August 14, 2025 • 34 mins
In this episode of CO Pod, host Caroline sits down with Ethan and Joe from The Daily Reporter for a fast-paced, behind-the-scenes look at the world of construction news. From Milwaukee’s skyline-changing projects to the latest in AI, robotics, and women in construction events, they pull back the curtain on what’s really shaping the industry today. Ethan and Joe share how The Daily Reporter is adapting to a digital-first world, why community connection matters now more than ever, and how they’re using their platform to spotlight both groundbreaking projects and the people behind them. Whether you’re a contractor, industry leader, or simply fascinated by the future of construction, this conversation is loaded with insider stories, trends to watch, and inspiration for staying ahead of the curve.
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
All right, hello everybody, welcome to another episode of coopod.
I'm your host, Caroline, and today I'm joined by Ethan
and Joe from The Daily Reporter. Hey, guys, how are
you doing.
Speaker 2 (00:22):
Good? Great to be here. Thanks for having us, Caroline.
Speaker 1 (00:24):
Yeah, we're really excited to have another you know, construction
news site on here. It's very rare that we get
to talk to someone who is, you know, the same
thing as we are.
Speaker 2 (00:35):
Yeah.
Speaker 3 (00:36):
Yeah, no, great to be here and look forward to it.
Speaker 1 (00:40):
Awesome.
Speaker 4 (00:41):
Yeah, I'm doing great here. Thanks for having a song, Caroline.
Speaker 1 (00:44):
Awesome. So let's just get this started, you know, give
me a little brief spark notes version of who you
guys are, what you do, and also what the Daily
Reporter does.
Speaker 2 (00:54):
Sure.
Speaker 3 (00:54):
Yeah, So The Daily Reporter is based out of Milwaukee, Wisconsin.
We have a construction development, real estate newspaper, and online.
We're part of Bridge Tower Media, which is got forty
two brands across the nation, including three that are strictly construction,
(01:19):
but we stretch from everything from legal news to general business.
But we've got the three main construction brands, which are
based out of New Orleans and Portland and Milwaukee, and
we're wholly focused on construction and real estate development, like
I said, and each brand has its own online bidding
(01:40):
service called Project Center, so we provide you know, bids
for contractors or for subs looking to get on jobs,
and then we report the news.
Speaker 2 (01:50):
Which is what Ethan does on a daily basis. So
we're a daily Monday through Friday, and like most.
Speaker 3 (01:57):
Of our construction brands, really focused online and trying to
get information out. And you know, it's a bit tough
these days with the news cycle and and everything else,
but you know, we try and stay on top of
local developments. So we're a B to B niche publication
focusing on you know, just providing information to our subscribers.
(02:19):
We're completely subscriber based.
Speaker 1 (02:23):
Yeah, you know, the media and the news media is
a crazy place to be right now. So I think
definitely all of our lives are very interesting, so to say,
with our reporting cycle.
Speaker 2 (02:34):
Yeah, that's that's a nice way of putting it, you know.
Speaker 3 (02:37):
We uh, yeah, we just try and keep up with
the news on a daily basis these days.
Speaker 1 (02:42):
Yeah, right, every day is different.
Speaker 2 (02:46):
But the good news is, I mean plenty of news
to report on.
Speaker 3 (02:48):
You know, there's there's consistent and constant building and all
three of our publication areas. So you know, it's it's
it's pretty easy to to find news every day.
Speaker 1 (03:01):
Yeah, and then so why did the Daily Reporter get started?
You know, what what was the need for you know,
your guys' reporting and what you do.
Speaker 3 (03:11):
Yeah, so locally in Milwaukee, Wisconsin, we've been around since
eighteen ninety seven. It hasn't always been a construction pub
but for the most part, for at least the last
forty or fifty years, we've been focused on construction. So,
you know, way back when when they were starting to
build a town, you know, there was a need to
talk about some of the projects that were going on.
Speaker 2 (03:31):
And that continues today with you.
Speaker 3 (03:35):
Know, new buildings that are constantly going up, some of
the new ways like bim modeling, and you know, we've
got timber buildings now that are being built, and Milwaukee
happens to be home to the tallest and then there's another.
Speaker 2 (03:53):
Pretty big one in the works. I'm sure Ethan will
touch on, but.
Speaker 3 (03:56):
You know, there's there's a constant need for I'm sure
grew out of you know, people say and people say
to me all the time, like, hey, what's going up
on the corner. So you know, there's a people are
interested in construction, they're interested in sort of the future
and what cities are going to look like, and that's
where we fill that void.
Speaker 1 (04:17):
Yeah. And you know, construction is one of those industries
that you know, it's never going to go away. We
are always going to keep building. There's always going to
be news to report, so you know, we're very you know,
uniquely placed in an industry that's always going to need this.
Speaker 2 (04:33):
Yeah.
Speaker 3 (04:33):
Yeah, and you know, construction techniques change and they evolve,
and AI is huge now, so you know, that's that's
been fun to report on and it's every day is different,
which is another perk to the job.
Speaker 2 (04:47):
And yeah, I mean it just continues to evolve.
Speaker 1 (04:52):
Yeah. And you know, Ethan, you're a fellow podcast host
as well, so you guys you have your own podcast
over at The Daily Reporter, Bruise and Blueprints. So what's
that been like for you, Ethan.
Speaker 4 (05:05):
Yeah, it's been a good experience. We came up with
the idea and I say early what is it twenty
twenty three, launched it in early twenty twenty four, and
we've had some interesting figures on both in the construction
industry and you know, in the public sector as well.
We had Milwaukee Mayor Cavalier Johnson, I'm going to mess
(05:28):
us up, Commissioner of City Development Lafatte Trump. You know,
different people. Even the Timber construction people had from CD
Smith had one of their people on our podcast. So
we take it from this approach we want to cover
the industry holistically. And just adding to what Joe said before,
(05:49):
I think a lot of business owners kind of want
to peek over the fence at what their neighbors are
doing construction wise, and there's a lot of it going
on in Milwaukee and the rest of the state. So
you know, we're just getting started, I say, and we're
hoping to have more people on and you know, have
this body of work that kind of tells the story
(06:10):
of construction across the state.
Speaker 1 (06:13):
Yeah, yeah, I know. It's really fun getting another podcast
host on here, you know, especially one that you know,
our podcasts are very similar but also very different at
the same time, so it's very it's fun to see
your angle of things and how you come at things,
you know, with your podcast as well.
Speaker 4 (06:32):
Oh, I appreciate that, and I think with my aim
just as a host is. I want to let you
know the subject talk about what they want to talk
about and promote what they have to say if we
have a good chat out of it as well, because
I think I go on a couple of side tangents
when I'm on there, but you know, if they seem
(06:55):
to like it, I'm all for that. So the more
enjoyment you can get out of that. We haven't done
any beer tasting on it yet, so maybe we should
live up to that, you know, the next couple of episodes.
