
her radio show, so I want to give her a
spotlight as well. She is a naturally syndicated media personality.
Angela is also an entrepreneur. She owns several different businesses

(26:57):
everything from coffee, real estate that she's involved in, so
she's very, very very busy.

Speaker 8 (27:02):
She's also a radio Hall.

Speaker 6 (27:04):
Of Famer and she went from being the co host
on The Breakfast Club to her own naturally syndicated program
Way Up with Ye. So just wanted to, you know,
shout her out, give her a highlight. She's always supporting
other women in the business, and I am grateful for her.

Speaker 5 (27:21):
She is amazing, She's great.

Speaker 6 (27:23):
Angela is a good egg, as my grandmother would say.
And then in terms of everything else I have going on,
I do have some live events that are coming up
with my own podcast, me Eternal that I was just
telling you about how I'm taking that show on the
road and doing some live podcast events coming up in
the New York City area, So stay tuned for all
of those.

Speaker 5 (27:42):
Where can people find your podcast again?

Speaker 7 (27:44):
Oh?

Speaker 6 (27:44):
So, you can go onto the iHeartRadio app and that's
where it is exclusively on iHeartRadio.

Speaker 5 (27:50):
Next up on the list of guests today is at Stulac.
Ed is a real estate agent. He's a member of
the Real Broker Friend and he's going to talk to
us today about some of his activities. He's also the
author of a book, Expose Yourself. That's how to build
a personal brand that attracts millions and gets you seeing.

(28:12):
We definitely want to learn more about that, so welcome
to the show. Ed tell us what's been going.

Speaker 3 (28:17):
On three years in the making. I wanted to write
a book that speaks not only to avatars, that I
personally resonate with, which is real estate agents like myself.
I wanted it to resonate with the whole world of people, businesses,
companies that are looking to truly expose themselves online, get
themselves out there even more, build a personal brand that matters,
build a community that matters. Just like this show, right,

(28:39):
this is reaching to a community that wants to make
an impact of some sort. So how can you, as
a professional in whichever industry you are in, expose yourself
the right way to get out there to the masses.
We all want exposure, we all want advertising and fame
and some degree. Right for the entrepreneurs out there, that's
what we want.

Speaker 5 (28:59):
What are so tips and techniques that you recommend for
people who are looking to get that kind of.

Speaker 3 (29:04):
Exposure Nowadays, more than ever before, authenticity and human to
human conversations are important. It's always been important. Don't get
me wrong. I'm not coming up with some sort of
scientific psychological formula now saying if you talk to people,
that's what we'll do it like we've been doing it
for years. But before we were talking to Drew Thompson, right,

(29:24):
we were talking about AI, how the technology replaces people
and human interaction, not necessarily. It's assisted intelligence, is what
I call her or this is a term that I've
heard before AI. It assists you, but not necessarily when
it comes to a conversation like you and I or
Kenya and I. We talk to one another and we

(29:45):
build a relationship, we build rapport. So now tying it
a little bit better, tying this bow tie on. My
advice is human to human interaction has to be truly empathetic,
truthfully impactful, genuine. Right, there's a book that I want read,
How to Win Friends and Influence People. I believe it
was chapter five that said show genuine interest. Showing genuine

(30:06):
interest has helped me win so many relationships in this
world because I ask simple questions like Richard, how can
I help you today? What? What kind of goals do you
have in your life today that you need help with?
Who is one person that you're looking to connect with
that you're having trouble with doing? So these are conversations
that I love to spark up on a daily basis
on social media because no one else does it. And

(30:27):
that's the beauty of how you can expose yourself more.
That's the first part to this the first stem. The
second stem is for the entrepreneurs that are listening to
this that want to start a business, don't know how to,
don't know where to really like, what tools do I need?
Who do I need to know? The best advice I
can give any sort of entrepreneur or I call them entrepreneurs.

Speaker 7 (30:49):
Is be proactive.

Speaker 3 (30:50):
Don't wait for that phone to ring, don't wait for
someone to reach out to you. It's probably not going
to happen. You know, my first few years of real estate,
that phone I was just looking at it and.

Speaker 5 (30:59):
It never rang. My phone broken, Like, what do I
have to do to make that thing ring?

Speaker 3 (31:07):
Right? And then I realized, if I'm not proactive and
reaching out to people or building my own doors to
open up for those opportunities to be earned, They're not
gonna come.

