- Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviews Dyana Williams. She is Broadcaster/Celebrity Strategist/Curator/Live Event Producer -Dyana is celebrating 50 years in the music, broadcasting, and entertainment industry professional. Some of her archives are now in the Library of Congress. Co-founder of Black Music Month and is on the board of the National Museum of African American Music in Nashville.
- Rushion interviews Sgt Major Keith L. Craig. The super-connected Hollywood Whisperer is the go-to man for independent filmmakers, producers, directors, development deals, finance options, distribution, and budgets. This year they have 50 new titles to be released in May across digital platforms, including Amazon, Google Play, Apple, Vudu, and Roku, and in select theaters. In less than 30 days, Porter + Craig clients' films will go global.
See omnystudio.com/listener for privacy information.
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Episode Transcript
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Speaker 1 (00:04):
Welcome to Money Making Conversations.
Speaker 2 (00:06):
It's to show that she is the secrets of success
experience firsthand by marketing and Brandon expert Rashan McDonald. I
will know he's giving me advice on many occasions. And
in case you didn't notice, I'm not broke. You know
he'll be interviewing celebrity CEOs, entrepreneurs and industry.
Speaker 1 (00:20):
Decision make because it's what he likes to do. It's
what he likes to share.
Speaker 2 (00:24):
Now it's time to hear from my man, Rashaan McDonald
money Making Conversations.
Speaker 1 (00:28):
Here we go. This is Rashan McDonald had to grab
the mic because I was in there dancing because you know,
we're about to talk about some great music. I know,
I know, I know, but I'm about to mention some
song gonna bring back some memories today because next month
is that's June is a Black music month, and we're
(00:51):
gonna talk to music. But let me let me get
the intro started and so I can just lay everything correctly.
Welcome to money Making Conversation master Class. As you know,
I'm your whole Rashaan McDonald. Our theme is that there
is no perfect time to start following your dreams. I
recognize that we all have different definitions of success. For you,
it may be the size of your paycheck. Mine is
(01:11):
inspiring you. That's right, you who are listening, You who
are driving, you, who are streaming this show nationwide? To
accomplish your goals and live your very best life, It's
time to start reading other people's success stories and start
living your own. The reality is is that when I
do this show and I look at myself, cause I
get up every morning at four thirty Monday through Friday.
(01:32):
I get up and I tell people when I get up,
I'm not a happy It's not about a happy get
up at four thirty in the morning. But to achieve
my dream, to achieve my goals, I have to get up.
I can't hit this snooze button. I can't think about
what if somebody else did what I needed them to
do so I can be successful. In the end, your
dream is your dream. To achieve your dream, to make
(01:52):
your dream happen, you have to make it happen. And
I always tell people this. Everybody has a gift, not gifts.
Let's talk about that gift. Let's hone in and that
one town, that one skill, that God has given you.
Lead with that gift, and don't let your friend's family
or coworker stop you from planning or living your dreams.
I will tell people this, between the ages of eighteen
and twenty four, you are invincible, You're immortal, You're a dreamer.
(02:15):
Can't nobody tell you nothing. When you get forty, fifty, sixty, seventy,
get that same attitude back that can't nobody stop you,
that you're invincible, that you're gonna live forever. Because even
at eighteen, there was no guarantee that you would live forever.
So why should you not have the same mentality when
you're forty, when you're fifty and sixty, that you're going
to live forever. Because your dreams, your legacy you create,
(02:41):
can make you a legend, can make you a memory,
can make you a person that has changed other people's life.
I remember when I was diagnosed for cancer, and when
you get diagnosed for cancer, the thing about it is
that your light flashes before your eyes, and all I
could think about was my future. But I settled down,
(03:05):
I realized what I had done in my life. At
that point, I was really comfortable if cancer was going
to bring an end to my life. Unfortunately for me,
it has not. So you have to live each day
with a goal, with a desire to understand that when
you wake up, have a sense of purpose when you
(03:27):
wake up, have a goal. When you have that goal,
achieve the plan that you are trying to achieve out
of that and don't let nobody stop you from achieving.
I guess she's that person. One of my favorite people
I interview on my shows. You know sometimes on NPR
you can't like promote or say you like something, but
I gotta say I like her. She's one of my
favorite people. My guess it's Deana Williams. She's the broadcaster, celebrity, strategist, curator,
(03:52):
live event producer, celebrating fifty years in the music, broadcasting
and entertainment industry. Professional. That's what she is. She's the
person that's been there. Because it's really interesting and we're
going to talk about this. We talk about longevity because
when you're successful, you really doesn't think about longevity. To
you get to that longevity part and then somehow you
(04:13):
get nervous because you look it back, look back on
what you've achieved, and you wonder if you can continue
to achieve that some of the archives are really now
in the library of Congress co founder. Check this out,
Black Music One. It's on the National Museum of African
American Music and Nashville Board. A regular TV wants Unsung
and is referred to as the mother of Black Music One.
(04:35):
She's established and she's going to get a big proclamation
in the city of Philadelphia. Please welcome the one and
only the Money Making Conversation Masterclass, Deanna Williams.
Speaker 3 (04:44):
How are you doing, Diana, ooh blushing, I'm another collar.
Oh my goodness for san Now you know I love,
love any opportunity to interact with you for a myriad
of reasons. One, you are so inspiring. You are when
we talk about success, you are helping. You're giving the
(05:05):
blueprint to listeners, to viewers of success because you are
bringing on the air people who are grustlers, grinding and hustling,
and you are a master grustler. So I'm honored to
be with you today. I'm wc Okay, all right now,
my daughter went to she went she attended school there,
(05:28):
and shout out to David Lynton and.
Speaker 1 (05:30):
The oh David Lynton, he's sitting in here.
Speaker 4 (05:32):
Okay, he's sitting in the room.
Speaker 5 (05:34):
And I didn't know that that's my boy.
Speaker 1 (05:38):
You know, he got me on over here boy too,
because you know, everybody has a dream, and I was
talking about that earlier. But when you say, like, I
remember when I when out, I left IBM, and I
wanted to pursue a career as a standing comedian. I
just wanted to do it. You know, I was just
I was twenty six years old at the tem cauld't
nobody tell me nothing, because I felt that I had
to do it. And a lot of people said, don't
(05:59):
do it. You're leaving a great job like IBM. And
then thirty came, and then forty came. And I really
tell you this to be honest, that it wasn't into
my forties did I really realized that I had a gift,
that I had the ability to do things that everybody
else wanted to do. And people were starting to come
to me for advice and starting to understand that I
(06:19):
had a different way I looked at things when it
came to marketing and branding. When I did this show,
bringing people like you on the show. Let's talk about
that journey in the early years when you were just
a voice, but you were an incredible voice. And when
did you realize that you were seeing things and giving
advice to people that was a little bit different than
they were getting anyplace else.
Speaker 3 (06:42):
Well, salute to you again for helping craft the careers
of many super successful individuals. I wish i'd met you
younger in life difference. But the person who inspired me
there were two people other than my parents, my mother
Nancy Newman and my father George Williams. And other than
my parents and my grandparents, my family, my foundation, it
(07:03):
was my ex Kenny Gamble and my best friend Kathy Hughes,
who was the founder of everything with the one in It,
Urban one TV, the Dollar one, everything. And so those
are the individuals that helped shape me. But a good
friend of mine, Hubert Law said to me when I
was in college. He says, you have a great voice.
(07:25):
You should do radio. So he was one of my
you know, he was one of my early advocates. So
I would give credit to those individuals. And a gentleman
by the name of Van j And lastly, the person
who gave me my first job with health benefits, his
name Bob Nighthawk Terry, and he saw the movie Talk
(07:46):
to Me.
Speaker 4 (07:46):
He was in the movie with P. D.
Speaker 6 (07:48):
Green.
Speaker 3 (07:49):
Nighthauw Terry was the gentleman who came in with the dogs.
That was my former boss who gave me my first
job in radio.
Speaker 1 (07:56):
Well know, not today. You know you got to have
that boys back in the day. You have to talk
certain way, got to have a voice. And as about personality,
you really get really don't have to talk like you talk?
Are the way everybody to have the articulate every word
came I clear, But now everybody throw out the word authentic,
you know, organic, relatable. How is that? How have you
(08:17):
seen that? Has that changed the business?
Speaker 3 (08:20):
You know? Back I come from the era of radio personalities,
where people who are very vibrant personalities like Frankie Crocker, Yes,
By Higginson, who is the woman who inspired me, who
was also on the air at WBLS in New York
on one O seven point five. Uh. You know it
kind of got wortered down at a certain point. But
I think radio personalities we come for that tradition. You know,
(08:44):
the great Jocko Henderson and Georgie Woods, the guy with
the goods. These are legendary broadcasts.
Speaker 4 (08:51):
Mary Mason Louise Williams Bishop.
Speaker 3 (08:54):
That's that's what I come from. And while I am
currently celebrating my fiftieth anniversary, I've seen all kind of
changes in radio broadcasting. But at the end of the day,
it's personalities. People want to hear a voice that they trust,
they can rely upon, that they can set their watch.
Oh wait, we don't set our watches anymore, but you
(09:17):
know what I mean. They want they want that familiarity,
they want somebody who feels like family. And that's the
style of radio that I've always engaged. And even though
now I'm doing talk radio, I've done music radio my
entire career. But I'm a guest commentator on w u
r D, which is progressive black talk radio in Philadelphia,
(09:37):
So I get to do what you do.
Speaker 1 (09:40):
What you do, well, we know the beauty of you know,
because you threw out a name. You know, you throw
out a name just in my ex nite.
Speaker 3 (09:46):
Which one, oh my EXX you know, Piker Rock of
my family and my very very dear friend Kenny Gamble,
who is one of the architects of the found of
Philadelphia with his partners.
Speaker 1 (10:00):
Don't go past that too fast, now, you know, South
of Philadelphia. Come that music. We gotta talk about that
music loop, Okay, because you see a lot of people
don't know all they is the artists all if they
hear the singer, they don't know who the master behind,
mastermind behind, I miss you.
Speaker 3 (10:18):
You know Kenny Gamble, Leon Hoff, the great Drummer, Young Love,
the Ojs, Kenny Gamble again.
Speaker 4 (10:26):
And Leon Hull ain't no stopping us now.
Speaker 3 (10:29):
Big Fadin and Whitehead, Gin and John great producers and songwriters.
Speaker 1 (10:33):
That's just a few, y'all. Because of the fact that
you know, the soul trained thing.
Speaker 3 (10:40):
The soul Trained theme with Don Cornelius was done by
Gambling Huff and it featured the three degrees and mss
turn off the lights, my my borrow a cup of sugar,
neighbor and my best friend until he made his transition.
Theodore pender Grass, Teddy Pendergrass Girl.
Speaker 1 (11:00):
That was my song back in the day, boy, turn
off get me excited because now going back to my
younger days, when you know when when when a slow
song meant something back in the club.
Speaker 4 (11:13):
Dates, Yeah, you know, you look across the you.
Speaker 1 (11:16):
Look across the floor and made eye contact. That's all
you needed. If she looked your way, you looked that way,
and you just did the head now, the head up
or the head to the right of the head up,
and she went cool. Then y'all made our way to
the floor and.
Speaker 3 (11:34):
Exactly exactly, and you know what, Sad Jones, mel Lewis,
Gambling Huff died two albums. I believe with them, the
great Dexter Wanzelle, who was coming from a jazz tradition
as well. So incredible musicians. They called from the Philadelphia
Orchestra string layers and then they had the fiercest rhythm section.
Speaker 4 (11:55):
I love the music of the sound.
Speaker 3 (11:57):
Of Philadelphia, Philadelphia.
Speaker 1 (11:59):
International, you know the music, but it had a message
in it too a lot of times, you know, like
wake up everybody, they're sleeping in.
Speaker 3 (12:07):
Harold Melvin and the Blue Notes again with Teddy Pendergrass.
Speaker 1 (12:11):
Family Reunion for the Old James, the reunion.
Speaker 3 (12:16):
I got to have. And you know what, how about
I always loved my mama. Dambling huffros that one as well, and.
Speaker 4 (12:23):
I always loved my mama come on, my favorite girl.
Speaker 1 (12:27):
Well, you know the thing the thing about it is
that are we are now this generational Okay? You know
you had pop but then you had rock and then
you had the mothership landed. You know, it landed. You
know it landed. When I was playing basketball in the
early seventies, when the when the when the pea fonk came,
make mother funk the phone come on now. But nobody
(12:51):
was stopping them boys in Philadelphia.
Speaker 2 (12:54):
No, not at all.
Speaker 3 (12:55):
And they were inspired. I thought, I heard you say,
Barry Gordy. Barry Gordy and Motowns and Detroit set the
standard for Gamble and Huff. They actually flew out. Gamble's
first airplane ride was to Detroit to visit Motown, where
they were interested in speaking to them to be songwriters
producers at Motown. And when Gamble and Huff saw what
(13:19):
Barry Gordy had done. And if you've ever been to
the studio, which I'm sure you have, absolutely in a house,
it's small, no way, all that great, big music from
all those artists Stevie Wonder, Martha Reeves and the Bandelas,
Mary Wilson, Diana Ross and the Supremes, the Temptations, you're.
