Two-time Emmy and Three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviews Emily Lynn Paulson author of Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing. Why did she quit MLMs even though she made up to $40,000 a month. How it led to her drinking addiction. She used her cancer diagnosis as a Multilevel Marketing opportunity. The truth about how many MLM members break even. The dark side of MLM life: woman selling their houses, judging each other, and more.
Rushion gives tips on How to be a successful business owner, Have time for your business., Do not hire relatives because you love them! Do not hire inexperienced employees because they are cheaper., Hire the best qualified person., You will always need parking for your customers.
See omnystudio.com/listener for privacy information.
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Episode Transcript
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Speaker 1 (00:05):
Welcome to Money Making Conversations.
Speaker 2 (00:06):
It's the show that she is the secrets of success
experience firsthand by Marketing and Brandon expert Rashan McDonald. I
will know he's giving me advice on many occasions. And
in case you didn't notice, I'm not broke. You know
he'll be interviewing celebrity CEOs, entrepreneurs and industry decision make
because it's what he likes to do, it's what he
likes to share. Now it's time to hear from my man,
Rashan McDonald money Making Conversations.
Speaker 1 (00:29):
Here we go.
Speaker 3 (00:30):
Hi, this is Rashaan McDonald. Was so eloquently spoken by
the one and only. Hey, I welcome to money Making
Conversation masterclass. Wow, you know I have a great show today.
I feel I have a great show every time I
opened his mic, so I kind of like put myself down,
Like I said, I got a great show today. Rashawn,
you you need to look.
Speaker 1 (00:50):
In the mirror.
Speaker 4 (00:50):
Brother.
Speaker 3 (00:51):
You just kind of slammed yourself. Now, just kidding. I
think today is as it is every week. There's no
perfect time to start following your dreams. Because I recognize
that we all have different definitions of success for you.
It may be the size of your paycheck mine is
inspiring you to accomplish your goals and live your very
best life. It's time to stop reading other people's success
stories and start.
Speaker 1 (01:12):
Living your own.
Speaker 3 (01:13):
People always talk about their purpose a gift. You know,
if you have a gift, not gifts, because a lot
of people say gifts. You have to be focused. Focus,
focus on one thing, get it right, then move on.
Don't focus on a lot of things and get them
all wrong. Lead with that gift, and don't let your friends, family,
or co worker stop you from planning or living your dreams.
Let's get money making conversations started. First guest, you know
(01:35):
it's going to be Emily Lynn Pauls, and she would
take us into the world of multi level of marketing,
which I know nothing about. It's going to be an interview.
I don't want you guys to miss You can't miss it. Emily,
she's on the line right now.
Speaker 1 (01:47):
She's waiting.
Speaker 3 (01:47):
She's waiting to talk to Reshans. She's waiting to tell
everybody her life experiences in that world. And it's a
great book. I read the book. It's a very thick book.
So if you're a person who likes to read little
bitty books do not. Her book is great. It'll keep
you focus because it's very funny, it's very uh whoh,
it's a lot and it's great. And then second guest
guess would be me. I'll be on the show today
(02:08):
of Coase. She said with Shane, you're always on the
show because you're hosting the show. Ah, well, yes, yes, yes,
but you'll be able to talk to me today because
I want to talk about how to be a successful
business owner. Wow, I'm gonna tell you the mistakes I
made because in order to be successful in anything, I'm
just gonna tell you you have to have made mistakes.
We are gonna get this show started. She is on
(02:30):
the line. My guess is Emily Lynn Paulsen. She's the
author of Heyhun Sales, Sisterhood Supremacy, and the Other Lines
behind Multi Level of Marketing. Emily signed up for this
Sisterhood free cars, the promise of a successful business of
her own. Instead, she ended up with an addiction, broken friendships,
and the rubble of a topo pyramid scheme. My guest
(02:51):
rose to the top and in her tell all book
you read about an eye opening, funny and dangerous personal
story rising to the top of the pyramid world and
multi level marketing as we all know of it. I
know nothing about this. Please welcome to the money making
Conversation master class I spoke to earlier. She's passionate about
what she has to say. Emily Land Paulson, how are
you doing, Emily?
Speaker 5 (03:12):
I'm doing well. Thanks for having me.
Speaker 1 (03:14):
Well, Emily, where are you based at?
Speaker 5 (03:17):
I am actually in central Oregon, so other coast.
Speaker 3 (03:20):
I've been out there. I've been to Portland, Oregon a
couple of times. Really really really woos the.
Speaker 1 (03:26):
Area up, a lot of good fishing and hunting, correct,
am I.
Speaker 5 (03:29):
Right, that's right, yp So.
Speaker 3 (03:32):
You've always lived up in the in that area of
the country. Did you go to college up there? Schooling
up there? What keeps you in Portland, Oregon? Because I'm
assuming it's not Portland, organ is Central Oregon? Because the family,
I'm sure keeping you up there now.
Speaker 5 (03:46):
Yeah, you know, I've kind of been all around. I
grew up in Montana, was in California, then I was
on Pennsylvania for a while in Seattle. This is really
just where we kind of met in the middle. We
wanted a little more world can you.
