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August 15, 2025 17 mins

Small business owners keep asking the same thing: how do you actually use AI without adding more to your plate? With Jay Schwedelson and Tami Cannizzaro, we get real about where AI already works today, from getting found in AI results to handling reviews and easy lifecycle wins. It’s the practical, zero-fluff playbook that helps you compete while you’re still juggling the day to day.

Grab 25% off GROW 2025 with code JAYPODCAST and register at http://thryv.com/grow-2025 for the October 16–17 event in Arizona.

Hear speakers including Barbara Corcoran, David Heath, Google, Yelp, and meet Tami Cannizzaro on site.

Best Moments:

(01:45) Tami’s utility-first content strategy that simplifies a complex product into real help for small businesses

(03:00) Over 50 percent of small businesses are already using AI and asking how to get found

(03:18) Getting found in AI mirrors SEO best practices, with user generated content now a difference maker

(06:00) Quick, AI-written replies turn reviews into retention and trust by meeting the need for instant responses

(08:00) One-click automations for birthdays, off-season promos, and service reminders to drive repeat revenue

(12:30) The next wave is helper bots that prompt you first, making AI easier for busy owners

Check out our 100% FREE + VIRTUAL EVENTS! ->

Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!

Register here: www.GuruConference.com

Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

MASSIVE thank you to our Sponsor, Marigold!!

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Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).

Claim your offer now at jayschwedelson.com/emma

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