Speaker 1 (13:40):
Right there, you know, because sometimes we be in the mix,
and so you know, it's like it's like you just
be rolling through it and you don't realize you understand
what's happening, but you don't really appreciate it because it's
just happening. And you enjoyed a moment because greatness was
all around you from those sounds and artists. And what
(14:01):
was your head at at that moment?
Speaker 3 (14:04):
Yeah, very great question. I often reflect back to it.
I knew that great things were happening. I was very
cognizant of the fact that I was around tremendously talented people,
not just my man, but the people that he signed
to the roster. Junie carn is godmother to our children,
Gamble and I had three children, So I was I
(14:26):
was aware, and I was on the radio. So I
was on the air.
Speaker 4 (14:30):
The first at WBLS.
Speaker 3 (14:32):
Then I went into television for a minute. Then I
came back to Philly and I was on w d
a S one oh five point three when it is
a monster heritage station absolutely in Philadelphia, and that's the
station where you know great like for instance, there's a
woman named Patty Jackson. She has been on the air.
Speaker 1 (14:51):
Full lea because I gotta go to break you know
the rules and radio.
Speaker 3 (14:55):
Yes, if I do, I got to go.
Speaker 1 (14:56):
I'm coming right back. Now, we're gonna talk about your
proclamation in Philadelphia. Come back, We're going to talk about
black music, money, We're going to talk about the museum
in Nashville, all these things. My friend has had a
major book. See that's where you bring friends on because
you got to remind them of the blessings they've given us.
Be right back with more money making conversations, Deanna Williams.
Speaker 7 (15:21):
We'll be right back with more money making conversations. Masterclass
with Rushan McDonald.
Speaker 8 (15:28):
You are now tuned into the money making Conversations. Minute
of Inspiration with Rashaan McDonald.
Speaker 1 (15:34):
Comedian Kim Coles is known for her famous role as
a cast member on the hit TV series Living Single.
Now Kim has been sharing her gifts of public speaking,
motivation and training leaders in community groups, companies, and women conferences.
Speaker 9 (15:46):
And what it really is about is creating a community
of like minded individuals in which my business partner and
I coached them through building their business. We did a
masterclass on self care. It really means rest setting boundaries.
It means saying nowhere, saying yes, deplete you further. It
means filling your cup so that you can serve fathers.
(16:08):
My ladies are more busy now than they were before
the pandemic hit because they realized, all I've got a vision,
I've got to keep going, and I'm building an empire
that will last longer than me. This is about building legacy.
Speaker 1 (16:20):
If you want to hear this full interview with Kim Cole,
visit Moneymaking Conversations dot com. Keep winning.
Speaker 7 (16:28):
Now, let's return to Money Making Conversations Masterclass with Rashaun McDonald.
Speaker 1 (16:33):
Well, I'm talking to Deanna Williams. She's been proclaimed oftentime
as the mother of Black music monk. But before if
you've watched TV ones on song, you've seen her. You
have seen Dianna Williams. You already heard all this music.
So when you try to go back and get one
of those those greats, they gonna roll her in. Go queen,
(16:53):
start talking. Give give us the truth, because you know
the truth because you saw it all you saw. Not
only you saw it, you played it, You participated. You
at the concerts, used at the events where the music
was revolutionizing the sound. But it was all coming off
the East coast, and then you had Detroit, then you
had the West coast. Those sounds and that music, and
(17:15):
I be remiss because I want you to go back
and talk about my girl, Patty Jackson, because I cannot.
She's done so much for my career. She's done so
much as you've done for my career being able to
give me a voice and given the talents that I've
worked with a voice. Because people don't understand black radio
is a little bit different in our community because black
radio tells us how to vote. Black radio tell us
(17:37):
where to go, tell us about the weather, tell us
how to get up in the morning, tell us when
to go to bed, tell us makes us feel good
about ourselves. It makes us party about our says, remind
us of respect. Black radio is powerful and it should
never go away because of the fact it's an emotional
tool to our future.
Speaker 3 (17:54):
Do you agree exactly?
Speaker 4 (17:55):
I completely totally agree.
Speaker 3 (17:57):
Black radio is the clarion voices of our community and
it has been and will continue to be as long
as humanity exists. And prior to the break, what I
was saying about Patti Jackson is that she has been
on the air in the same time slot for thirty years.
Unheard of white, purple, Polka Dot orange. She is a
(18:18):
voice in the community and as you reference my career
celebrating fifty years. Patti Jackson and I are part of
a group called the Inaugural thirty thirty Black women broadcasters
from all over the country. Our archives last Friday were
installed into the Library of Congress. We started the morning
(18:40):
out at the White House with Steve Benjamin and the
new Press Secretary Well she's a year in her position,
Carine Jean Pierre, and Erica who's in charge of African
American media, Erica Lowe. It was incredible, but shout out
to all those women for their illustrious careers and being
(19:03):
voices on the regular in our community. As you said, Rashaan,
where do you go vote?
Speaker 4 (19:09):
Who's coming to town?
Speaker 3 (19:11):
What place did you be? What you know? It's voting,
it's time to register, Where to go, where to get help?
Where to get social services? Where who's hiring? Job theres
That's what we do. We do more than just play
feel good music. We are the voices in our community
to alert, to inspire, to inform.
Speaker 1 (19:31):
You know, it's really interesting. Like I'm from Houston, Texas,
I can remember or stationed down there called Magic one
oh two. I can tell you right now today the
very first song that that station played in nineteen seventy
seven when it came up with Johnny get talk on
Johnny Guitar Watson song ah Wait one. Do you remember
real Mother for you?
Speaker 3 (19:50):
Oh? Yes?
Speaker 1 (19:51):
And you know. And so that's how powerful music is
because it can lock you into an emotion. It can
also inspire you to be great. Now when you talk
about black music, when I cannot get off this air
is talk. Let people hear the story of how that
came about, how you very instrumental alone with mister Gamble
and coming about tell us about how black music mark
(20:13):
came about. And now it is recognized every June.
Speaker 3 (20:17):
Well credit goes to Kenny Gamble. Again, we were a
couple at the time, so obviously as a couple we
worked together on everything, including the children. But Gamble went
to Nashville and he saw what the Country Music Association
was doing with their unity, carving out a region calling
it Music City, being very smart about the economics of
(20:39):
the creativity, and he said, we need to do that
in the black music industry. And so he came back
under the offices of another organization that he established called
the Black Music Association. June Black Music Month was born
and Clarence Avons, who's known too many in the industry
and outside as the Godfather, called the White House as
(21:01):
President Carter's administration to host an event at the White
House for the Black music industry.
Speaker 4 (21:08):
And it was a little bit of everybody.
Speaker 3 (21:10):
Billy Eckstein was there, Chuck Barry, Evelyn Champagne, King, MFSB, Dexter, Wanzell,
Andre Crouch, They all performed and in the audience was
Barry White, Gloug Robert Gordie, just Frankie Crocker, myself, Dabele
and I. You know, it was my first time going
to the White House. So June seventh, nineteen seventy nine,
(21:34):
Jimmy Carter declared June Black Music Month, and that was
forty four years ago and we've been celebrating ever since.
Myself as well as DJ ed Wright worked with Gamble
for the further establishment of June Black Music Month. And
in two thousand, I went to President Clinton, I went
to Congress, I got legislation passed a bill called the
(21:56):
Black Music Month Bill, acknowledging the multi billion dollar industry
that black music is all genres. With Sean, you know, absolutely,
it's not just it's all genres. But the number one
genre in the world right now is hip hop music.
As we celebrate fifty years of hip hop. So that
was the origin gamble Ed Wright and myself carving out
(22:19):
a month for us to highlight. That doesn't mean that
July first, we don't celebrate black music. It's the three
six five celebration. But June is a concentrated period of
time for us to elevate and celebrate.
Speaker 1 (22:32):
Now, now this is amazing when I hear all this conversation,
because you know, you can say, you know, hip hop
is the number one stream music, but guess what. Guess
what he's sampling from?
Speaker 3 (22:43):
Often from R and B and jazz, no question about that.
And tribe call quest with a Q tip. They definitely
borrowed liberally sampling from jazz and R and D.
Speaker 1 (22:58):
Absolutely Now the nash New Museum of African African American
Music in Nashville, Now what is that museum in Nashville.
Speaker 3 (23:08):
The museum is in Nashville because it became a partnership
between the public and private sector and they raised, we raised,
I'm on the board, hundreds millions of dollars necessary to
build the museum. So people overlook and I didn't know
this either, Rashaan, that Nashville a rich tradition in gospel
(23:31):
as well as jazz. Jimmy Hendricks was there in the
late sixties. Jimmy Hendricks was living in Nashville, so and
country music. I know some people want to dispute this,
but the reality it came from black people. White people
developed their own style of country music. The country music
and black folks and the blues and gospels always in Nashville.
(23:54):
And the biggest ambassadors around the world in the eighteen
hundreds were the Jubilee singers, and people overlook that as well.
Speaker 1 (24:04):
Well, you know that a lot of people forget all that.
You know, the Tennessee, Alabama, you know if you look
at you know, the whole when you look at the
Aretha Franklin, her story when she was going down to Alabama,
you know, muscle shows, that's what she was going down
that she was going all the way down there to
get the best musicians.
Speaker 3 (24:22):
And absolutely a local musicians.
Speaker 4 (24:28):
And hey, all those early Aretha Franklin.
Speaker 3 (24:30):
Songs that we love, we're backed by a lot of
white boys and black people too. Bernard Party was was
a great.
Speaker 1 (24:40):
I wonder why she's on on the song all the time.
It's like, I just actually like to just shut up
and just let her talk because you're so elegant, first
of elegant in your tone and also the information you
just throw out. You know, it's like, you know, like
I said, you know, it's never too late to manage somebody.
So you know we'll talk later. Off there, you know, right,
(25:01):
I met you earlier.
Speaker 3 (25:03):
Now, oh well, sure, sure we're connected forever. So Nashville
is the home of the National Museum of African American Music,
located on Fifth and Broadway in the heart of downtown Nashville.
One side is the original grandelopri the other side is
the Bridgestone Arena. So we are like in the heart
(25:24):
of downtown and we cover all genres and sub genres
of Black music from field Hollows straight through to hip
hop right now. So you got to you gotta come
see the museum. And I encourage everyone to go to
n m a a m dot org. That's name a'am
and that's the acronym of the museum, so.
Speaker 4 (25:46):
You can peruse it.
Speaker 3 (25:47):
You can see our galleries. We have seven galleries, fifty
six thousand square foot facility, a Contemporary her Story and
History Museum of Music.
Speaker 1 (25:58):
Now you've got a proclamation coming up in Black Music
mont Wise in Black Music Month. I wonder why this
happened in Philadelphia, but tell us about it, and uh,
you know, I will tell you this. I was honored
recently at the Black Media Awards and went over there,
and you know, you don't get old when people recognize you.
(26:19):
It doesn't get old in the fact that you have congratulations,
thank you know, congratulations on you. Because of the fact.
I'm just reminding everybody that you know, when people knock
on your door, they call you or remind you of
what you're doing now or what you've accomplished, it's truly
a blessing. And and for you to be honored in
(26:40):
Philadelphia in Black Music Month, tell us about it and
tell us, Uh, your expectations are they gonna let you
talk or you gonna take their wards? You're gonna walk around,
take some photos? What's going on?
Speaker 4 (26:50):
Oh that's beautiful.
Speaker 3 (26:51):
We're gambling. I as two of the founders that live
still in Philadelphia, are being recognized by Philadelphia City Council
on June eighth, and we are receiving proclamation for our
work as the co founders of June Black Music Month
and still living. We're champions of music and Philly. I'm
on the board of the Recording Academy, which is the
Grammy organization. Gamble is still very active in perpetuating culture
(27:16):
amongst black folks and others in the city of Philadelphia.
So we are very excited, and our children very excited.
Their parents recognized.
Speaker 1 (27:26):
You know, they just thought they just need to have
a party out there. You know, missus Me and Missus
Jones be jamming, love trained. The sound of Philadelphia. It
just be you know, the ship, a harship of horseship
of come on, n they can, just they can. It's
really amazing. The genius you have put the word genius
(27:47):
because there's something that that that I can't comprehend. My
degree is in math, so I know understand logic, I
understand numbers. I understand two plus two its four. But
the creativity, the process of being able to manipulate sound
and put together words and make those words just resonate
not only years but decades later. And the fact that
(28:09):
you were part of that is still a part of that.
Being able to tell this story on my show today,
I just want to thank you. I want to thank
you for taking the time to come on masterclass.
Speaker 3 (28:19):
Oh, thank you Rashaan for everything. Like I said, what
you do, you are a master.