Speaker 1 (07:08):
You know, I might have to fly out there to
come do that with you. I'm a huge fan of
craft beer, so a trip out there might be worth
it just to do a beer in a podcast.
Speaker 4 (07:19):
I can't tell you what to buy because I don't
do endorsements, but yeah, you'll find some good craft beer
over here.
Speaker 1 (07:26):
The good ones will buy the good ones awesome. And
then so, publications like The Daily Daily Reporter and Construction
Owners Club both serve as a resource for the construction
industry and businesses. But how can industry professionals use media
sites like ours to strategically elevate their companies?
Speaker 3 (07:49):
Yeah, so I think you know, on a daily basis,
we're providing leads to contractors and subs. You know, we're
talking about projects that are upcoming. Ethan does a lot
of development stories and that's what our audience I think
is interested in because it's a B to B publication,
so you know, they're interested in figuring out how to
(08:11):
make money. And that's what I sort of you know,
ingrained into people's heads around here, is we're in it
to make our subscribers money. So that's the way we
sort of approach every story and everything that we do,
including the Bruise and Blueprints podcast.
Speaker 1 (08:29):
Yeah, and you know, so do you think construction business
owners and leaders should be a little bit more proactive
and engaging with industry media? You know, you know, this
is an industry where we you know, in the past
haven't really seen that. You know, it's not a super
you know, technological first kind of industry, a little bit
more resistant to change and with all of that, So
(08:52):
have you seen them engaging more with your publication and
actually using it as a resource.
Speaker 2 (08:58):
Yeah.
Speaker 3 (08:59):
You know, we're finding we have a lot of subscribers
that are on the older side, nearing retirement, and you know,
I've been in a couple of construction offices where there's
not a there's not a laptop on the desk, there's
not a desktop. We're sort of we're morphing into that
construction is and has been, you know, a kind of
(09:21):
father son, mother daughter now business. So as it gets
handed down through generations, they're becoming more technologically advanced. And
you know that that was one of the reasons we
launched an online bidding service because you know, we felt
that it was.
Speaker 2 (09:37):
An opportunity for our audience to.
Speaker 3 (09:40):
To be able to find jobs electronically and be able
to search them easily and then you know, hopefully in
the long run, get on jobs and make money, and
that's why we exist.
Speaker 1 (09:51):
Yeah, you know, it's it's actually such an interesting kind
of turning point that we're in in the industry right now,
where you know, we are seeing all of those older people,
you know, phase out and we're having you know, newer
people come in that are very technologically savvy, and you know,
kind of seeing that shift in the industry has been
very interesting, especially with AI. You know, you have robots
(10:13):
out here now installing solar panels, so you know, how
have you seen your audience interact with this and engage
with this. Have they been excited about all of these
new technology advances or is there a little bit of
hesitation because from us we see kind of both sides
of that.
Speaker 3 (10:32):
Yeah, Ethan, you want to take that your your more
boots on the ground. So I'm sure you've had that experience.
Speaker 4 (10:39):
Yeah, thinking about I mean even just from the angle
of automated construction using a robot to install a solar
panel or rebar, I'm not completely sure what the scene
is like over in California. But you know, Wisconsin has
a lot of strong we have a very strong history
(10:59):
with labor. We have a very active construction union population
that it's been described me it's sort of a love
hate relationship. You know, you save your back and your
health for letting a robot tie rebar for you or
install a solar panel or pre cast or any of
these other technological features. But you know, la the labor
(11:24):
unions want to supply work to the contractors reliably and
be you know, the first in line for that kind
of thing, you know, as these huge projects are on
the way in Wisconsin. So it's a little hard to
say for our brand though. And just to add to
what Joe was saying, it's an interesting time because we're
(11:47):
engaging with different segments of our audience. I mean, they're
the older folks who you know still read the print media,
and then you know, we have podcasting because I think
these assumption is a little different. I mean, usually when
people consume news, it's you know, hey, Alexa, what is
the what are the top headlines today? Or you know,
(12:09):
they're behind the wheel listening to a podcast, or at
the gym on the treadmill listen to the podcast. So
it's an interesting time to be in news right now,
especially construction news.
Speaker 1 (12:21):
Yeah, I'm definitely seeing, you know, the rise of the
digital news era. You know, we don't have you know,
newspapers being dropped off to our door every day anymore,
unless you I guess, unless you sign up for it.
But you know, that's just not something you see anymore.
The news is being received and given in a very
different way than it was before.
Speaker 3 (12:42):
Yeah, and we're we're adjusting, you know that way too,
pushing notifications out and.
Speaker 2 (12:50):
You know, being more active on socials and that kind
of thing. So it's just another avenue to get the
news out.
Speaker 1 (12:56):
Yeah, and you know, one of you guys said that
you know, one of your biggest goals with the content
and the news that you put out is to make
your viewers and your listener's money. So what types of
stories you know do you see resonating most with them?
What type of stories do you see really making the
money and helping them out.
Speaker 4 (13:18):
That's a good question, Joe. Have we had feedback from
people who said they've It's hard to say because we
don't get that kind of feedback from the audience, But
I think just being a pure construction publication, they get
a better idea of what the market has to offer,
what's popular. In a way of saying right now, I mean,
(13:42):
like the data center construction announcement is big. There was
a you know, the Northwestern Mutual Companies redoing one of
their offices in downtown Malaukee, and that involved a lot
of pre bidding meetings for you know, the general contract
or the subcontractors as well to get their foot in
(14:02):
the door for projects. So I guess reporting on even
like small proposals like multi family housing, which is something
I understand is very needed in Wisconsin, that just lets
people get there be preemptive about how they conduct their business, just.
Speaker 2 (14:23):
Stand on to what Evan said.
Speaker 3 (14:24):
You know, we're big into analytics, so we get real
time analytics back pre pandemic, when everybody was in the office,
we had the analytics. We're on our big screen TV
in the newsroom and you know, we'd constantly be looking
at it. It's it's any kind of project type stories
that we do usually drive the most traffic, any kind
(14:47):
of development stories because our audience is interested in sort
of what's the next.
Speaker 1 (14:51):
Job, Yeah, what's going on next? You know, what's going
on now, but looking to the future. What's going on
next is always a really big trending topic for us too.
And you know, we are based more out of the
West Coast, so our news stories and what's trending for
us is a little bit different than what's trending for
(15:12):
you guys in relation to you know, those local projects
and stuff going on. But even on a nationwide basis,
what are some you know, big trending stories that are
really hitting for you guys right now?
