192 - CTC Classic: Why You Should Track Your Calories (With Mike Doehla) - Cut The Crap With Beth And Matt

Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
When a woman would tell me, Mike was right, It
wasn't my hormones. It was just like I just ate
more than I thought, and when I hit a certain age,
I stopped moving. And oh, by the way, when I
was young, there was like ten snacks and now there's
ten thousand snacks. And I'm not saying hormones don't influence things,
like I equate that to like your shithead friends in
high school that were like, hey, man, let's just do it.

(00:21):
Let's do it. Like that nudge is powerful, so that's
how we make decisions. But it doesn't mean you can't
lose weight. It just means maybe you're burning a little
bit fewer calories, probably about on a couple of orange
slices worth.

Speaker 2 (00:37):
Right, not as many as you would like to think.

Speaker 1 (00:39):
Yeah, you're not moving as much. You're set in your ways.
You don't have the pressures of society to be perfect anymore,
and you just it gets away from you. So I
get it. It sucks. It's hard, but like I'm forty,
nothing changed.

Speaker 2 (00:55):
But Mike, you want to understand you're a male, you're
a man, like you have no business telling women about
their It's funny.

Speaker 1 (01:00):
You said, because I would just be like, yeah, okay, yep,
you're right. Just listen to all those thousands of women
instead of right.

Speaker 2 (01:06):
It's like we work with ninety five percent women, right, Like,
of course.

Speaker 3 (01:13):
Welcome to cut the crap with Beth and Map, the
world's number one no bullshit health and Fitness podcast.

Speaker 2 (01:18):
Are you ready to cut the crap with your diet
and exercise, get strongest fuck, and build a healthy relationship
with food. Then you've come to the right place.

Speaker 1 (01:25):
Let's go.

Speaker 3 (01:27):
If you'd like to support us in the podcast, join
our Patreon where you get exclusive content which consists of
monthly workouts you can do at home or at the gym,
monthly challenges that are either strength, have It or mindset based,
and access to over one hundred plus low calorie, high protein,
family friendly meals. These are all designed by a professional
chef who is certified in nutrition. These recipes are already

(01:48):
in my Fitness Pal for easy fucking tracking. New recipes
are also added each week.

Speaker 2 (01:54):
We believe that fitness is for everyone, so this is
our way of getting you started on your health and
fitness journey at a price most everyone can afford. So
what the fuck are you waiting for? I'll see you
in the Patriot.

Speaker 1 (02:06):
It's funny because I actually today I was like, hey,
I'm taking a social media break. I don't know how long,
probably at least thirty days. I just kind of want
to feel what it like it feels like because I've
been since like, no joke, like twenty years, like posting
on message boards, Facebook, everything, just every day, all day,
and I don't know what it's going to feel like
to not do that, but I feel like it might

(02:26):
be kind of cool to test it out, liberating perhaps, Yeah,
I mean, it's just it's weird though, because one of
my friends was like, well, what are you going to
do now with all that time? And I'm like, I
don't know, because it's not an hour, two hours, three
hours at a time. It's like two minutes here, five
minutes there, sixty seconds here, So like, I don't know,
it might feel like I'm not even off And my

(02:48):
grand plan is like, ooh, I could do all this
other stuff, but I don't know. I just want to
like think and see the world differently without social media,
like up my ass, you.

Speaker 3 (02:57):
Know what that sounds. So actually, I honestly I don't
couldn't do that, right, now because of my business. But yeah, yeah,
not yeah, but I think I feel like I'm going
strong for like four years straight and it's like this
is all I know, and it'd be nice to step
away and be like, Okay, what was life before that?
When I was actually in the gym coaching and not

(03:18):
like on social media all the time.

Speaker 1 (03:20):
There's a lot of pressure, Like you, everyone expects you
to say things about something now and you have to
like live up to their perception of you and your
personal brand. And I'm like, all right, maybe I'll just
slow it down. And I'm very lucky that I can
right now. But I understand like our industry online, online fitness, nutrition,
you can't just step away.

Speaker 3 (03:40):
Oh it's crazy.

Speaker 2 (03:42):
Yeah, you get you get forgot. I'm abou pretty quickly
if you do.

Speaker 1 (03:45):
That's my fear. I'm done. I'm toast. I'm irrelevant in
a matter of.

Speaker 2 (03:51):
Well, you've got a lot of staying barer. You've been
doing it for how long you said? Twenty years plus?

Speaker 1 (03:55):
Well, so no, that's how long I've been posting on
the internet. I've been in the field like eight nine
something like that. Okay, like twenty thirteen or so. It's
when I like got in with a good CrossFit world
that I thought that was going to be my be,
my big break, but nobody gave a shit about my
cold garage started charging people money to take their food
away on the internet.

Speaker 3 (04:15):
So right, you made a story and this is how
we got you on the podcast because.

Speaker 1 (04:21):
I'm like, hey, you took notes because I forget everything
I said.

Speaker 3 (04:23):
Okay, no, no, I have screenshots. It was about tracking calories.
And this is something that fuck I hear all the time,
like either people don't want to do it, coaches are
like against it because it's like an eating disorder or
what you know. I mean, there's all kinds of shit
out there, right.

Speaker 1 (04:37):
Everything, everything is called an eating disorder. Now, Like if
you think about eating fewer calories, someone says that's disordered eating.
It's like, then what the fuck isn't like over eating
and just being unhealthy and unhappy? Like is that the alternative?

Speaker 2 (04:51):
No, that's some some people's stance. It seems like that
for sure, Like just eat as much as you want,
whenever you want, however you want, and you'll be fine.

Speaker 1 (05:00):
And those people just sell the alternative of what someone
else is selling. So they're just being contrarian and trying
to sell the same person twice. Like I see so
many people in our even in our circles that are
flip flopping, and I'm like, what did you like sell
to too many people and now you have to sell
them another thing, so you change your mind because I can't.
I can't rationally or logically see why people would discount

(05:23):
tracking automatically. It's data, that's all it is.

Speaker 3 (05:26):
I don't understand why people need to make it so difficult,
like the space is taking something so fucking simple and
like literally, like you said, you have to like consistently
and be making content even it's the boring, basic, same
shit all the time, because there's all this crazy shit
out there that no one needs to even hear.

Speaker 2 (05:44):
I feel like the reason why tracking does get a
bad rap is because it's what's going on behind the tracking, Right.
They're tracking, sure, but maybe they're only tracking and all
on themself a thousand calories a day, so then it's
like now they have that negative relationship there. It's really
the problem was the one thousand calories a day that
they were giving themselves, not the.

Speaker 1 (06:04):
Tracking or the perception of one thousand when it was
two and they just much like Instagram being the high
highlight reel of everybody's real life, like my fitness Pal,
for many people, they only put the highlights in there.
The yogurt's the lean like real, Yeah, it's crazy. I
mean we used to see it all the time when
I still had the business. People would be like, I'm

(06:24):
following these numbers, nothing is happening. I'm like, well what
about this, that and the other thing. It looks like
you're logging bacon, egg and cheese sandwich. Like you have
to deconstruct that because my fitness beelt doesn't know what
the hell you actually ate. You just picked some random
entry and this is like not to blame people's ignorance
on it as the issue, but they don't know. And
that's why we, like as coaches, have to teach them

(06:46):
these things because I mean we used to see silly
things like someone would weigh one hundred grams of chicken
and be like, that's one hundred grams of protein and
I'm like, no, no, it's one hundred grams of whet
I feel like, but it's protein And I'm like wow,
Like you really have to step back as the coach
and like what is the absolute craziest thing someone can think,
and how can I get out in front of that stuff?

(07:06):
And that's where I think a lot of coaches in
our industry really know what they're talking about. But until
you actually come across those situations, like you're not even
gonna know how to how to create I guess the
answer for these potential questions.

Speaker 3 (07:18):
Yeah, And instead they're like, well, you're not eating enough
galories yep.

Speaker 1 (07:23):
And they oh my god, that's it's that has like
literally rod that sense. If I think of all the
days in my career that that has ruined, it's got
to be at least three months of my life that
have just been miserable days because someone who had no
real experience or no knowledge argued with me about that,

(07:43):
and I'm like, it's common sense. And I tell people, like,
my example is, find me an animal in nature who
doesn't eat, who is either staying the same weight or
in extreme situations that people talk about gaining weight because
they're eating less. It doesn't happen. Why would it happen
in a human? Could it be that the human just
doesn't have a clue what's actually happening, which is partly
their fault partly.

Speaker 2 (08:04):
Not Yeah, the same kind of analogy they're applied to humans.
Look at prisoner of war camps, right or countries where
you know there's high famine and things like that. Most
people are not overweight because they can't eat. So, like
what happens they wea they're away.