Speaker 1 (28:24):
I appreciate that. But again, let me just tell you
this now. You know, I'm just letting everybody know the
world know. She said, I wish I'd have met you earlier,
because you know, this about the This is about the
fourth time I've interviewed you, Diana. Okay, And every time
we always say we're gonna get together. Remember the first
time we supposed to, we were working on some TV
show where we're gonna go, Yeah, we're gonna be like
the masters, sitting over here and you know, talk to
(28:46):
young people trying to make careers out of that went
no where because guess what, we didn't talk no more.
Speaker 3 (28:50):
Okay, it's not too late.
Speaker 4 (28:52):
It's never too late.
Speaker 3 (28:54):
That's an advocate of it. It's never too late to
actualize your dreams.
Speaker 1 (28:57):
She threw out a word that I knew nothing. I've
never heard, actual lives. Because you know why, I would
never say that word, because I will fumble through it.
Speaker 4 (29:05):
Actual I know you wouldn't know, you wouldn't.
Speaker 1 (29:12):
I love you incredible congratulations and you know, uh, this
is live this live radio. I wanted people hear radio.
It's gonna get syndicated nationally through all my HBCU campuses
that carry my show and podcasts. But more importantly, you
are a You are an incredible person. Thank you for
coming on, Money Making Conversation master class, the.
Speaker 3 (29:33):
One Queen, Thank you, the.
Speaker 1 (29:36):
Mother of Black music.
Speaker 3 (29:37):
Man.
Speaker 1 (29:38):
If we celebrate every June.
Speaker 3 (29:41):
And celebrate y'all read to your children, scream or by
the music of your favorite artists, go see live shows.
Speaker 4 (29:47):
You know, there's so.
Speaker 3 (29:48):
Many different ways you can and guess what consumers are
part of the celebration. It's not just for the artists
or the songwriters or the producers. It's the executives. It's you,
it's David Lynton, it's the listeners of double it's everybody
who consumes black music. So happy Early Black Music Month
to all, and.
Speaker 1 (30:08):
We talked soon. I appreciate you, Thank you, Bye bye.
He is coming up next, Sergeant Major Keith L. Craig,
the super connected Hollywood whisperer. I'm gonna tell you something.
The word connected, the word relationship is why Hollywood works.
If you don't have the relationship. You don't know anybody.
(30:28):
Talent is there. Talent is important, but you gotta be
connected where I'm talking to next in my next break
a connector a connector, don't go nowhere. One Making Conversation
Masterclass with Rashan McDonald. Be right back with Sergeant Made There,
Major Keith L. Craig.
Speaker 7 (30:53):
We'll be right back with more Money Making Conversations Masterclass
with Rushawn McDonald.
Speaker 5 (30:59):
HBCUs represent Black Excellence. If you attend or are an
alumnus of an HBCU, we want to hear about your story.
The MYHBCU Story Digital Library will allow current HBCU students
and alumni to share their stories.
Speaker 1 (31:14):
Registration is open to everyone.
Speaker 5 (31:16):
More information is available at HBCU college day dot com.
Click my HBCU Story. Next, you can upload a photo.
The photo can be recent or from when you attended
your HBCU. Then share your academic or social experience at
your HBCU, which can be your favorite class, hangout, joint,
homecoming game, student center, honor, off campus party, greek show,
(31:39):
and how attending an HBCU changed your life. We also
want to hear stories if you pleasure a fraternity or
sorority The goal is to use your my HBCU story
to promote and uplift the HBCU brand. Your HBCU prepared
you for success, and now we want everyone to read
about your black excellence. Our information is available at HBCU
(32:02):
College day dot com. You can click my HBCU story
to share your story.
Speaker 7 (32:09):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 1 (32:14):
Hi, this is Rashan McDonald. Welcome back to Money Making
Conversation master Class. I'm a dreamer, y'all. All right, Maybe
you don't know that about me, but I come from
the neighborhood. I come from an inner city, six sisters,
two brothers, And the interesting thing about me was that
I watched television, and television showed me a world that
(32:36):
I wasn't living in. It showed me the possibilities. And
I used to always watch Jaques Cousteau was my man.
When I was growing up. I was so Joques Gusteau.
And when I went to college, guess what. I worked
offshore because I wanted that. I wanted that experience. I
wanted to be in the ocean. I were working eighty
miles out in the golf on a on an all rig.
(32:58):
They will fly me out there on the health helicopter
and I stay out there for two weeks. And so
I tell people, you know, if you don't dream it,
you don't think about it, you don't make it a possibility,
then it cannot happen. Well, my next guest is a
person who that's what he does. He makes the impossible possible.
Sergeant Major Keith L. Craig, the super connected Hollywood whisperers,
(33:20):
a go to for independent filmmakers, producers, directors, development deals,
finance options, distribution and budgets. I don't want to lose
anybody on this because because of the fact that if
he doesn't do what he do, then you don't watch
what you see on television. You need him. This year,
they have fifty new titles to be released across digital
(33:41):
platforms including Amazon, Google Play, Apple, Roku and then select
theaters in less than thirty days. Because he in partnership
poor to Craig clients, film will go global. Please welcome
to the money making Conversation mathterclass the one and only
Sergeant Major Keith L. Craig. How are you doing, sirt?
Speaker 4 (33:58):
How are you doing? Thank you for the introduction, glad
to be here.
Speaker 1 (34:02):
Well, guess what, Sergeant Major. Let's let's start right there.
First of all, thank you for the service. Let's get
a history there, because you let me know there's a
military in you. How did it all get started?
Speaker 4 (34:15):
A long time ago, age seventeen, I went into the military.
Speaker 1 (34:18):
So it was a really long time ago, sir. Was
lasted last week, can be last week? It was.
Speaker 4 (34:23):
It was a long time ago, you see in a
storyteller already.
Speaker 1 (34:29):
Absolutely absolutely do you think? Do you think, sir?
Speaker 4 (34:33):
But yes, a long long time ago, at age seventeen,
my mom actually actually had to sign me into the military.
I heard you earlier say that, you know, you're from
a community that was it wasn't it wasn't supportive as
far as launching you into you know, your tomorrow. So
with me, you know, my mom and I was once homeless,
you know. So you know it's from there that I
(34:57):
actually you got my wheel to succeed, right, So my
you know, I had some people in my past once
told me that I wasn't going to amount too much
because I didn't necessarily like to do what you know,
we were doing down there. As far as shark sharecropper
was concerned. But uh, fast forward, I went to the
military and and just had some great assignments and and there,
(35:19):
you know, I learned the I learned discipline. I know,
you know, the power of you know, having morals and
values and integrity and honors, being honest and selfless service
to others, and and that pretty much led me to
to have some great assignments. And actually was deployed six times,
spent over two years in in Iraq. In one of
(35:41):
those years, I was part of intelligence brigade that actually
gathered the intelligence that led to the captives of dam
Hussein was at the time arch Emmy number one. Fast
forward twenty ten, I actually uh took three thousand men
and women over to Haiti for poor the Prince to
help to sustain the city that were you know, over
there because of the earthquake. Twenty eleven, twenty twelve, I
(36:04):
was part of the logistical unit in Afghanistan in between
Kabul and Kandahar. Will actually supported see a team six
as we crossed the burn into to take out a
summer bin laden. So as you can see, I've been
around and with the places I've been and the people
I've met, throughout the years, I was able to excel
in the military and make it all the way to
(36:25):
the top one percent, which is a sergeant major. And
for those those you listeners who don't know what the
sergeant major is, because Hollywood has done an awesome job
of teaching people what you know, a colonel is or
a general is or at role is right, but they
don't know this that every one of those rushan has
a sergeant major as a senior advisor. They don't make
a move unless they, you know, unless they you know,
(36:46):
have dialogue with the sergeant major. You know what I'm saying.
So yes, and that's kind of how that was my
army career.
Speaker 1 (36:52):
So let's go down on that career because I think
it's important as one of the things that you know,
this big giant press releeve. People always saying how you
guests on your show for show, But sometimes I get
these press release that come out and I go, wow,
I need to talk to him because of the fact that,
you know, we talk about options in our community, we
talk about the negativity of you know, sometimes I'm gonna
(37:14):
tell you some sergeant made I look at television and
I see, you know, violence and I'm just praying it
they're not going to put a black person's face on
the screen, because it appears far too often than I
want to say it should. And so I remember once
when I was really an advocating military service. You know,
(37:35):
a lot of people in the black community, like you know,
trying to were resisting the values that I was trying
to say that a young person who doesn't may not
have the options to go to college should at least
look at it, don't just announce it. Tell us about
the values, because I don't want to go past that,
because because it still holds a lot of tremendous values
(37:57):
right now, and quite frankly, the military community is struggling
to enlist people, to get people to enlist.
Speaker 4 (38:05):
Okay, well, yes, obviously I actually a hold an MBA now,
but you know I got that inside of the military,
you know, And I also have no student loans because
of that, because as as as a as a soldier
that's in the military, you actually have the ability to
go to school and get your education while you're serving.
So it's kind of like, you know, you it's a
(38:26):
win win for those who don't want a student loan.
You know what I'm saying. So, you know, oftentimes we
talk about society, you know how it kind of steers
us to it kind of presents a road map to us,
like you you should go to college right as you
go to college, that that will determine your job, but
that also determines a certain amount of debt as you
as you leave the university, you know. So, So I
(38:47):
was actually this past weekend speaking at the Howard University
and one of the things I spoke to people about
was professional score. You know, believe it or not, society
is keeping score of the things that you've done before
you leave college. As you enter college, for instance, it's like,
what was the GPA, what was the NCAP scoreps? You
know what was Were you part of community out there?
(39:09):
You know when you go to church, boy scout, girl scout?
So you have to always build.
Speaker 1 (39:13):
On your brand.
Speaker 4 (39:14):
So the military forded me an opportunity to go get
educated and be able to have a launch point to
choose anything that I wanted to do from the military,
because it's obviously it brands you to where it doesn't
matter what color you're choosing, red or blue, whatever side
you choose, and everybody accepts people have served their country
because we believe red, white and blue, you know.
Speaker 1 (39:36):
You know, so, so what when did you start to
transition into seeing Hollywood or entertainment as an option.
Speaker 4 (39:48):
When I was deployed over in iraq U, I saw
organization that would bring over entertainment to try to take
our of mind off of combat for two or three
hours you know year because we spent three sixty five,
three and sixty five days uh in deployments. So but
I never saw any entertainment that looked like us, you know,
saying for us the minorities. Right. So it was at
(40:12):
that point as a senior, as a senior advisor, a
senior soldier in an elements soldiers came to me, uh
and asked me, you know, sergeant major, what can we
do to have somebody that we like?
Speaker 1 (40:24):
Right?
Speaker 4 (40:25):
I started to reach out and and reach out to
Hollywood and and meet a few people and then brought
over the likes of BB King and the temptations and
things that nature and it you know, it kind of
felt good to make people happy. So that's what I
you know, I started, I got the bug right then, Like, okay,
so you so you.
Speaker 1 (40:44):
Started out basically a promoter you're producing shows, bringing in
talent that was appealing to to an artist that felt
that they were not getting to they were they were,
they were happy to be entertained, but wasn't really feeling
the entertainment.
Speaker 4 (41:01):
Right, right, It's absolutely right. The most of the entertainment
was from Kentucky or Tennessee. If you understand that mean
right absolutely.
Speaker 1 (41:08):
Like I said, until you participate that you put yourself
in a position to be able to have power. And
like I said, as a position you in sergeant major,
you positioned yourself to be a promoter, to be a
producer skill set that guess what people do every day,
you know, Promoters are just advertisers. Promoters are just you know,
(41:28):
companies that somebody promotes these grocery stores, somebody promotes these cars,
somebody promotes these football games, these basketball games. That's all
he was doing in the smallest stage. But you were
learning to skill and that skill allowed you to start
starting seeing beyond what you were doing in the military.
Speaker 4 (41:47):
Correct, absolutely absolutely. As a and I was a senior
logistation in military. So when I got that call to
go out to Hollywood's and meet some executives out there,
and I was looking around. You know, what could I do?
You know, there was producer, there was there was distribution,
there was you know, theistic things that nature. The one
(42:09):
thing that I saw that the science connected and the
science made sense to me. Logistics and distribution is pretty
much the same, right. You know, there's a there's a need.
Uh you know, there's a component that needs to be
carried somewhere and people need that thing, so you help
delivered that. So that that made sense to me. So
I just went to u c l A And got
certified in the Business of Entertainment and from there it
(42:31):
started on my plights.
Speaker 1 (42:33):
Now, now let's let's put it. Let's be honest about it.
This is this whole relationship you in the military. Sergeant
made you. Yes, you cared a certain amount of respect
when you walked in the room. People. I know, I'm
gonna give you my respects. Thank you for your service.
Cause first wall, you protected me and you don't even
know me. So that is that is a that's a
(42:54):
mindset that people have to wrap their head around. There
that somebody has chosen to protect this entire country in
parts that person may never go or never see. And
but that's a special person that does that. But when
you walk in the room with these producers, these executives,
these these individuals who are decision making, do you feel
that because you were in the military allowed you a
(43:16):
certain ability to make a better make stronger relationships, or
create relationships you might not have had if you were
not in the military.