Speaker 5 (31:18):
What do you say to people who are uncomfortable putting
themselves out there? I mean, I think there are some
people who just naturally love putting themselves out there, But
there are other people who may have to do that
as part of their job or their role. Maybe it's
not their strength. How do you coach them to take
those first steps?

Speaker 3 (31:36):
It truthfully depends on the character of the person. I
can't tell one person to go out there and be
a radio show host because their voice might not be
the best. I can't tell them to go on TV
or on video and pull out the phone and start
selfie videoing yourself because they're just uncomfortable with how they look.
They're discouraged, they're insecure about themselves. These are common objections

(31:58):
that I usually get. But I must to say that
whatever your weakness is is that you know, quote unquote,
you consider weakness other people might perceive as authentic, and
vulnerability is something that connects with others. So well, so
how do you start? Honestly, I'm a video guy. I
love pulling out the phone and just start filming myself.

(32:19):
I was driving here from New Jersey and I was
already filming myself because I had an idea in my head.
I'm like, I need to film it.

Speaker 5 (32:25):
Now.

Speaker 3 (32:25):
That's not everyone's superpower. Not everyone can do that. So
in the beginning, maybe close yourself into a room where
it's just you and you alone, right and pull out
the phone and hit that little red circle and start
filming yourself with whatever you truthfully can speak about for
forty hours straight. I love social media. I love fashion,
I love watches, I love Scotch and whiskey, I love hockey.

(32:48):
These are my things. I'll talk about those things all
day long. So let me film that for a second,
just to get an idea of how to speak.

Speaker 5 (32:56):
Should I speak louder?

Speaker 6 (32:57):
Now?

Speaker 3 (32:57):
Should I speak a little softer? Was that too loud?
Should I put my glasses on? Should I not? Should
I have this angle? Should I put? And eventually you
compact a system for yourself to start filming and putting
yourself out there and exposing yourself on social media. But
it starts with little things like that. The first video
I ever filmed was not perfect. We all have that story, right,
but we're not courageous enough to share it.

Speaker 7 (33:18):
Yeah.

Speaker 6 (33:18):
Well, I love the book right, and I think you
have some really practical steps here in terms of how
you help people accomplish like better content strategies. I just
kind of want to go through some of the chapters.
So you've got audience growth, following farming, lee generation, the
art of the DMS, which I would love for you
to talk a little bit more about. And then you say, here,
content is king, but community is the emperor. So can

(33:40):
you expand upon that a little.

Speaker 7 (33:42):
Bit content is king.

Speaker 3 (33:43):
We've heard that phrase so many times before, and we
all create content. We're creating content. Now, this is content.
That's all fine and dandy, But if you don't have
the right community to expose it in front of, then
what's the point of creating that content in the first place.
I can create fifty eight pieces of video content today,
but who am I going to share it with? I
need to find that community. I need to build that community.

Speaker 5 (34:04):
So how do you build that community if you don't
really know the person that you're trying to engage with.
So that's the social media piece, right is you're trying
to connect with people that you may not know that Well,
how do you do that?

Speaker 3 (34:19):
You have to build it again, I said, for being proactive,
I wanted to create a community that actually matters. My
community of people that I've created are a bunch of entrepreneurs,
real estate professionals and so on and so forth, people
that want to better their business, and I have a
gap filler of what that can do. That gap filler

(34:40):
is teaching them about how to expose themselves on social media,
simple as that. Here's a tip and trick on this.
Here's a tip and trick on that. Here's how you
get more followers, here's how you get more engagement. Here's
how you get business. Here's how you get a business opportunity.
Here's how you convert that business opportunity. Now and I
create this piece of content which now followers are number
one coming in. They're following me because like, oh, I

(35:02):
want to learn how to do that right, follow, and
then the next person follow and now share. Oh, my
buddy Drew and my buddy Eric. I'm gonna send them
this guy because this guy teaches that one thing that
Eric has been bothering me about for quite something. He's
been like, Eric, I need to learn how to get
more business and this and that. Follow this guy ed,
and I've been doing that for twelve years now. The
community is starting to build, and I reach out to

(35:23):
other people that I think could like my stuff.

Speaker 2 (35:25):
Drew, tell them about what you do in the DMS,
because you have these He has a strategy for DMS
that I think is direct message for other people we
are listening. Tell them about what you do.