Speaker 1 (08:19):
And here's an even more relevant example now that we
can use weight loss drugs. What's happening they're eating less,
they're losing weight? Is it doesn't that prove that starvation
mode in the sense that people say you'll hold weight
when you don't eat enough is like bunk. Yeah, Like
I'm so excited about that that like answer, like, hey, look,

(08:40):
these people are eating less than they're losing. It just
proved all of you wrong. What do you have to
say about that?

Speaker 2 (08:46):
Right, Well, it's the drugs, Like the drugs work in
some kind of miracle. Right, No, it's just making No,
nothing was broken.

Speaker 3 (08:53):
You're just not hungry now.

Speaker 1 (08:55):
Right, Like we all just live in a fucked up
environment where there's so many delicious callies everywhere. Oh yeah,
and like we have as humans trouble with understanding what
enough is, whether it's friends, likes money, food, and when
you're living in a world where you're eating three thousand
calories a day and someone says, well, you probably need

(09:16):
like sixteen hundred seventeen hundred. They're like that's not enough.
It's like, well it's not enough because you think, like
you're used to living on three thousand. It's like if
someone makes one hundred grand a year and they get fired,
now they have to survive on fifty. Maybe you have
to move, maybe you have to sell your house, maybe
you now have to walk to work. I don't know,
but the reality is you have to make changes to

(09:36):
make those smaller amounts work because.

Speaker 2 (09:39):
It's the human body, right, Like you're eating three thousand calories,
Obviously you might want to eat that, but your body says,
actually that's way too much for me. Man, Like you
need to splow your fucking role because that's why you're
gaining fat.

Speaker 1 (09:50):
Right, It's the most simple thing on the planet. It's
just hard to do in this environment.

Speaker 3 (09:56):
It's hard to be in a calary deficit. That 's
I try to tell people. It's like, just be saying
you need to be in a calorie deficit to lose
fat doesn't mean that any of that is easy. Even
as a coach, I dread the calorie deficit. I'm still
sitting there weighing my food and doing shit that I
know people are doing, like putting stuff on my mouth,
you know, not tracking it, drinking something not tracking it,
taking his lick of peanut butter not tracking it. It's like,

(10:19):
we know because we're do we do those things are certain.

Speaker 1 (10:22):
You made me think of an example too. I have
a friend who he's back on the program that's Stronger you,
the company I started. He's like, hey, it's not really
on the same way. Lifestyle is the same. It's just
not working as well as it was before. I said
it could be because it's not fresh and new anymore.
Your adherence might not be the same because you're a
little diet cocky. You think, you know, like what eight

(10:46):
ounces of chicken look like or six ounces of rice
or whatever the hell it is. And he's like, yeah,
you know what, You're right, you have you nailed it,
because when I first started, I was like, go, go go.
And now he's like I got this and he's not
paying his close attention and you know, life changes. He says,
he's doing the same activity. Maybe not.

Speaker 3 (11:04):
Yeah, it is not easy especially if you've been in
a state of maintenance for a while. I know before
like when I lost a bunch of weight, I was
consistently in a calorie deficit, so I was used to that,
I guess, never being satisfied. So now living a life
of maintenance and then getting into a calorie deficit, it's like, okay, yeah,
this is why it's not fun, and this is why
it's hard.

Speaker 1 (11:25):
It sucks maintenance. Like I pretty much cruise in maintenance
like accidentally, which is sort of on purpose now, and
that's where I like, I wish most people could get
with their their lifestyle where it just kind of is automatic.
But that's the thing that people need to accept so
many little changes in their life because whatever led to
gaining weight or being unhealthy or whatever, it is, like,

(11:46):
shit's got to change somewhere. It's obviously very hard.

Speaker 3 (11:50):
Why do you think maintenance is so hard for people?

Speaker 1 (11:52):
Well, it's like it's like anything like jobs, relationships. You
work very hard to get the thing, and when you're
in maintenance, there's no longer that tangible thing, whether it's
a partner or a career or promotion or money or whatever.
Once you have it, you're just like I have it,
but now I have to work almost just as hard
to keep this thing, so people inherently don't get that

(12:16):
reward all the time like they got in those other phases.
So that's my theory on it. I think it's backed
by research. I just read something in a book that
like kind of talked about that stuff, So I think
it's a I think it's a decent answer.

Speaker 2 (12:29):
Yeah, I love that answer. I kind of actually made
a video kind of really similar to that the other
day talking about me and it's and I use that
same analogy of the job. I said, what happens when
you get the job? Do you say, Okay, cool, not
my goal got the job, I quit? No, you've now
you've got to keep working to keep the salary, to
keep the benefits. Same thing with that loss maintenance is
just leveling up and reaching a new phase of your life.

Speaker 1 (12:51):
That's where I think coaches, and I know I'm guilty
of it. Back in the day, was like we just
didn't do a good enough job explaining the phases, like, hey,
we're probably going to be in a deficit for this.
The amount you're eating to lose isn't the amount you're
going to eat to maintain, So just stay on the
track for long enough and then we're going to transition.
So I don't know, people kind of get in the

(13:13):
in the mindset they're like, oh my god, this diet
phase is forever, and I'm like, no, it's like diet phase,
lifestyle phase. I want people to get in the lifestyle
phase where they can just cruise and like loosen the
reins a little bit but still play, still pay close attention.

Speaker 3 (13:26):
I like how you call it the lifestyle phase.

Speaker 1 (13:28):
Yeah. I had to post a while back that for me,
you got popular, which is like not on your level.
My level was like three hundred likes and twenty five
shares on Facebook.

Speaker 3 (13:41):
Facebook is where it's at now apparently.

Speaker 1 (13:44):
Yeah, it's I always used Facebook primarily. I think it's
much better for conversation and like real conection. Our group
was crazy, like it was like people would joke like
it was like a food cult, which was like a
great compliment. It was our first negative review and someone
called it borderline cult because he was kind of an
asshole to people, and I kicked him out. But yeah,

(14:05):
Facebook apparently is making a comeback. A lot of people
finding that's where, especially like the buyers of fitness and
nutrition help are like the other platforms are much much younger.
And I've told someone like I I'll take calls with
like coaches who want to like talk about business stuff.
I love giving advice anything I've seen I'll offer help about.

(14:26):
And I think it was like a twenty five year
old coach. He's like, none of my friends want to
sign up, and I'm like, dude, they didn't get in
trouble yet they're twenty five. Wait until they're thirty, forty fifty.
Like that's where people need the help, and those are.

Speaker 2 (14:37):
The lifestyle face catches up.

Speaker 1 (14:39):
Yeah, yeah, right, like helping and he goes the other way.

Speaker 3 (14:43):
Yeah, I love my Facebook community. I mean that's where
you build rapport with people, Like I love my fre
Facebook page and the Instagram and TikTok is just to
help build that community.

Speaker 1 (14:54):
Yeah, yep, exactly.

Speaker 3 (14:55):
But that's where that's where I'm at most of the time.
That's where a lot of my coaches are like posting
in there. Everyone's being a community and it's cool.

Speaker 1 (15:04):
It's the best. Even like I think of like other
maybe like business ideas in the future, and I'm like, oh,
if there's community like it's Facebook where it's at, or
platforms like are there better platforms? And my example of
this is because when we when we were bought Stronger
You was bought and I sold, there was talk about
like removing the online community from Facebook and having it

(15:25):
in house in an app. And I didn't agree with
that because if you look at like your Facebook group
as a store in the mall, what happens if that
store leaves the mall. Now it's twenty miles down the street.
Everybody's at the mall all day long, everybody at work.
They have Facebook open all day. So if you take
that Facebook group and you put it on some other platform,

(15:47):
now there's a point of friction and that those people
have to leave Facebook aka the mall, drive down the
street to get to your group. There's just going to
be significant drop off.

Speaker 3 (15:57):
Oh yeah, especially of people forties, fifties, sixties, they're not
going to do that. There are Facebookers for life, you know,
they're like, I'm not going to do another app. I
don't blame you.

Speaker 2 (16:07):
Exactly, especially in my generation. I'm thirty seven and I
literally grew up with the likes of Facebook and things
like that. You know, twenty years on Facebook now probably
at this point.

Speaker 1 (16:16):
Yeah. Same. I just turned forty one. Same, Like all
my friends are on there, like I think, like my
wife was a teacher and she's like, the kids don't
mess with Facebook anymore, Like it's not cool. I'm like,
all right, well whatever, they're not cool. But their hip
hop now sucks, so mine was better.

Speaker 3 (16:32):
Right, exactly right.

Speaker 2 (16:33):
They don't have big end ray.

Speaker 1 (16:35):
But that's but that's funny because that's what our parents
would always say, Like if I play music, it's probably
going to be like slightly older hip hop, and my
kids are gonna be like, this is stupid, dad, And
I'm going to be like, no, you're stupid.