Speaker 4 (43:27):
I would say being in the military, it taught me
how to enter a room. Right, there's a certain way.
There's a certain way as a man, you know, Oh woman,
you have to carry yourself right, you know what I'm saying.
There's a strict there's a certain dress code associated with that. Because,
believe it or not, we we we are always judged
and scores always kept on how we move. So it's
(43:48):
very important that you know, they always want to put
us in a box based on our pigmentation. So it's
very important that you move as a you know, like
a professional. Yes, you know, because you are being so
it's it's.
Speaker 1 (44:02):
How you move, and it's really and it's important that
you people hear that, you know, because of the fact
that you know, we could, we could, you know as
young people. We all were young. You know, I had
to before I lost all my hair. I had a
big afro. I remember, in fact, we're going to go
to break when we come back and tell this a
little short story about how I didn't want to conform
(44:23):
to my company's dress code and guess what, there was
no success for me. Frustration and that's all he's talking about.
Be right back with more Sergeant Major talking about he's
a whisper, y'all, but he talks loud on my show.
Speaker 7 (44:43):
We'll be right back with more Money Making Conversations Masterclass
with Rashawn McDonald.
Speaker 8 (44:50):
You are now tuned into the Money Making Conversations Minute
of Inspiration with Rashawn McDonald.
Speaker 1 (44:56):
This week, I sat down with award winning actor, best
selling author, and entrepreneur Heal Harper. He stopped by and
talked about how his thyrout cancer diagnosis led to his
role as a health and wellness ambassador, teaching everyday people
how to live healthier lives.
Speaker 6 (45:12):
We believe that a lot of the root cause of
cancer has to do with what we put on our skin.
Our skin is the largest organ on our body and
endors everything. Just as if you ate it, your ender consistent,
your liver, your kidneys have to deal with it. And
they said the reason why it'll never be tested because
the same companies that make the lotions that contain the aluminum,
the petroleum, the paramis and the oils and all these things.
(45:33):
The same companies who make that are all the same
companies as a drug company, So they're never going to
do a long term study of the effects of their product.
Speaker 1 (45:43):
If you want to listen to this full interview with
hell Harper, it's available on money Making Conversations dot com.
Speaker 7 (45:50):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 1 (45:55):
I'm on the phone with He's here, Sergeant Major Black Panther.
I want to bring up that movie. I'm pausing because
I'm thinking about how important that movie was for me personally,
how important that movie was for me in the in
the in the industry, because we had never had a
(46:17):
movie come out that that sold the tickets that it sold,
that was directed by a black director, and you happen
to be a distributor, probably the long African American distributor
on that movie. Tell about your tell us about your
role and some of the achievements that you were able to,
groundbreaking achievements that you were able to do with the movie.
Black Panther.
Speaker 4 (46:40):
Yes, I was part of the team, and you're right,
You're correct, I was the only black guy that was
part of the strategy for distributing Black Panther. And what
I mean about distribution, Uh, you know, I was one
of the people that designed the strategy as far as
what what demographic market aread of Black Camp will be
released in right, and that's based on know everything from
(47:01):
Race Creed, you know. So yes, I was a part
of that, uh, that strategy on how he was going
to launch that and Black Panther went on to make
one point three billion dollars. So yes, at the time
when questions were asked of me, do you think that
this would be a successful movie, because, like you said, uh,
it was directed by black you know, Ryan Coogler, a
(47:22):
black director, and it was the first film in history
to have an all black cast, which was you know,
angela basket far As with a good chat with Bozeman,
Michael be Jordans on and so forth. You know, it
was a risk for the studios from their vantage points,
you know. So but yes, all those things were factors
in it, and and even all the way down to
when we were talking about you know, what months should
(47:43):
we should we release it in and uh, obviously you
know I see the month of February. Why because it's
Black History Month. You know, that means something to us.
So absolutely, I was very proud to do that, and
also excited to get get phone calls from the likes
of stars that were actually renting out the theater so
that the underprivileged community could actually go and screen the movie.
(48:07):
You know what I'm saying, the ones that couldn't afford it.
So very proud of my people, if you will, my
brothers and sisters who who did things like that, who
had the means to make that available to everybody.
Speaker 1 (48:19):
You know, Sergeant Major, I'm talking to Sergeant Major Keith L. Craig.
You know, I've been in Hollywood since ninety three, went
out there in nineteen ninety doing stand up comedy. I
actually started writing on television shows in ninety four and
been fortunate to write on anywhere from The Parkers, the
(48:39):
Jamie Fox Show, The Sister Sisters, the Robert Townsend Show,
The Parkers I mean Robert towns to Your Parenthood, as
well as Arsenial Hall and that whole period of writing.
And I hope put it is distributing the whole put relationship.
Tell everybody what exactly is your role in Hollywood?
Speaker 4 (48:58):
Well, my role in Hollywood is, like say, I think
the young people call the plug, right, because my clients
are the networks. When you talk about hbos, the Stars
to show Times, you know, the the netflixes and all
those along with it, broadcasting the digital pieces of it.
You know, I have the ability to when people have
(49:18):
finished films, to get their content, to find they find
a good home for their for their content.
Speaker 3 (49:23):
Right.
Speaker 4 (49:23):
I think that's very, very, very important. And I also
you mentioned earlier why they called me to holl with whisper.
I think it has something to do with us trying
to protect the filmmakers because you know what we we
We speak to five and six filmmakers every day, and
what we're noticing is they go into the filmmaking piece
(49:45):
of it with understanding that it's three it's three pieces
to filmmaking, the pre production and production the post production.
So the flaw in that though, is by the time
you finish post production, your editing, so and so forth,
you actually are out of money, you know. So it's
what my partner and I, Jeff Porter, what we do
is we teach people there are six phases. Maybe teaches
(50:06):
the wrong word, but we we coach teach a mentor
that there are six phases.
Speaker 7 (50:11):
You know.
Speaker 4 (50:11):
The additional three phases is branding, marketing, and then distribution.
So it's very important that you say almost a third
of your budgets that you're looking at as a production
budget to make sure that you'll feelm actually it does
the business that you wanted to do at the box office.
Speaker 1 (50:27):
Now, let me ask you this, because you know the
streaming is out here. You got a big old writers
strike going on, and you're in distribution, and then you
got all these titles. You know, I look at a
lot of streaming channels out there and that go and
they say the word free, and then I see all
these these movies, these blockbusters from back in the day,
and they start and collect all these catalogs. As a distributor,
(50:50):
how do you align yourself with certain channels or streaming
channels to say this is where I want to take
your product or do you wait for them to ask
you for the opportune to distribute your products?
Speaker 4 (51:02):
Do you mean the filmmakers, Yes, sir, you you know,
we we both right, we we we look for films
that we you know that we're interested in right and
also you know, filmmakers look for us people that are
interested in getting results, because as we make a name
for ourselves, obviously my my resume you know, makes people.
(51:23):
You know, let's let's at least just check these guys
out and from there we just do good business, you
know what I'm saying. We, like I said earlier, we're
all about transparency and integrity, things that nature. And we
have direct relationships with these platforms. So if you bring
a film to us, it's not a it's not if
you can get it there. We have relationships. We know
what these networks and these digital platforms are looking for,
(51:44):
you know what I'm saying. Even when we shit on
a monthly basis with these broadcasters, these network stations, right,
the conversation is, you know, we're looking for a BOC.
These are the components of what we're looking for right now.
Whether it be all female lead driven cat with humor,
you know what I'm saying, Or is it are you
looking for, you know, horror with some mystery in it.
(52:06):
Well we know what those we know what those apps are.
So when we come back once we find a filmmaker
that we we think either they're going into making the film,
you know, with with with those components you know of
that production there, or we you know, we take what
they have, we find what they already have, and we
shot and we bring it to the networks and that
(52:27):
you know, we sign a liscens to deal.
Speaker 1 (52:28):
Well know, it's interesting because I'm really trying to wrap
my head around this because you know, it's like, you know,
as a writer, I knew I got a check for
writing there's a stand up. I got a check for
telling my jokes. As a manager, I got commission check.
How does it you know, I'm not trying to get
in any detail, but how does a person like you
make money? So people can understand how the process works.
Speaker 4 (52:49):
Sure, as as as a distributor, right, there's obviously there's
services fees. Right, so when you bring a movie, a finish,
a finished movie to us whatever, there's a there's a
services fee attached to that based on we service you.
You know what I'm saying. We get your film on Netflix,
then you know, become a partner. It's a partnership. Okay,
So you say, you say, you know, you say, Sergeant
(53:09):
Major Stargy, Major Craig, I have a film. Okayon simme
over Screenlink's take a look at it. You know, once
we look at that film, we say, okay, we think
we got a home for that film. Let's let's send
it over and talk to you know, this personal with
this network. See what they say and from Once we
get the the the ya from that network, we come
back and reports to this is this is the offer.
(53:32):
You know, we got a offer. We're gonna do a
counter and ask for these type of you know, these changes,
these stipulations.
Speaker 1 (53:40):
Let me ask you this. Now you got my mind flowing. Now, okay,
so do you do? Do you do like specials like
music specials if it's produced, could I bring that to you?
Or you just do films a series? What what can
one bring to you?
Speaker 4 (53:56):
Well, if you could bring everything for us to take
a look at it, right, Obviously the full features are
the most sought after things by the broadcasters. But when
you're talking about the music productions, right, obviously you have
to have their clearances associated with that, right, So you
got to make sure all your homework are done. If
you got song that somebody else own, well you got
to go get clearance right, right, for all of that,
(54:18):
you know what I'm saying. So, and we would require
all of that. You got to make sure you got
e ando insurance arison no missions insurance. This is the
insurance is to cover you if somebody assues you because
you didn't get total clearance. Are your work or your
move too fast? You know what I'm saying. So it's
very important, you know, to just check all your blocks
out and we'll make sure if you're bringing something to us,
first of all, it has to have the production value
(54:39):
based on what you say in the budget was right,
you know optically. These people are professionals, so they know
what something costs or did not cost, you know what
I'm saying. So we look at the production value to
make sure you got the red cameras or the black
magics and so on and so forth, and and the aalent,
you know, the acting, the talent. Everything is you know
a component of for successful you know, partnership.
Speaker 1 (55:03):
Wow, hey, sergeant major, please tell people how they how
they can reach out to you. Is a website?
Speaker 7 (55:08):
Is it?
Speaker 3 (55:08):
Uh?
Speaker 1 (55:09):
What number? How they can reach you? Because I next
time I bring you on, We're gonna start this different.
We're gonna take some phone calls because you you pushing
that information that people need to know because don't nobody
know where to go.
Speaker 4 (55:21):
Understand, I'm saying you can find us at pcfimimedia dot com.
That's pcfimimedia dot com. I'm on Instagram at official Keith
al Craig Official Keith.
Speaker 3 (55:32):
Al Craig All one word.
Speaker 4 (55:34):
I also have a website Keith Craig dot org or
r G or you can email me at Keith dot
Craig at pcfmimedia dot com.
Speaker 1 (55:42):
Okay, now, slow that down. That gonna get busy. That
that that gonna get busy right now. So because your role,
if somebody has projects, don't just be emailing Sergeant may
just be emailing them. If you got content that you
don't know where to take it, content that you want
to some advice on where to distribute it, then Sergeant
Major can get you that. Can you give out that
(56:03):
email address one more time, Sergeant Major?
Speaker 4 (56:05):
Sure, that's Keith dot Craig at Pcfilmanmedia dot com. That's
one word, Pcfilmandmedia dot com. Spell it out one word
admia dot com.
Speaker 1 (56:18):
Wow, you know you're whispering to me? Now, you're not
only whispering you're talking to me right now because because
I'm just telling you man, as a black person, we
don't know where to go. We don't know where to go.
Speaker 4 (56:29):
We don't know.
Speaker 1 (56:29):
We're just being creative. We're making stuff. At least we're
getting a professional person telling us this wont work, or
this work, or you need to do your homework, do
better production, invest more timing. You got the wrong cameras,
You need to get your license, you need to get everything,
your release on, all your talents. Stuff like that. We
don't know. But if you contact him here, get you
started in the right direction. Sergeant Major, thank you man
(56:51):
for coming to my show. And I want to bring
you back, man, if you don't mind, I want to
take phone calls so people can ask you questions and
let's do it like a class on money making conversations.
Master class. Good with that.
Speaker 4 (57:02):
I would I would love to come back. I would
love Rashwan. Please, it's been it's been an honor and
and and you know, a gift to come on. Thank
you so much for having me.
Speaker 1 (57:10):
I appreciate you. He's the whisperer, y'all, but he talks
me loud. Sajan Major, thanks for coming on. Money Making
Conversation Master Class. We talked soon my friend. I want
to thank everybody for listening to my show mate. I
cannot do this show without you. Guys. I get up tired,
but when I get to this show man, I am
fired up. Talk to you next time on Money Making
Conversation Matter Class. This is Rashan McDonald. We be out.
