August 16, 2023 • 29 mins
In this captivating conversation, your host Abby sits down with Andrew Baird, the VP of Marketing at TierPoint, a leading data center and managed services company. Join us as we explore the world of B2B marketing and delve into the insights and strategies that Andrew has gained over the years. From understanding the intricate customer journey to creating a cohesive brand story, Andrew shares valuable perspectives on driving brand awareness and engaging enterprise buyers. Discover the challenges of the tech stack and the importance of aligning with your customer's pain points.
Mark as Played
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