December 17, 2025 • 19 mins
Today on the show Loren LoRosa breaks down what might be the clearest sign yet that traditional television is officially on its way out. From the Oscars announcing a historic move from ABC to YouTube beginning in 2029, to The Breakfast Club and other major podcasts partnering with Netflix, the entertainment industry is undergoing a massive streaming-first shift.
Lauren unpacks what these deals really mean for Hollywood, legacy studios, creators, and audiences—why old-school media can no longer fight the digital wave, and how streaming platforms are redefining power, access, and storytelling. She also explores how this evolution opens the door for a new generation of creators, especially those who understand internet culture, audience engagement, and doing more with less.
Is this the end of cable as we knew it? What happens when prestige institutions finally embrace platforms built for the internet? And how can creators position themselves to win in this new era?
YouTube: https://www.youtube.com/@BreakfastClubPower1051FM
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:02):
I'm a homegirl that knows a little bit about everything
and everybody.
Speaker 2 (00:06):
You know, if you don't lie about that?
Speaker 1 (00:07):
Right?
Speaker 2 (00:07):
La Hey, y'all, what's up.
Speaker 1 (00:11):
It's Lauren de Rosa and this is the latest with
Lauren de Rosa. This is your DELI dig on all
things pop culture, entertainment, news and all of the conversations
that shake the room.
Speaker 2 (00:21):
Baby. Now today we are.
Speaker 1 (00:23):
Going to get into a conversation about TB about television
or what is left of television because, as we all know,
the way that we consume television is completely different today
in twenty twenty five.
Speaker 2 (00:37):
Now, raise your hand out there, and of course.
Speaker 1 (00:39):
I can't see you, so that means you need to
hit the like button comment below, yell at me on
social media at Lauren Rosa, L R E N everywhere.
How do you guys consume what would have been cable
television content today? Because I mean, if I'm thinking about myself,
(01:00):
I haven't had like actual cable TV. Wow, when is
the last time I had cable TV? I think, Woh,
can't you remember?
Speaker 2 (01:10):
Uh?
Speaker 1 (01:11):
It might have been right before the pandemic and even
then I think, yeah, that was a streaming ish version
of it.
Speaker 2 (01:19):
That's crazy.
Speaker 1 (01:20):
I don't remember the last time I've paid like a
Exfinity or wherever you are, whatever you know, city or
state you live in, an actual cable provider to provide
like TV that you turn on that isn't attached to
Wi Fi. So yeah, y'all, let me know, getting right
on into the latest, here's what's going down. So as
(01:41):
I was driving in uh to the podcast, I begin
to see the story. I got a notification from the
Hollywood Reporter, And you know some of the other trades.
Trades are the media outlets that announced like the shows
and new businesses and new deals and things like that.
That's what the trades are called. Shout out to Dame Dash.
The title of this article is Oscars Bolts from ABC
(02:03):
to YouTube. Starting in twenty twenty nine, the world's highest
profile and most watched award show, which has aired on
ABC since nineteen seventy six, will be moving to streaming
only platform. Will be moving to a streaming only platform
as a part of as a part of a deal
that also includes red carpet coverage, the Oscar nominations, announcement,
(02:25):
the Governor Awards, and more so, not even just to
Oscar Awards show, but everything that leads up to the awards,
So the Governor awards the Red Carpet, which is again
I'm sitting here like they I know that they traditionally
air a lot of the award shows on these like
you know, very cable network ish channels, the ABC's, NBC's
(02:46):
which all do have their own you know, streaming ends
as well for the most part, or they team up
with a streamer, like I know, like NBC does stuff
with Peacock. Shout out to NBC New York for who
we did a lot of our Diddy coverage with. In
a lot of our coverage that we did there is
on Peacock as well. But I was surprised to read
this because I'm like, why wasn't there already a deal?
Speaker 2 (03:06):
I know, when I watch all Red Carpets and all you.
Speaker 1 (03:10):
Know, Grammys or whatever award shows just to cover it
in news, I'm watching it via YouTube television.
Speaker 2 (03:15):
I have the subscription there.
Speaker 1 (03:16):
But even before I had that subscription to be able
to see things live, like actually, like I'm paying for
it to know I'll get it. I always knew that
I could watch the Red Carpets live because they stream
live not even just on YouTube, but like I know,
a lot of platforms now go live on Twitter and
have it set up literally on your Twitter feed or
your x feed where you could just watch the Red
(03:38):
Carpets from there, and it's a whole news broadcast.
Speaker 2 (03:41):
So I don't know.