Speaker 7 (57:50):
Thank you for joining us for this edition of Money
Making Conversations Master Class. Money Making Conversations Masterclass with rough
Shan McDonald is used to buy thirty eight fifteen Media Inc.
More information about thirty eight fifteen Media Inc. Is available
at thirty eight fifteen media dot com. And always remember
to lead with your gifts
Welcome to Money Making Conversations.
Speaker 2 (00:06):
It's to show that she is the secrets of success
experience firsthand by marketing and Brandon expert Rashan McDonald. I
will know he's giving me advice on many occasions. And
in case you didn't notice, I'm not broke. You know
he'll be interviewing celebrity CEOs, entrepreneurs and industry.
Speaker 1 (00:20):
Decision make because it's what he likes to do. It's
what he likes to share.
Speaker 2 (00:24):
Now it's time to hear from my man, Rashaan McDonald
money Making Conversations.
Speaker 1 (00:28):
Here we go. This is Rashan McDonald had to grab
the mic because I was in there dancing because you know,
we're about to talk about some great music. I know,
I know, I know, but I'm about to mention some
song gonna bring back some memories today because next month
is that's June is a Black music month, and we're
(00:51):
gonna talk to music. But let me let me get
the intro started and so I can just lay everything correctly.
Welcome to money Making Conversation master Class. As you know,
I'm your whole Rashaan McDonald. Our theme is that there
is no perfect time to start following your dreams. I
recognize that we all have different definitions of success. For you,
it may be the size of your paycheck. Mine is
(01:11):
inspiring you. That's right, you who are listening, You who
are driving, you, who are streaming this show nationwide? To
accomplish your goals and live your very best life, It's
time to start reading other people's success stories and start
living your own. The reality is is that when I
do this show and I look at myself, cause I
get up every morning at four thirty Monday through Friday.
(01:32):
I get up and I tell people when I get up,
I'm not a happy It's not about a happy get
up at four thirty in the morning. But to achieve
my dream, to achieve my goals, I have to get up.
I can't hit this snooze button. I can't think about
what if somebody else did what I needed them to
do so I can be successful. In the end, your
dream is your dream. To achieve your dream, to make
(01:52):
your dream happen, you have to make it happen. And
I always tell people this. Everybody has a gift, not gifts.
Let's talk about that gift. Let's hone in and that
one town, that one skill, that God has given you.
Lead with that gift, and don't let your friend's family
or coworker stop you from planning or living your dreams.
I will tell people this, between the ages of eighteen
and twenty four, you are invincible, You're immortal, You're a dreamer.
(02:15):
Can't nobody tell you nothing. When you get forty, fifty, sixty, seventy,
get that same attitude back that can't nobody stop you,
that you're invincible, that you're gonna live forever. Because even
at eighteen, there was no guarantee that you would live forever.
So why should you not have the same mentality when
you're forty, when you're fifty and sixty, that you're going
to live forever. Because your dreams, your legacy you create,
(02:41):
can make you a legend, can make you a memory,
can make you a person that has changed other people's life.
I remember when I was diagnosed for cancer, and when
you get diagnosed for cancer, the thing about it is
that your light flashes before your eyes, and all I
could think about was my future. But I settled down,
(03:05):
I realized what I had done in my life. At
that point, I was really comfortable if cancer was going
to bring an end to my life. Unfortunately for me,
it has not. So you have to live each day
with a goal, with a desire to understand that when
you wake up, have a sense of purpose when you
(03:27):
wake up, have a goal. When you have that goal,
achieve the plan that you are trying to achieve out
of that and don't let nobody stop you from achieving.
I guess she's that person. One of my favorite people
I interview on my shows. You know sometimes on NPR
you can't like promote or say you like something, but
I gotta say I like her. She's one of my
favorite people. My guess it's Deana Williams. She's the broadcaster, celebrity, strategist, curator,
(03:52):
live event producer, celebrating fifty years in the music, broadcasting
and entertainment industry. Professional. That's what she is. She's the
person that's been there. Because it's really interesting and we're
going to talk about this. We talk about longevity because
when you're successful, you really doesn't think about longevity. To
you get to that longevity part and then somehow you
(04:13):
get nervous because you look it back, look back on
what you've achieved, and you wonder if you can continue
to achieve that some of the archives are really now
in the library of Congress co founder. Check this out,
Black Music One. It's on the National Museum of African
American Music and Nashville Board. A regular TV wants Unsung
and is referred to as the mother of Black Music One.
(04:35):
She's established and she's going to get a big proclamation
in the city of Philadelphia. Please welcome the one and
only the Money Making Conversation Masterclass, Deanna Williams.
Speaker 3 (04:44):
How are you doing, Diana, ooh blushing, I'm another collar.
Oh my goodness for san Now you know I love,
love any opportunity to interact with you for a myriad
of reasons. One, you are so inspiring. You are when
we talk about success, you are helping. You're giving the
(05:05):
blueprint to listeners, to viewers of success because you are
bringing on the air people who are grustlers, grinding and hustling,
and you are a master grustler. So I'm honored to
be with you today. I'm wc Okay, all right now,
my daughter went to she went she attended school there,
(05:28):
and shout out to David Lynton and.
Speaker 1 (05:30):
The oh David Lynton, he's sitting in here.
Speaker 4 (05:32):
Okay, he's sitting in the room.
Speaker 5 (05:34):
And I didn't know that that's my boy.
Speaker 1 (05:38):
You know, he got me on over here boy too,
because you know, everybody has a dream, and I was
talking about that earlier. But when you say, like, I
remember when I when out, I left IBM, and I
wanted to pursue a career as a standing comedian. I
just wanted to do it. You know, I was just
I was twenty six years old at the tem cauld't
nobody tell me nothing, because I felt that I had
to do it. And a lot of people said, don't
(05:59):
do it. You're leaving a great job like IBM. And
then thirty came, and then forty came. And I really
tell you this to be honest, that it wasn't into
my forties did I really realized that I had a gift,
that I had the ability to do things that everybody
else wanted to do. And people were starting to come
to me for advice and starting to understand that I
(06:19):
had a different way I looked at things when it
came to marketing and branding. When I did this show,
bringing people like you on the show. Let's talk about
that journey in the early years when you were just
a voice, but you were an incredible voice. And when
did you realize that you were seeing things and giving
advice to people that was a little bit different than
they were getting anyplace else.
Speaker 3 (06:42):
Well, salute to you again for helping craft the careers
of many super successful individuals. I wish i'd met you
younger in life difference. But the person who inspired me
there were two people other than my parents, my mother
Nancy Newman and my father George Williams. And other than
my parents and my grandparents, my family, my foundation, it
(07:03):
was my ex Kenny Gamble and my best friend Kathy Hughes,
who was the founder of everything with the one in It,
Urban one TV, the Dollar one, everything. And so those
are the individuals that helped shape me. But a good
friend of mine, Hubert Law said to me when I
was in college. He says, you have a great voice.
(07:25):
You should do radio. So he was one of my
you know, he was one of my early advocates. So
I would give credit to those individuals. And a gentleman
by the name of Van j And lastly, the person
who gave me my first job with health benefits, his
name Bob Nighthawk Terry, and he saw the movie Talk
(07:46):
to Me.
Speaker 4 (07:46):
He was in the movie with P. D.
Speaker 6 (07:48):
Green.
Speaker 3 (07:49):
Nighthauw Terry was the gentleman who came in with the dogs.
That was my former boss who gave me my first
job in radio.
Speaker 1 (07:56):
Well know, not today. You know you got to have
that boys back in the day. You have to talk
certain way, got to have a voice. And as about personality,
you really get really don't have to talk like you talk?
Are the way everybody to have the articulate every word
came I clear, But now everybody throw out the word authentic,
you know, organic, relatable. How is that? How have you
(08:17):
seen that? Has that changed the business?
Speaker 3 (08:20):
You know? Back I come from the era of radio personalities,
where people who are very vibrant personalities like Frankie Crocker, Yes,
By Higginson, who is the woman who inspired me, who
was also on the air at WBLS in New York
on one O seven point five. Uh. You know it
kind of got wortered down at a certain point. But
I think radio personalities we come for that tradition. You know,
(08:44):
the great Jocko Henderson and Georgie Woods, the guy with
the goods. These are legendary broadcasts.
Speaker 4 (08:51):
Mary Mason Louise Williams Bishop.
Speaker 3 (08:54):
That's that's what I come from. And while I am
currently celebrating my fiftieth anniversary, I've seen all kind of
changes in radio broadcasting. But at the end of the day,
it's personalities. People want to hear a voice that they trust,
they can rely upon, that they can set their watch.
Oh wait, we don't set our watches anymore, but you
(09:17):
know what I mean. They want they want that familiarity,
they want somebody who feels like family. And that's the
style of radio that I've always engaged. And even though
now I'm doing talk radio, I've done music radio my
entire career. But I'm a guest commentator on w u
r D, which is progressive black talk radio in Philadelphia,
(09:37):
So I get to do what you do.
Speaker 1 (09:40):
What you do, well, we know the beauty of you know,
because you threw out a name. You know, you throw
out a name just in my ex nite.
Speaker 3 (09:46):
Which one, oh my EXX you know, Piker Rock of
my family and my very very dear friend Kenny Gamble,
who is one of the architects of the found of
Philadelphia with his partners.
Speaker 1 (10:00):
Don't go past that too fast, now, you know, South
of Philadelphia. Come that music. We gotta talk about that
music loop, Okay, because you see a lot of people
don't know all they is the artists all if they
hear the singer, they don't know who the master behind,
mastermind behind, I miss you.
Speaker 3 (10:18):
You know Kenny Gamble, Leon Hoff, the great Drummer, Young Love,
the Ojs, Kenny Gamble again.
Speaker 4 (10:26):
And Leon Hull ain't no stopping us now.
Speaker 3 (10:29):
Big Fadin and Whitehead, Gin and John great producers and songwriters.
Speaker 1 (10:33):
That's just a few, y'all. Because of the fact that
you know, the soul trained thing.
Speaker 3 (10:40):
The soul Trained theme with Don Cornelius was done by
Gambling Huff and it featured the three degrees and mss
turn off the lights, my my borrow a cup of sugar,
neighbor and my best friend until he made his transition.
Theodore pender Grass, Teddy Pendergrass Girl.
Speaker 1 (11:00):
That was my song back in the day, boy, turn
off get me excited because now going back to my
younger days, when you know when when when a slow
song meant something back in the club.
Speaker 4 (11:13):
Dates, Yeah, you know, you look across the you.
Speaker 1 (11:16):
Look across the floor and made eye contact. That's all
you needed. If she looked your way, you looked that way,
and you just did the head now, the head up
or the head to the right of the head up,
and she went cool. Then y'all made our way to
the floor and.
Speaker 3 (11:34):
Exactly exactly, and you know what, Sad Jones, mel Lewis,
Gambling Huff died two albums. I believe with them, the
great Dexter Wanzelle, who was coming from a jazz tradition
as well. So incredible musicians. They called from the Philadelphia
Orchestra string layers and then they had the fiercest rhythm section.
Speaker 4 (11:55):
I love the music of the sound.
Speaker 3 (11:57):
Of Philadelphia, Philadelphia.
Speaker 1 (11:59):
International, you know the music, but it had a message
in it too a lot of times, you know, like
wake up everybody, they're sleeping in.
Speaker 3 (12:07):
Harold Melvin and the Blue Notes again with Teddy Pendergrass.
Speaker 1 (12:11):
Family Reunion for the Old James, the reunion.
Speaker 3 (12:16):
I got to have. And you know what, how about
I always loved my mama. Dambling huffros that one as well, and.
Speaker 4 (12:23):
I always loved my mama come on, my favorite girl.
Speaker 1 (12:27):
Well, you know the thing the thing about it is
that are we are now this generational Okay? You know
you had pop but then you had rock and then
you had the mothership landed. You know, it landed. You
know it landed. When I was playing basketball in the
early seventies, when the when the when the pea fonk came,
make mother funk the phone come on now. But nobody
(12:51):
was stopping them boys in Philadelphia.
Speaker 2 (12:54):
No, not at all.
Speaker 3 (12:55):
And they were inspired. I thought, I heard you say,
Barry Gordy. Barry Gordy and Motowns and Detroit set the
standard for Gamble and Huff. They actually flew out. Gamble's
first airplane ride was to Detroit to visit Motown, where
they were interested in speaking to them to be songwriters
producers at Motown. And when Gamble and Huff saw what
(13:19):
Barry Gordy had done. And if you've ever been to
the studio, which I'm sure you have, absolutely in a house,
it's small, no way, all that great, big music from
all those artists Stevie Wonder, Martha Reeves and the Bandelas,
Mary Wilson, Diana Ross and the Supremes, the Temptations, you're.
Speaker 1 (13:40):
Right there, you know, because sometimes we be in the mix,
and so you know, it's like it's like you just
be rolling through it and you don't realize you understand
what's happening, but you don't really appreciate it because it's
just happening. And you enjoyed a moment because greatness was
all around you from those sounds and artists. And what
(14:01):
was your head at at that moment?