Speaker 3 (16:47):
If they grew up with it. Like my son, I mean,
his parents are in their fifties and so we're listening
to you know, old school like Beatie Boys or Aerosmith,
and so he's used to that kind of stuff. He
actually likes it.

Speaker 1 (16:58):
Yeah, I'm having like issues mentally with like how do
I give this up because of all the curse words
and stuff? Or do I not make curse sor it's
a big deal. Like my problem is like I don't
I don't care about curse words, like a lot of
people do. Obviously, I know you guys are pretty cool
with curse words, but it's like other people are not.
So it's like if my little kid one day is
just like fuck, I'm gonna be like, they're gonna look

(17:20):
at me like I'm the shitty parent. Meanwhile, like I
quit my career to be a parent, you know what
I mean. So it's like, I don't know, man, I
think people are just kind of have sticks up their asses.

Speaker 3 (17:30):
They do. Yeah, I swear in from my son, but
he's he's not one of those people that are gonna
like throw f bombs at his school or anything. He
knows when and it's usually just in the house.

Speaker 2 (17:39):
Yep.

Speaker 1 (17:39):
Game.

Speaker 2 (17:40):
I have no problems with swearing around my son. I've
never sure. He does swear with his friends, right, Like
he's thirteen years.

Speaker 1 (17:44):
Old, right, they're like, oh, yeah, yeah, they did curse
like those good fucking Yeah.

Speaker 3 (17:52):
Are you in the East Coast?

Speaker 2 (17:54):
Are you in on the East Coast?

Speaker 1 (17:55):
Yeah, I'm in Yeah, I'm like sixty miles north of
the city. A lot of people, people like in my
neighborhood in this area love to commute to the city
because that's where like more money is and more jobs,
but I couldn't do.

Speaker 2 (18:07):
That awful commuting into New York City.

Speaker 1 (18:09):
Yeah, my coo as Stronger You and my best friend
growing up, Mike, he was commuting to the city to
work at Amazon, and like when I was trying to
like lure him over here, I was like, hey, man,
you want to see your kids more? Right? It was
like a joke, but it like wasn't because a commute
for a lot of people in this area is like
they're leaving the house at six something getting home at seven.

(18:29):
I'm like, man, that that's not the life for me.

Speaker 2 (18:34):
M hm, same.

Speaker 3 (18:35):
So what made you decide to sell Stronger You?

Speaker 1 (18:40):
Lots of things. I don't know how.

Speaker 3 (18:42):
Many times have you answered this question.

Speaker 1 (18:44):
No, I mean probably like two hundred and seventy five.
But every time is a little different because I'm at
a different point in my life and I can reflect
a little bit to me. It was like there's a
lot of things like one, It's like how long could
the good times roll? You know what I mean? Like
everything comes to an end. I didn't know what the

(19:04):
end could be for like this type of nutrition coaching,
lots of competition, people change their minds, while I think
like tracking and knowing how much you're eating is not
a fad, many people treat it as such. So a
lot of our early success was like on the tail
end of paleo. So I'm like, all right, what's and
you could see it like people are like, oh, I

(19:25):
don't want to track. I didn't necessarily think that was
like a big issue. The biggest thing for me was
like security, which is like, Okay, if I sell this,
I'm good and more people will be helped because the
network that Anytime Fitness has is enormous. So I figured, okay,
like I can't really promote a lot of people because

(19:45):
there just aren't those positions. Maybe if we get into
a bigger infrastructure, we can. I had my first kid
right after we sold, so I knew we were having
a kid as we were going through the motions of selling,
and it just made sense, Like I think I'm I'm
a decent decision maker. I analyzed like every little aspect
of it. I just wasn't as fired up as I

(20:06):
wanted to be or as I used to be, so
like that kind of played a part. And it's like
it's hard to say no when something like crosses your
table or comes on your table and it's like, hey,
this is life changing and we're going to make it
into the thing that you wanted it to be. Whether
that happens remains to be seen. I don't know. I'm
out of the business entirely now. I stayed on after

(20:29):
I sold for fifteen months, but then my wife was like, hey,
guess what, We're pregnant again, and like we're having another girl,
and I'm like okay. Like I was very when I
sold and I was still working. I was very distracted
because like I would be on meetings and my role
was like reduced in a way because like the big
dogs in business took over.

Speaker 4 (20:49):
If there's one thing we can all agree on, it's
that life is hard and with that comes a level
of stress that can often be debilitating. Balancing your mental
and physical health often seems like you need a PhD
to achieve, and so often we are only able to
focus on one or the other, which can lead to
a less than enjoyable life. And that's why I loved
Cure Nutrition Serenitygummies. From coaching calls to leadership meetings with

(21:10):
my team, to tapping into my creativity for new content
to closing business deals and even interviewing guests for this podcast.
The Serenity Gummies have proven to be a valuable part
of my self care routine. I take them daily to
help manage my stress and anxiety, and doing this allows
me to perform at my absolute best, which helps me serve.

Speaker 2 (21:27):
Others to my absolute best.

Speaker 4 (21:28):
Formulated with their trinity of ingredients, a blend of full
spectrum cannabinoids, functional mushrooms, and adaptogens, Serenity Gummies are your
answer to finding calum and the chaos that we call live.
Right now, Cured is extending an exclusive offer to you,
our listeners. You can grab a bag of Serenitygummies for
twenty percent off by visiting www. Dot cured nutrition dot
com slash CTC and using coupon code CTC at checkout.

(21:52):
That's cureed Nutrition dot com slash CTC and coupon code
CTC at checkout to save twenty percent. So what are
you waiting for? Papa Gami and protect your piece and
let's cut the crap together.

Speaker 1 (22:04):
But I would like hear them playing or hear her
crying in the other room, and I'm like, I'm at work,
but I'm here, so I'm like, I felt like I
had to get like I had to I had to
distance myself from it. And I'm like they were cool, right,
they were really cool to me, Like I could reduce
my hours and things like that and I could make
it work, but like, I'm not that type of worker
like I with this. Let me rephrase mysel let me

(22:27):
rephrase that. I am not that type of worker. When
it was the thing I'm passionate about in my previous
career is like, yeah, let me let me mess around
all day at work, right, message boards, Facebook, whatever, But
this was like it was just like I couldn't work
like ten hours, twenty hours whatever it was because mentally,
especially like you guys know what this online stuff, You're

(22:49):
at work all day, whether you're reducing or coaching or
like editing something whatever, like you are in your head
at work, and I just didn't want to give that
mental space to the company anymore. And that's like not
a knock on anything, but it was just like I
I felt like, if this was like a game, I
won the game, and I wanted to play something else,

(23:11):
and I knew I could still go to the playground
and shoot hoops if I wanted to. I just didn't
have to do it officially anymore.

Speaker 2 (23:19):
That's great, that's pretty profound.

Speaker 1 (23:21):
Actually yeah yeah, I mean it's crazy, and like I
don't know many people that sold businesses other than like
the podcast and crap like that. You hear about people selling,
so like you don't know what it's going to be,
like you just kind of have to take a guess.
And a lot of people don't know this, but they
tried to buy us, like I think it was like
twenty eighteen, and I turned it down, so like I

(23:43):
never intended to sell, but I think once I had
the invitation that it could be a possibility, and I
started like getting involved more in like business startup culture
seeing how this stuff works. I was like, this could
be a possibility, so you might as well be prepared
if it happens again. So it's a yeah, it's very
It's just a weird situation to be in, right, Like

(24:04):
someone's like, hey, I want to buy your business, and
you're like what the hell, Like okay, how does this work?
And it takes like people thought it was like an
overnight thing. It was like no, like from the moment,
like we agreed on like valuation, and all that, it
still took six months. Like there's a lot of stuff,
a lot of legal stuff, a lot of bankers. These
people cost so much goddamn money. It's just it's crazy,

(24:26):
like what it takes to sell a business. It's people
thought it was like a car. I'm like, dude, no,
because we had to keep it tight lipped. And that
was the thing. Like I think people got like a
few people were rubbed the wrong way. They were like,
you didn't even tell us anything. It's like, dude, I
can't tell you anything. If I if this weeks, like
it could blow it up. And there's like a ramification
to that. So I'm sorry. Like they're like, what does

(24:48):
acquisition mean. I'm like, I don't know, man, Like you
got to look that up if you don't know what
it means. I sold the business, So yeah, I understand
like how it feels, and not everyone was probably a
way or in this situation. But I think in this
like PC culture, everyone pretends there that you always have
to do the best thing for the most people. And

(25:10):
I did try to do that, but I know that's
not going to be the case for everyone. As soon
as I'm old. I had a few really like stud
staff members be like I don't. I don't mess with
the corporate world. I'm out, and I'm like that sucks.
I mean, I'm still like I would consider some of
these people my best friends. They'll be in Vegas, We'll
be hanging out the whole time, and I'll introduce you
if you don't know. But like, just like corporate corporate

(25:32):
stuff is not for me, and I get it because
it's not for me either, like I just thought it
would be, and it's like I can't. I'm very I
look over and I see this like how to win,
win friends and influence people, and I'm like that shit
is so like it's so fake, like all the like
all the pleasantries and things. I'm like, let's just get
to business, Like, don't don't give me the rah rah, Like,

(25:54):
let me just talk to people about food in the
way I want to talk to them, which obviously worked
pretty well. And in the corporate setting, people are not
used to that stuff. They're like, whoa you said that?
Like there was times where like my most popular post
or one of them in our group, was like I
just went in. I just typed, hey, get your shit
together post and left and it was like everybody was
like ha, yeah, Mike, You're right. It's like that stuff

(26:16):
doesn't work in a corporate setting. They're like, oh my god,
did he just tell our customers to get their shit together.
It's like, you guys don't know the relationship I have
with these people.