Speaker 3 (35:34):
So the art of the DMS a good segue the DMS.
That's just one of those variables to social media that
I don't think many of us utilize enough or utilize
the correct way. By the way, let me throw this
at you, guys. I don't know, maybe you've heard this before,
but did you know that there are two industries in
this world that consider their consumers as users? What are

(35:55):
those two industries? The first one is drugs? The second
one is social media social media users I drug users.
There's no other industry I know of. And I say
this because there's a point to it. Social media takes
advantage of us way too many times. But there are
certain ways to make social media be taken advantage of

(36:17):
which I don't think many people do. Art of the
DMS is one of those ways. So if I can
share that this piece of advice very quickly, what I do?
For example, Kenya, you follow me on Instagram? Okay, I
don't know who you are. I have no idea who
you are. However, with a few twenty eight seconds of
me doing some due diligence by clicking on your profile
and saying, who is this woman? Why is she following me?

(36:38):
Or why is she even on my page? Why is
she liking my stuff?

Speaker 13 (36:41):
Oh?

Speaker 7 (36:41):
I see she's a podcast.

Speaker 3 (36:42):
She has a podcast. She's a family girl. She's oh,
she's in New York. She's on a PID like I'm
learning about you in a matter of a few seconds,
which I will then orchestrate, put together in my mind
and reach out to you with a DM. That direct
message is going to be a video message. And I
send video messages because no one else does. And sometimes

(37:03):
they're you know, like, why would I get a video
DM from someone? Why would I open it? I don't
know this person, right, But all my video messages start
off with me holding a peace sign little hey kenya, right,
and I'll put little text in there so you know
it's personal. And that video message is something like this,
Hey Kenya, I saw you stumble upon my page. I
stumbled upon yours. It's so good to connect from entrepreneur

(37:25):
to entrepreneur. If there's anything in this world that I
can ever help you with, I don't know what that
might be, but maybe we can have a conversation. I
nonetheless so good to connect with you. Hope to hear
from you soon. And that's a video message and no
one does that. And that's what I mean by a
human to human interaction.

Speaker 5 (37:41):
Right. If you're a real estate person, yeah, and you're
spending a certain amount of time prospecting and showing listenings,
doing all the things that real estate people do. How
much time do you think they should be spending on
social media? Solid question.

Speaker 3 (37:56):
It's one tool, This social media where we're talking of.
It's one, it's not the only tool. As a real
estate agent, I have to set aside time to prospect.
I have to set aside time to follow up with
my current clients and the current transactions we are in.
I have to speak with attorneys, I have to speak
with the lenders. I have to speak with the town.

(38:16):
There are certain tasks too many to name that I
have to put time into prospecting, though the first one,
let's highlight that one. That is one of the big
ones that we have to do in order for our
business in real estate, specifically just talking real state agents.
Our business is a circus. It's an up and down,
up and down. Right, we constantly have to be prospecting

(38:36):
social media. How much time am I going to put
into that? Considering it is one of my superpowers. I
put a lot of emphasis on it because I know
how to utilize it, take advantage of it the right way.
I'm not cold calling. I'm not door knocking. I'm not
doing those things because I know I have a better
ROI and a better conversion on social media. It's what
I do best, it's what I love to do. It's

(38:57):
what makes me have a smile on my face at
the end of the day and say, yeah, I'm a
real estate agent and I love what I do.

Speaker 5 (39:02):
When we first started the law firm, the internet was
kind of a new place for attorneys to have websites,
and a lot of people told me, oh, you'll never
get much business from your website. Well, we put the
website up. Within three or four days, I started getting
two and three calls a day from people who were
interested in intellectual property services. And then you compare that

(39:24):
to going to a networking function that was several miles
away and then you had to connect with somebody who
was in the market for the services at that time,
and then you had to drive back and it required
a lot more time and investment. And it turned out
the website was the way to go. It was a
much more efficient way of prospecting.

Speaker 3 (39:44):
It's right. Efficient variables, you have to adapt to them
and evolve. We all evolve.

Speaker 5 (39:49):
That's great, So Ed, we have to wrap up the segment.
But where can people find you?

Speaker 3 (39:53):
Instagram at Ed Stulach. You can send me a video message.

Speaker 8 (40:00):
Do we follow each other?