Speaker 3 (14:04):
Yeah, very great question. I often reflect back to it.
I knew that great things were happening. I was very
cognizant of the fact that I was around tremendously talented people,
not just my man, but the people that he signed
to the roster. Junie carn is godmother to our children,
Gamble and I had three children, So I was I
(14:26):
was aware, and I was on the radio. So I
was on the air.
Speaker 4 (14:30):
The first at WBLS.
Speaker 3 (14:32):
Then I went into television for a minute. Then I
came back to Philly and I was on w d
a S one oh five point three when it is
a monster heritage station absolutely in Philadelphia, and that's the
station where you know great like for instance, there's a
woman named Patty Jackson. She has been on the air.
Speaker 1 (14:51):
Full lea because I gotta go to break you know
the rules and radio.
Speaker 3 (14:55):
Yes, if I do, I got to go.
Speaker 1 (14:56):
I'm coming right back. Now, we're gonna talk about your
proclamation in Philadelphia. Come back, We're going to talk about
black music, money, We're going to talk about the museum
in Nashville, all these things. My friend has had a
major book. See that's where you bring friends on because
you got to remind them of the blessings they've given us.
Be right back with more money making conversations, Deanna Williams.
Speaker 7 (15:21):
We'll be right back with more money making conversations. Masterclass
with Rushan McDonald.
Speaker 8 (15:28):
You are now tuned into the money making Conversations. Minute
of Inspiration with Rashaan McDonald.
Speaker 1 (15:34):
Comedian Kim Coles is known for her famous role as
a cast member on the hit TV series Living Single.
Now Kim has been sharing her gifts of public speaking,
motivation and training leaders in community groups, companies, and women conferences.
Speaker 9 (15:46):
And what it really is about is creating a community
of like minded individuals in which my business partner and
I coached them through building their business. We did a
masterclass on self care. It really means rest setting boundaries.
It means saying nowhere, saying yes, deplete you further. It
means filling your cup so that you can serve fathers.
(16:08):
My ladies are more busy now than they were before
the pandemic hit because they realized, all I've got a vision,
I've got to keep going, and I'm building an empire
that will last longer than me. This is about building legacy.
Speaker 1 (16:20):
If you want to hear this full interview with Kim Cole,
visit Moneymaking Conversations dot com. Keep winning.
Speaker 7 (16:28):
Now, let's return to Money Making Conversations Masterclass with Rashaun McDonald.
Speaker 1 (16:33):
Well, I'm talking to Deanna Williams. She's been proclaimed oftentime
as the mother of Black music monk. But before if
you've watched TV ones on song, you've seen her. You
have seen Dianna Williams. You already heard all this music.
So when you try to go back and get one
of those those greats, they gonna roll her in. Go queen,
(16:53):
start talking. Give give us the truth, because you know
the truth because you saw it all you saw. Not
only you saw it, you played it, You participated. You
at the concerts, used at the events where the music
was revolutionizing the sound. But it was all coming off
the East coast, and then you had Detroit, then you
had the West coast. Those sounds and that music, and
(17:15):
I be remiss because I want you to go back
and talk about my girl, Patty Jackson, because I cannot.
She's done so much for my career. She's done so
much as you've done for my career being able to
give me a voice and given the talents that I've
worked with a voice. Because people don't understand black radio
is a little bit different in our community because black
radio tells us how to vote. Black radio tell us
(17:37):
where to go, tell us about the weather, tell us
how to get up in the morning, tell us when
to go to bed, tell us makes us feel good
about ourselves. It makes us party about our says, remind
us of respect. Black radio is powerful and it should
never go away because of the fact it's an emotional
tool to our future.
Speaker 3 (17:54):
Do you agree exactly?
Speaker 4 (17:55):
I completely totally agree.
Speaker 3 (17:57):
Black radio is the clarion voices of our community and
it has been and will continue to be as long
as humanity exists. And prior to the break, what I
was saying about Patti Jackson is that she has been
on the air in the same time slot for thirty years.
Unheard of white, purple, Polka Dot orange. She is a
(18:18):
voice in the community and as you reference my career
celebrating fifty years. Patti Jackson and I are part of
a group called the Inaugural thirty thirty Black women broadcasters
from all over the country. Our archives last Friday were
installed into the Library of Congress. We started the morning
(18:40):
out at the White House with Steve Benjamin and the
new Press Secretary Well she's a year in her position,
Carine Jean Pierre, and Erica who's in charge of African
American media, Erica Lowe. It was incredible, but shout out
to all those women for their illustrious careers and being
(19:03):
voices on the regular in our community. As you said, Rashaan,
where do you go vote?
Speaker 4 (19:09):
Who's coming to town?
Speaker 3 (19:11):
What place did you be? What you know? It's voting,
it's time to register, Where to go, where to get help?
Where to get social services? Where who's hiring? Job theres
That's what we do. We do more than just play
feel good music. We are the voices in our community
to alert, to inspire, to inform.
Speaker 1 (19:31):
You know, it's really interesting. Like I'm from Houston, Texas,
I can remember or stationed down there called Magic one
oh two. I can tell you right now today the
very first song that that station played in nineteen seventy
seven when it came up with Johnny get talk on
Johnny Guitar Watson song ah Wait one. Do you remember
real Mother for you?
Speaker 3 (19:50):
Oh? Yes?
Speaker 1 (19:51):
And you know. And so that's how powerful music is
because it can lock you into an emotion. It can
also inspire you to be great. Now when you talk
about black music, when I cannot get off this air
is talk. Let people hear the story of how that
came about, how you very instrumental alone with mister Gamble
and coming about tell us about how black music mark
(20:13):
came about. And now it is recognized every June.
Speaker 3 (20:17):
Well credit goes to Kenny Gamble. Again, we were a
couple at the time, so obviously as a couple we
worked together on everything, including the children. But Gamble went
to Nashville and he saw what the Country Music Association
was doing with their unity, carving out a region calling
it Music City, being very smart about the economics of
(20:39):
the creativity, and he said, we need to do that
in the black music industry. And so he came back
under the offices of another organization that he established called
the Black Music Association. June Black Music Month was born
and Clarence Avons, who's known too many in the industry
and outside as the Godfather, called the White House as
(21:01):
President Carter's administration to host an event at the White
House for the Black music industry.
Speaker 4 (21:08):
And it was a little bit of everybody.
Speaker 3 (21:10):
Billy Eckstein was there, Chuck Barry, Evelyn Champagne, King, MFSB, Dexter, Wanzell,
Andre Crouch, They all performed and in the audience was
Barry White, Gloug Robert Gordie, just Frankie Crocker, myself, Dabele
and I. You know, it was my first time going
to the White House. So June seventh, nineteen seventy nine,
(21:34):
Jimmy Carter declared June Black Music Month, and that was
forty four years ago and we've been celebrating ever since.
Myself as well as DJ ed Wright worked with Gamble
for the further establishment of June Black Music Month. And
in two thousand, I went to President Clinton, I went
to Congress, I got legislation passed a bill called the
(21:56):
Black Music Month Bill, acknowledging the multi billion dollar industry
that black music is all genres. With Sean, you know, absolutely,
it's not just it's all genres. But the number one
genre in the world right now is hip hop music.
As we celebrate fifty years of hip hop. So that
was the origin gamble Ed Wright and myself carving out
(22:19):
a month for us to highlight. That doesn't mean that
July first, we don't celebrate black music. It's the three
six five celebration. But June is a concentrated period of
time for us to elevate and celebrate.
Speaker 1 (22:32):
Now, now this is amazing when I hear all this conversation,
because you know, you can say, you know, hip hop
is the number one stream music, but guess what. Guess
what he's sampling from?
Speaker 3 (22:43):
Often from R and B and jazz, no question about that.
And tribe call quest with a Q tip. They definitely
borrowed liberally sampling from jazz and R and D.
Speaker 1 (22:58):
Absolutely Now the nash New Museum of African African American
Music in Nashville, Now what is that museum in Nashville.
Speaker 3 (23:08):
The museum is in Nashville because it became a partnership
between the public and private sector and they raised, we raised,
I'm on the board, hundreds millions of dollars necessary to
build the museum. So people overlook and I didn't know
this either, Rashaan, that Nashville a rich tradition in gospel
(23:31):
as well as jazz. Jimmy Hendricks was there in the
late sixties. Jimmy Hendricks was living in Nashville, so and
country music. I know some people want to dispute this,
but the reality it came from black people. White people
developed their own style of country music. The country music
and black folks and the blues and gospels always in Nashville.
(23:54):
And the biggest ambassadors around the world in the eighteen
hundreds were the Jubilee singers, and people overlook that as well.
Speaker 1 (24:04):
Well, you know that a lot of people forget all that.
You know, the Tennessee, Alabama, you know if you look
at you know, the whole when you look at the
Aretha Franklin, her story when she was going down to Alabama,
you know, muscle shows, that's what she was going down
that she was going all the way down there to
get the best musicians.
Speaker 3 (24:22):
And absolutely a local musicians.
Speaker 4 (24:28):
And hey, all those early Aretha Franklin.
Speaker 3 (24:30):
Songs that we love, we're backed by a lot of
white boys and black people too. Bernard Party was was
a great.
Speaker 1 (24:40):
I wonder why she's on on the song all the time.
It's like, I just actually like to just shut up
and just let her talk because you're so elegant, first
of elegant in your tone and also the information you
just throw out. You know, it's like, you know, like
I said, you know, it's never too late to manage somebody.
So you know we'll talk later. Off there, you know, right,
(25:01):
I met you earlier.
Speaker 3 (25:03):
Now, oh well, sure, sure we're connected forever. So Nashville
is the home of the National Museum of African American Music,
located on Fifth and Broadway in the heart of downtown Nashville.
One side is the original grandelopri the other side is
the Bridgestone Arena. So we are like in the heart
(25:24):
of downtown and we cover all genres and sub genres
of Black music from field Hollows straight through to hip
hop right now. So you got to you gotta come
see the museum. And I encourage everyone to go to
n m a a m dot org. That's name a'am
and that's the acronym of the museum, so.
Speaker 4 (25:46):
You can peruse it.
Speaker 3 (25:47):
You can see our galleries. We have seven galleries, fifty
six thousand square foot facility, a Contemporary her Story and
History Museum of Music.
Speaker 1 (25:58):
Now you've got a proclamation coming up in Black Music
mont Wise in Black Music Month. I wonder why this
happened in Philadelphia, but tell us about it, and uh,
you know, I will tell you this. I was honored
recently at the Black Media Awards and went over there,
and you know, you don't get old when people recognize you.
(26:19):
It doesn't get old in the fact that you have congratulations,
thank you know, congratulations on you. Because of the fact.
I'm just reminding everybody that you know, when people knock
on your door, they call you or remind you of
what you're doing now or what you've accomplished, it's truly
a blessing. And and for you to be honored in
(26:40):
Philadelphia in Black Music Month, tell us about it and
tell us, Uh, your expectations are they gonna let you
talk or you gonna take their wards? You're gonna walk around,
take some photos? What's going on?
Speaker 4 (26:50):
Oh that's beautiful.
Speaker 3 (26:51):
We're gambling. I as two of the founders that live
still in Philadelphia, are being recognized by Philadelphia City Council
on June eighth, and we are receiving proclamation for our
work as the co founders of June Black Music Month
and still living. We're champions of music and Philly. I'm
on the board of the Recording Academy, which is the
Grammy organization. Gamble is still very active in perpetuating culture
(27:16):
amongst black folks and others in the city of Philadelphia.
So we are very excited, and our children very excited.
Their parents recognized.
Speaker 1 (27:26):
You know, they just thought they just need to have
a party out there. You know, missus Me and Missus
Jones be jamming, love trained. The sound of Philadelphia. It
just be you know, the ship, a harship of horseship
of come on, n they can, just they can. It's
really amazing. The genius you have put the word genius
(27:47):
because there's something that that that I can't comprehend. My
degree is in math, so I know understand logic, I
understand numbers. I understand two plus two its four. But
the creativity, the process of being able to manipulate sound
and put together words and make those words just resonate
not only years but decades later. And the fact that
(28:09):
you were part of that is still a part of that.
Being able to tell this story on my show today,
I just want to thank you. I want to thank
you for taking the time to come on masterclass.
Speaker 3 (28:19):
Oh, thank you Rashaan for everything. Like I said, what
you do, you are a master.
Speaker 1 (28:24):
I appreciate that. But again, let me just tell you
this now. You know, I'm just letting everybody know the
world know. She said, I wish I'd have met you earlier,
because you know, this about the This is about the
fourth time I've interviewed you, Diana. Okay, And every time
we always say we're gonna get together. Remember the first
time we supposed to, we were working on some TV
show where we're gonna go, Yeah, we're gonna be like
the masters, sitting over here and you know, talk to
(28:46):
young people trying to make careers out of that went
no where because guess what, we didn't talk no more.