Speaker 3 (26:24):
That's like something I would say and a face posts
because because it's like you're talking to your friends.

Speaker 1 (26:31):
That's what people want, and they want.

Speaker 3 (26:33):
They don't want to be talked to like that they're.

Speaker 2 (26:35):
Being sold or everything's polished, fucking.

Speaker 3 (26:37):
Science y and shit. Just talk to me like I'm
eleven years old, so I understand it, like we're friends here.

Speaker 1 (26:43):
Yeah. Typical corporate stuff is very boring.

Speaker 3 (26:46):
It's like like rempetitive and just.

Speaker 1 (26:49):
Polished safe, don't offend a single person. It's like you
cannot do that, Like I have a green shirt on.
Someone's gonna be pissed at me today if they say it.

Speaker 3 (26:58):
I'm I'm sick of the play and safe people.

Speaker 2 (27:00):
Yeah yeah, I really am.

Speaker 3 (27:01):
It's it's like, come on, you guys, let's stop with
the fucking bullshit.

Speaker 1 (27:05):
Just be a real issue with fat loss stuff now.
It's like, yes, oh my god, no, don't say it's
healthier to lose weight, You're gonna offend someone.

Speaker 3 (27:12):
I'm like, people are just bullshitting people because they don't
want people to get mad at them.

Speaker 1 (27:16):
Yeah, which I understand, Like I understand acceptance and everybody's
like equal and all this stuff. Like I love that
when it comes to certain situations. But when we're talking
about like science and health, like if you have a
hundred extra pounds of fat, you're probably going to be
healthier and happier if you lose that. There are tons
of reasons why I'm not going to run around saying like, oh,

(27:38):
don't worry about weight loss, just go lift weights and
be active and you'll be healthy. It's like, yes, you
probably will be a little healthier, but you can meet
a thousand people and we're betting on the long term
health of them. I'm taking the ones that don't have
one hundred or fifty extra pounds. Now, someone will hear
this and be mad at me, and I'm like, I
don't know what to say, Like I don't know how
to answer that. And that's where like I think the

(27:59):
industry was changed and really kind of pissing me off,
to be honest, and I'm like I can't even talk
about what I want to talk about because some health
that any size person is going to come try to
cancel me.

Speaker 2 (28:09):
Oh yeah, yeah, I mean Bess. And I've definitely had
a run with people like that.

Speaker 3 (28:12):
I don't thinkophobic and all kinds.

Speaker 1 (28:14):
Of paphobic, and yeah, I'll call them fucking annoying and
just block them. That's the end of that exactly. Well.

Speaker 2 (28:23):
Also, like, there's a lot of money to be made.
Let's be reallier. There's a lot of money to be
made by telling people what they want to hear.

Speaker 1 (28:29):
Oh yeah, dude, you get the dieting dropouts. That's what
they're like. Where are the diet dropouts? Come over here?
You don't have to worry about that stuff anymore.

Speaker 2 (28:35):
You're sick here right right. Like I love, I personally
love like the intuitive eating what it stands for, but
that crowd that they have monetized it and they are
charging a lot of fucking money to teach people intuitive eating.
And these are people that used to be teaching calorie deficits,
by the way, So I was like, oh, the sold

(28:55):
Like Lisa, they just did a little flip flop, like
oh interesting.

Speaker 1 (28:59):
The funniest thing. That is, when I started talking crap
about intuitive eating, I didn't realize it was like a
branded thing. So like I had comments on my posts
like don't you understand that, this, that, and the other thing.
I'm like, what the hell are you talking about? Like
I'm just talking about like eating based on like your
natural impulses, which could be trained or not. And that's
the issue. Like if I'm taking into intuition as the

(29:21):
literal term and not the branded diet, people cannot eat
intuitively like they are. And this is nothing new, right,
Like I'm sure you guys have probably talked about this
and heard it talked about a million times. If you
have people eat intuitively, not the branded diet or brand
I said, the bad word diet, not the branded approach.

Speaker 2 (29:40):
I'm okay with calling intuitive eating a diet.

Speaker 1 (29:42):
I mean, yeah, it's an eating approach, right, what I mean? Yeah, right,
you're right. So I think if you have people do
intuitive eating, you're just going to leave them exactly where
they are. I was always a fan of challenging people,
and I think that's why a lot of coaches don't
get results for their clients, is they kind of let
the clients guide the relationship, which is like I'm not

(30:06):
going to let my kid guide her like upbringing, Like
in a way, at a point she will have influence
on herself, but like she's not going to be the
one that's two years old going to dress herself and
choose her foods for like breakfasts and shit. Like you
need some guidance there, just like just like our clients did,

(30:26):
Like you think people wanted to track their food. No,
but I said, hey, there's really there's a lot of
value in this because your issue is related to not
knowing how much you were eating. I'm going to show
you how much you're eating.

Speaker 3 (30:39):
Yeah, how did you get away from the apprehension because
you know people are like, well, there's no way I
can track calories. Like, let's say your worst apprehension client,
how did you get around that?

Speaker 1 (30:51):
I mean there was It's so funny because you say that,
and there's like ten people that stick out, Like I
remember having email conversations. I remember there's some Marguerite she's
like still my buddy, and she's like, Mike, I'm so
glad I listened to you. I'm like, listen, you have
all this data in life. Every decision you make any
important decision you make, especially like when there's objective information,

(31:12):
you look at data, whether it's like you're you're running
or you're lifting weights, or you're doing some reports at work,
or you're looking at sales or weather or whatever. Like
data ends all arguments. So I would just talk to
them like that, and I would make them realize how
much easier it actually was. And all the people that
say it's very difficult, like I know, like just from experience,

(31:34):
it's people that don't plan ahead. They didn't take the
time to like either go into my Fitness power or
whatever freaking app they're using, and like plan out eating.
They're like, oh my god, I'm obsessed with food now.
It's like, well, you're not planning. When I would plan,
I wouldn't even think of food. I'd just be like,
oh yeah, lunchtime and go eat and then I So
like people just don't want to do the It's like

(31:56):
anything right, like starting the book report or starting the blog,
or like doing the lawn. Like once you start doing it,
you're like, oh yeah, okay, Like the problem was the
feeling or the perception of the feeling of doing it.
But that's not it. That's why they don't do it
because they think it's going to suck, But it doesn't
suck because they get a great reward from it. Not

(32:17):
only do they get results, they get education and they
get habits. And that's where I get riled up when
people are like, oh, you need mindful eating, you don't
need tracking. Tracking isn't teaching or anything. I'm like, dude,
do you know how many people like we pulled? And
we're like, my relationship with food is better than it's
ever been, My food knowledge is better than it's ever been,
my habits, everything is better. So the issue with tracking

(32:38):
is people often do it by themselves and do a
shitty job with it, and it messes them up a little.
If you do it with a coach who has a
watchful eye and can educate you and kind of mold
your feelings around it, you're going to understand the value.

Speaker 2 (32:52):
M It's like, yeah, looking at it as like you said,
looking at it as data. And that's where a lot
of people get into trouble with They look at it
as they let the emotions dictate what they're doing. Right,
they're making decisions based off of emotions. But if they
were making decisions based off of logic. There would be
a lot more successful, right. I'm assuming Mike, I'm in
your time with Stronger you. You were not leading that

(33:13):
company based off of how you felt and your emotions.
You collected data and you made decisions based off of
that same thing.

Speaker 1 (33:19):
It's funny you say that.

Speaker 2 (33:21):
You're like, no, you're actually wrong, really no.