Speaker 3 (04:02):
All West coast. See, I think you've kind of doted
over the Pennsylvania. Now what what what made you dot
over the Pennsylvania and drug you right back? You said
my Dana Califonia see at Pennsylvania. Hold hold, hold old.
How did you get to Pennsylvania and what made you
go back?
Speaker 5 (04:19):
It was a little detour. So it was my husband's
job took us out there outside of Philadelphia and we
loved it. We loved it, and then it was his
job took us back. So we've been mostly on this
side of the country.
Speaker 1 (04:29):
Cool. Well great.
Speaker 3 (04:30):
I'm based in Atlanta and my show is UH is
streamed and is also a podcast, is live right now
and I try to bring on guests that tell to
educate me. And the first thing I got to ask
is what is multi level marketing?
Speaker 5 (04:46):
Yeah? So multi level marketing, you know their corporations and
they use a business model that involves getting contractors, so
just people, do you sign up to independent contractor sell
product the family and friends, and then they recruit other
people to do the same. So you know, it's different
in direct selling. You know, just selling a product to
(05:09):
one person direct from the company. Is that you have
these levels of pay, and you're rewarded for recruiting other
people to sell the same thing. So it's the multi
level thing that makes it different from just regular sales.
Speaker 1 (05:22):
Right.
Speaker 3 (05:22):
So now I've always heard this all my life from insurance.
People try to get me to sell insurance, but there's
always tied to you, well, you got to get more
people to sell. That way you get more people. Then
also you make money off the people you get. Is
that am I mistaking?
Speaker 1 (05:37):
That's it?
Speaker 5 (05:37):
Nope, that's that's it. Yep.
Speaker 3 (05:40):
So I so the whole purpose with people have always
approached me about multi level marketing. If I always said, hey,
we'll show they're making money over there. Brother, you're missing out.
I said, who over there? What do you got to
We'll see what happens. Is you you you selling insurance,
but really you sell insured, but you want to get
other people beneath you, and then you want those people
beneath you to get other people beneath them, and then
(06:02):
you want people another level underneath you. So now you've
got all these levels beneath you, which enables you to
get paid based on their efforts.
Speaker 5 (06:11):
Correct exactly?
Speaker 3 (06:13):
Wow, and how did you get involved with that? Does
you sound like, you pretty smart to me. When I
when they told me that I ran, I ran for
the heels. I went, oh, I'm not going to do this.
This is just sounds weird to me. It means that
that means that I'm telling other people that just work,
so I won't work technically.
Speaker 5 (06:33):
Correct, right right. Well, so the idea is that you know,
you you're basically going into business with your friends and family.
That's how it sold, right, And I think part of
the reason is, you know, like you, I didn't really
understand what it was at first either, and instead of
maybe doing more research on my end, I thought, Hey,
(06:54):
here's my friend who's telling me about this, and I
trust her. She seems trustworthy. I don't think she'd lead
me astray. And I thought, you know what, what's the harm?
What's the harm in trying this out? So I really
kind of ran with ignorance, I guess in the beginning,
instead of you know, like you did, run the other direction.
Speaker 3 (07:13):
Right, But it's but it's the call of potential money
making opportunities.
Speaker 1 (07:18):
They pique your interest. That's what piqued my interests, you.
Speaker 3 (07:21):
Know, because because because everybody who's making money is very
vocal about it a very they live, they drive nice cars,
they live in a good house.
Speaker 1 (07:32):
They're very and almost like religious about it. They preach
on it.
Speaker 3 (07:36):
They almost like make you feel like you missing out
an opportunity, like you're not a smart person for participating.
Speaker 5 (07:44):
Mm hmm. Well, and you hear the stories of the
very very very small percentage at the top, and you
hear so you hear it so much that you think, oh,
this must be most people's experience, because that's what I'm hearing.
But what you don't hear is that you know, ninety
nine percent of people are not there, They're not at
the pinnacle, right, So you kind of hold on to
this hope. Well, gosh, I could be that person, I
(08:06):
could drive that car, I could make all that money.
It could be me right right.
Speaker 3 (08:10):
Well, guess what, hey, hun Sales Sister, who is Supremacy
and the other lines behind multi level Marketing? I'm speaking
to Emilyley and Paulson about this book, And the reason
I brought on the show was that, you know, we
hear a lot of but we always want to get
to that finish line. We always want to be able
to make a lot of money in our life. Well,
you walked away from forty thousand dollars a month.
Speaker 1 (08:32):
You quit. That's a lot of money.
Speaker 5 (08:37):
It is, it is, And you know that was at
one period of time. I didn't make that every month
of the entire time. You know, that's one thing about
multi level marketing too. It fluctuates a lot, and it's
you know, very it's like a house of cards built
on sand really like. So for me, I got to
this place where I was doing all the things and
(08:58):
it was working for me. So I was in that
very small percentage, and I assumed because it had worked
for me, that other people, if they did the same
thing I did, it would work for them too. And
over time I realized, well, shoot, this is not working
for other people.