Speaker 3 (28:50):
Okay, it's not too late.
Speaker 4 (28:52):
It's never too late.
Speaker 3 (28:54):
That's an advocate of it. It's never too late to
actualize your dreams.
Speaker 1 (28:57):
She threw out a word that I knew nothing. I've
never heard, actual lives. Because you know why, I would
never say that word, because I will fumble through it.
Speaker 4 (29:05):
Actual I know you wouldn't know, you wouldn't.
Speaker 1 (29:12):
I love you incredible congratulations and you know, uh, this
is live this live radio. I wanted people hear radio.
It's gonna get syndicated nationally through all my HBCU campuses
that carry my show and podcasts. But more importantly, you
are a You are an incredible person. Thank you for
coming on, Money Making Conversation master class, the.
Speaker 3 (29:33):
One Queen, Thank you, the.
Speaker 1 (29:36):
Mother of Black music.
Speaker 3 (29:37):
Man.
Speaker 1 (29:38):
If we celebrate every June.
Speaker 3 (29:41):
And celebrate y'all read to your children, scream or by
the music of your favorite artists, go see live shows.
Speaker 4 (29:47):
You know, there's so.
Speaker 3 (29:48):
Many different ways you can and guess what consumers are
part of the celebration. It's not just for the artists
or the songwriters or the producers. It's the executives. It's you,
it's David Lynton, it's the listeners of double it's everybody
who consumes black music. So happy Early Black Music Month
to all, and.
Speaker 1 (30:08):
We talked soon. I appreciate you, Thank you, Bye bye.
He is coming up next, Sergeant Major Keith L. Craig,
the super connected Hollywood whisperer. I'm gonna tell you something.
The word connected, the word relationship is why Hollywood works.
If you don't have the relationship. You don't know anybody.
(30:28):
Talent is there. Talent is important, but you gotta be
connected where I'm talking to next in my next break
a connector a connector, don't go nowhere. One Making Conversation
Masterclass with Rashan McDonald. Be right back with Sergeant Made There,
Major Keith L. Craig.
Speaker 7 (30:53):
We'll be right back with more Money Making Conversations Masterclass
with Rushawn McDonald.
Speaker 5 (30:59):
HBCUs represent Black Excellence. If you attend or are an
alumnus of an HBCU, we want to hear about your story.
The MYHBCU Story Digital Library will allow current HBCU students
and alumni to share their stories.
Speaker 1 (31:14):
Registration is open to everyone.
Speaker 5 (31:16):
More information is available at HBCU college day dot com.
Click my HBCU Story. Next, you can upload a photo.
The photo can be recent or from when you attended
your HBCU. Then share your academic or social experience at
your HBCU, which can be your favorite class, hangout, joint,
homecoming game, student center, honor, off campus party, greek show,
(31:39):
and how attending an HBCU changed your life. We also
want to hear stories if you pleasure a fraternity or
sorority The goal is to use your my HBCU story
to promote and uplift the HBCU brand. Your HBCU prepared
you for success, and now we want everyone to read
about your black excellence. Our information is available at HBCU
(32:02):
College day dot com. You can click my HBCU story
to share your story.
Speaker 7 (32:09):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 1 (32:14):
Hi, this is Rashan McDonald. Welcome back to Money Making
Conversation master Class. I'm a dreamer, y'all. All right, Maybe
you don't know that about me, but I come from
the neighborhood. I come from an inner city, six sisters,
two brothers, And the interesting thing about me was that
I watched television, and television showed me a world that
(32:36):
I wasn't living in. It showed me the possibilities. And
I used to always watch Jaques Cousteau was my man.
When I was growing up. I was so Joques Gusteau.
And when I went to college, guess what. I worked
offshore because I wanted that. I wanted that experience. I
wanted to be in the ocean. I were working eighty
miles out in the golf on a on an all rig.
(32:58):
They will fly me out there on the health helicopter
and I stay out there for two weeks. And so
I tell people, you know, if you don't dream it,
you don't think about it, you don't make it a possibility,
then it cannot happen. Well, my next guest is a
person who that's what he does. He makes the impossible possible.
Sergeant Major Keith L. Craig, the super connected Hollywood whisperers,
(33:20):
a go to for independent filmmakers, producers, directors, development deals,
finance options, distribution and budgets. I don't want to lose
anybody on this because because of the fact that if
he doesn't do what he do, then you don't watch
what you see on television. You need him. This year,
they have fifty new titles to be released across digital
(33:41):
platforms including Amazon, Google Play, Apple, Roku and then select
theaters in less than thirty days. Because he in partnership
poor to Craig clients, film will go global. Please welcome
to the money making Conversation mathterclass the one and only
Sergeant Major Keith L. Craig. How are you doing, sirt?
Speaker 4 (33:58):
How are you doing? Thank you for the introduction, glad
to be here.
Speaker 1 (34:02):
Well, guess what, Sergeant Major. Let's let's start right there.
First of all, thank you for the service. Let's get
a history there, because you let me know there's a
military in you. How did it all get started?
Speaker 4 (34:15):
A long time ago, age seventeen, I went into the military.
Speaker 1 (34:18):
So it was a really long time ago, sir. Was
lasted last week, can be last week? It was.
Speaker 4 (34:23):
It was a long time ago, you see in a
storyteller already.
Speaker 1 (34:29):
Absolutely absolutely do you think? Do you think, sir?
Speaker 4 (34:33):
But yes, a long long time ago, at age seventeen,
my mom actually actually had to sign me into the military.
I heard you earlier say that, you know, you're from
a community that was it wasn't it wasn't supportive as
far as launching you into you know, your tomorrow. So
with me, you know, my mom and I was once homeless,
you know. So you know it's from there that I
(34:57):
actually you got my wheel to succeed, right, So my
you know, I had some people in my past once
told me that I wasn't going to amount too much
because I didn't necessarily like to do what you know,
we were doing down there. As far as shark sharecropper
was concerned. But uh, fast forward, I went to the
military and and just had some great assignments and and there,
(35:19):
you know, I learned the I learned discipline. I know,
you know, the power of you know, having morals and
values and integrity and honors, being honest and selfless service
to others, and and that pretty much led me to
to have some great assignments. And actually was deployed six times,
spent over two years in in Iraq. In one of
(35:41):
those years, I was part of intelligence brigade that actually
gathered the intelligence that led to the captives of dam
Hussein was at the time arch Emmy number one. Fast
forward twenty ten, I actually uh took three thousand men
and women over to Haiti for poor the Prince to
help to sustain the city that were you know, over
there because of the earthquake. Twenty eleven, twenty twelve, I
(36:04):
was part of the logistical unit in Afghanistan in between
Kabul and Kandahar. Will actually supported see a team six
as we crossed the burn into to take out a
summer bin laden. So as you can see, I've been
around and with the places I've been and the people
I've met, throughout the years, I was able to excel
in the military and make it all the way to
(36:25):
the top one percent, which is a sergeant major. And
for those those you listeners who don't know what the
sergeant major is, because Hollywood has done an awesome job
of teaching people what you know, a colonel is or
a general is or at role is right, but they
don't know this that every one of those rushan has
a sergeant major as a senior advisor. They don't make
a move unless they, you know, unless they you know,
(36:46):
have dialogue with the sergeant major. You know what I'm saying.
So yes, and that's kind of how that was my
army career.
Speaker 1 (36:52):
So let's go down on that career because I think
it's important as one of the things that you know,
this big giant press releeve. People always saying how you
guests on your show for show, But sometimes I get
these press release that come out and I go, wow,
I need to talk to him because of the fact that,
you know, we talk about options in our community, we
talk about the negativity of you know, sometimes I'm gonna
(37:14):
tell you some sergeant made I look at television and
I see, you know, violence and I'm just praying it
they're not going to put a black person's face on
the screen, because it appears far too often than I
want to say it should. And so I remember once
when I was really an advocating military service. You know,
(37:35):
a lot of people in the black community, like you know,
trying to were resisting the values that I was trying
to say that a young person who doesn't may not
have the options to go to college should at least
look at it, don't just announce it. Tell us about
the values, because I don't want to go past that,
because because it still holds a lot of tremendous values
(37:57):
right now, and quite frankly, the military community is struggling
to enlist people, to get people to enlist.
Speaker 4 (38:05):
Okay, well, yes, obviously I actually a hold an MBA now,
but you know I got that inside of the military,
you know, And I also have no student loans because
of that, because as as as a as a soldier
that's in the military, you actually have the ability to
go to school and get your education while you're serving.
So it's kind of like, you know, you it's a
(38:26):
win win for those who don't want a student loan.
You know what I'm saying. So, you know, oftentimes we
talk about society, you know how it kind of steers
us to it kind of presents a road map to us,
like you you should go to college right as you
go to college, that that will determine your job, but
that also determines a certain amount of debt as you
as you leave the university, you know. So, So I
(38:47):
was actually this past weekend speaking at the Howard University
and one of the things I spoke to people about
was professional score. You know, believe it or not, society
is keeping score of the things that you've done before
you leave college. As you enter college, for instance, it's like,
what was the GPA, what was the NCAP scoreps? You
know what was Were you part of community out there?
(39:09):
You know when you go to church, boy scout, girl scout?
So you have to always build.
Speaker 1 (39:13):
On your brand.
Speaker 4 (39:14):
So the military forded me an opportunity to go get
educated and be able to have a launch point to
choose anything that I wanted to do from the military,
because it's obviously it brands you to where it doesn't
matter what color you're choosing, red or blue, whatever side
you choose, and everybody accepts people have served their country
because we believe red, white and blue, you know.
Speaker 1 (39:36):
You know, so, so what when did you start to
transition into seeing Hollywood or entertainment as an option.
Speaker 4 (39:48):
When I was deployed over in iraq U, I saw
organization that would bring over entertainment to try to take
our of mind off of combat for two or three
hours you know year because we spent three sixty five,
three and sixty five days uh in deployments. So but
I never saw any entertainment that looked like us, you know,
saying for us the minorities. Right. So it was at
(40:12):
that point as a senior, as a senior advisor, a
senior soldier in an elements soldiers came to me, uh
and asked me, you know, sergeant major, what can we
do to have somebody that we like?
Speaker 1 (40:24):
Right?
Speaker 4 (40:25):
I started to reach out and and reach out to
Hollywood and and meet a few people and then brought
over the likes of BB King and the temptations and
things that nature and it you know, it kind of
felt good to make people happy. So that's what I
you know, I started, I got the bug right then, Like, okay,
so you so you.
Speaker 1 (40:44):
Started out basically a promoter you're producing shows, bringing in
talent that was appealing to to an artist that felt
that they were not getting to they were they were,
they were happy to be entertained, but wasn't really feeling
the entertainment.
Speaker 4 (41:01):
Right, right, It's absolutely right. The most of the entertainment
was from Kentucky or Tennessee. If you understand that mean
right absolutely.
Speaker 1 (41:08):
Like I said, until you participate that you put yourself
in a position to be able to have power. And
like I said, as a position you in sergeant major,
you positioned yourself to be a promoter, to be a
producer skill set that guess what people do every day,
you know, Promoters are just advertisers. Promoters are just you know,
(41:28):
companies that somebody promotes these grocery stores, somebody promotes these cars,
somebody promotes these football games, these basketball games. That's all
he was doing in the smallest stage. But you were
learning to skill and that skill allowed you to start
starting seeing beyond what you were doing in the military.
Speaker 4 (41:47):
Correct, absolutely absolutely. As a and I was a senior
logistation in military. So when I got that call to
go out to Hollywood's and meet some executives out there,
and I was looking around. You know, what could I do?
You know, there was producer, there was there was distribution,
there was you know, theistic things that nature. The one
(42:09):
thing that I saw that the science connected and the
science made sense to me. Logistics and distribution is pretty
much the same, right. You know, there's a there's a need.
Uh you know, there's a component that needs to be
carried somewhere and people need that thing, so you help
delivered that. So that that made sense to me. So
I just went to u c l A And got
certified in the Business of Entertainment and from there it
(42:31):
started on my plights.
Speaker 1 (42:33):
Now, now let's let's put it. Let's be honest about it.
This is this whole relationship you in the military. Sergeant
made you. Yes, you cared a certain amount of respect
when you walked in the room. People. I know, I'm
gonna give you my respects. Thank you for your service.
Cause first wall, you protected me and you don't even
know me. So that is that is a that's a
(42:54):
mindset that people have to wrap their head around. There
that somebody has chosen to protect this entire country in
parts that person may never go or never see. And
but that's a special person that does that. But when
you walk in the room with these producers, these executives,
these these individuals who are decision making, do you feel
that because you were in the military allowed you a
(43:16):
certain ability to make a better make stronger relationships, or
create relationships you might not have had if you were
not in the military.
Speaker 4 (43:27):
I would say being in the military, it taught me
how to enter a room. Right, there's a certain way.
There's a certain way as a man, you know, Oh woman,
you have to carry yourself right, you know what I'm saying.