Speaker 1 (03:43):
I think the deals are finally catching up with Times
or something. But this report says in the news that
will send shockwaves across the entertainment industry. The Oscar Ceremony,
which has aired on ABC since nineteen seventy six, will
be moving to YouTube starting in twenty twenty nine, so
they have some time and we'll be broadcast by the
streamer through at least twenty thirty three. The Academy of
Motion Picture Arts and Scientists announced today, which is Wednesday,
(04:07):
December seventeenth, The Disney owned Alphabet Network will continue to
when y'all hear Alphabet boys, y'all either think about the
irs or the community.
Speaker 2 (04:15):
You don't want to mess with. That's where I start laughing.
Speaker 1 (04:17):
Will continue to air the Oscars, which has long been
the world's most watched awards telecast, through the one hundredth
edition of the awards show in twenty twenty eight. After that,
the ceremony will be available live and for free to
cover to over two billion people around the world on
YouTube and YouTube TV subscribers in the United States. Shout
out to me YouTube TV subscriber I signed.
Speaker 2 (04:38):
Up a long time ago.
Speaker 1 (04:40):
As part of the newly inked deal, YouTube will broadcast
not only the Oscars ceremony itself, which generated over one
hundred and fifty million dollars in revenue y'all this fiscal
year which ended in June ended June thirtieth, And they'll
also be broadcast a lot of other related content like
what we talked about, the Red Carpet, the Governor Awards. Yeah,
(05:03):
this is a big deal. I mean, it's a big deal,
but it's like a duh thing. And I do know
that there were like small things happening again, like I said,
because you could watch all of like if not majority
of the award shows at this point in the carpets
prior to and in certain things via social media platforms live.
So I know that a lot of these award shows
they had to because it's literally like get rid of
(05:26):
it or get lost.
Speaker 2 (05:27):
Like if you were not.
Speaker 1 (05:29):
Streaming something somewhere digitally at this point, you're burnt out
like we are miles ahead of you. But to see
the official deal go out this way, especially with the
Oscars being such a big like and long coveted show
number one, I think it shows, if I'm being completely honest,
it shows that Hollywood is a little bit more reluctant
(05:54):
to give in I think to where things are going.
And I think a lot of that is because of
the studios. Now grant it, the Oscars isn't like a major,
you know, studio production. You know, studios typically lean more
into things like like big box office style films and
you know, things of that nature. But I was reading
about the deal that they were doing or trying to do,
(06:14):
and it's very competitive. They're you know, direct op. The
opposition is Paramount because Paramount also wants in on ownership
of the entire Warner Brothers. One of the articles that
I read across one of the trades, it was just
talking about how a lot of the studio owners are
like they're nervous and are saying that you know, a
Netflix or a paramount you know streaming servicer picking up
(06:39):
you know, a big entity like Warner Brothers, it almost
kills the studios because you don't need the big Hollywood
studios to do a lot of what we're seeing on
these streaming platforms. Like I do think that there is
you know, in a perfect world, there's always a way
that you can make business work, right because if it's
not broke, you're not gonna fix it. So like if
you can take you know, the same initiative power infrastructure
(07:04):
that a Hollywood studio has and lend it to a
streaming platform, which a lot of them do, Like there
are movies that goes to uh, straight to streaming.
Speaker 2 (07:12):
I know Tyler Perry does it. I know Amazon does.
Speaker 1 (07:16):
Like there's a lot of different you know, platforms that
or Tyler Perry does. It would be a lot with BT.
Plus he's also done it with Netflix. Netflix has done
it with other studios and to has Amazon Prime. But
for them to own such a big catalog of content
in that way and be able to kind of almost
(07:37):
like throw their weight around even bigger than they already got,
I mean, their Netflix, it's already possible, but for them
to do it even bigger and not need all of
the other studios in Hollywood, I mean that's a win win.
But I think other people are looking at it like
(07:57):
this changes the industry so much because with one big
conglomerate like a Netflix controlling all of that, you don't
need as much, you don't need as many people because
Netflix internally is able to build out their own production
as well too, which is where a lot of the
studios come in with bringing in the different production companies
that they work with under their studios and the licensing deals,
and you know, things are just shifting and they're changing.
(08:18):
And I think what a lot of this is going
to mean is that the antiquated way, right because think
about the Oscars. The Oscars has been around since nineteen
seventy six. The Oscars is so highly coveted and prestigious,
and like everybody wants these awards.
Speaker 2 (08:36):
Everybody turns on cable television to watch it.
Speaker 1 (08:39):
And you know, regardless of how you're watching ABC at
the time, you're watching the Oscars.
Speaker 2 (08:46):
It's just one of those things that you do. I
think that it shows that.
Speaker 1 (08:53):
As regal and regarded as old, Hollywood wants to remain
it is. It is like although we've come to the
end of the road, like they can't fight what's happening.
I mean, they're already behind and trying to, you know,
do things any other way than what we've saw announced today.