Speaker 3 (15:25):
Yeah, we touched on it a little bit before, you know,
just with the with people aging out, so there's a
worker shortage, you know, and technology of course is huge,
so yeah, those are there's some other main drivers. I'm
sure I'm forgetting anything, but you know, those are are
two big areas that we have focused a.
Speaker 2 (15:46):
Lot of being on.
Speaker 1 (15:48):
Yeah, we won't even get into the tariffs, but that's
a big one too.
Speaker 2 (15:54):
Yeah. Yeah, I mean the new cycle these days are
just crazy. You know.
Speaker 3 (15:59):
We ate we had a story yesterday that we had
put online and then we had to take it down
five minutes later because it was a story about tariffs.
And then there was a ninety day pause on tariffs,
so we had to redo the story and put it back. So,
you know, it's just sort of the news flow these days,
but it makes for an interesting.
Speaker 1 (16:16):
Day, definitely. Every day is different.
Speaker 4 (16:21):
There got a lot of one eighties you have to
pull in that news room. Yeah, I agree. Materials pricing
for the last few months has been very big.
Speaker 2 (16:31):
You know.
Speaker 4 (16:31):
We're also big on talking about training the workforce in
Wisconsin as well. A lot of you know, historic apprenticeship
program in the state of Wisconsin, a lot of training
being offered by different organizations, you know in Milwaukee, Madison, Lacrosse,
so Clear areas and northeastern Wisconsin as well, which were
(16:52):
all a little different population hubs in the state. So
those are big interesting topics for us as well. And
I think you know that ties into the labor shortage
we talked about, is you know, seeing how people address
that in the field.
Speaker 3 (17:12):
Yeah, and ABC, the ABC merrig Chap chapter in Wisconsin
is the largest in the nation. So there's a big
push for apprenticeship training and getting sort of the new
generation into the trades.
Speaker 2 (17:27):
So that's been a huge issue for us.
Speaker 1 (17:31):
Yeah, and you know, definitely one of the things that
we're seeing too is you know this we kind of
talked about how we're at this switch with the technology
in the industry, and you know, that is one of
the big things that really is enticing some of these
young people to join this industry. So that's one of
the things that you know, we're reporting on and we're
seeing in our findings is that you know, more companies
(17:53):
that adopt this technology, adopt AI or are more likely
to bring in that younger work for.
Speaker 3 (18:02):
Yeah, and you know, I think the industry as a
whole self admittedly would say that they've done a terrible
job trying to get people, younger people, especially in high
school into the trade. So you know, they're making a
big push now to try and offer up and they
really are good, family supporting, sustaining jobs. So they just
you know, have been trying to get that message out
(18:24):
and we've sort of been that mouthpiece for it.
Speaker 4 (18:27):
I've seen that new technology is sort of bleeding into
the current efforts to you know, recruit younger people, especially
high school students, and they're even talking about going younger,
like going to middle school's middle school students. And I
remember I was walking around one of these events just
(18:49):
showcasing different types of trades to get into, and I think,
I don't know if it was directly through the operating engineers,
but one of the workforce programs here had a VR.
You know, a kid would put on a VR headset
and you know, make like they're operating a crane or
a bulldoze or whatever, and that gives them a taste
(19:11):
of the experience. So seeing something like that in person,
I think at the try it myself, but seeing that
in person was very cool, and I think it's indicative
of we're making those steps forward in the construction industry.
Speaker 1 (19:25):
Yeah, it's you know, it's it's going to be really
really interesting to see where we are and you know,
a year, five years, ten years, I think, you know,
even in a year, this conversation that we're having right
now is going to be so different.
Speaker 2 (19:41):
Yeah.
Speaker 3 (19:41):
And the you know, for the sort of range joke
is the construction industry is slow to adapt and slow
to change. But I really think that they're catching up
as far as like the speed of using technology, and
that's due to you know, probably the new generation, but
then also just the understanding of the need to be.
Speaker 2 (20:02):
On the forefront of technology and use it to your advantage.
Speaker 1 (20:06):
Yeah. Yeah, you know, since we're on this topic about
talking about the future, how do you see collaborations between
construction media platforms like ours strengthening the industry's ability to
share knowledge but also drive meaningful connections.
Speaker 2 (20:25):
Yeah, and really that's what we're all about. You know.
We're one of our taglines is building Connections.
Speaker 3 (20:32):
So you know, we host a number of awards events
every year all of our properties do to honor. We've
got a big one coming up in May called Top Projects,
where we honor the best building, whether it be vertical
or any other kind of building really, So we have
that coming up in May, and that's one of our
(20:54):
more popular events. We've also dived into women's events, so
we have a women in Construction event, which is really
popular across a lot of our brands. So, you know,
it's we've started offering more networking. We've extended the networking time,
especially coming out of the pandemic, because people just wanted
to reconnect and and they hadn't seen their their friends
(21:17):
and and cohorts in a while. So, you know, all
of our events now have like an hour and a
half networking and then we go to the awards program portion,
and then there's another hour or so of networking, and
people are always sticking around talking and and so I think,
you know, that personal connection and I think being able
(21:38):
to shake hands again in person was really a big
step that people missed for a while. And construction is
built on you know, it started being built on handshakes.
And now you know, there's there's contracts and everything else,
but you know, it's it's still a person to person meeting.
(21:59):
I've been with the company for fifteen years and there's
people that I've known for all fifteen of those years
that still have the same positions for the same companies.
Speaker 1 (22:09):
Wow, that's amazing. You know. One of the things I
love about your publication and our publication is that you know,
we're not just sitting here just cranking out news stories,
but we're really trying to connect with the community and
bring the community together, but also kind of serving as
a marketing resource for these companies. So at Construction Owners Club,
(22:31):
you know, we offer any company free press releases, so
offering things like that, offering events, you know, our coe summits,
your events. You know, I think we've positioned ourselves as
more than just you know, an information hub, you know,
somewhere where you go to get the latest on what's
going on, what projects are happening, but really a space
(22:53):
where those people can also come and connect with us,
connect with each other. So that's been really interesting to
be a part of as well.
Speaker 3 (23:03):
Yeah, and those are great points, and that's something that
we have really focused on in the last number of
years is just you know, not only just reporting the news,
but then also providing connections for people to network and
to you know, make make new connections, whether you be
a contractor sub or your insurance or bonding or you know,
(23:25):
any any discipline. Basically just bringing people together.
Speaker 1 (23:33):
You know, we're talking about connecting each other, connecting with
each other and technology, So we have to bring up
social media. You know, how do you see social media
really bridging the gap between construction companies, policymakers, the public.
You know, that wasn't something that we were using even
fifteen ten, fifteen years ago, so this is another new development.