Speaker 4 (09:13):
Why not?
Speaker 5 (09:14):
And it was because mathematically it couldn't. You know, there's
only so many people. Things get saturated. And I really
was making money because so many other people were losing money.
And that was a realization that made me, you know,
make my exit.
Speaker 3 (09:31):
Okay, cool, now, all let's started for you. Twenty fourteen,
I believe that's when I've read in the book yep
or twenty fourteen and.
Speaker 1 (09:37):
Walk us through the steps. Where were you in your
life before you got into this world. Were you happy?
Were you working?
Speaker 6 (09:44):
You?
Speaker 3 (09:44):
Did you use marriage? You had kids? What did you
Were you looking for a part time job? Are we
looking for extra income? What pushed you in this direction
that made you just take off the blinders and just
see nothing but the opportunity.
Speaker 5 (10:00):
Yeah? Yeah, So I was, you know, a stay at
home mom. I had been out of the workforce for
almost ten years because I, you know, stayed at home
with the kids and my husband, you know, traditional kind
of roles. He worked out of the house, and I
really just I wanted something like I just wanted some
escape from the mundane. I wanted to be able to contribute.
(10:21):
You know. It had been a long time since I'd
had any recognition for anything really, and so when this
came into my life, it was it kind of filled
all those pain points. It was like, Okay, well this
is it could be potential money. You know, there's some
really cool products that I could use. It's something outside
of what I'm doing now. It gives me a little
(10:43):
escape to go do something, meet with friends, you know,
go have wine whatever, go to these like retention events.
And I thought, you know, I just I just had
hope that it could be something, and then it was
packaged up with this community of other women who were
all doing the same thing. So it really just fell
into my lafe this time when I think I was
just lonely, I was looking for other options, and I
(11:05):
just had a lot of hope that it could fill all.
Speaker 1 (11:07):
Those needs lonely though. Yeah, what was the product?
Speaker 5 (11:14):
So, yeah, it was wellness skincare. You know, there was
a kind of a wide range of products, but it
was mostly you know, skincare products.
Speaker 3 (11:21):
Yeah, I've been approached with the vitamins. I've been through coffee,
I've been approached. The very first time I was approached
was insurance. I remember I was in college. It was
insurance in bar. I'm just letting everybody know. You know,
it's not trapped to a white community or a Hispanic
community or a black community. Its multi level marketing is everywhere.
It's everywhere, and it's whoever was pitching that story. But
(11:43):
it's always the person at the top of the pair,
a bit at the top of it that's singing the
highest praises about making money. Because the more people that
get underneath them, then guess what the money goes up.
Speaker 1 (11:56):
That's the whole process.
Speaker 3 (11:58):
So their their role is to convince thousand people that
being underneath them and they live in the wealth of
your hard work. And so you're in So you so
you were you excited?
Speaker 1 (12:09):
Right?
Speaker 3 (12:09):
You somebody told you they do you go to a class?
Did you go to a seminar? Did you do something
on the line? How did you get your training?
Speaker 5 (12:18):
You know, there really isn't any training. You're just joining
up a friend and you basically are signing your your
social Security number and your credit card number and and
you're basically doing you know, you're putting your livelihood into
this person's hands. And so they're telling you kind of
well you're smart.
Speaker 3 (12:36):
Okay, I go, you're smart now, you know, so you
walk right into this. I heard the word lonely in there,
so I can under you susceptible whenever the emotions are
tied to decisions, okay. And so now this is a stranger, correct.
Speaker 5 (12:55):
It was actually a friend. It was a friend from
high school, you know, a distant friend, but someone who
you know was raised in the same town. I was
in someone who I trusted and I had this supposed
proof on social media that she was succeeding. And so
I kind of trusted that if I did what she
said that that would work for me too.
Speaker 1 (13:15):
And what was what would work for you.
Speaker 3 (13:17):
I'm just asking these questions because you know the story,
and I'm just trying to pull the story out of
you a little bit more detailed because of the fact
that you know in some ways, you know there's there's
a bigger story behind all this because a lot of
people are falling. I want to use the word victim
because we all make decisions. And you know, if I'd
have chose to get into selling insurance, or selling coffee
(13:38):
or selling vitamins, that was my decision. It's when you
get in and how the approach of how you have
to be successful is what the decision that made you
come out of it?
Speaker 1 (13:48):
Come out of it. But it took you a while.
How long were you in the in the How long
were you selling?
Speaker 5 (13:54):
Almost seven years?
Speaker 3 (13:57):
Okay, so he was in there for a minute. Now,
you didn't just dive in and just come on back
out there.
Speaker 5 (14:04):
Oh No, I was in deep. I was in really deep.
Speaker 1 (14:07):
So for twenty fourteen, twenty twenty one, basically you was
in the world of multi level marketing.
Speaker 3 (14:14):
Now let's talk about because everything's based on I don't
want to use any words that sound negative, but everything's
based on a pyramid. You know a lot of people
at the bottom and you go up to the top.