Speaker 1 (33:24):
And I used to make this joke all the time.
I'm like, yeah, especially when I sold and they're like,
show me the data. I'm like, dude, I don't have it.
I could just tell you what I've seen. So, yeah,
I'm a big hypocrite right now, and I understand that.
But let's let's change industries. Right. If I'm an accountant
I am, I am not doing Mike style of business
where I'm like, yeah, I've seen this shit before. Here's
what we need to do. I'm going to say, what

(33:45):
are the numbers? Do they match up, do they make sense?
What are the trends? So I'm with you on that.
I know I sound like a big hypocrite, and that's
okay because we all are at certain times.

Speaker 2 (33:54):
We totally scale, right. The scale kind of goes hand
in hand with the track and using it for data
and not letting it dictate your emotions.

Speaker 1 (34:03):
And more stats, I forget the numbers. It was like
eighty something percent of people had better relationships with the
scales after I think it was like after twelve weeks.

Speaker 2 (34:13):
So like, I okay that we see that all the time.

Speaker 1 (34:15):
You hate the scale because it's just like someone who
doesn't have money who looks at their bank account, they
spend like a maniac, and they're like, I hate my
bank account. It's like, well, guess what if it went
up based on your good spending habits and saving habits,
you would love the fucking scale. You would love the
bank account. So guess who always hated the scale? People

(34:36):
who probably didn't do that great and didn't see what
they wanted or just needed a nudge to look at
these numbers differently. And we all know, like, yes, these
scales could be stubborn for a while, but like I
can't tell you. I mean, you guys know, I don't
know why I'm acting like I have this secret information.
You go on the on the Orange Theory or the
Peloton pages and someone's like, I've been doing this first

(34:58):
six months and I haven't lost a pound. And then
people were like, girl, you're building muscle, and it's like, yeah,
she's probably not. She probably is just eating more and
she's not losing fat. And I'm like all right, and
it's like you see people say this in like three weeks,
four weeks, Oh, you probably built muscle. I'm like, damn,
I'm gonna be the bad guy and say, hey, I
understand how you feel. That sucks, but like you might

(35:21):
be more hungry now. You might be like subconsciously rewarding
yourself with more food because you quote unquote earned it.

Speaker 3 (35:30):
Or it's my hormones. I'm sorry, Mike.

Speaker 1 (35:32):
Yeah, no, that was my favorite thing in my whole career.

Speaker 3 (35:35):
That's all I get. The hormones. Oh my god.

Speaker 1 (35:38):
When a woman would tell me, Mike was right, it
wasn't my hormones. It was just like I just ate
more than I thought. And when I hit a certain age,
I stopped moving. And oh, by the way, when I
was young, there was like ten snacks and now there's
ten thousand snacks. And I'm not saying hormones don't influence things,
like I equate that to like your shithead friends in
high school that were like, hey man, let's just do it.

(36:00):
Let's do it like that. Nudge is powerful, so that's
how we make decisions. But it doesn't mean you can't
lose weight. It just means maybe you're burning a little
bit fewer calories, probably about on a couple of orange slices.

Speaker 2 (36:15):
Worth, right, not as many as you would like to think.

Speaker 1 (36:18):
Yeah, you're not moving as much. You're set in your ways.
You don't have the pressures of society to be perfect anymore,
and you just it gets away from you. So I
get it. It sucks, it's hard, but like I'm forty,
nothing changed.

Speaker 2 (36:33):
But Mike, you want to understand you're a male, You're
a man, Like you have no business telling women about
their body.

Speaker 1 (36:39):
It's funny, you said, because I would just be like, yeah, okay, yep,
you're right. Just listen to all those thousands of women
instead of.

Speaker 2 (36:44):
Right, like it's like we work with ninety five percent women, right,
like of course, yeah, they're my proxy.

Speaker 1 (36:48):
Yeah, like I right, our stats are like eighty one
percent women. I think for various reasons, men think they
know everything. Again, they don't want help, they don't pay
for help like a woman will. And that's always kind
of funny because when I see like our buddies in
the industry target men. I'm like, you have a smaller
pool automatically just accept that.

Speaker 3 (37:09):
Yeah.

Speaker 2 (37:09):
Yeah, that's one of the reasons why I don't. I
don't don't really enjoy working with men because they're not
as coachable and they were assholes. We think we know
we do, think we know it all, yep.

Speaker 1 (37:18):
And there's always like there's a lot of guys that
have this like superiority complex, like alpha male syndrome where
they're like, Okay, listen to this guy, like he doesn't
do this or doesn't do that. I'm like, okay, like
you don't have to, but does your wife need help?

Speaker 2 (37:33):
Right? Does she want does she want to get? Does
she want results? Like sund her my way.

Speaker 1 (37:38):
I love how we just a podcast too, I joked
I was on a podcast recently. I'm like, they just
need to hit record and let's roll, Like let's.

Speaker 3 (37:44):
Just yeah, that's that's all we do. We don't we
don't script here, just talk about whatever the fuck we
talk about.

Speaker 1 (37:50):
Yeah. I like that. It's it's unique because it's like
I love all the people and all the podcasts I've
been on, but a lot of it is the same,
like I have a couple of people that will listen
to like all podcast I go on, Thank you very
much people, but they're like, I had to skip the
first ten minutes because I don't need to hear your
story again. I'm like, awesome, Like.

Speaker 3 (38:07):
Yeah, I don't even think we asked you, did we?

Speaker 1 (38:09):
No, Like I had a job I didn't, like I
wanted a job I did, Like I liked fitness stuff.
I started business, it got busy, and then I sold
it and now I'm my.

Speaker 3 (38:17):
Dad Google it guys.

Speaker 1 (38:19):
Yeah, yeah, Like I could write a book about all
the crazy shit we've seen and done, and I pretend
to that, but I'm also like I don't feel like it.
But again, like, if I get off social media for
some time, I'm done. I'm irrelevant.

Speaker 3 (38:35):
No, I doubt it not to the people that know you.

Speaker 1 (38:37):
You'd be surprised because and here's why, because none of
us are really as special as we think. There's some
like the friction. Right everybody's at the mall, everybody's on Instagram,
everybody's on Facebook. For someone to come out of their
way to come talk to me or me to do that,
it's just there's drop off, and that's I think that's

(38:59):
the thing that whole me to social media, knowing that
if I drop off, like I forget about people, they
forget about me, and relationships that are pretty good and
pretty real just kind of fade because now I'm not
at the party, I'm at home. People are going to
talk to people at the party.

Speaker 3 (39:17):
Yeah, makes sense.

Speaker 2 (39:18):
I mean I agree with that. I can personally attest
to that. I've been more intentional with downtime office social media,
especially over this past summer when I was struggling with
some things, I was not posting as much. And now
that I'm posting again consistently, guess what, it's really hard
to get traction again. So I gotta keep just plugging
away at it, keep being consistent. But it's easy for
me to blame the algorithm and things like that, and

(39:39):
I'm not gonna do that for sure. It's just the
fact that I just wasn't being consistent, same thing I
teach to my clients.

Speaker 1 (39:44):
I think it's to the point where like Instagram and
like Facebook and all this, it's like it's as competitive
as like YouTube was. Like if you look at anyone
that has like big followings on YouTube, like it's it's
really well done, really well produced Instagram like you could,
like a couple of years ago. I think just post
like Twitter shares and like get one hundred k. But

(40:05):
people will tell you that still works. But my question
to those people will say, you've had one hundred for
two years, when do you get two hundred, three hundred,
four hundred If it worked, like you think you should
be growing exponentially, and it's not happening. Therefore, my interpretation
of the algorithm is like, like you you better switch
it up. You have to appease the algorithm, which was

(40:28):
always hard for me for two reasons, like I still
think it's like I don't want to have to do
that because it's not natural for me, and I just
have trouble like faking that. And the second thing is
like I just I'm lazy about it, Like I did
a real make in my mic nuggets, which are just
basically like brown chicken like like tossed in breadcrumbson flattened,

(40:50):
and I'm like, this thing took me a fucking half hour,
Like I don't want to do this.

Speaker 3 (40:54):
I think it's like with anything new though, so just
think about it's a tracking calories because I can say this.
I came onto Instagram and TikTok making videos like reels
was just starting, and I was like, I'm really good
at making videos, and I fucking suck ass at doing
Twitter tweet posts. So that's because I'm more of a
like video person rather than a writer. But who's funny, now,

(41:17):
like I'm a coach that has to become a writer
because now I have to write on social media and
write articles and all that stuff. But it's just you
got to just do it.

Speaker 1 (41:24):
Yeah, and then the algorithms, I think, want to know
the people behind this stuff, which is like I'll have
my phases where like I'll plug a little like little
headshot in one of my posts. Then I'll like be
like lazy about it. I'll just be like it's just words.
And then like if they get popular, it's like no
one even knows I said that, no one knows me
the person. The algorithm wants people to know who you
are because there's better connection. So yeah, I get it.