But when I saw the announcement today, I'm like this
(09:15):
took for like why now, Like this is something that should.
Speaker 2 (09:17):
Have been happened.
Speaker 1 (09:19):
But I do know that they're you know, and there's
a sense of if it's not broke, don't fix it.
And I do think that there's a sense of it's
almost like if you're a clothing designer and you've been
sewing by hand and doing you know, cut and sell,
which is like a very like you know, higher quality
intimate process, you don't ever want to lean into fast fashion,
which is you know where things are like produced very fast.
(09:40):
The fabrics may not be as high quality, but you
try and do your best to make it good. Right.
You want to remain like the person who was like
taking the time. But then you have all these companies
coming in like a fashion nova, a Shean a T Mood,
all these Instagram brands who are running circles around you
because of the mass that they're able to produce and
put out. You gotta keep up. I think what we're
(10:02):
about to see now is old school Hollywood and just
old school everything. Old school regimes and entertainment. They've already
and I think especially since the pandemic, with people cutting
budgets and creators realizing how much you could do with less.
The old regime of how we produce content for the masses,
whether it's audio or visual, there's no turning back after
(10:25):
this year, Like you can't you can't.
Speaker 2 (10:29):
Even fake the funk anymore.
Speaker 1 (10:30):
But either way, it's good for us, right, It's good
to see things moving changing, presenting more opportunities. You know,
Oscar so White, it was some years ago now and
they've been working ever since to do better. So there's
more of that as well, because you know, black people
be on the internet. Were there so Yesterday it was
announced that The Breakfast Club is heading on over the Netflix,
(10:53):
and then YouTube decided they wanted to pull up on
the oscars and bring the Oscars back home too, like
a GPO. Let's talk about what this means for content creation,
for storytelling, shoot for me, Let's talk about it.
Speaker 2 (11:09):
Congratulations to the Breakfast Club.
Speaker 1 (11:11):
We talked about this today on the show The Breakfast Club,
along with Bobby Bones presents the Bobby Cast My Favorite Murder,
which is a a hit original true crime show Derek Chelsea,
which is a big podcast that Chelsea Handler has. Joe
and Jada, which is y'all know if you don't know,
Fat Joe and Jadakiss have a show where they sit
(11:31):
down and discuss all things music, hip hop culture. This
Is Important, which is a comedy podcast featuring the Workaholics
Adam Devine and Andrews Home and Blake Anderson The Psychology
of Your Twenties. It's also another show that you guys
will see in this partnership on Netflix, Behind the Bastards.
Stuff they Don't Want You to Know, which is a
(11:53):
curiosity podcast with Matt Frederick, Ben Bolin, and Noel Brown.
Stuff You Missed in History Class? Another curiosity podcast with
Holy Frey and Tracy Wilson.
Speaker 2 (12:04):
Stuff to Blow Your Mind. Three and Out with John middlecof.
Speaker 1 (12:10):
Buried Bones, A History and true Let me tell you
how when I got into podcasts and I learned quickly
that true crime podcast tear it Up. Okay, take me
through that, take me through there where we're going to
and eat it up, Eat it up true crime podcasts. Okay,
the genre kills it on the podcast side. But yeah,
(12:31):
so there's a lot of true crime on this list.
New Roy and Mau are also on the list. So yes, y'all,
let me tell y'all.
Speaker 2 (12:37):
The new regime.
Speaker 1 (12:40):
Is here, like it is literally here because all of these,
all of these things that I talked about today from
the podcast, you'll still hear them wherever you originally begin
to hear them.
Speaker 2 (12:50):
So Breakfast Club still on the radio every morning.
Speaker 1 (12:53):
But with Netflix coming in as a partner, it just
I mean, you're you're taking things to new heights, like
it's no turning back at this point. Like if you
were ever to deny where streaming was and how it
was happening and how you were going to integrate it
in a lot of those household shows and vehicles, don't
even think about it.
Speaker 2 (13:09):
Just do it, that's the answer.
Speaker 1 (13:13):
So I google this cause I'm like, I know for
a fact, so when I watch the Oscars, I don't
have cable, so I know I watched it via streaming.
So I wanted to understand what their partnership prior to
this big announcement of them coming to YouTube fully in
twenty twenty nine will look like. So, according to online research,
the Oscars have historically been on broadcast television traditional broadcast
(13:36):
television ABC like we mentioned, but they began partnering with
streaming platforms in a limited capacity, so they did something
with Hulu as a part of a larger Disney ABC
corporate structure. The ceremony was available to stream on Hulu
in the US in recent years, though some live stream
viewers experienced technical difficulties. They also had some international partners
(13:57):
that they partner with as well. The YouTube ce Neil
Mohan said in a statement to Deadline, who is the
trade that broke the news? Partnering with the academy to
bring the celebration of art and entertainments of viewers all
over the world or inspire a new generation of creativity.