How did you start building your your Could I use
the word followers or your sales team?
Speaker 5 (14:30):
Yeah, yeah, sure, Yeah, followers are downline. It's usually called downline.
Speaker 1 (14:35):
How did you start building that?
Speaker 5 (14:37):
Yeah? So honestly, I did the same thing that my
friend who you know had me, who enrolled me, did.
I just started talking to people. I started talking to
my friends. And one thing that I had going for
me is that in the area I was living in
at the time, and I was living in Seattle at
the time, there were not a lot of people who
knew about this company, who knew about these products. So
(15:00):
I had that on my side, as when people heard
of this, they're like, oh, those look cool, I've never
heard of this before. Sure I'll try them. And so
I didn't. I wasn't competing with anybody, and so I
had that going for me. I also had going for
me the fact that you know, first of all, these
are all buy in organizations. You have to pay to play.
So I bought the whatever thousand dollars kits to join. Wow, right,
(15:24):
not cheap? Right these like these things are not inexpensive
to join. But again that's all danced around because you
know you're getting all this products and you get to
try everything. And to me, I was kind of like,
oh sure, I like all this stuff. You know why
the heck nots? And I obviously you know, so I
had that going for me.
Speaker 3 (15:42):
I had the privilege thought, I want to go to
this break and when would come back. I want to
finish this conversation because what happens if I let me
let you continue, you won't finish the thought. I'm talking about.
Emily Lynn Paul's in her book Heyhun Sales, Sisterhood, Supremacy
and the other lines behind multi level marketing were right
back and get in more detail. She started twenty fourteen,
she stopped in twenty twenty one. Now she has an
(16:03):
incredible book that we're discussing on the show Money Making
Conversation Masterclass, and we'll be right back.
Speaker 6 (16:14):
We'll be right back with more Money Making Conversations Masterclass
with Rushaan McDonald.
Speaker 7 (16:21):
You are now tuned into the Money Making Conversations Minute
of Inspiration with Rushaan McDonald.
Speaker 1 (16:27):
Money Love what you pray of you.
Speaker 8 (16:28):
A and M University in Houston, Texas for about four
years and got her engineering degree. Lonnie worked as an
engineer for IBM and other companies for more than ten years.
Did she realized that engineering was not her passion. Stand
up comedy was her gift.
Speaker 9 (16:41):
I just think everybody should tell their journey, and especially
people of color. People don't understand how hard it is
for us to make it. That's why I want everybody,
especially during a pandemic, to share their story, you know.
And so this is my story. I grew up in
Detroit and the Brewster Projects and it just takes you
through that whole life thing because you know, some people
(17:02):
only know me from real or from Chelsea Lady, or
you know the shows that Rashan will put me on.
So but you know, it's the whole journey.
Speaker 8 (17:13):
If you want to hear this full interview with Lonnie Love,
visit money.
Speaker 1 (17:17):
Making Conversation dot com. Keep winning.
Speaker 6 (17:20):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 3 (17:26):
Thank you for returning. And I'm speaking of Emily Lynn
Paulson about her journey. You know, she has a background
as a chemist, she's an advocate for the truth. She
talks about in her book The Journey of this Fascinating
World of Multi level Marketing. She sees it as a
cult and the virality of misinformation, and they preyed upon
her and she felt her world of isolation because she
(17:47):
was a stay at home mom and that's and that
isolation they use a lot on a lot of women
who are stay at home mom all feel isolated. And
as you as you were telling your story about getting involved,
that that played a major role in you. You spent
a thousand dollars, so you immediately got to recoup your investment.
Speaker 5 (18:05):
Correct, Yeah, yeah, you got to recoup the investments. And
that's why a lot of people don't ever make money,
because you're starting out in the negative to begin with.
Speaker 1 (18:15):
Right.
Speaker 5 (18:15):
So for me was you know, talking to friends and
family and trying to get them to try the products
I was selling and trying to get them to join
the same way I did.
Speaker 1 (18:25):
And what happened, well, you know, just.
Speaker 5 (18:29):
As luck should have it in my case, I did
have friends who are interested and like I trusted my
upline who I joined, they trusted me. They said, well,
you join this, so you know you're a smart person,
right like you wouldn't lead us astray. And so they
joined as well, and so pretty quickly I recoup my
investments and then started you know, the love bombing where
(18:53):
I was getting you know, mentioned in team newsletters and
tagged on social media, and I was getting little gifts
in the mail, and I was all of a sudden
getting you know, rewarded and you know, noticed for things
that I hadn't been noticed for in a really long time.
Speaker 3 (19:09):
So you're saying that, now, let me ask you this.
Let me ask you to Emily. This book is about
this book you wrote. Okay, you just talk about your
level of isolation, your level of insecurities, and like I said,
pig attention that's been brought to you. A stay at
home mom, a great stay at home mom. You know
you educated obviously because I mentioned you a chemist. So
(19:31):
is this something just happened to you or this can
happen to anyone?