Speaker 4 (23:58):
Well, I would say it's already happening. I mean, if
you follow your sources on LinkedIn, you kind of see
they interact with each other, you know, either on there
or x or blue Sky or any of these other
platforms nowadays. So I mean it's it's already happening. I
guess the next thing to do is to figure out
how to engage with that and keep them engaged with
(24:22):
what you're putting out. You know, as a news source.
Speaker 1 (24:28):
How do you how do you guys keep your audience engaged? Tips, tricks, anything?
Speaker 3 (24:35):
Yeah, I think the events go a long way keeping
people engaged. You know, we send out daily email blast
with all the news and you know, stories that people
might have missed. So it's just a manner of staying
in front of people, which I'm I'm sure you know
you guys do too, Caroline, And it's being there on
a daily basis and pushing your information out and I
(25:00):
mean for events and having people come to the events
is the best way we found at least to stay
top of mind.
Speaker 4 (25:09):
Yeah, I mean, fresh content is always a must, and
you know, having that you know, funneled into all of
your channels. I mean, I think everything I put on
I published on the web, and the website goes on
LinkedIn shortly afterward. But of course that's all streamlined through
different programs. But I do agree with Joe, you do
have to bring people into the real world, into the
(25:30):
physical world, and get them connected out of two events.
Having regular conversations with your sources, you know, as a
reporter is obviously very important. And being able to engage
you know, the company owners and the union stewards and
(25:52):
they're you know, the marketing team at the company, because
a lot of these companies come with marketing professionals as
well that reach out to us directly, make yourself available
and for them to make themselves available as well. I
think those are really good drivers for engagement. To know
that we're you know, real people, not just names on
(26:14):
a byline somewhere.
Speaker 1 (26:16):
Yes, and we're also not scary reporters that are gonna
take your story and twist it. The other way. You know,
I feel sometimes, you know, when I go to interview,
people are a little wary of reporters and you know,
the media and all of that, and we've you know,
we've seen that in the recent years with the rise
of you know, fake news and all of that crazy
(26:37):
stuff going on. So it's an interesting landscape to be
a reporter in.
Speaker 3 (26:45):
Yeah, and we just really see ourselves as providing information.
You know, we're not We're not trying for the gotcha moments.
Those those things happen and we need to report on
them sometimes when things go wrong, But for the most
part are our news is about trends and what's coming
up in the future, and you know, how we can
(27:05):
help the industry.
Speaker 1 (27:08):
Yeah, you know, we were talking about some of those
you know, construction companies that you know have you know,
their marketing teams, but also you know there's other companies
that don't, and then they can utilize you know, our
sites and everything that we do to help with their
marketing efforts. How can some of those smaller construction firms,
(27:29):
you know, make the most out of you know, our
services and everything that we do to help kind of
beef up their marketing presence.
Speaker 2 (27:38):
Yeah, that's a good question.
Speaker 3 (27:40):
And there's a lot of smaller companies that that we
interact with on a daily basis, So you know, sending
out press releases always helps, going to our events, networking helps.
You know, it's just a matter of getting the information
to us because we're statewide publication in all of our
(28:01):
markets and you know we can't be everywhere obviously, so
getting information helps, and then keeping people engaged through our
events usually help you because you know, we're we're in
constant contact with a lot of the marketing departments because
that's who nominates for our awards events and.
Speaker 2 (28:21):
Upsetting those press releases.
Speaker 3 (28:22):
So yeah, you know, it's you don't have to have
a big, fancy website, you don't have to have a
fourteen person marketing department to get your news. And we
deal with a lot of small companies, especially in Wisconsin,
so you know, it's just a matter of them letting
us know what's going on, and then we're always willing
to follow up.
Speaker 4 (28:44):
Just reach out an email is fine, because if we
don't know about it, we can't talk about it. It's
as simple as.
Speaker 1 (28:51):
That, exactly. Yeah, So you know, I feel like our
publications are like that little connector piece in the go
set that you know, connects our audience with us, but
also connects our audience to each other. You know, that's
so important that they're getting out there, and especially for
those teams that don't have a marketing department, have a
(29:12):
small one, it's really important to get out there and
connect with each other. So I love that we are
able to be that that connector piece for them.
Speaker 3 (29:22):
Yeah, and that's that's a good way to put it, Caroline,
And that's what is at the heart of what we do.
You know, we're just we're trying to disseminate information to
a subscriber base that is just trying to exceed in business.
Speaker 1 (29:38):
So yeah, definitely awesome. And then I have the biggest
question I'm going to ask you guys today what's next?
What's next for Blues and Bruce Bruce and Blueprints that's
a tongue twister, and what's next for the Daily Reporter?
Speaker 3 (29:55):
Yeah, so you know, I can speak to the larger
construction public cations. I mean, what's next is we're experimenting
with AI. We're we're using avatars as advertisements now for
some of our products, and.
Speaker 2 (30:12):
You know, just keeping up with what the market is dictating.
Speaker 3 (30:16):
And reporting on new technologies I think will help people
from the large contractors that we have down to the small,
mom and pop, you know type businesses. You know, I
think it's uh, the way that that we're providing information
is constantly changing and getting our information out I think,
(30:41):
you know, it's it just continues to evolve and will
evolve with it the way that we provide information. H Yeah,
(31:49):
it's it's exciting. And the construction industry has been through
a lot in the last couple of years, but they
continue to excel and we continue to see skyline changing
projects and yes, it's really an interesting time and construction.
Speaker 4 (32:04):
Yeah, I agree. I think the thing to do is
to try our best to adapt because the way people
consume news is changing, and you know, with this podcast,
we're reaching a new audience outside of the print and
digital models. We're always looking out for good business people
to have on as well, and you know, I'm hoping
(32:26):
we can reach most of the audience with you know
a wide range of topics.
Speaker 1 (32:31):
Awesome. Well, I'm really excited to see all of this
and also really excited to see, you know, the advancements
in our industry and what we're reporting on and even
just a year for now. So you know, it's going
to be very interesting. And I know I've said that
a lot in this podcast, but I just I nerd
out over things like this. You know, technological advancements in
the future is just it's so unknown. So there's so
(32:54):
many questions that I have and I'm sure you guys
have too, but it's going to be very it's me
very fun for us.
Speaker 2 (33:02):
Yeah, it's it's exciting.
Speaker 3 (33:03):
And the construction industry has been through a lot in
the last couple of years, but they continue to excel
and we continue to see skyline changing projects and you know,
so it's really an interesting time and construction.
Speaker 1 (33:17):
An incredibly resilient industry.
Speaker 2 (33:20):
Yeah.
Speaker 1 (33:20):
Absolutely awesome. Well, it was awesome to have you both here.
It's really really great for me to you know, talk
to people who are in you know, the same positions
I am, and a great company like you guys are.
So this has been great. Thank you guys so much
for coming on today.