Speaker 5 (40:02):
We're about to. By the way, make sure you check
out AD's book Expose Yourself How to Build a Personal
Brand that attracts millions and gets your scene. Is that
available on Amazon? Yees, sir, okay, So check that out
on Amazon. Passage to Profit with Richard Anamals with your Heart,
Ken You Gibson filling in for Elizabeth Gerhart. And now

(40:22):
it's time for Eric the Reptile Guy. So great to
see you. Eric. Tell us what you've been up to lately.

Speaker 4 (40:28):
Well, I've been on a TV journey for the last
two years, since twenty twenty two.

Speaker 7 (40:32):
It's been a real journey.

Speaker 5 (40:33):
Did you ever think you'd be on television?

Speaker 4 (40:35):
Well, I was on television before a bunch of times
when I was doing the animal shows. So talking about
a content like, I never created my own content. I
just people will just I'm holding a giant alligator or
a giant snake, or some roaches in my hat or something.

Speaker 7 (40:48):
Crazy.

Speaker 4 (40:48):
People are always filming me doing that. But then I
realized that that was not the way to go. It
was actually encouraging people to do things like, you know,
take selfies with animals. And so when I realized that
it was you know, it was wrong, I had to
change and I kept trying to change, but like not
knowing exactly how to do it because I had no
role model or somebody that had done that before. That's

(41:09):
like the Zoos saying we're not gonna have animals anymore,
and that's that. That was me because I had sixty
animals in my house, in my little apartment.

Speaker 1 (41:16):
Yeah.

Speaker 5 (41:16):
I remember last time you came on the show, right,
you brought this big yellow snake into the studio with
you and that.

Speaker 7 (41:22):
Was the smaller the of the big ones.

Speaker 5 (41:24):
And our producer Noah ran down the Holly said, we've
got to talk to legal about this. I'm not sure
you could be in here, but it was too late
at that point, and everybody in the studio came after
the show and they were like fascinated by this snake.

Speaker 4 (41:40):
Right yeah, yeah, but you know, all those animals were adopted.
I could say that, but then, you know, after working
with them for a while. I remember, I don't know
if you remember my I didn't I remember my alligated
at the studio. But I had an alligator, Wally, and
I knew her since I was nineteen and I'm forty
seven now, so and I adopted her out two years
ago go. So it was like twenty three years I

(42:02):
had this alligator, and I brought her to a sanctuary
down in Florida and it was great, and she died.
And then I said, you know, we had done shows
and stuff together. But I said, you know, it's really
important for people to understand about the importance of creatures,
not as an entertainment value, but as a living thing,
you know, understanding them in nature. And so I said,
for a while, since I started my company in two

(42:22):
thousand and six or except Adventures, I said, I'm gonna
do I'm gonna I'm going to go do a TV show.
And it first started when I went to Costa Rica.
So I went to Costa Rica. I had a financial
freedom that first year, and I realized that I was like,
oh my gosh. I was like, you know what, I've
been working as a vettech for ten years and I
was like, I never made this much money. I was like, Janine,
we want to go so much. She's like, yes, let's
go to Costa Rica. And so me and my friend

(42:44):
went to Costa Rica. That it was September of two
thousand and six, and that was actually the year the
Steabero went passed away. I remember that he died while
we were in Costa Rica. And I remember that, and
I remember saying to myself, I was like, man, that
guy did what he loved his whole life and he
was so happy. So I'm sad that he died, but
I'm also happy that he chose to live the life
of his dreams and do what he loved, because most

(43:05):
people don't. So for me, I saw that and I said,
you know what, I'm going to continue on and live
my life in that way. And I said, I want
a TV show. While I was in Coach three guy,
I said, people need to see these creatures. I was
seeing frogs and snakes and parrots come to my window.
It was incredible the biodiversity at all at once. And
so I said, Okay, I'm going to do a TV show.
Didn't know how I was going to do it, but

(43:26):
I was already had started the process and making little
videos and things. And I hadn't really published the videos,
but I started making little videos, and I think in
twenty fifteen we got actually an Emmy Award in the
Environmental category and for filming with a guy named Chris
ware from Newsday had followed me around for ten months
in my crazy house with the creatures. And then after

(43:46):
he did that, I said, Chris, I was like, I
want to how we're going to do a TV show?

Speaker 7 (43:50):
I don't know.

Speaker 4 (43:51):
And so then it just kept on going. And then
finally I kept trying to get the TV show. But
then you know, I kept saying I got to go
to National Geographic or I got to go to Discovery
Channel or somebody to do it for me. And in
the end, I said, you know what, I said, I
gotta keep waiting for these people.