Speaker 5 (19:36):
Well, this can happen to anybody, It really can. And
you know there's a reason that a lot of the
stories in multi level marketing start just like mine, like, oh,
I was lonely and then I joined or you know,
I had just lost my job and then I joined
or just gotten divorced. It really does. There's a lot
of pain points and MLMs really do prey on that vulnerability.
(19:59):
So any one in any kind of vulnerable position is susceptible.
Speaker 3 (20:04):
Now in twenty fourteen, there's a journey in all this.
You're getting your friends, the people you know, they getting
their friends people, they know, they getting relatives and love
would underneath them. That's what the whole that's how multi
level marketing works. You get other people to be underneath you.
They get other people being underneath them. That's how it works.
Speaker 7 (20:22):
Now.
Speaker 3 (20:22):
So now what I immediately hear is that you've invited
your friends to this world. They committed one thousand dollars,
so they're looking at you a certain kind of a way. Okay,
but you get you your success is being reaped off
the fact that you brought.
Speaker 1 (20:37):
Them on board.
Speaker 5 (20:39):
Mm hmm exactly.
Speaker 1 (20:41):
Now when did they start looking at you sideways?
Speaker 5 (20:44):
So you know, I kind of started looking at the
sideways when I was, you know, coaching them, just like
I was being coached to, you know, reach out to
people to you know, do these cold calls, to do
all this income producing activity and personal development. And yet
they weren't growing the same way I was, and you know,
mathematically they couldn't because obviously we were in the same
(21:06):
network trying to recruit the same people, and it just
doesn't work that way. So you know a lot of
those platitudes like you know, take it till you make it,
and you know, just keep grinding. You know, you'll keep
right like it's you hear a lot of those things,
and a lot of those things are repeated, so you
just think, gosh, if I just keep working harder. It's
(21:28):
this meritocracy where you know you don't want to quit
because you think, if I just did one more thing,
one more cold call, maybe that will be the thing
that you know, pushes me over the edge, it makes
me successful.
Speaker 3 (21:39):
And that's why you were saying, okay, because we mentioned
in your bio it said, you know, you made up
to forty thousand dollars a month. You said, we're shoreing.
Speaker 1 (21:45):
Hold up, hold up, hold up.
Speaker 3 (21:46):
I didn't do that every month, but once you start
making money, you kind of like hooked. So if you
made up to forty thousand dollars a month, the possibilities
starts to drive you. At what point in the in
this lane of opportunities from twenty fourteen to twenty to
twenty one did you feel you peaked as a representative
or as a person in emaill.
Speaker 5 (22:08):
I would say twenty seventeen. And you know, something interesting
happened at that point is I got sober, which you
wrote obviously read in the book. And that was a
big part of my awakening, really was I wasn't drinking anymore.
I wasn't, you know, sending cold messages after having a
couple of glasses champagne, and I realized I started seeing
(22:29):
a lot of this stuff. I started seeing that my
team wasn't really succeeding the same way that I was.
And that's when, you know, slowly kind of the wheels
started falling off the bus a little bit.
Speaker 3 (22:42):
Now it says you got cancer, correct, yep. Now I'm
a cancer survivor twenty fifteen. Not to make you feel
guilty or anything, What type of cancers.
Speaker 1 (22:54):
Did you get?
Speaker 5 (22:56):
I had cervical cancer.
Speaker 3 (22:57):
Okay, mine was diyrod cancer and it was twenty fifteen.
And then I went through the surgery and I feel,
you know, you know, with cancer, no one cure as
long as you live in life and taking the pills.
Then you live a good life and pray that everything
continues to go your way. But cancer is powerful because
once they tell you have cancer, you can just run
(23:17):
you up the heels and make you wonder what's going
to happen to you next? Now you got cancer, and
use it for pity to grow your MLL business base?
Speaker 1 (23:29):
How and why?
Speaker 5 (23:31):
Yeah? So again, like I said, the really the low
point is always used, right, So you're already primed to
look for people's vulnerabilities. And so when I found out
I had cancer, it's my upline and other people in
the company suggested like, hey, how can we make something
good out of this? And of course I'm thinking like,
(23:53):
well that would be great. You know, I'd love a distraction.
What you know, what can I do? And so it
suggested like, hey, well why don't you have a little
like event and then you can give your your portions
of your profit to charity. And like, on its face,
that sounds all lovely and good, but it's requiring people
(24:13):
to buy something from a company that then benefits you know,
all of the people in the uplook.
Speaker 1 (24:19):
You have a fundraiser basically, right, a fundraiser for.
Speaker 5 (24:21):
The product, right, right right, And you know, obviously I
donated my profit. You know, I made good on my donation,
but it still gave me a signal boost in the company.
It still gave all of my uplines money and you know,
obviously benefits the company the most because it benefits the
people at the top the most. And so trying to
do something that like seemed charitable, but I could have
(24:44):
just said, hey, do you want to donate twenty dollars
to this charity? Like I didn't have to rope in
a product purchase. So you know, look, and.