Speaker 2 (33:38):
Yeah, thanks so much for having us, Caroline. We appreciate it.
Speaker 4 (33:41):
Thank you, Carolin. It's cool being on this podcast.
Speaker 1 (33:44):
Yeah, yeah, awesome, So thank you guys. So much for
tuning in today. Tune in next week to another episode
of Copod
All right, hello everybody, welcome to another episode of coopod.
I'm your host, Caroline, and today I'm joined by Ethan
and Joe from The Daily Reporter. Hey, guys, how are
you doing.
Speaker 2 (00:22):
Good? Great to be here. Thanks for having us, Caroline.
Speaker 1 (00:24):
Yeah, we're really excited to have another you know, construction
news site on here. It's very rare that we get
to talk to someone who is, you know, the same
thing as we are.
Speaker 2 (00:35):
Yeah.
Speaker 3 (00:36):
Yeah, no, great to be here and look forward to it.
Speaker 1 (00:40):
Awesome.
Speaker 4 (00:41):
Yeah, I'm doing great here. Thanks for having a song, Caroline.
Speaker 1 (00:44):
Awesome. So let's just get this started, you know, give
me a little brief spark notes version of who you
guys are, what you do, and also what the Daily
Reporter does.
Speaker 2 (00:54):
Sure.
Speaker 3 (00:54):
Yeah, So The Daily Reporter is based out of Milwaukee, Wisconsin.
We have a construction development, real estate newspaper, and online.
We're part of Bridge Tower Media, which is got forty
two brands across the nation, including three that are strictly construction,
(01:19):
but we stretch from everything from legal news to general business.
But we've got the three main construction brands, which are
based out of New Orleans and Portland and Milwaukee, and
we're wholly focused on construction and real estate development, like
I said, and each brand has its own online bidding
(01:40):
service called Project Center, so we provide you know, bids
for contractors or for subs looking to get on jobs,
and then we report the news.
Speaker 2 (01:50):
Which is what Ethan does on a daily basis. So
we're a daily Monday through Friday, and like most.
Speaker 3 (01:57):
Of our construction brands, really focused online and trying to
get information out. And you know, it's a bit tough
these days with the news cycle and and everything else,
but you know, we try and stay on top of
local developments. So we're a B to B niche publication
focusing on you know, just providing information to our subscribers.
(02:19):
We're completely subscriber based.
Speaker 1 (02:23):
Yeah, you know, the media and the news media is
a crazy place to be right now. So I think
definitely all of our lives are very interesting, so to say,
with our reporting cycle.
Speaker 2 (02:34):
Yeah, that's that's a nice way of putting it, you know.
Speaker 3 (02:37):
We uh, yeah, we just try and keep up with
the news on a daily basis these days.
Speaker 1 (02:42):
Yeah, right, every day is different.
Speaker 2 (02:46):
But the good news is, I mean plenty of news
to report on.
Speaker 3 (02:48):
You know, there's there's consistent and constant building and all
three of our publication areas. So you know, it's it's
it's pretty easy to to find news every day.
Speaker 1 (03:01):
Yeah, and then so why did the Daily Reporter get started?
You know, what what was the need for you know,
your guys' reporting and what you do.
Speaker 3 (03:11):
Yeah, so locally in Milwaukee, Wisconsin, we've been around since
eighteen ninety seven. It hasn't always been a construction pub
but for the most part, for at least the last
forty or fifty years, we've been focused on construction. So,
you know, way back when when they were starting to
build a town, you know, there was a need to
talk about some of the projects that were going on.
Speaker 2 (03:31):
And that continues today with you.
Speaker 3 (03:35):
Know, new buildings that are constantly going up, some of
the new ways like bim modeling, and you know, we've
got timber buildings now that are being built, and Milwaukee
happens to be home to the tallest and then there's another.
Speaker 2 (03:53):
Pretty big one in the works. I'm sure Ethan will
touch on, but.
Speaker 3 (03:56):
You know, there's there's a constant need for I'm sure
grew out of you know, people say and people say
to me all the time, like, hey, what's going up
on the corner. So you know, there's a people are
interested in construction, they're interested in sort of the future
and what cities are going to look like, and that's
where we fill that void.
Speaker 1 (04:17):
Yeah. And you know, construction is one of those industries
that you know, it's never going to go away. We
are always going to keep building. There's always going to
be news to report, so you know, we're very you know,
uniquely placed in an industry that's always going to need this.
Speaker 2 (04:33):
Yeah.
Speaker 3 (04:33):
Yeah, and you know, construction techniques change and they evolve,
and AI is huge now, so you know, that's that's
been fun to report on and it's every day is different,
which is another perk to the job.
Speaker 2 (04:47):
And yeah, I mean it just continues to evolve.
Speaker 1 (04:52):
Yeah. And you know, Ethan, you're a fellow podcast host
as well, so you guys you have your own podcast
over at The Daily Reporter, Bruise and Blueprints. So what's
that been like for you, Ethan.
Speaker 4 (05:05):
Yeah, it's been a good experience. We came up with
the idea and I say early what is it twenty
twenty three, launched it in early twenty twenty four, and
we've had some interesting figures on both in the construction
industry and you know, in the public sector as well.
We had Milwaukee Mayor Cavalier Johnson, I'm going to mess
(05:28):
us up, Commissioner of City Development Lafatte Trump. You know,
different people. Even the Timber construction people had from CD
Smith had one of their people on our podcast. So
we take it from this approach we want to cover
the industry holistically. And just adding to what Joe said before,
(05:49):
I think a lot of business owners kind of want
to peek over the fence at what their neighbors are
doing construction wise, and there's a lot of it going
on in Milwaukee and the rest of the state. So
you know, we're just getting started, I say, and we're
hoping to have more people on and you know, have
this body of work that kind of tells the story
(06:10):
of construction across the state.
Speaker 1 (06:13):
Yeah, yeah, I know. It's really fun getting another podcast
host on here, you know, especially one that you know,
our podcasts are very similar but also very different at
the same time, so it's very it's fun to see
your angle of things and how you come at things,
you know, with your podcast as well.
Speaker 4 (06:32):
Oh, I appreciate that, and I think with my aim
just as a host is. I want to let you
know the subject talk about what they want to talk
about and promote what they have to say if we
have a good chat out of it as well, because
I think I go on a couple of side tangents
when I'm on there, but you know, if they seem
(06:55):
to like it, I'm all for that. So the more
enjoyment you can get out of that. We haven't done
any beer tasting on it yet, so maybe we should
live up to that, you know, the next couple of episodes.
Speaker 1 (07:08):
You know, I might have to fly out there to
come do that with you. I'm a huge fan of
craft beer, so a trip out there might be worth
it just to do a beer in a podcast.