Speaker 7 (44:07):
I can't wait.

Speaker 4 (44:08):
I said, the environment's changing, this species going extinct all
around the planet. There's things that people have not seen
that they need to see that actually relates to climate change,
like directly, when I speak about that, like amphibians going
extinct in your local neighborhood. If there's no frogs in
your neighborhood and you can't drink the water, then that's
like a hot spot for the possibility of climate change

(44:29):
in your direct immediate area. And so when I realized
all these things, I said, Okay, well I want to
do something that's going to not speak to the gloom
and doom but speak to the possibility of not species
going extinct, but reversing it. And so the only way
I could think of is like, well, you got to
start putting the content out. So I didn't do it
through social media, but I did it through the television show.
And I said, I'm going to do it, so I

(44:49):
created it. I went to Madagascar. We had built a
school there, and I said, I got to go back
to go to the school. And when we went to
go to Madagascar, that particular moment was so awesome because
that time it was March of twenty twenty two and
I went there and I said, I'm gonna do the
TV show. But I didn't know how what, but I said,
I'm bringing my safari hat and I'm gonna bring my
outfit and I'm gonna bring it.

Speaker 7 (45:10):
I'm gonna do it.

Speaker 4 (45:11):
And when I got there, it was the first day
there was two cyclones and so we had to take
a journey to get down there. But we got down
there and that the second the morning I got I
woke up in the buyer research station, came downstairs and
it was a big chameleion.

Speaker 7 (45:23):
They I'm like, oh my.

Speaker 4 (45:24):
God, there's a chameleon. I'm running back upstairs. I'm gonna
get my hat.

Speaker 7 (45:27):
I'm starting.

Speaker 4 (45:27):
The show started filming, and that was the start of
the Menghaiti television show. But at the time, the show
was called Let's Go, and I said I'm gonna call
the show Let's Go, because I kept saying, let's go,
let's go see this, let's go see that, let's go
see the creaches, let's go see everything. And we were
doing all that and it was great. And then actually,
there's a famous actress named Juliette Binoche that happened to
be there at the same time filming some movie.

Speaker 7 (45:49):
And I didn't know.

Speaker 4 (45:50):
She was an Oscar Waring the actress, but she is
and she still films movies.

Speaker 7 (45:54):
But they her whole crew was there.

Speaker 4 (45:56):
So I saw the crew doing their work and I
was like, oh my god, Eric, this is it. You
see them doing it, and you saw how they were filming.
I was watching a director director. I'm like, Eric, you
could do this. I said, I'll have the money to
pay all these directors and people, but I'm going to
do it.

Speaker 7 (46:08):
And then that was the moment.

Speaker 6 (46:09):
So what is the name of the show again, met
mang Hayadi. So what does that mean?

Speaker 4 (46:13):
Man? Heidi is a word that I learned in twenty
ten when I was on a trip to Malaysia and
I decided to take a chance and go to Borneo
because there was a flood there.

Speaker 7 (46:21):
It was during it I don't know if you I
remember during that year.

Speaker 4 (46:23):
It was the time of the Haiti earthquakes had just
happened like a couple weeks before or week before, and
I told my mother, I said, Mom, I want to
go to Haiti to go help. She's like, Eric, you
can't get into Haiti. Just go on your trip. It's okay,
just go on your trip. So I went on the trip,
got to Malaysia. Then I said, I'm want to see
some more animals. I was in this big jungle. This's
got a million year old rainforest and it was like,
you know, just walking through there, but you couldn't see

(46:44):
any animals because it was so old that the animals
were all hiding from me, so you couldn't see anything.
So I was like I'm going to see some animals.
So anyway, I bumped into some guy from Florida and
he goes, you got to go to Borneo. You got
to go to the Sarawak up in the northern part
of Malaysia in Borneo. But there's a flood there, so
you should maybe, you know, just call them ahead. So
I messaged them or send them an email. I said, look,

(47:04):
my name is Eric the reptile guy. Just like that,
Eric the reptil guy. I study reptiles that can work.
You know, I can help you, you know remove you know,
venomous snakes and things and cobras and you know, crocodiles
from the people's homes because then when you have a
huge flood situation, that's a big concern. I ended up
talking to the guys. I went there, had the best
time of my life met. I mean, it was the

(47:25):
first time that I ever connected with people on a
level that these people all understood about the connection to
creatures and how important they were and how important our
lives were.