Speaker 3 (24:53):
You got the hype, you got the sale, you got
the you know, the moving on up the lane, you
got more people in and you knew the fact that
every time I told somebody I had cancer, then people
wanted to somehow rescue me. I'm just talking personally, and wandered.
They felt sympathy for me. They always said what can
I do for you? So when you announced that, then
(25:14):
you had the perfect lane of opportunity and you basically
took advantage of it. I'm not saying you're a bad person,
but that's what that's what can do, and that's what
can happen when you tell people you have cancer. And
so at that point, why did.
Speaker 1 (25:29):
You did you? Did you?
Speaker 3 (25:32):
I'm sure guilt took over right and feel and you
felt started feeling bad?
Speaker 5 (25:36):
Correct, Yeah, And this was again like when I when
I stopped drinking. This is when a lot of these
things kind of started to hit me, like, you know,
that wasn't on the up and ups. And you know, again,
when you're when you put your trust into these people,
you know, in this I would say commercial cults. You know,
in this group that you're listening and repeating everything they're saying,
(26:00):
and you're being coachable and you're doing what they're telling
you to do, it's really easy to just fall into
that trap of okay, you know, you say this is
a good idea and it seems like a good idea
and then looking back and realizing, you know what, that
wasn't such a great idea.
Speaker 3 (26:14):
Now, let me ask you this, Emily, how did you
get out? Because to me, it's like seven years. That's
a lot of people you you, I'm sure's a lot
of people underneath you, a lot of friends, a lot
of cousins, a lot of their friends. And then can
you just like walk away and say I'm out, don't
they feel like angry.
Speaker 5 (26:31):
Yeah. Oh, it was a long process of you know,
waking up and realizing you know that that was part
of it, is like, wow, I've brought so many people
into this, how can I just leave? You know, I
stayed in for a long time.
Speaker 3 (26:43):
Kind of well that kind of like validated its reality
because you was in for a long time. You know,
people just don't hang around something that's not good or
just the deceptive that long, and so and so you
were in there, like you said, twenty fourteen or twenty
twenty one, five years, six years, seven years. I'm I'm
if you tell me this is a good thing you've
(27:05):
been at five years, I'm going to listen.
Speaker 1 (27:07):
I'm going to listen.
Speaker 3 (27:08):
And so now, you know, but if you're telling me
you leaving and I'm I'm following your advice, did I
would tell you right now, I'm mad at you.
Speaker 5 (27:18):
Mm hmm. Yeah. So yeah, I was, you know, just
real honest about the process. As I was kind of
realizing that I didn't like a lot of the behaviors anymore.
You know, I stopped doing the cold calling and the
reaching out, and I didn't recruit people anymore, and I
didn't sell the products anymore. I didn't terminate my account,
I didn't leave, but I you know, talk to my customers,
(27:39):
I talk to people on my team and just say, hey,
you know, I'm I'm uncomfortable with uncomfortable with this. I'm
not going to be actively selling this anymore. I'm basically
going to go dark. And I kind of assumed like
I'll just stay, you know, until my paycheck drives up
and and then that'll be it, right And then obviously,
like I decided to kind of go into rec readvocacy.
(28:01):
I put this on the back burner. COVID happened. I
mean it was kind of like this whole series of events,
and you know, during COVID, I really realized I could
not be associated anymore because there was so much problematic
and predatory activity in MLM that that's what made me
finally know Signance Sun in the termination form.
Speaker 3 (28:22):
Wow, you know, Abily, you know, I want to thank
you for coming on my show. And I'm just just
saying that because you know, you told me a side
of you that is uncomfortable, you know, because it sounds
kind of manipulative.
Speaker 1 (28:37):
It sounds kind of like, you know, you did what
you wanted.
Speaker 3 (28:40):
To do to be successful, and then a lot of
it was tied to drinking a lot of an addiction
and you once you, once you cleared up that addiction,
you started to see your world a lot clearer and
it took you on the path of I want to
say redemption.
Speaker 1 (28:54):
Is that the correct word?
Speaker 7 (28:56):
Yeah?
Speaker 5 (28:56):
You know, I just try and at this point like
do the next right, and you know, believe, I really
believe like the best apology has changed behavior. And that
was really my reasoning behind writing the book, Like I
fully throw myself under the bus, you know, just say like, hey,
I was complicit in this, I did this, and this
is why you need to hear about it because this
is what goes on and this is what to look
(29:18):
out for.
Speaker 3 (29:19):
Well, well, you know one thing for sure, as my
listeners are listening to this, what advice would you give
them them if somebody approaches them about an MLM? But
let me ask you this. First of all, what do
you need to look for to make that will? Let
you know, is an email a multi level marketing platform?
Speaker 1 (29:38):
What should they look at?
Speaker 10 (29:39):
Yeah?
Speaker 5 (29:40):
Yeah, So if you have a person talking to you
wanting to join a business, right you know, and asking
you for a buy in. If you have to pay
to join, I mean that's a pretty big red flag,
you know. Look, you can always just give it a
little Google, like say is this blank company in MLM
and you'll find out. But generally, if you have to
(30:01):
sign the dotted line and join, you know, have a
sponsor or an upline that is a multi level marketing company.