Speaker 4 (07:19):
I can't tell you what to buy because I don't
do endorsements, but yeah, you'll find some good craft beer
over here.
Speaker 1 (07:26):
The good ones will buy the good ones awesome. And
then so, publications like The Daily Daily Reporter and Construction
Owners Club both serve as a resource for the construction
industry and businesses. But how can industry professionals use media
sites like ours to strategically elevate their companies?
Speaker 3 (07:49):
Yeah, so I think you know, on a daily basis,
we're providing leads to contractors and subs. You know, we're
talking about projects that are upcoming. Ethan does a lot
of development stories and that's what our audience I think
is interested in because it's a B to B publication,
so you know, they're interested in figuring out how to
(08:11):
make money. And that's what I sort of you know,
ingrained into people's heads around here, is we're in it
to make our subscribers money. So that's the way we
sort of approach every story and everything that we do,
including the Bruise and Blueprints podcast.
Speaker 1 (08:29):
Yeah, and you know, so do you think construction business
owners and leaders should be a little bit more proactive
and engaging with industry media? You know, you know, this
is an industry where we you know, in the past
haven't really seen that. You know, it's not a super
you know, technological first kind of industry, a little bit
more resistant to change and with all of that, So
(08:52):
have you seen them engaging more with your publication and
actually using it as a resource.
Speaker 2 (08:58):
Yeah.
Speaker 3 (08:59):
You know, we're finding we have a lot of subscribers
that are on the older side, nearing retirement, and you know,
I've been in a couple of construction offices where there's
not a there's not a laptop on the desk, there's
not a desktop. We're sort of we're morphing into that
construction is and has been, you know, a kind of
(09:21):
father son, mother daughter now business. So as it gets
handed down through generations, they're becoming more technologically advanced. And
you know that that was one of the reasons we
launched an online bidding service because you know, we felt
that it was.
Speaker 2 (09:37):
An opportunity for our audience to.
Speaker 3 (09:40):
To be able to find jobs electronically and be able
to search them easily and then you know, hopefully in
the long run, get on jobs and make money, and
that's why we exist.
Speaker 1 (09:51):
Yeah, you know, it's it's actually such an interesting kind
of turning point that we're in in the industry right now,
where you know, we are seeing all of those older people,
you know, phase out and we're having you know, newer
people come in that are very technologically savvy, and you know,
kind of seeing that shift in the industry has been
very interesting, especially with AI. You know, you have robots
(10:13):
out here now installing solar panels, so you know, how
have you seen your audience interact with this and engage
with this. Have they been excited about all of these
new technology advances or is there a little bit of
hesitation because from us we see kind of both sides
of that.
Speaker 3 (10:32):
Yeah, Ethan, you want to take that your your more
boots on the ground. So I'm sure you've had that experience.
Speaker 4 (10:39):
Yeah, thinking about I mean even just from the angle
of automated construction using a robot to install a solar
panel or rebar, I'm not completely sure what the scene
is like over in California. But you know, Wisconsin has
a lot of strong we have a very strong history
(10:59):
with labor. We have a very active construction union population
that it's been described me it's sort of a love
hate relationship. You know, you save your back and your
health for letting a robot tie rebar for you or
install a solar panel or pre cast or any of
these other technological features. But you know, la the labor
(11:24):
unions want to supply work to the contractors reliably and
be you know, the first in line for that kind
of thing, you know, as these huge projects are on
the way in Wisconsin. So it's a little hard to
say for our brand though. And just to add to
what Joe was saying, it's an interesting time because we're
(11:47):
engaging with different segments of our audience. I mean, they're
the older folks who you know still read the print media,
and then you know, we have podcasting because I think
these assumption is a little different. I mean, usually when
people consume news, it's you know, hey, Alexa, what is
the what are the top headlines today? Or you know,
(12:09):
they're behind the wheel listening to a podcast, or at
the gym on the treadmill listen to the podcast. So
it's an interesting time to be in news right now,
especially construction news.
Speaker 1 (12:21):
Yeah, I'm definitely seeing, you know, the rise of the
digital news era. You know, we don't have you know,
newspapers being dropped off to our door every day anymore,
unless you I guess, unless you sign up for it.
But you know, that's just not something you see anymore.
The news is being received and given in a very
different way than it was before.
Speaker 3 (12:42):
Yeah, and we're we're adjusting, you know that way too,
pushing notifications out and.
Speaker 2 (12:50):
You know, being more active on socials and that kind
of thing. So it's just another avenue to get the
news out.
Speaker 1 (12:56):
Yeah, and you know, one of you guys said that
you know, one of your biggest goals with the content
and the news that you put out is to make
your viewers and your listener's money. So what types of
stories you know do you see resonating most with them?
What type of stories do you see really making the
money and helping them out.
Speaker 4 (13:18):
That's a good question, Joe. Have we had feedback from
people who said they've It's hard to say because we
don't get that kind of feedback from the audience, But
I think just being a pure construction publication, they get
a better idea of what the market has to offer,
what's popular. In a way of saying right now, I mean,
(13:42):
like the data center construction announcement is big. There was
a you know, the Northwestern Mutual Companies redoing one of
their offices in downtown Malaukee, and that involved a lot
of pre bidding meetings for you know, the general contract
or the subcontractors as well to get their foot in
(14:02):
the door for projects. So I guess reporting on even
like small proposals like multi family housing, which is something
I understand is very needed in Wisconsin, that just lets
people get there be preemptive about how they conduct their business, just.
Speaker 2 (14:23):
Stand on to what Evan said.
Speaker 3 (14:24):
You know, we're big into analytics, so we get real
time analytics back pre pandemic, when everybody was in the office,
we had the analytics. We're on our big screen TV
in the newsroom and you know, we'd constantly be looking
at it. It's it's any kind of project type stories
that we do usually drive the most traffic, any kind
(14:47):
of development stories because our audience is interested in sort
of what's the next.
Speaker 1 (14:51):
Job, Yeah, what's going on next? You know, what's going
on now, but looking to the future. What's going on
next is always a really big trending topic for us too.
And you know, we are based more out of the
West Coast, so our news stories and what's trending for
us is a little bit different than what's trending for
(15:12):
you guys in relation to you know, those local projects
and stuff going on. But even on a nationwide basis,
what are some you know, big trending stories that are
really hitting for you guys right now?
Speaker 3 (15:25):
Yeah, we touched on it a little bit before, you know,
just with the with people aging out, so there's a
worker shortage, you know, and technology of course is huge,
so yeah, those are there's some other main drivers. I'm
sure I'm forgetting anything, but you know, those are are
two big areas that we have focused a.
Speaker 2 (15:46):
Lot of being on.
Speaker 1 (15:48):
Yeah, we won't even get into the tariffs, but that's
a big one too.