Speaker 5 (47:34):
So I wanted to ask you about that. I mean
a lot of people really like animals, they have pets, yeah,
but very few people devote their lives to animals like
you have what inspired you to take that path in life?

Speaker 4 (47:48):
Well, men, Heidi was the word the means connection to
all living things. That's what the people that saw me
there said. They saw me doing that and catching animals,
but they let me do it anyway because they said,
we saw you connect. I'm not sure why I'm like,
but it's like an empathetic, you know, feeling, because I
think every creature has a life. You kind of remember,
like karma circles around, So I believe with that in

(48:10):
every creature.

Speaker 6 (48:10):
I agree with what you're saying and that like there
is a connection, right, and life is wife and we
should have respect for that in terms of like how
you were as a kid, right, Because I'm very curious
about that because I just feel like most people don't
grow up necessarily like loving animals. Like my sister is
a vet, so she used to do all kinds of
weird things like with dogs and all this stuff. So
I kind of get the same like vibes off of you,

(48:33):
like you probably were really connected to animals as a kid.

Speaker 4 (48:35):
Yeah, well that's the thing, Like originally it was the
wild animals. I thought, like when I go back in
my childhood, I'm like, oh, yeah, you know.

Speaker 7 (48:42):
My first pet was a fish.

Speaker 4 (48:43):
Then I got a turtle, then I got no then
I got a hamster, and then I got a turtle.

Speaker 7 (48:47):
But the truth was is that I was at a.

Speaker 4 (48:49):
Daycare center and I remember being like really young and
like maybe five or six years old, and we were
like out in Miss Allen's gardener. Miss Allen she would
always tell us, you know, help save about cucumbers, and
so we would collect all the slugs and stuff and
pick them up and like hold them and we wouldn't
kill them, and we'd just move them off the vegetables.
That digging in the dirt and then seeing the creatures
and then like looking at them. And then my first

(49:10):
time finding a toad when I was nine at camp,
but then I wanted to take it home because I
didn't want that feeling to end, and then seeing my
first turtle all in nature. And then I was also
in special ed for a few years. That was tough
because my parents didn't know what to do. And then
we're going to put me on ridden lians of medication,
but my mom's friend, Miss Lamby, said, don't do it.
Don't put them on medication because he's a good kid.

(49:30):
And Miss Lamby and her class had an alligator lizard
and she said, as soon as you saw the alligator lizard,
I told you, if you don't behave you can't come
see the alligator lizard.

Speaker 5 (49:39):
I'm go straight and right up. And I got out.

Speaker 4 (49:42):
But the animals really saved me. And in fact, to
get me out of special ed, I had a National
Geographic about turtles, and that my counselor said, look, we'll
give you the National Geographic. He got me a subscription,
and then when I opened it up, that first issue
was January nineteen eighty six, had a whole spread about turtles.
And I was like, oh my god, the turtles. And
so my mom got me all these subscriptions and animals,

(50:04):
and I would go out and want to see animals
all the time.

Speaker 5 (50:07):
You must be a vegetarian.

Speaker 4 (50:08):
I am a vegetarian, but not because of that. No, No,
it didn't start like that.

Speaker 7 (50:12):
I always ate.

Speaker 4 (50:13):
I was a bodybuilder for a while and I ate meat, not.

Speaker 7 (50:18):
Red meat, but I ate you know, but I didn't.

Speaker 4 (50:20):
But I didn't associate the meat that we saw in
the store with my creatures.

Speaker 7 (50:23):
Got it, You know what? I'm saying.

Speaker 4 (50:25):
But then in twenty twelve, I was in the Philippines
and when I was leaving there on the plane, I
met a yogi and he asked me a question. He goes,
you do animal shows, right? I said yeah, And he goes,
and why do you eat him?

Speaker 7 (50:36):
And I was like what. I was like, I never
thought of that. It was like, what do you mean.

Speaker 5 (50:44):
Right in mid career? Right?

Speaker 7 (50:45):
Yeah? I was like what Then he said?

Speaker 4 (50:47):
Then he said, well, I challenged you to become a
vegetarian for twenty one days. I was like, twenty one
of days, three weeks, okay. And then the first thing
I said was, well, can I at least eat salmon?
He said no, he's like vegetables.

Speaker 5 (51:00):
Drew.