(41:48):
I just like I need a manager or something.

Speaker 3 (41:53):
It's like Andrew Coates, I remember he wanted to talk
to me on the Zoom about like making tiktoks or
in videos. So this is like a year or so ago,
and I'm like, you just got to do it, We
just got to press that record. And yesterday or a
few days ago, he posted his first reel, which was
actually a story.

Speaker 1 (42:10):
Was he walking in the grocery store?

Speaker 3 (42:12):
Yes? Yes, Yeah, I love Andrew, like he's the best.

Speaker 1 (42:15):
I'm gonna like, I'll hype him up a little bit
right now, but like there's a lot I am a
cynical shithead with a lot of like business stuff because
I've seen so many things. I've had people try to
do shitty things. I know who's phony. And Andrew is
not phony at all. That dude just wants to be
friends with everybody and help everybody. He doesn't ask for

(42:35):
anything in return. He's been so good to me, sharing
my stuff and being my buddy. And like I swear,
like we've joked if there was like a like a
fit pro president, like a presidential race, like he would
crush Oh totally.

Speaker 3 (42:48):
We were saying that too. I've seen him in a
few conferences and it's always like here's Andrew. We love Andrew,
big fucking guy.

Speaker 1 (42:55):
Yeah, He's just he's so nice and so helpful, and he's.

Speaker 3 (42:58):
Like he helps everyone he's like the connector.

Speaker 1 (43:02):
It's it's interesting and that's what he wants. And I'm like, man,
we gotta like this is your thing.

Speaker 3 (43:07):
Yeah, he's the original for sure.

Speaker 1 (43:10):
Yeah, but yeah, I think like the business coaches in
the field, and like there's so many people. I'm like, oh, please, everyone,
please avoid those people.

Speaker 2 (43:18):
Business coaching is such a joke at this point. Honestly,
everybody's a business coach and.

Speaker 1 (43:23):
It's like all they have to do is read a
couple of business books, follow a couple of the business
gurus who all go on each other's podcasts and probably
have this like it's.

Speaker 2 (43:31):
Like a big MLM no joke.

Speaker 1 (43:33):
It seems like it like there's a bunch of these
you ever thought about that way, Matt? And even in
like the tech space, there's a lot of business people
that like did a few things that are all on
each other's podcast and they all have like a million followers,
And I'm like, you all have the same people and
you're all selling them the same courses, and what's the
success rate? Like less than one percent? Because like, business

(43:56):
is so much more than how hard you work and
how much it's there's so much frickin' luck and so
like these people are like, here's what you have to do. No, Like,
my success is obviously I worked hard and I know
some stuff. But like there are like a couple of
key meetups that if I didn't know these people, I
might I might just still have like one hundred clients

(44:16):
or whatever. There's there's a lot of that involved. And
that's the thing in the business. And even like with
people dieting, like maybe you have an unsupportive partner, there's
your bad luck. You're not going to succeed because of
that person. And that's a that's a hard pill to
swallow because we have seen so many people realize that
they may have married the wrong person because that person

(44:40):
when and it's usually the guy when the when the
woman needed the help, it just wouldn't be there. You're
on the diet, not me. How come? How come I
have to order less pizza and drink less beer? That's
your problem? Like, dude, just like what are you doing?

Speaker 4 (44:58):
Man?

Speaker 2 (44:58):
That's super prevalent.

Speaker 1 (45:00):
It's like, why is no one talking about that?

Speaker 3 (45:03):
Yeah, that's so true. We've actually I think we've talked
about that on the podcast.

Speaker 2 (45:07):
Haven't we met a little bit? I don't know if
we've ever gone in detail about it, but definitely with
actually we did about getting we did we did the
last episode about it.

Speaker 3 (45:15):
Yeah, I think we were like, if you don't have
that support at home, it's time to think about like
the person that you're.

Speaker 2 (45:20):
With, like the just leave home. But that's not don't
be taking relationship advice from me, guys.

Speaker 3 (45:26):
I mean if my husband didn't support anything that I did,
I wouldn't be here right now.

Speaker 1 (45:31):
Right oh yeah, Like same like my wife my girlfriend
at the time, was like yeah, like if you quit
your job, like and it doesn't work, like we'll we'll
be okay, we'll figure it out and like okay, like
I have her support. Cool, Like that doesn't that's not
common and that sucks.

Speaker 3 (45:48):
Or I see a lot of the times that the
women are like, well, my husband doesn't like to eat this,
so I can't make that for dinner. I'm like, are
you fucking kidding me?

Speaker 2 (45:56):
Like what is this fucking stone ages?

Speaker 3 (45:58):
Well, I mean, what are we in the eighties hundreds?
Y doesn't like what you're eating?

Speaker 1 (46:03):
I mean, and I'm not in that situation, but I'd
be like, dude, okay, then you fucking.

Speaker 2 (46:09):
Cook likes That's why I love Beth. Beth literally I go.
I hang out with her and her husband all the time.
I fucking love her and Mike. And you're hungry, Okay,
what do you like? Go eat? Like make something? Yeah,
exactly just what I'm eating. What are you eating?

Speaker 3 (46:22):
Do you want some? You can have some. This happens
very often, is that the women in the household feels
like she has to cook what the husband wants.

Speaker 1 (46:30):
It's kind of crazy bullshit like it yeah around, yeah,
I mean.

Speaker 2 (46:34):
Just to control for us, to keep women down. Honestly,
in my opinion, like that's that's really what it is
society and everything. But I'm not going to get into
that right now.

Speaker 1 (46:44):
But the people sometimes it's like it's easier than starting
a potential argument. For sure.

Speaker 2 (46:50):
Keep the peace, yeah, yeah, right, because that's what women
are conditioned to do, especially, like I hate to say it,
if you are in religion as a woman, you're definitely
taught to take keep the peace. Yeah.

Speaker 1 (47:01):
Yeah, this is new, this stuff like the change for sure.

Speaker 2 (47:06):
Oh, you've probably lived it. I mean you've probably been
around it a lot, right, bet well.

Speaker 3 (47:10):
My mom made all the dinners in the household, grew
up in the seventies. So yeah, she cooked everything, did
the dishes. Yeah, well I guess I did. I just didn't.
I just didn't follow the.

Speaker 2 (47:21):
Its so funny because you didn't fit the mold. Yeah,
I the old.

Speaker 1 (47:25):
I was doing dishes the other night, and like one
two year old like kind of knows what's going on.
My six month old doesn't have a clue. And I'm
just like, see this girl's daddy's doing dishes. I was like,
men do dishes, Like that's great, What the hell I'm
talking about. It was really just to say, so my
wife heard me.

Speaker 3 (47:45):
That is so funny.

Speaker 2 (47:47):
I just saw a TikTok video this morning. Actually it
was it was a comedy sketch, but it was a
man and a woman and the man had just gotten
done cleaning the kitchen and he announced he's like, hey, babe,
like I just got done cleaning the kitchen. She's like what,
Like she made it like this big extravaant, extravagant deal
and she and he's like, Okay, I'm not going to
clean the kitchen anymore. If that's how you're going to respond.

Speaker 1 (48:07):
Like, give me credit for doing what I'm supposed to do.

Speaker 2 (48:11):
Exactly.

Speaker 1 (48:12):
Yeah, that was it. It's funny just to transition. That
was always my my issue as like a leader in
business was like and it's it's ironic because like it's
what I wanted after I sold, was like recognition for
just doing what I was supposed to do. It's like
I was like, oh, the paycheck is is the recognition.
But it's like, man, those little messages like that was
probably if we're thinking like of mistakes made in business,

(48:35):
It's like I should have just been more like fluffy
and lovey dovey with like messages about like, hey, you're
doing what you're supposed to be doing. Great job. It's like,
we don't do that. We all And I talked to
my friend Derek about this, Derek Stanley, who's like, I think,
like just one of the best dudes in the world.
It's like no one appreciates what you do until you're gone.
Like it's one of the most real cliches ever. And

(48:58):
then like some of these coaches would leave and I'm
like shit, like, man, all I had to do was
probably tell them they were awesome a few more times.

Speaker 2 (49:04):
M Yeah, for sure, I think there's a big difference.
I think in the business world acknowledging people's effort and
their accomplishment and accomplishments, whereas in a household, right, it's
just a partnership, Like you shouldn't get kudos for changing
a fucking diaper. Like what really kisses me off when
I hear something like oh, I can't do that. I'm
babysitting my kid. Like you're fucking babysitting your kid. No,
you're just being a parent.