Speaker 2 (14:12):
I told y'all, the new.
Speaker 1 (14:15):
Generation of content creator, of show producer, of what a
studio looks like is here. You cannot get around it.
This is the best time if you are of the
new generation of content creator, or even if you don't
create content, if you I mean, like if you're not
the subject of the content or like the actual person
(14:35):
coming up with the idea. But maybe you just work
on a team that executed or whatever, and you are
young and you understand the streaming and the Internet and
you're able to I feel like with our generation, because
we've been on we're really Internet babies, and I'm in
that middle point where I kind of remember when like
internet was like there, but like it wasn't what it
(14:57):
was now, so like we had like I remember when
you had to go and like print out your directions
to get somewhere, so like you didn't have GPS for real.
You could go on maps dot com and answer the
address and it would tell you how to get there,
but it wasn't updating you in real time on your
phone or your tablet or whatever. I also remember there
only being like a black planet and then a MySpace,
(15:20):
and then Facebook came, and then Instagram came. I remember
you could only post like I remember you couldn't post
video Instagram at all, and then you could post like small.
Speaker 2 (15:27):
Like I think it was like ten or fifteen second videos.
So we got to.
Speaker 1 (15:31):
See the evolution of a lot of the Internet. So
it's kind of easy to predict. I don't know about y'all,
but for me, when I see things like this, it
makes me excited because I'm looking at this, like it's
so easy to predict where things are going, and it's
so easy to position yourself in a way where your
business can grow and you can learn, you know, from
(15:53):
the mistakes in the winds of other people around you
as things grow, because you're able to keep in mind
where things are headed. Because we've seen this before, like
we've seen this evolution. Some people just late to throw
in in the full twel The YouTube CEO continues to
say that this one inspired that new generation of creativity
(16:13):
and film lovers while staying true to the Oscar story legacy.
Speaker 2 (16:19):
Well, thank you guys so much for.
Speaker 1 (16:20):
Joining me today to talk about all things like new
and y'all better get way to get lost or get
out the way.
Speaker 2 (16:26):
Okay, I am excited.
Speaker 1 (16:28):
I think twenty twenty six, with everything that we're seeing
in the news, is going to bring room for new opportunity,
for new things to look forward to. But also too,
I think, like I really just and this has been
for some years now where I think, especially with at
like once the writer strike hit, creators and content and
(16:50):
storytelling has been in a very different place. I think
people you know, sadly have had to figure out how
to do a lot with a little bit, which is
never good when you're talking about art because is you know,
like when budgets get tight, people lose jobs, people are
not able to do things that you know, for some creators,
like it's creator die like, it's literally what you've lived
(17:12):
your life to do, and your fallback plan isn't something
that you want to ever have to fall back on.
So when things get tight, people shut down, productions shut
down studios, people lose jobs. It's never a good thing.
But I think, you know, as we are seeing things
like these, these partnerships happen. Although traditionally in the digital
(17:32):
space teams are really smaller, I think it just you know,
if I'm looking at the silver lining and all of
this and the big lean towards you know, all of
the big prestigious regimes fully leading and throwing themselves into
the digital space and the streaming space, I think what
it will do is it will create a lane where,
(17:53):
you know, with us being able to just turn on
our phone record and press upload and have a platform,
it'll create opportunity in a lane where if you do
that and you do it, you know with quality, you
do it consistently. There's really really really big opportunity. And
I keep using the word opportunity, but there's really big
(18:14):
there's really big room for growth in partnership there, and
it's for anybody Like I.
Speaker 2 (18:19):
I'm feeling again.
Speaker 1 (18:22):
Like the optimistic feeling that I had way before I
started doing anything in entertainment. But I would literally just
turn on some of my favorite shows or see my
favorite it girls on the internet doing things and trying
to figure out how did they do this? Like how
are they living their lives just being themselves and telling
stories that they love to tell. And you know, everything
in all peaches and creams, a lot of peaches and cream.
(18:43):
A lot of this is highlight reels. But you know,
to be able to be a creator, or to work
with creators, to be able to tell story is not
something that anybody should take lightly. And I think whenever
we see shifts in the industry, there's two things you
can do. You can fight it, or you can figure
out your positioning, your foundation, build it and let them come.
Speaker 2 (19:05):
And I'm excited to see what is.
Speaker 1 (19:07):
Built in this new rain, in this new era of
streaming partnership for everybody all over the world, and who
rises in it, the criminal crowd will rise and who
rises in it? And I'm excited to be amongst the
people in it. So congratulations to the Breakfast Club heading
on over the Netflix, and I guess we'll be seeing you.
