If you’re scrambling for a few last marketing wins before everyone mentally checks out for the holidays, Jay Schwedelson has you. He runs through ridiculously simple, data-backed plays you can still pull off in December to drive engagement, then pivots to underrated holiday movie picks you probably forgot existed. It’s fast, a little unhinged, and full of ideas you can steal right away.
ㅤ
Best Moments:
(01:12) Jerry’s question about easy, last minute tactics to drive end of year engagement before everyone checks out.
(02:00) The holiday team photo or video that boosts social engagement by 400 percent and opens the door for casual DMs that build real relationships.
(03:12) Turning your email signature into December gold with a holiday thank you and a “best of 2025” content link that quietly drives 40 percent more clicks.
(05:00) Why December is the cheat code month for testimonial outreach, with a 500 percent lift in submissions you can repurpose all year long.
(06:33) Running simple end of year and next year polls that tap into everyone’s reflective mood and earn 250 percent higher engagement.
(08:00) Jay’s offbeat holiday watchlist from The Holiday and Love Actually to his all time favorite, The Family Man, plus a passionate defense of Thanksgiving classics.
ㅤ
Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson
Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson
Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.