Speaker 1 (49:25):
It's funny you say that, because like I'm addit, like
on the dad section of Reddit, Like, dudes hate that
when someone is like, oh, you're babysitting your kids, But
so many dudes say it about themselves, and it's like
we just have to understand, Like for thousands and thousands
of years, dudes didn't do this stuff. So if a
woman says to you like, oh, it's good to see
you stepping up, like she's acknowledging your effort, Like, so

(49:49):
I don't. I don't. I get that a lot because
I'm often the only dad at a lot of things
because I'm not like working right now, so I'll be
at gymnastics in the middle of the day and I'm
the only dad. It's like it sucks that the other
dads aren't there.

Speaker 2 (50:02):
Yeah, yeah, I feel you. I feel you. I mean,
right now I'm taking my son to school twice twice
a week and picking them up twice a week, and like,
I love it, and thankfully I have the freedom to
be able to do that. I don't have the traditional
nine to five anymore. I left that shit in the dust.
I wasn't corporate too, because it wasn't for me. Now
I can be more present. I can spend more time
with my son and be there for the sporting events

(50:24):
and everything. So it's great.

Speaker 1 (50:26):
Yeah, it's the best. That's like the best part of
working on the internet is like you can kind of
like you can work around so much not having to
be somewhere.

Speaker 2 (50:34):
It's awesome, absolutely definitely awesome.

Speaker 3 (50:37):
But then again, a lot of people the household doesn't
think you're working. I mean, yeah, mom, Tom, she could
do anything.

Speaker 1 (50:44):
Yeah, that was always like a thing, right, it's I mean,
it's and that's just kind of how it is. And
that so I like, I'm there's no right answer to
this whole work from home thing. Like all these people
are like, oh, I'm just as productive. It's like maybe
you are, but you can't tell me the average person
or even a significant amount of people aren't being tugged
in fifteen different directions. Yeah, are at home, so maybe

(51:07):
they are productive, like inherently, but like if if I
don't know if my kid has like a pp accident
because she's like just done potty training, Like you think
I'm not gonna get up and go help?

Speaker 3 (51:20):
Right?

Speaker 1 (51:22):
Question? How it works?

Speaker 3 (51:23):
Yeah, and I love every second of it. I That's
why I'm online is so I can actually I can
leave shit and go take my son to jiu jitsu,
or I can clean up dog shit, take my dog
for a walk, come back to a podcast. It's it's
like living the dream.

Speaker 1 (51:38):
Really, do you ever feel like the one downside to
it is like you're never You're never off because you're
at work.

Speaker 2 (51:45):
Yeah, it's funny, that's a that's a real struggle, very
real struggle.

Speaker 3 (51:49):
I try, and I'll notice burnout. Matt. Matt'll say, hey,
have you taken some time off, Beth. Yeah, it's hard.
Plus I love what I do, and I always feel
like I want to answer questions. If someone's dming me,
I want to be like, oh my god, I need
to help them. Or Facebook group or I'm consistently like
I I can answer that for you. I just need

(52:09):
to let it go.

Speaker 1 (52:10):
Well thirty seconds times a thousand, is it?

Speaker 3 (52:12):
Sit adds up?

Speaker 1 (52:13):
I don't know. Someone else do the math for me.
I don't do public right. It's funny because when I
quit stronger you, which is just a weird thing to say,
because I started, I redid my office. I painted the walls,
I got rid of one of the desks, I got
a new chair, I got new bookshelves. I like redid
it because I wanted like a fresh start. Like that

(52:35):
was like, it's weird because like that was like my closure,
Like all right, I'm done. Like the walls are painted,
everything's new, and I feel like I'm in a different
place now. I don't look at my little office at
my house as my my work. That's the hardest thing
about working online, Like it's not it's not all rainbows
and fairy tales. Is that the line? I don't know,

(52:55):
it's there's some down parts to it, and it is like,
all right, I'm gonna refresh that. But that's why I
always like to go, like to different coffee shops and stuff.

Speaker 2 (53:04):
I have been falling in love with doing that recently,
man Like it feels so quite the week.

Speaker 1 (53:08):
Creative, like being in a different place.

Speaker 2 (53:10):
So I've been struggling with working from be isolating for sure,
Hm exactly.

Speaker 1 (53:16):
That was the biggest thing with our coaches. They were like,
we feel alone, we feel isolated. I'm like, crap, Like
how do I solve for that? And we would do
things like we would do like group things like we
would do like trivia nights and like all this crap,
and it's like twenty percent of people would show up.
So it's like, all right, you're asking for this stuff,
here's the stuff. But then I realized, like that's not it,

(53:37):
Like that's not what they want. No one really knows
what they want with this stuff. We even do like
small group hangouts like something like this where you hang
out with a couple of coaches, very low attendance. So
it's like, all right, if you're lonely like your job
isn't necessarily the one to make you not lonely like
your lifestyle you have to get out there joining a

(53:58):
kickball team or pickleball, group fitness whatever. That's why I
don't want group fitness, like I feel like a lot
of our I know, we're bouncing all over the place,
but that's what we do.

Speaker 3 (54:08):
That's that's what we do.

Speaker 1 (54:12):
Now, are you going to Vegas to the conference, to
Aram's conference?

Speaker 2 (54:15):
You know what? Beth and I were talking about this yesterday,
and as of yesterday I was a no. But I
actually thought about it after I told Beth and I'm
not going to go, and I'm I.

Speaker 3 (54:23):
Thought about it, and I was like, why the fuck wouldn't.

Speaker 2 (54:24):
You go, Matt, I'm fucking going.

Speaker 1 (54:26):
I don't work in the industry, and I'll be there,
Like come on.

Speaker 2 (54:29):
Man, yeah, I'll be there.

Speaker 3 (54:31):
It's my first speaking event ever.

Speaker 2 (54:33):
Oh that's right, I'll heckle you from the credit I
support my nerdle.

Speaker 3 (54:37):
So I mean, I was like, Matt's not even gonna
support me, you fucking asshole. But yeah, but I'm already
starting my it's called your Message Map and all this stuff.
But I'm like, yeah, I don't want to talk about
it because it's it's literally the bane of my anxiety
right now and it's four months away.

Speaker 1 (54:53):
This is this is sort of why I don't really
do speaking things, because like I mean, I might one day,
but I don't want to. I don't want to think
about it. But it's but I'm this is where life
is funny because I'm I'm so like, I'm so put
together with the food thing and like my ideals, but
they don't translate to this stuff. Like, so what you

(55:14):
could do, and what I could do is do your
friggin' talk. Perfect that shit in like two weeks, be
done with it. Never think about it. Practice a week
before and then you're good. But no, what are we
gonna do? We're gonna mess around for.

Speaker 3 (55:26):
Four Yeah, Oh, that's exactly what I do.

Speaker 1 (55:29):
Everyone is fucking with their slides the night before. Guaranteed,
everybody's fucking with their slides the night before.

Speaker 3 (55:35):
I just have to remember that, you know what, no
one's going to be there wishing that I fail. Now
we're all this together, like a lot of my friends
are going to be there and it's gone. It's not
going to be perfect. It's my first one, for fox sakes,
But I'm going to do the best I can. That's
all I can do.

Speaker 1 (55:49):
That's that was always my biggest fear, is like like
I'm going to be exposed like I don't know shit right.

Speaker 2 (55:54):
Right, imposter syndrome?

Speaker 3 (55:57):
Who am I?

Speaker 1 (55:58):
I know? It's it's silly, right because like I'll say,
and then someone will argue with me. I'll be like,
maybe I'm wrong, maybe I don't know.

Speaker 3 (56:04):
I'm like, no, how do we do that to ourselves?

Speaker 1 (56:07):
Because we like somehow have like confidence issues in certain areas,
and when we go on social media, we're like, give
me my points, give me my points, tell me you
love me.

Speaker 2 (56:16):
You know, that's why we hire coaches. I mean, Beth,
you hired a coach to help you through this. I did.

Speaker 3 (56:21):
I hire Jenny Ririck with my speech because I'm like, really,
I've never done this before. It like she's a coaching,
like a fitness coach, speaker coach. And I saw her
randomly on Instagram. She was at a Mike Boyle event
and she was talking about how Jordan Syatt speaks and
I was like, I really like how this woman talks.

(56:41):
Let me see what else she's got on her page
and I was like, wow, I really I can really
relate to her. And I'm like, maybe I should think
about hiring a fitness speaker coach to help walk me
through this. And she's been fucking amazing. She's like, Okay,
you have to have like what's your title. We're going
to do it like a message map, she called it.
Put your title in the middle, and then you have
all these like it's almost like a web where you

(57:02):
have all these like points that you talk about within
your speech, and then the transition to each one, well,
the slides will be.

Speaker 1 (57:09):
How it comes back around and all that.