Speaker 2 (15:54):
Yeah. Yeah, I mean the new cycle these days are
just crazy. You know.
Speaker 3 (15:59):
We ate we had a story yesterday that we had
put online and then we had to take it down
five minutes later because it was a story about tariffs.
And then there was a ninety day pause on tariffs,
so we had to redo the story and put it back. So,
you know, it's just sort of the news flow these days,
but it makes for an interesting.
Speaker 1 (16:16):
Day, definitely. Every day is different.
Speaker 4 (16:21):
There got a lot of one eighties you have to
pull in that news room. Yeah, I agree. Materials pricing
for the last few months has been very big.
Speaker 2 (16:31):
You know.
Speaker 4 (16:31):
We're also big on talking about training the workforce in
Wisconsin as well. A lot of you know, historic apprenticeship
program in the state of Wisconsin, a lot of training
being offered by different organizations, you know in Milwaukee, Madison, Lacrosse,
so Clear areas and northeastern Wisconsin as well, which were
(16:52):
all a little different population hubs in the state. So
those are big interesting topics for us as well. And
I think you know that ties into the labor shortage
we talked about, is you know, seeing how people address
that in the field.
Speaker 3 (17:12):
Yeah, and ABC, the ABC merrig Chap chapter in Wisconsin
is the largest in the nation. So there's a big
push for apprenticeship training and getting sort of the new
generation into the trades.
Speaker 2 (17:27):
So that's been a huge issue for us.
Speaker 1 (17:31):
Yeah, and you know, definitely one of the things that
we're seeing too is you know this we kind of
talked about how we're at this switch with the technology
in the industry, and you know, that is one of
the big things that really is enticing some of these
young people to join this industry. So that's one of
the things that you know, we're reporting on and we're
seeing in our findings is that you know, more companies
(17:53):
that adopt this technology, adopt AI or are more likely
to bring in that younger work for.
Speaker 3 (18:02):
Yeah, and you know, I think the industry as a
whole self admittedly would say that they've done a terrible
job trying to get people, younger people, especially in high
school into the trade. So you know, they're making a
big push now to try and offer up and they
really are good, family supporting, sustaining jobs. So they just
you know, have been trying to get that message out
(18:24):
and we've sort of been that mouthpiece for it.
Speaker 4 (18:27):
I've seen that new technology is sort of bleeding into
the current efforts to you know, recruit younger people, especially
high school students, and they're even talking about going younger,
like going to middle school's middle school students. And I
remember I was walking around one of these events just
(18:49):
showcasing different types of trades to get into, and I think,
I don't know if it was directly through the operating engineers,
but one of the workforce programs here had a VR.
You know, a kid would put on a VR headset
and you know, make like they're operating a crane or
a bulldoze or whatever, and that gives them a taste
(19:11):
of the experience. So seeing something like that in person,
I think at the try it myself, but seeing that
in person was very cool, and I think it's indicative
of we're making those steps forward in the construction industry.
Speaker 1 (19:25):
Yeah, it's you know, it's it's going to be really
really interesting to see where we are and you know,
a year, five years, ten years, I think, you know,
even in a year, this conversation that we're having right
now is going to be so different.
Speaker 2 (19:41):
Yeah.
Speaker 3 (19:41):
And the you know, for the sort of range joke
is the construction industry is slow to adapt and slow
to change. But I really think that they're catching up
as far as like the speed of using technology, and
that's due to you know, probably the new generation, but
then also just the understanding of the need to be.
Speaker 2 (20:02):
On the forefront of technology and use it to your advantage.
Speaker 1 (20:06):
Yeah. Yeah, you know, since we're on this topic about
talking about the future, how do you see collaborations between
construction media platforms like ours strengthening the industry's ability to
share knowledge but also drive meaningful connections.
Speaker 2 (20:25):
Yeah, and really that's what we're all about. You know.
We're one of our taglines is building Connections.
Speaker 3 (20:32):
So you know, we host a number of awards events
every year all of our properties do to honor. We've
got a big one coming up in May called Top Projects,
where we honor the best building, whether it be vertical
or any other kind of building really, So we have
that coming up in May, and that's one of our
(20:54):
more popular events. We've also dived into women's events, so
we have a women in Construction event, which is really
popular across a lot of our brands. So, you know,
it's we've started offering more networking. We've extended the networking time,
especially coming out of the pandemic, because people just wanted
to reconnect and and they hadn't seen their their friends
(21:17):
and and cohorts in a while. So, you know, all
of our events now have like an hour and a
half networking and then we go to the awards program portion,
and then there's another hour or so of networking, and
people are always sticking around talking and and so I think,
you know, that personal connection and I think being able
(21:38):
to shake hands again in person was really a big
step that people missed for a while. And construction is
built on you know, it started being built on handshakes.
And now you know, there's there's contracts and everything else,
but you know, it's it's still a person to person meeting.
(21:59):
I've been with the company for fifteen years and there's
people that I've known for all fifteen of those years
that still have the same positions for the same companies.
Speaker 1 (22:09):
Wow, that's amazing. You know. One of the things I
love about your publication and our publication is that you know,
we're not just sitting here just cranking out news stories,
but we're really trying to connect with the community and
bring the community together, but also kind of serving as
a marketing resource for these companies. So at Construction Owners Club,
(22:31):
you know, we offer any company free press releases, so
offering things like that, offering events, you know, our coe summits,
your events. You know, I think we've positioned ourselves as
more than just you know, an information hub, you know,
somewhere where you go to get the latest on what's
going on, what projects are happening, but really a space
(22:53):
where those people can also come and connect with us,
connect with each other. So that's been really interesting to
be a part of as well.
Speaker 3 (23:03):
Yeah, and those are great points, and that's something that
we have really focused on in the last number of
years is just you know, not only just reporting the news,
but then also providing connections for people to network and
to you know, make make new connections, whether you be
a contractor sub or your insurance or bonding or you know,
(23:25):
any any discipline. Basically just bringing people together.
Speaker 1 (23:33):
You know, we're talking about connecting each other, connecting with
each other and technology, So we have to bring up
social media. You know, how do you see social media
really bridging the gap between construction companies, policymakers, the public.
You know, that wasn't something that we were using even
fifteen ten, fifteen years ago, so this is another new development.
Speaker 4 (23:58):
Well, I would say it's already happening. I mean, if
you follow your sources on LinkedIn, you kind of see
they interact with each other, you know, either on there
or x or blue Sky or any of these other
platforms nowadays. So I mean it's it's already happening. I
guess the next thing to do is to figure out
how to engage with that and keep them engaged with
(24:22):
what you're putting out. You know, as a news source.
Speaker 1 (24:28):
How do you how do you guys keep your audience engaged? Tips, tricks, anything?