There's a strict there's a certain dress code associated with that. Because,
believe it or not, we we we are always judged
and scores always kept on how we move. So it's
(43:48):
very important that you know, they always want to put
us in a box based on our pigmentation. So it's
very important that you move as a you know, like
a professional. Yes, you know, because you are being so
it's it's.
Speaker 1 (44:02):
How you move, and it's really and it's important that
you people hear that, you know, because of the fact
that you know, we could, we could, you know as
young people. We all were young. You know, I had
to before I lost all my hair. I had a
big afro. I remember, in fact, we're going to go
to break when we come back and tell this a
little short story about how I didn't want to conform
(44:23):
to my company's dress code and guess what, there was
no success for me. Frustration and that's all he's talking about.
Be right back with more Sergeant Major talking about he's
a whisper, y'all, but he talks loud on my show.
Speaker 7 (44:43):
We'll be right back with more Money Making Conversations Masterclass
with Rashawn McDonald.
Speaker 8 (44:50):
You are now tuned into the Money Making Conversations Minute
of Inspiration with Rashawn McDonald.
Speaker 1 (44:56):
This week, I sat down with award winning actor, best
selling author, and entrepreneur Heal Harper. He stopped by and
talked about how his thyrout cancer diagnosis led to his
role as a health and wellness ambassador, teaching everyday people
how to live healthier lives.
Speaker 6 (45:12):
We believe that a lot of the root cause of
cancer has to do with what we put on our skin.
Our skin is the largest organ on our body and
endors everything. Just as if you ate it, your ender consistent,
your liver, your kidneys have to deal with it. And
they said the reason why it'll never be tested because
the same companies that make the lotions that contain the aluminum,
the petroleum, the paramis and the oils and all these things.
(45:33):
The same companies who make that are all the same
companies as a drug company, So they're never going to
do a long term study of the effects of their product.
Speaker 1 (45:43):
If you want to listen to this full interview with
hell Harper, it's available on money Making Conversations dot com.
Speaker 7 (45:50):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 1 (45:55):
I'm on the phone with He's here, Sergeant Major Black Panther.
I want to bring up that movie. I'm pausing because
I'm thinking about how important that movie was for me personally,
how important that movie was for me in the in
the in the industry, because we had never had a
(46:17):
movie come out that that sold the tickets that it sold,
that was directed by a black director, and you happen
to be a distributor, probably the long African American distributor
on that movie. Tell about your tell us about your
role and some of the achievements that you were able to,
groundbreaking achievements that you were able to do with the movie.
Black Panther.
Speaker 4 (46:40):
Yes, I was part of the team, and you're right,
You're correct, I was the only black guy that was
part of the strategy for distributing Black Panther. And what
I mean about distribution, Uh, you know, I was one
of the people that designed the strategy as far as
what what demographic market aread of Black Camp will be
released in right, and that's based on know everything from
(47:01):
Race Creed, you know. So yes, I was a part
of that, uh, that strategy on how he was going
to launch that and Black Panther went on to make
one point three billion dollars. So yes, at the time
when questions were asked of me, do you think that
this would be a successful movie, because, like you said, uh,
it was directed by black you know, Ryan Coogler, a
(47:22):
black director, and it was the first film in history
to have an all black cast, which was you know,
angela basket far As with a good chat with Bozeman,
Michael be Jordans on and so forth. You know, it
was a risk for the studios from their vantage points,
you know. So but yes, all those things were factors
in it, and and even all the way down to
when we were talking about you know, what months should
(47:43):
we should we release it in and uh, obviously you
know I see the month of February. Why because it's
Black History Month. You know, that means something to us.
So absolutely, I was very proud to do that, and
also excited to get get phone calls from the likes
of stars that were actually renting out the theater so
that the underprivileged community could actually go and screen the movie.
(48:07):
You know what I'm saying, the ones that couldn't afford it.
So very proud of my people, if you will, my
brothers and sisters who who did things like that, who
had the means to make that available to everybody.
Speaker 1 (48:19):
You know, Sergeant Major, I'm talking to Sergeant Major Keith L. Craig.
You know, I've been in Hollywood since ninety three, went
out there in nineteen ninety doing stand up comedy. I
actually started writing on television shows in ninety four and
been fortunate to write on anywhere from The Parkers, the
(48:39):
Jamie Fox Show, The Sister Sisters, the Robert Townsend Show,
The Parkers I mean Robert towns to Your Parenthood, as
well as Arsenial Hall and that whole period of writing.
And I hope put it is distributing the whole put relationship.
Tell everybody what exactly is your role in Hollywood?
Speaker 4 (48:58):
Well, my role in Hollywood is, like say, I think
the young people call the plug, right, because my clients
are the networks. When you talk about hbos, the Stars
to show Times, you know, the the netflixes and all
those along with it, broadcasting the digital pieces of it.
You know, I have the ability to when people have
(49:18):
finished films, to get their content, to find they find
a good home for their for their content.
Speaker 3 (49:23):
Right.
Speaker 4 (49:23):
I think that's very, very, very important. And I also
you mentioned earlier why they called me to holl with whisper.
I think it has something to do with us trying
to protect the filmmakers because you know what we we
We speak to five and six filmmakers every day, and
what we're noticing is they go into the filmmaking piece
(49:45):
of it with understanding that it's three it's three pieces
to filmmaking, the pre production and production the post production.
So the flaw in that though, is by the time
you finish post production, your editing, so and so forth,
you actually are out of money, you know. So it's
what my partner and I, Jeff Porter, what we do
is we teach people there are six phases. Maybe teaches
(50:06):
the wrong word, but we we coach teach a mentor
that there are six phases.
Speaker 7 (50:11):
You know.
Speaker 4 (50:11):
The additional three phases is branding, marketing, and then distribution.
So it's very important that you say almost a third
of your budgets that you're looking at as a production
budget to make sure that you'll feelm actually it does
the business that you wanted to do at the box office.
Speaker 1 (50:27):
Now, let me ask you this, because you know the
streaming is out here. You got a big old writers
strike going on, and you're in distribution, and then you
got all these titles. You know, I look at a
lot of streaming channels out there and that go and
they say the word free, and then I see all
these these movies, these blockbusters from back in the day,
and they start and collect all these catalogs. As a distributor,
(50:50):
how do you align yourself with certain channels or streaming
channels to say this is where I want to take
your product or do you wait for them to ask
you for the opportune to distribute your products?
Speaker 4 (51:02):
Do you mean the filmmakers, Yes, sir, you you know,
we we both right, we we we look for films
that we you know that we're interested in right and
also you know, filmmakers look for us people that are
interested in getting results, because as we make a name
for ourselves, obviously my my resume you know, makes people.
(51:23):
You know, let's let's at least just check these guys
out and from there we just do good business, you
know what I'm saying. We, like I said earlier, we're
all about transparency and integrity, things that nature. And we
have direct relationships with these platforms. So if you bring
a film to us, it's not a it's not if
you can get it there. We have relationships. We know
what these networks and these digital platforms are looking for,
(51:44):
you know what I'm saying. Even when we shit on
a monthly basis with these broadcasters, these network stations, right,
the conversation is, you know, we're looking for a BOC.
These are the components of what we're looking for right now.
Whether it be all female lead driven cat with humor,
you know what I'm saying, Or is it are you
looking for, you know, horror with some mystery in it.
(52:06):
Well we know what those we know what those apps are.
So when we come back once we find a filmmaker
that we we think either they're going into making the film,
you know, with with with those components you know of
that production there, or we you know, we take what
they have, we find what they already have, and we
shot and we bring it to the networks and that
(52:27):
you know, we sign a liscens to deal.
Speaker 1 (52:28):
Well know, it's interesting because I'm really trying to wrap
my head around this because you know, it's like, you know,
as a writer, I knew I got a check for
writing there's a stand up. I got a check for
telling my jokes. As a manager, I got commission check.
How does it you know, I'm not trying to get
in any detail, but how does a person like you
make money? So people can understand how the process works.
Speaker 4 (52:49):
Sure, as as as a distributor, right, there's obviously there's
services fees. Right, so when you bring a movie, a finish,
a finished movie to us whatever, there's a there's a
services fee attached to that based on we service you.
You know what I'm saying. We get your film on Netflix,
then you know, become a partner. It's a partnership. Okay,
So you say, you say, you know, you say, Sergeant
(53:09):
Major Stargy, Major Craig, I have a film. Okayon simme
over Screenlink's take a look at it. You know, once
we look at that film, we say, okay, we think
we got a home for that film. Let's let's send
it over and talk to you know, this personal with
this network. See what they say and from Once we
get the the the ya from that network, we come
back and reports to this is this is the offer.
(53:32):
You know, we got a offer. We're gonna do a
counter and ask for these type of you know, these changes,
these stipulations.
Speaker 1 (53:40):
Let me ask you this. Now you got my mind flowing. Now, okay,
so do you do? Do you do like specials like
music specials if it's produced, could I bring that to you?
Or you just do films a series? What what can
one bring to you?
Speaker 4 (53:56):
Well, if you could bring everything for us to take
a look at it, right, Obviously the full features are
the most sought after things by the broadcasters. But when
you're talking about the music productions, right, obviously you have
to have their clearances associated with that, right, So you
got to make sure all your homework are done. If
you got song that somebody else own, well you got
to go get clearance right, right, for all of that,
(54:18):
you know what I'm saying. So, and we would require
all of that. You got to make sure you got
e ando insurance arison no missions insurance. This is the
insurance is to cover you if somebody assues you because
you didn't get total clearance. Are your work or your
move too fast? You know what I'm saying. So it's
very important, you know, to just check all your blocks
out and we'll make sure if you're bringing something to us,
first of all, it has to have the production value
(54:39):
based on what you say in the budget was right,
you know optically. These people are professionals, so they know
what something costs or did not cost, you know what
I'm saying. So we look at the production value to
make sure you got the red cameras or the black
magics and so on and so forth, and and the aalent,
you know, the acting, the talent. Everything is you know
a component of for successful you know, partnership.
Speaker 1 (55:03):
Wow, hey, sergeant major, please tell people how they how
they can reach out to you. Is a website?
Speaker 7 (55:08):
Is it?
Speaker 3 (55:08):
Uh?
Speaker 1 (55:09):
What number? How they can reach you? Because I next
time I bring you on, We're gonna start this different.
We're gonna take some phone calls because you you pushing
that information that people need to know because don't nobody
know where to go.
Speaker 4 (55:21):
Understand, I'm saying you can find us at pcfimimedia dot com.
That's pcfimimedia dot com. I'm on Instagram at official Keith
al Craig Official Keith.
Speaker 3 (55:32):
Al Craig All one word.
Speaker 4 (55:34):
I also have a website Keith Craig dot org or
r G or you can email me at Keith dot
Craig at pcfmimedia dot com.
Speaker 1 (55:42):
Okay, now, slow that down. That gonna get busy. That
that that gonna get busy right now. So because your role,
if somebody has projects, don't just be emailing Sergeant may
just be emailing them. If you got content that you
don't know where to take it, content that you want
to some advice on where to distribute it, then Sergeant
Major can get you that. Can you give out that
(56:03):
email address one more time, Sergeant Major?
Speaker 4 (56:05):
Sure, that's Keith dot Craig at Pcfilmanmedia dot com. That's
one word, Pcfilmandmedia dot com. Spell it out one word
admia dot com.
Speaker 1 (56:18):
Wow, you know you're whispering to me? Now, you're not
only whispering you're talking to me right now because because
I'm just telling you man, as a black person, we
don't know where to go. We don't know where to go.
Speaker 4 (56:29):
We don't know.
Speaker 1 (56:29):
We're just being creative. We're making stuff. At least we're
getting a professional person telling us this wont work, or
this work, or you need to do your homework, do
better production, invest more timing. You got the wrong cameras,
You need to get your license, you need to get everything,
your release on, all your talents. Stuff like that. We
don't know. But if you contact him here, get you
started in the right direction. Sergeant Major, thank you man
(56:51):
for coming to my show. And I want to bring
you back, man, if you don't mind, I want to
take phone calls so people can ask you questions and
let's do it like a class on money making conversations.
Master class. Good with that.
Speaker 4 (57:02):
I would I would love to come back. I would
love Rashwan. Please, it's been it's been an honor and
and and you know, a gift to come on. Thank
you so much for having me.
Speaker 1 (57:10):
I appreciate you. He's the whisperer, y'all, but he talks
me loud. Sajan Major, thanks for coming on. Money Making
Conversation Master Class. We talked soon my friend. I want
to thank everybody for listening to my show mate. I
cannot do this show without you. Guys. I get up tired,
but when I get to this show man, I am
fired up. Talk to you next time on Money Making
Conversation Matter Class. This is Rashan McDonald. We be out.
Speaker 7 (57:50):
Thank you for joining us for this edition of Money
Making Conversations Master Class. Money Making Conversations Masterclass with rough
Shan McDonald is used to buy thirty eight fifteen Media Inc.
More information about thirty eight fifteen Media Inc. Is available
at thirty eight fifteen media dot com. And always remember
to lead with your gifts
Host
Rushion McDonald
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