Speaker 2 (51:00):
I love your stories like they come from such a
real and authentic place. Now, while you were talking, I
did my due diligence controlled on you on social media.
So yeah, two people here who believe in telling your
story and the power of telling your story, those things,
your trips going to Malaysia, literally pulling out venomous snakes
and not being afraid but connecting with them on a
one to one level. You've just blown my mind and

(51:23):
I want you to take that. If we can just
do like a real coaching session right now with us too,
If that's cool, I want you to take that every
single day. Tell that story to your phone every day. Okay, Ed,
what would you say if you were sitting with him
right now.

Speaker 3 (51:35):
I mean that came from the heart. That didn't come
from someone forcing you to do that stuff. But hearing
the stories and the infrastructure of where you are today
is is me. It's cool, it's vulnerability, it's wow, this
is where he started.

Speaker 8 (51:46):
Yeah, and you had an apartment that was like Jumanji.

Speaker 7 (51:49):
Oh god, sixty animals.

Speaker 4 (51:52):
Again, never again. It was it was you know, the
animals themselves suffered.

Speaker 7 (51:56):
You didn't. I didn't see it.

Speaker 4 (51:57):
But you don't see you don't see animals suffering until
you see him in the wild. And that's why when
we for our television showing up for Mengheidi every season,
the animals are free. And that was the most important
thing to me. I was like, you know what I said,
don't touch any animals. When we were in Madagascar film
in the first season, I told my guys right away, guys,
no touching animals period. The animals began to come to
us it was incredible. I can't even explain how it

(52:20):
really happened. But if you watch some of the episodes,
you'll see Please tell us.

Speaker 5 (52:23):
Where people can find you and your amazing television show.

Speaker 4 (52:26):
Sure, just go to PBS dot org and just go
to Menghidi. It's spelled me eng h a y Ati
and you can go to PBS dot organ just click
on episodes and you can see the six episodes that.

Speaker 7 (52:36):
Are there now.

Speaker 5 (52:37):
And you're filming the second season now.

Speaker 7 (52:39):
The second season's done.

Speaker 5 (52:40):
Is second season?

Speaker 4 (52:41):
Second season is coming out this fall. We're filming the
third season.

Speaker 7 (52:44):
Now.

Speaker 5 (52:44):
That sounds great. Yes, we're all looking forward to it.

Speaker 7 (52:47):
Yes, thank you.

Speaker 5 (52:47):
Thanks for having us Passage to Profit with Richard anamals
Gar Heart Kenny Gibson filling in for Elizabeth Gerhart. We
have to take a break. We'll be back with Secrets
of the Entrepreneurial Mind right after this.

Speaker 14 (52:59):
I'm Jack, CEO and co founder at ushabits dot com.
When I left my job as a Wall Street banker
back in my twenties, I felt completely lost trying to
navigate the process of hiring a financial advisor. I thought
it should be easy to find the right financial advisor.

Speaker 5 (53:14):
So I created a place.

Speaker 14 (53:15):
Where young families could feel understood and their unique needs
would be met with empathy and expertise. That's why I
started usehabits dot com, where we help you find your
financial advisor free of charge. Usehabits dot com.

Speaker 7 (53:29):
It's Passage to Profit.

Speaker 5 (53:31):
Now it's time for Noah's retrospective. Noah Fleischmann is our
producer here at Passage to Profit, and he just can't
observe our future without recognizing the past.

Speaker 13 (53:42):
Just recently, a young gen Z friend of mine asked
me if I knew what the word unalived meant. I
told her I'd never heard it before, so she read
it to me within the context of the youth fiction
book she'd been reading. It said he feared his desperately
distraught friend would have unalived himself. Turns out that's the
new accepted word killed. Okay, Look, I know our general

(54:03):
culture is more hyper sensitive now than ever, but there's
only one way to define such an untimely end, and
I happen to think that our linguistic forefathers established it
quite suitably, thank you very much. Before long, they're going
to need to change that new word to unparticipated or paradepartured.
Because words can always be changed, what they define remains

(54:24):
the same. One of the TV networks actually laid plans
on that particular work of fiction for a series, but
once they got around to reading the full text, they
unlived it.

Speaker 1 (54:34):
Now more with Richard and Elizabeth Passage to Profit, and.

Speaker 5 (54:38):
Now it's time for Secrets of the entrepreneurial Mind. I'm
going to ask ed, what is a secret that you
have in your entrepreneurial mind.