Speaker 3 (57:11):
Yeah, and she's like, think about it, Like the one
thing you have to remember is that you're a coach
and you're up there to coach, So think about what
you're going to teach and what someone's going to get
out of it.

Speaker 1 (57:21):
Yeah. Now that when I saw recently Jordan and John
Goodman speak, they sat down and I was like, oh,
I could do that.

Speaker 3 (57:27):
Yeah, that's more of my thing. Like give me a
Q and A and that's that's.

Speaker 1 (57:31):
That's what I love, that's what I want. That I
did the other day for the Local Orange Theory. One
of the guys does like a like a weekly like
guest spot like Instagram live podcast, and it was like
an hour long Q and A and I was like, wow,
like I do know some shit Fasted training came up
and I gave like all these different scenarios of like
why it might not make sense or why it would

(57:51):
make sense. And it's like a lot of like a
lot of people just like tell me the answer, and
I'm like there is no answer, Like this isn't necessarily
math class. There's so much nuance. And that's what I like.
When someone's like you got to raise prices, I'm like why,
Like from a guy that had a community that was
like if I raised prices or I did something that
would rock the community, that would be a stupid fucking decision.

(58:15):
But I had so many people like you should be
doing this. I'm like, you don't have a community where
your business is basically being built in real time with
tens of thousands of people. So if every little thing
I do is under a microscope, it's not like a
T shirt company charging thirty two dollars instead of twenty seven.
So like yeah, but the whole speaking thing, it's like

(58:37):
I like the Q and A stuff.

Speaker 3 (58:39):
Give me like fireside give me like fireside chat.

Speaker 1 (58:43):
I'll tell aram like, yeah, you do totally. You wanna
throw a chair up there and have people ask me questions.
But that's why I go to this, Yeah, I want
to talk to the people in the crowd. So like
anyone that's listening to this. If you're a coach and
you see me in Vegas at Aram's conference, like just
talk to me, Like I love of talking shop with people.
Like one of my favorite things when I retired from

(59:04):
the field was just I mentioned earlier, just getting on
zooms with coaches and talking about shit, like I would
have loved access to something like the Stronger You story
when I first started.

Speaker 2 (59:15):
Totally Yeah, I know, Beth, and I love talking with
other coaches too. We've had coaches reach out in the
past talking about starting a podcast or even getting started
on TikTok and it's a really great feeling. And that's
why I briefly thought about doing business coaching at one point,
and I was like, oh no, that's a whole other
can of worms and I'm not going to go down
that route.

Speaker 1 (59:33):
Yeah, I have mixed feelings about it. One like going
back to the whole like luck and control thing, Like
I don't know if all my information could actually make
someone successful if they're not the right person, because like
some of the things I would have people do would
definitely make them uncomfortable and make them put themselves in
situations where they were talking to strangers and maybe being

(59:55):
a little bit corny or whatever just to kind of
like get some attention. So like I think I would
like it, but I also am hesitant because if I
couldn't help them, I would feel like shit. So like,
uh so the middle ground is like, just talk to
me for free and we'll just shoot the shit, you
know what I mean. And people are like, can I
pay you? I'm like no, no, Like I don't even

(01:00:15):
know what.

Speaker 2 (01:00:15):
I think.

Speaker 1 (01:00:16):
It's weird. Yeah, I'm like, what, like what is my
time worth? Because I hear I hear people doing that
haven't done shit in this industry, charging like one thousand
dollars five hundred dollars an hour. I'm like, do you
think you're fucking like some world class lawyer? Like who
you are?

Speaker 3 (01:00:30):
Man? I just hop on the zooms with people for free.
I'm like you, we're fucking friends. Why would you, like,
I mean, really ask me anything. I'm still learning about
business too, so.

Speaker 1 (01:00:40):
Cause we get a lot out of it too.

Speaker 3 (01:00:41):
So like, yeah, I love it.

Speaker 1 (01:00:42):
Selfless, Like I love like stuff like this. I love
talking and just like hearing people's stories and getting to
know people because life, like one of the big things
about like quality of life is connections with people, and
we don't do enough of that, being like internet people,
like we have all these people that will like and
share our shit, like we don't have those deep conversations.

Speaker 2 (01:01:03):
I also still think because in this industry, it's still
largely seen like all coaches kind of not all coaches,
but a lot of coaches see every other coach as
a competitor real like, and if you see it that way,
you're already losing. In my opinion is there's so much
to learn from other coaches, and.

Speaker 1 (01:01:18):
It's fun it's funny because like still like no one
knows what the hell Stronger You is or who Mike
Dole is like, and we were getting tens of thousands
of clients, like, and we still didn't really look at
all these coaches as competitors, Like I just saw them
as friends. Like yes, technically, like some client could choose

(01:01:38):
us over them or whatever, but like, there are so
many people that need help and the average person does
not even know services like this exist. They still think
you have to go to the gym for a trainer,
or to some nutritionist office once a month to get
handed a meal plan. Like they don't even know this exists.

(01:01:59):
Every person that would be on my journey's like what
did you what do you do? And I'd be like,
oh god, here we go. I'm going to tell them.
They're not going to understand it, which is not their
fault because they never heard of it. They'd be like,
so you tell people what to eat? I'm like no,
They're like, so what do you do? Do you sell supplements? No,
we just talked to them all the time and help
them design the way they want to eat, and then

(01:02:20):
we make adjustments and tell them to go to sleep.
Like that's what we do.

Speaker 2 (01:02:23):
That's not a sexy answer, right up.

Speaker 1 (01:02:26):
Yeah, yeah, which is is just funny because it's like
we The thing I'm most proud of is like we
sold simplicity.

Speaker 2 (01:02:32):
I love that.

Speaker 1 (01:02:34):
Yeah, we could be an inspiration for other people to
do it, which is exactly what you guys do. Like,
you're not over here selling bullshit.

Speaker 3 (01:02:40):
That's actually part of my speech is keep it simple. Yeah,
that's one of my things.

Speaker 1 (01:02:45):
Yeah, you need backup, I got you. Stories are there.
You don't have to be carnivore MD and oh my god,
guys like Bobby walking through the grocery store.

Speaker 2 (01:02:57):
For us.

Speaker 1 (01:02:59):
This guy. Oh my god, I just exactly what they're doing.
They're laughing there the way to the bank. They're just
going to disappear one day and they're gonna be like, huh,
they're multimillions, yeah, which like, but they're hurting people in
a way. If it's a victimless like success story, cool,
but you're not. You're hurting people. You're fucking up their
food relationship and oh yeah, you're just being a jerk.

Speaker 2 (01:03:21):
So yeah, I do like with Bobby not to talk
about them too much. But there's a lot of pushback
coming up against him now in social media, and there's
a lot of stories from people that were used to
be followers, and they're like, I bought his stuff hook
Line and Sinker, and then I developed an eating disorder
and ruined my life and then I found you guys,
and now it's like I'm finally healing.

Speaker 1 (01:03:39):
But people are attacking, like tracking as the issue. Those
guys like shut up about someone knowing how much they're eating.
Attack these guys that make you feel like every little
ingredient is going to kill you. They don't understand context
health is way too large scale to have one little
thing mess with you. So that's always my thought, right.

Speaker 2 (01:04:02):
I agreed.

Speaker 3 (01:04:03):
Hellya, well shit it's after two already. That's fucking nuts.

Speaker 2 (01:04:08):
Went by conversation.

Speaker 3 (01:04:10):
That was awesome. I've had a lot of fun chatting
with you.

Speaker 1 (01:04:12):
Yeah, this is awesome. I love this shit. So thank
you for having me. This is awesome to meet you
guys officially outside you Instagram messages.

Speaker 3 (01:04:21):
Well, it was great chatting you with you, Mike. An
amazing holiday, and hopefully we'll see you on the inderwebs
before March.

Speaker 1 (01:04:27):
Thank you guys so much. I'm sure I'll be back.
We'll talk soon.

Speaker 2 (01:04:30):
But thanks man, Thank you guys so much.

Speaker 3 (01:04:33):
You're welcome.

Speaker 2 (01:04:33):
Thank you.

Speaker 3 (01:04:34):
I hope you enjoyed this episode, so why not share
with a friend who needs to hear it? Send us
a DM on Instagram or email us at cutthecrappod at
gmail dot com, and join our patreon at Patreon dot
com Slash Cut the Crap Podcast. As always, we appreciate
you and thanks for being here.

All Episodes

192 - CTC Classic: Why You Should Track Your Calories (With Mike Doehla)

Episode Transcript

Popular Podcasts

NFL Daily with Gregg Rosenthal

On Purpose with Jay Shetty

Dateline NBC

.css-15opob5{left:0;position:absolute;top:0.8rem;} All Episodes

.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}192 - CTC Classic: Why You Should Track Your Calories (With Mike Doehla)