Speaker 2 (19:25):
Know you all let the Oscars on YouTube too. That
was a little cheap little plug. Oscars, Invite your girl.
Speaker 1 (19:31):
I'm loring the rods that this is the latest with
Laurna the rows of my Low Riders. You guys could
be anywhere with anybody talking about all of these things,
but if you choose to be right here with me,
I will catch you in my next episode.
I'm a homegirl that knows a little bit about everything
and everybody.
Speaker 2 (00:06):
You know, if you don't lie about that?
Speaker 1 (00:07):
Right?
Speaker 2 (00:07):
La Hey, y'all, what's up.
Speaker 1 (00:11):
It's Lauren de Rosa and this is the latest with
Lauren de Rosa. This is your DELI dig on all
things pop culture, entertainment, news and all of the conversations
that shake the room.
Speaker 2 (00:21):
Baby. Now today we are.
Speaker 1 (00:23):
Going to get into a conversation about TB about television
or what is left of television because, as we all know,
the way that we consume television is completely different today
in twenty twenty five.
Speaker 2 (00:37):
Now, raise your hand out there, and of course.
Speaker 1 (00:39):
I can't see you, so that means you need to
hit the like button comment below, yell at me on
social media at Lauren Rosa, L R E N everywhere.
How do you guys consume what would have been cable
television content today? Because I mean, if I'm thinking about myself,
(01:00):
I haven't had like actual cable TV. Wow, when is
the last time I had cable TV? I think, Woh,
can't you remember?
Speaker 2 (01:10):
Uh?
Speaker 1 (01:11):
It might have been right before the pandemic and even
then I think, yeah, that was a streaming ish version
of it.
Speaker 2 (01:19):
That's crazy.
Speaker 1 (01:20):
I don't remember the last time I've paid like a
Exfinity or wherever you are, whatever you know, city or
state you live in, an actual cable provider to provide
like TV that you turn on that isn't attached to
Wi Fi. So yeah, y'all, let me know, getting right
on into the latest, here's what's going down. So as
(01:41):
I was driving in uh to the podcast, I begin
to see the story. I got a notification from the
Hollywood Reporter, And you know some of the other trades.
Trades are the media outlets that announced like the shows
and new businesses and new deals and things like that.
That's what the trades are called. Shout out to Dame Dash.
The title of this article is Oscars Bolts from ABC
(02:03):
to YouTube. Starting in twenty twenty nine, the world's highest
profile and most watched award show, which has aired on
ABC since nineteen seventy six, will be moving to streaming
only platform. Will be moving to a streaming only platform
as a part of as a part of a deal
that also includes red carpet coverage, the Oscar nominations, announcement,
(02:25):
the Governor Awards, and more so, not even just to
Oscar Awards show, but everything that leads up to the awards,
So the Governor awards the Red Carpet, which is again
I'm sitting here like they I know that they traditionally
air a lot of the award shows on these like
you know, very cable network ish channels, the ABC's, NBC's
(02:46):
which all do have their own you know, streaming ends
as well for the most part, or they team up
with a streamer, like I know, like NBC does stuff
with Peacock. Shout out to NBC New York for who
we did a lot of our Diddy coverage with. In
a lot of our coverage that we did there is
on Peacock as well. But I was surprised to read
this because I'm like, why wasn't there already a deal?
Speaker 2 (03:06):
I know, when I watch all Red Carpets and all you.
Speaker 1 (03:10):
Know, Grammys or whatever award shows just to cover it
in news, I'm watching it via YouTube television.
Speaker 2 (03:15):
I have the subscription there.
Speaker 1 (03:16):
But even before I had that subscription to be able
to see things live, like actually, like I'm paying for
it to know I'll get it. I always knew that
I could watch the Red Carpets live because they stream
live not even just on YouTube, but like I know,
a lot of platforms now go live on Twitter and
have it set up literally on your Twitter feed or
your x feed where you could just watch the Red
(03:38):
Carpets from there, and it's a whole news broadcast.
Speaker 2 (03:41):
So I don't know.
Speaker 1 (03:43):
I think the deals are finally catching up with Times
or something. But this report says in the news that
will send shockwaves across the entertainment industry. The Oscar Ceremony,
which has aired on ABC since nineteen seventy six, will
be moving to YouTube starting in twenty twenty nine, so
they have some time and we'll be broadcast by the
streamer through at least twenty thirty three. The Academy of
Motion Picture Arts and Scientists announced today, which is Wednesday,
(04:07):
December seventeenth, The Disney owned Alphabet Network will continue to
when y'all hear Alphabet boys, y'all either think about the
irs or the community.
Speaker 2 (04:15):
You don't want to mess with. That's where I start laughing.