Speaker 3 (30:09):
You know, my daughter I remember when she graduated from
college recently, she like, there are a lot of people
are using its kind of like a form of employment opportunity,
and so she was going in they were sending her
sal it was fifty thousand dollars a year or sixty
thousand dollars a year, and she gotta make all these
cold calls.
Speaker 1 (30:25):
She had to buy this.
Speaker 3 (30:26):
So I'll just tell everybody it's a lot of people
are using this as a form of employment. They call
it an employment, but it's not really employment. And like
you said, due to research, google the company and it
will help you get there. But more importantly, if you
have time, and I recommend that you have time, Emily,
how can we reach out to you? And if where
can we buy this book as it don't sell right now?
Speaker 9 (30:48):
Hey, Han, you know what.
Speaker 5 (30:49):
It comes out in one week, but you can pre
order it anywhere you know. Always support your local bookstore
if you can, and I'm on all platforms at Emily
Lynn Pulsen, Well.
Speaker 3 (30:59):
Emily Paulson. Thank you for coming on Money Making Conversation.
Her book, Hey Hans sells Sisterhood, Supremacy and the other
lies behind multi level Marketing. Thank you for coming on
Money Making Conversation. Martha Basket Classes. You are fantastic.
Speaker 5 (31:12):
Thanks for having me cool.
Speaker 1 (31:14):
Hey.
Speaker 3 (31:14):
I told everybody I was gonna be doing the second
half of the show by myself, and guess what I
Am going to be talking about? How to be a
successful business owner? Well, guess what I have failed. I
have done so many mistakes and I'm gonna share some
of those mistakes. But more importantly, you can talk to
me in the next hour and I will respond as
(31:36):
honest as I can if you have any questions about
being a successful business owner. Rushawn McDonald's here to answer
all your questions and also give you some advice.
Speaker 1 (31:46):
In the next hour.
Speaker 6 (31:47):
Don't go nowhere, We'll be right back with more Money
Making Conversations. Masterclass with Rushawn McDonald.
Speaker 11 (32:01):
HBCUs represent Black excellence. If you attend or are an
alumnus of an HBCU, we want to hear about your story.
The MYHBCU Story digital Library will allow current HBCU students
and alumni to share their stories. Registration is open to everyone.
More information is available at HBCU College day dot com.
(32:22):
Click my HBCU Story. Next, you can upload a photo.
The photo can be recent or from when you attended
your HBCU. Then share your academic or social experience at
your HBCU, which can be your favorite class, hangout, joint,
homecoming game, student center, honor, off campus party, Greek show,
and how attending an HBCU changed your life. We also
(32:45):
want to hear stories if you pleasure a fraternity or sorority.
The goal is to use your my HBCU story to
promote and uplift the HBCU brand. Your HBCU prepared you
for success and now we want everyone to read about
your Black excellence. More information is available at HBCU College
day dot com. You can click my HBCU Story to
(33:08):
share your story.
Speaker 6 (33:10):
Now, let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 3 (33:16):
Let's get started here. I'm gonna ask some questions about it.
This Has anybody ever thought about you can raise your hand.
You can raise your hand and your car driving, you know,
just raise your eyebrow. Thought about starting a business? Why
didn't you do it? Have you ever thought about hiring
people for your business and you've hired the wrong people?
Have you ever thought about hiring relatives? And guess what,
(33:37):
you hired those relatives. Call me and let me know
about those relatives. Have you ever hired people that you
were getting a good deal on them? Oh they got
Oh they cheap. Oh that salary fits right into my budget.
But they don't have the experience. Am I? Am I
tapping into the right lanes with some of y'all out there?
(34:00):
Or how about starting your business and you don't even
have a budget. It's just a good idea? Am I
tapping into anybody out there?
Speaker 1 (34:10):
Yet? Okay? How about this? How about this? You start
a business with somebody you don't know?
Speaker 3 (34:17):
How about that? How about how about this? You start
a business? You know, I'm from Texas. So they said
you can start a business with a handshake. That's what
would be contractual. I've done that before. Yeah, let me
get started here. How to be a successful business owner.
That's a bold statement for me to say marketing and branding.
(34:38):
Have a company called thirty eight fifteen Media, Inc. Based
in Atlanta, Georgia. I started it as an idea and
I just started hiring people. Were they the best qualified people?
Speaker 6 (34:51):
No?
Speaker 3 (34:52):
In hindsight, No, But I knew them. I knew them,
they knew mean, we had long term relationships. They could
do certain things, and I hired them. That's the number
one problem with most people who fail in this business
is they hire people just because they're close to them.
(35:13):
They hire people because they make them feel comfortable. You
hire people because they're just right there and they're available
to be hired. That's the number one mistake and the
number two mistake. Do you have time for your business?
Speaker 1 (35:33):
Wow? You know I would tell people this. I get
up atfore thirty money to do fraud. That's what time.
Four thirty am I get up and people always going
whoa whoa four thirty when you're doing it front thirty.