Speaker 3 (54:50):
I'm going to go right off the top of the
noggin here and say, listen to your body and your heart.
For the longest time, I've had a lot of discouraging
comments thrown at me. Don't do this, don't do that,
you should do this instead, you should do that instead.
And for the longest time I kind of took it
into one ear and out the other. But in the
beginning it was hard because I looked at everyone else
as a role model, as oh, they know what they're

(55:12):
talking about, so I should listen. But then I listened
to my body and my mind, meaning if I want
to wake up at nine o'clock in the morning, I will.
I don't mind because my body needs rest for me
to have more rest will allow me to have more
energy to put into what I want to do that day.
If it doesn't feel right, don't do it. Listen to
your body and heart.

Speaker 5 (55:29):
Well, that's great, Drew.

Speaker 2 (55:31):
I was thinking about this earlier. A person I highly admire.
I know you do as well. I think of him
as a mentor. He's also my boss, Sharon, he said
a couple of weeks ago. It's not about the journey,
it's not about the destination. It's about the people. So
I add on to that. Then, it's about finding the
joy in every moment. The joy is a focus. Happiness
is a feeling. If you focus on trying to find

(55:51):
the joy in every moment, your clients, the people you're serving.
I'm so excited they get to be here with you
guys today, these power players in the room. My kids
are happy. They woke up happy. I'm sick. They have
their limbs, they have their eyes, they're they're breathing. There's
the joy. Happiness is the feeling that's fleeting that will
come and go. Your business is going to have happy times.
It's gonna have sad times too, but you focus on

(56:11):
the joy and that allows the people to connect more,
and that allows you to get to the destination wherever
you want to go a lot faster.

Speaker 5 (56:17):
If you're happy with what you do. You never work
a day in your life and agree if you can
find the joy in it, more than power to you.
I think that's amazing, Eric.

Speaker 4 (56:26):
I'll add to that by saying be thankful to give appreciation.
I take it a step further, usually by writing it
down and saying thank you God for this day, for
this moment, and I set the day up like that,
and then I'll also write my intentions for the day.
Where do I want this day to go? How do
I see it happening. Most of the times that I
do that, I get exactly what I ask for. Wow,

(56:47):
I love that really.

Speaker 3 (56:48):
I must say, it's interesting how all three of our
answers had nothing to do with systems or tools or
anything of that sort.

Speaker 5 (56:53):
Often to me, yeah, I have yet to speak, can you.

Speaker 6 (57:00):
That's so inspiring And I think gratitude is really powerful, right.
But I think I'm going to try what you do,
like in terms of writing down like what I would
like to happen for the day, because I'm pretty specific
in my purse to God.

Speaker 8 (57:12):
I ask him for a lot of stuff.

Speaker 6 (57:13):
He usually is pretty good about getting me what I want,
but I'm going to try writing it down and see
how that goes.

Speaker 5 (57:18):
Well. My secret of the entrepreneur of mine is exactly
the opposite of ED. So I was like, well, my
first thing was just get up early and get going.
And so I find that for myself when I listen
to my body, which I agree you need to do,
I find that I lose a lot of time just
not knowing what to do next. And so I'm in

(57:40):
this gray zone where I'm not really doing anything, but
I'm not really enjoying myself either. I think everybody has
those periods. But if I focus on, you know, just
getting the first few things done in the morning, get
up early, get a few things accomplished, and that's what
gives me confidence energy for the rest of the day,

(58:02):
and that's how I am my best self. It's a
little bit different than ADS approach, but you know, if it's.

Speaker 2 (58:08):
For you, your body says that's what works, right.

Speaker 5 (58:10):
That's saying it's kind of like thrown on the suit.
Feel good. Yes, mentality absolutely so. Passage to Profit is
a nationally syndicated radio show appearing in thirty one markets
across the United States. In addition, Passage to Profit has
also been recently selected by feed Spot Podcasters database as

(58:30):
a top ten entrepreneur interview podcast. Thank you to the
P two P team, our producer Noah Fleischmann and our
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(58:52):
And remember, while the information on this program is believed
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Take care everybody, Thanks for listening, and we'll be back
next week.

Speaker 1 (59:12):
The proceeding was a paid podcast. iHeartRadio's hosting of this
podcast constitutes neither an endorsement of the products offered or
the ideas expressed.