Speaker 1 (04:17):
Will continue to air the Oscars, which has long been
the world's most watched awards telecast, through the one hundredth
edition of the awards show in twenty twenty eight. After that,
the ceremony will be available live and for free to
cover to over two billion people around the world on
YouTube and YouTube TV subscribers in the United States. Shout
out to me YouTube TV subscriber I signed.
Speaker 2 (04:38):
Up a long time ago.
Speaker 1 (04:40):
As part of the newly inked deal, YouTube will broadcast
not only the Oscars ceremony itself, which generated over one
hundred and fifty million dollars in revenue y'all this fiscal
year which ended in June ended June thirtieth, And they'll
also be broadcast a lot of other related content like
what we talked about, the Red Carpet, the Governor Awards. Yeah,
(05:03):
this is a big deal. I mean, it's a big deal,
but it's like a duh thing. And I do know
that there were like small things happening again, like I said,
because you could watch all of like if not majority
of the award shows at this point in the carpets
prior to and in certain things via social media platforms live.
So I know that a lot of these award shows
they had to because it's literally like get rid of
(05:26):
it or get lost.
Speaker 2 (05:27):
Like if you were not.
Speaker 1 (05:29):
Streaming something somewhere digitally at this point, you're burnt out
like we are miles ahead of you. But to see
the official deal go out this way, especially with the
Oscars being such a big like and long coveted show
number one, I think it shows, if I'm being completely honest,
it shows that Hollywood is a little bit more reluctant
(05:54):
to give in I think to where things are going.
And I think a lot of that is because of
the studios. Now grant it, the Oscars isn't like a major,
you know, studio production. You know, studios typically lean more
into things like like big box office style films and
you know, things of that nature. But I was reading
about the deal that they were doing or trying to do,
(06:14):
and it's very competitive. They're you know, direct op. The
opposition is Paramount because Paramount also wants in on ownership
of the entire Warner Brothers. One of the articles that
I read across one of the trades, it was just
talking about how a lot of the studio owners are
like they're nervous and are saying that you know, a
Netflix or a paramount you know streaming servicer picking up
(06:39):
you know, a big entity like Warner Brothers, it almost
kills the studios because you don't need the big Hollywood
studios to do a lot of what we're seeing on
these streaming platforms. Like I do think that there is
you know, in a perfect world, there's always a way
that you can make business work, right because if it's
not broke, you're not gonna fix it. So like if
you can take you know, the same initiative power infrastructure
(07:04):
that a Hollywood studio has and lend it to a
streaming platform, which a lot of them do, Like there
are movies that goes to uh, straight to streaming.
Speaker 2 (07:12):
I know Tyler Perry does it. I know Amazon does.
Speaker 1 (07:16):
Like there's a lot of different you know, platforms that
or Tyler Perry does. It would be a lot with BT.
Plus he's also done it with Netflix. Netflix has done
it with other studios and to has Amazon Prime. But
for them to own such a big catalog of content
in that way and be able to kind of almost
(07:37):
like throw their weight around even bigger than they already got,
I mean, their Netflix, it's already possible, but for them
to do it even bigger and not need all of
the other studios in Hollywood, I mean that's a win win.
But I think other people are looking at it like
(07:57):
this changes the industry so much because with one big
conglomerate like a Netflix controlling all of that, you don't
need as much, you don't need as many people because
Netflix internally is able to build out their own production
as well too, which is where a lot of the
studios come in with bringing in the different production companies
that they work with under their studios and the licensing deals,
and you know, things are just shifting and they're changing.
(08:18):
And I think what a lot of this is going
to mean is that the antiquated way, right because think
about the Oscars. The Oscars has been around since nineteen
seventy six. The Oscars is so highly coveted and prestigious,
and like everybody wants these awards.
Speaker 2 (08:36):
Everybody turns on cable television to watch it.
Speaker 1 (08:39):
And you know, regardless of how you're watching ABC at
the time, you're watching the Oscars.
Speaker 2 (08:46):
It's just one of those things that you do. I
think that it shows that.
Speaker 1 (08:53):
As regal and regarded as old, Hollywood wants to remain
it is. It is like although we've come to the
end of the road, like they can't fight what's happening.
I mean, they're already behind and trying to, you know,
do things any other way than what we've saw announced today.
But when I saw the announcement today, I'm like this
(09:15):
took for like why now, Like this is something that should.
Speaker 2 (09:17):
Have been happened.
Speaker 1 (09:19):
But I do know that they're you know, and there's
a sense of if it's not broke, don't fix it.
And I do think that there's a sense of it's
almost like if you're a clothing designer and you've been
sewing by hand and doing you know, cut and sell,
which is like a very like you know, higher quality
intimate process, you don't ever want to lean into fast fashion,
which is you know where things are like produced very fast.