Speaker 3 (24:35):
Yeah, I think the events go a long way keeping
people engaged. You know, we send out daily email blast
with all the news and you know, stories that people
might have missed. So it's just a manner of staying
in front of people, which I'm I'm sure you know
you guys do too, Caroline, And it's being there on
a daily basis and pushing your information out and I
(25:00):
mean for events and having people come to the events
is the best way we found at least to stay
top of mind.
Speaker 4 (25:09):
Yeah, I mean, fresh content is always a must, and
you know, having that you know, funneled into all of
your channels. I mean, I think everything I put on
I published on the web, and the website goes on
LinkedIn shortly afterward. But of course that's all streamlined through
different programs. But I do agree with Joe, you do
have to bring people into the real world, into the
(25:30):
physical world, and get them connected out of two events.
Having regular conversations with your sources, you know, as a
reporter is obviously very important. And being able to engage
you know, the company owners and the union stewards and
(25:52):
they're you know, the marketing team at the company, because
a lot of these companies come with marketing professionals as
well that reach out to us directly, make yourself available
and for them to make themselves available as well. I
think those are really good drivers for engagement. To know
that we're you know, real people, not just names on
(26:14):
a byline somewhere.
Speaker 1 (26:16):
Yes, and we're also not scary reporters that are gonna
take your story and twist it. The other way. You know,
I feel sometimes, you know, when I go to interview,
people are a little wary of reporters and you know,
the media and all of that, and we've you know,
we've seen that in the recent years with the rise
of you know, fake news and all of that crazy
(26:37):
stuff going on. So it's an interesting landscape to be
a reporter in.
Speaker 3 (26:45):
Yeah, and we just really see ourselves as providing information.
You know, we're not We're not trying for the gotcha moments.
Those those things happen and we need to report on
them sometimes when things go wrong, But for the most
part are our news is about trends and what's coming
up in the future, and you know, how we can
(27:05):
help the industry.
Speaker 1 (27:08):
Yeah, you know, we were talking about some of those
you know, construction companies that you know have you know,
their marketing teams, but also you know there's other companies
that don't, and then they can utilize you know, our
sites and everything that we do to help with their
marketing efforts. How can some of those smaller construction firms,
(27:29):
you know, make the most out of you know, our
services and everything that we do to help kind of
beef up their marketing presence.
Speaker 2 (27:38):
Yeah, that's a good question.
Speaker 3 (27:40):
And there's a lot of smaller companies that that we
interact with on a daily basis, So you know, sending
out press releases always helps, going to our events, networking helps.
You know, it's just a matter of getting the information
to us because we're statewide publication in all of our
(28:01):
markets and you know we can't be everywhere obviously, so
getting information helps, and then keeping people engaged through our
events usually help you because you know, we're we're in
constant contact with a lot of the marketing departments because
that's who nominates for our awards events and.
Speaker 2 (28:21):
Upsetting those press releases.
Speaker 3 (28:22):
So yeah, you know, it's you don't have to have
a big, fancy website, you don't have to have a
fourteen person marketing department to get your news. And we
deal with a lot of small companies, especially in Wisconsin,
so you know, it's just a matter of them letting
us know what's going on, and then we're always willing
to follow up.
Speaker 4 (28:44):
Just reach out an email is fine, because if we
don't know about it, we can't talk about it. It's
as simple as.
Speaker 1 (28:51):
That, exactly. Yeah, So you know, I feel like our
publications are like that little connector piece in the go
set that you know, connects our audience with us, but
also connects our audience to each other. You know, that's
so important that they're getting out there, and especially for
those teams that don't have a marketing department, have a
(29:12):
small one, it's really important to get out there and
connect with each other. So I love that we are
able to be that that connector piece for them.
Speaker 3 (29:22):
Yeah, and that's that's a good way to put it, Caroline,
And that's what is at the heart of what we do.
You know, we're just we're trying to disseminate information to
a subscriber base that is just trying to exceed in business.
Speaker 1 (29:38):
So yeah, definitely awesome. And then I have the biggest
question I'm going to ask you guys today what's next?
What's next for Blues and Bruce Bruce and Blueprints that's
a tongue twister, and what's next for the Daily Reporter?
Speaker 3 (29:55):
Yeah, so you know, I can speak to the larger
construction public cations. I mean, what's next is we're experimenting
with AI. We're we're using avatars as advertisements now for
some of our products, and.
Speaker 2 (30:12):
You know, just keeping up with what the market is dictating.
Speaker 3 (30:16):
And reporting on new technologies I think will help people
from the large contractors that we have down to the small,
mom and pop, you know type businesses. You know, I
think it's uh, the way that that we're providing information
is constantly changing and getting our information out I think,
(30:41):
you know, it's it just continues to evolve and will
evolve with it the way that we provide information. H Yeah,
(31:49):
it's it's exciting. And the construction industry has been through
a lot in the last couple of years, but they
continue to excel and we continue to see skyline changing
projects and yes, it's really an interesting time and construction.
Speaker 4 (32:04):
Yeah, I agree. I think the thing to do is
to try our best to adapt because the way people
consume news is changing, and you know, with this podcast,
we're reaching a new audience outside of the print and
digital models. We're always looking out for good business people
to have on as well, and you know, I'm hoping
(32:26):
we can reach most of the audience with you know
a wide range of topics.
Speaker 1 (32:31):
Awesome. Well, I'm really excited to see all of this
and also really excited to see, you know, the advancements
in our industry and what we're reporting on and even
just a year for now. So you know, it's going
to be very interesting. And I know I've said that
a lot in this podcast, but I just I nerd
out over things like this. You know, technological advancements in
the future is just it's so unknown. So there's so
(32:54):
many questions that I have and I'm sure you guys
have too, but it's going to be very it's me
very fun for us.
Speaker 2 (33:02):
Yeah, it's it's exciting.
Speaker 3 (33:03):
And the construction industry has been through a lot in
the last couple of years, but they continue to excel
and we continue to see skyline changing projects and you know,
so it's really an interesting time and construction.
Speaker 1 (33:17):
An incredibly resilient industry.
Speaker 2 (33:20):
Yeah.
Speaker 1 (33:20):
Absolutely awesome. Well, it was awesome to have you both here.
It's really really great for me to you know, talk
to people who are in you know, the same positions
I am, and a great company like you guys are.
So this has been great. Thank you guys so much
for coming on today.
Speaker 2 (33:38):
Yeah, thanks so much for having us, Caroline. We appreciate it.
Speaker 4 (33:41):
Thank you, Carolin. It's cool being on this podcast.
Speaker 1 (33:44):
Yeah, yeah, awesome, So thank you guys. So much for
tuning in today. Tune in next week to another episode
of Copod
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