(09:40):
The fabrics may not be as high quality, but you
try and do your best to make it good. Right.
You want to remain like the person who was like
taking the time. But then you have all these companies
coming in like a fashion nova, a Shean a T Mood,
all these Instagram brands who are running circles around you
because of the mass that they're able to produce and
put out. You gotta keep up. I think what we're
(10:02):
about to see now is old school Hollywood and just
old school everything. Old school regimes and entertainment. They've already
and I think especially since the pandemic, with people cutting
budgets and creators realizing how much you could do with less.
The old regime of how we produce content for the masses,
whether it's audio or visual, there's no turning back after
(10:25):
this year, Like you can't you can't.
Speaker 2 (10:29):
Even fake the funk anymore.
Speaker 1 (10:30):
But either way, it's good for us, right, It's good
to see things moving changing, presenting more opportunities. You know,
Oscar so White, it was some years ago now and
they've been working ever since to do better. So there's
more of that as well, because you know, black people
be on the internet. Were there so Yesterday it was
announced that The Breakfast Club is heading on over the Netflix,
(10:53):
and then YouTube decided they wanted to pull up on
the oscars and bring the Oscars back home too, like
a GPO. Let's talk about what this means for content creation,
for storytelling, shoot for me, Let's talk about it.
Speaker 2 (11:09):
Congratulations to the Breakfast Club.
Speaker 1 (11:11):
We talked about this today on the show The Breakfast Club,
along with Bobby Bones presents the Bobby Cast My Favorite Murder,
which is a a hit original true crime show Derek Chelsea,
which is a big podcast that Chelsea Handler has. Joe
and Jada, which is y'all know if you don't know,
Fat Joe and Jadakiss have a show where they sit
(11:31):
down and discuss all things music, hip hop culture. This
Is Important, which is a comedy podcast featuring the Workaholics
Adam Devine and Andrews Home and Blake Anderson The Psychology
of Your Twenties. It's also another show that you guys
will see in this partnership on Netflix, Behind the Bastards.
Stuff they Don't Want You to Know, which is a
(11:53):
curiosity podcast with Matt Frederick, Ben Bolin, and Noel Brown.
Stuff You Missed in History Class? Another curiosity podcast with
Holy Frey and Tracy Wilson.
Speaker 2 (12:04):
Stuff to Blow Your Mind. Three and Out with John middlecof.
Speaker 1 (12:10):
Buried Bones, A History and true Let me tell you
how when I got into podcasts and I learned quickly
that true crime podcast tear it Up. Okay, take me
through that, take me through there where we're going to
and eat it up, Eat it up true crime podcasts. Okay,
the genre kills it on the podcast side. But yeah,
(12:31):
so there's a lot of true crime on this list.
New Roy and Mau are also on the list. So yes, y'all,
let me tell y'all.
Speaker 2 (12:37):
The new regime.
Speaker 1 (12:40):
Is here, like it is literally here because all of these,
all of these things that I talked about today from
the podcast, you'll still hear them wherever you originally begin
to hear them.
Speaker 2 (12:50):
So Breakfast Club still on the radio every morning.
Speaker 1 (12:53):
But with Netflix coming in as a partner, it just
I mean, you're you're taking things to new heights, like
it's no turning back at this point. Like if you
were ever to deny where streaming was and how it
was happening and how you were going to integrate it
in a lot of those household shows and vehicles, don't
even think about it.
Speaker 2 (13:09):
Just do it, that's the answer.
Speaker 1 (13:13):
So I google this cause I'm like, I know for
a fact, so when I watch the Oscars, I don't
have cable, so I know I watched it via streaming.
So I wanted to understand what their partnership prior to
this big announcement of them coming to YouTube fully in
twenty twenty nine will look like. So, according to online research,
the Oscars have historically been on broadcast television traditional broadcast
(13:36):
television ABC like we mentioned, but they began partnering with
streaming platforms in a limited capacity, so they did something
with Hulu as a part of a larger Disney ABC
corporate structure. The ceremony was available to stream on Hulu
in the US in recent years, though some live stream
viewers experienced technical difficulties. They also had some international partners
(13:57):
that they partner with as well. The YouTube ce Neil
Mohan said in a statement to Deadline, who is the
trade that broke the news? Partnering with the academy to
bring the celebration of art and entertainments of viewers all
over the world or inspire a new generation of creativity.
Speaker 2 (14:12):
I told y'all, the new.
Speaker 1 (14:15):
Generation of content creator, of show producer, of what a
studio looks like is here. You cannot get around it.
This is the best time if you are of the
new generation of content creator, or even if you don't
create content, if you I mean, like if you're not
the subject of the content or like the actual person
(14:35):
coming up with the idea. But maybe you just work
on a team that executed or whatever, and you are
young and you understand the streaming and the Internet and
you're able to I feel like with our generation, because
we've been on we're really Internet babies, and I'm in
that middle point where I kind of remember when like
internet was like there, but like it wasn't what it
(14:57):
was now, so like we had like I remember when
you had to go and like print out your directions
to get somewhere, so like you didn't have GPS for real.
You could go on maps dot com and answer the
address and it would tell you how to get there,
but it wasn't updating you in real time on your
phone or your tablet or whatever. I also remember there
only being like a black planet and then a MySpace,
(15:20):
and then Facebook came, and then Instagram came. I remember
you could only post like I remember you couldn't post
video Instagram at all, and then you could post like small.
Speaker 2 (15:27):
Like I think it was like ten or fifteen second videos.
So we got to.
Speaker 1 (15:31):
See the evolution of a lot of the Internet. So
it's kind of easy to predict. I don't know about y'all,
but for me, when I see things like this, it
makes me excited because I'm looking at this, like it's
so easy to predict where things are going, and it's
so easy to position yourself in a way where your
business can grow and you can learn, you know, from
(15:53):
the mistakes in the winds of other people around you
as things grow, because you're able to keep in mind
where things are headed. Because we've seen this before, like
we've seen this evolution. Some people just late to throw
in in the full twel The YouTube CEO continues to
say that this one inspired that new generation of creativity
(16:13):
and film lovers while staying true to the Oscar story legacy.
Speaker 2 (16:19):
Well, thank you guys so much for.
Speaker 1 (16:20):
Joining me today to talk about all things like new
and y'all better get way to get lost or get
out the way.
Speaker 2 (16:26):
Okay, I am excited.
Speaker 1 (16:28):
I think twenty twenty six, with everything that we're seeing
in the news, is going to bring room for new opportunity,
for new things to look forward to. But also too,
I think, like I really just and this has been
for some years now where I think, especially with at
like once the writer strike hit, creators and content and
(16:50):
storytelling has been in a very different place. I think
people you know, sadly have had to figure out how
to do a lot with a little bit, which is
never good when you're talking about art because is you know,
like when budgets get tight, people lose jobs, people are
not able to do things that you know, for some creators,
like it's creator die like, it's literally what you've lived
(17:12):
your life to do, and your fallback plan isn't something
that you want to ever have to fall back on.
So when things get tight, people shut down, productions shut
down studios, people lose jobs. It's never a good thing.
But I think, you know, as we are seeing things
like these, these partnerships happen. Although traditionally in the digital
(17:32):
space teams are really smaller, I think it just you know,
if I'm looking at the silver lining and all of
this and the big lean towards you know, all of
the big prestigious regimes fully leading and throwing themselves into
the digital space and the streaming space, I think what
it will do is it will create a lane where,
(17:53):
you know, with us being able to just turn on
our phone record and press upload and have a platform,
it'll create opportunity in a lane where if you do
that and you do it, you know with quality, you
do it consistently. There's really really really big opportunity. And
I keep using the word opportunity, but there's really big
(18:14):
there's really big room for growth in partnership there, and
it's for anybody Like I.
Speaker 2 (18:19):
I'm feeling again.
Speaker 1 (18:22):
Like the optimistic feeling that I had way before I
started doing anything in entertainment. But I would literally just
turn on some of my favorite shows or see my
favorite it girls on the internet doing things and trying
to figure out how did they do this? Like how
are they living their lives just being themselves and telling
stories that they love to tell. And you know, everything
in all peaches and creams, a lot of peaches and cream.
(18:43):
A lot of this is highlight reels. But you know,
to be able to be a creator, or to work
with creators, to be able to tell story is not
something that anybody should take lightly. And I think whenever
we see shifts in the industry, there's two things you
can do. You can fight it, or you can figure
out your positioning, your foundation, build it and let them come.
Speaker 2 (19:05):
And I'm excited to see what is.
Speaker 1 (19:07):
Built in this new rain, in this new era of
streaming partnership for everybody all over the world, and who
rises in it, the criminal crowd will rise and who
rises in it? And I'm excited to be amongst the
people in it. So congratulations to the Breakfast Club heading
on over the Netflix, and I guess we'll be seeing you.
Speaker 2 (19:25):
Know you all let the Oscars on YouTube too. That
was a little cheap little plug. Oscars, Invite your girl.
Speaker 1 (19:31):
I'm loring the rods that this is the latest with
Laurna the rows of my Low Riders. You guys could
be anywhere with anybody talking about all of these things,
but if you choose to be right here with me,
I will catch you in my next episode.
The Breakfast Club News
Hosts And Creators
Charlamagne Tha God
DJ Envy
Jess Hilarious
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