Speaker 3 (35:48):
I was fortunate to give a speech uh I was
at It was an area in Atlanta called Thoronias, right
outside of Atlanta, Georgia Chamber of Commerce, and I was
speaking to them. That's one of the other reasons they
brought me over. It was to speak about how to
be a successful business owner. And when you're speaking to
typ of people about being a successful business owner, one
(36:10):
thing you have to admit that is that you made mistakes.
I opened a comedy club in Houston, Texas called Hip
Hop Comedy Style. I got in business with a person
I didn't even know. Well, guess what. He was a
stand up comic too, so he liked telling jokes. I
(36:31):
liked telling jokes. Yeah, I guess he make a good
business part. So that's how we got That's like you,
that's like you like to eat chicken, and you know
somebody who makes good chickens, So y'all just gonna go
into chicken business.
Speaker 1 (36:43):
Same same thing, same thing.
Speaker 3 (36:46):
I didn't know his likes, his dislikes. I didn't know
his work happens. I didn't know if he like getting
up early or do he like staying late? Did he
even have an idea of how to run a business.
That's how I got in business. But the other side
of that is that it became a very popular comedy
club lines out the Door. I used to do a
(37:08):
show on Thursday tickets are going sell on Monday. They
were sold out in the hour. That's how popular. Was
a room seats like three hundred and fifty people, a
line out the door. On Thursday show showtime, I hit
the stage at eight nine o'clock. People wouldn't go in
the room until it was nine. Eight thirty was an
empty room. They didn't want to see the other comics.
I walk in nine o'clock, room packed, eight thirty to
(37:31):
eight fifty five. Room was empty, nine o'clock packed. We
were making money. But what just what what happens when
you start making money? I forgot? You pay taxes. You
pay taxes on tickets, you pay taxis on liquor. So
so those little things. So all that money that you're making,
(37:55):
somebody else want a piece up. So you can't look
at ten dollars as a real ten dollars. But because
I didn't have a budget, because I didn't take time
to understand how to run a business, I was just
doing all the wrong things. So I'm sure a lot
of you guys out there, ladies, I think because women
(38:16):
are the fastest growing entrepreneurial part in this company, especially
black women, y'all just running things now in a good
way opening up business.
Speaker 1 (38:27):
I'm sure you opening up business a lot more than me,
better than me.
Speaker 3 (38:32):
So I was making money but couldn't understand how selling out.
But I can't pay myself, so I was just working
for free because I didn't have Because what you can't do,
I'll tell you something about this. The biggest mistake in
a business. You can't open a business and then try
(38:54):
to sell a budget because now you're playing catch up
because you can't justify because you didn't have a budget
at the beginning. You to know why you have all
these people hanging around you getting checks for you or
wanting to get checked for you, then you understand why
you fail. So when you're making money as a business owner,
(39:16):
you can't be successful because of the reason that if
you try to be successful, because you never had a plan.
That's the numb more reason we fail. And the other
number one reason we fail is do you have time
for your business. I can't tell you how many people
get mad because the store after a while, they open
their business, It opens a ten but they getting there
(39:36):
at the same time the customer should get there. They
getting mad because the customers got their own time, not
knowing they got a restaurant here, they got to pre
set up everything the customers get y'all ever be in
a restaurant.
Speaker 1 (39:48):
You've been in a restaurants where, oh, we don't have
that on the menu today. Don't that make you mad?
Oh we ran out? How you gonna run out of
something that's on your menu? Then you plan to make this?
Then you plan this, make this.
Speaker 3 (40:04):
A part of your regular I've been I've been in
restaurants where they have actually used a marker to strike
through things that they don't do their menu no more.
Now I'm supposed to come back for that. Here's a
little note now about business. It's called consistency. I always
tell people a little I'm just using Target as an example.
(40:25):
If Target, if you drove by Target at night and
they sign wasn't on, you think they'd be closed. So
if like on Monday, Tuesday, and Wednesday, Target sign was on,
but Thursday, Friday and Saturday was off, you think they'd
be out of business. Or you stop trusting them so
you won't go there, or put them on the list,
(40:46):
and you actually started spreading rumors, negative rumors about Target
or business like Target, And that's what happens if we're inconsistent.
So if you if you opening a business and you're
saying you doing things, you've got to be there to
do it. And everybody sees the profit line. You know,
they buy franchise. You know, they want to buy franchise
(41:06):
like Chick fil A or jagon Bars, or McDonald's or
they heard or or Bojangles. That's a real hot franchise
right now that people are buying. It still requires work.
And so what these franchises try to do they try
to train you. So you're gonna pay a fee, but
they just don't let you just run out there. They're
(41:28):
gonna find out if you have time too to run
that franchise, because they're applying the same business principles that
I am doing in this conversation I'm having with you
right now, the conversation of being able to sit down
and apply to you a makeshift plan, a make sense
plan of how you can be successful.
Speaker 1 (41:48):
So when you buy a.
Speaker 3 (41:48):
Franchise, what they do is they bring you in, they
sit you down, and they have you work with somebody
who has your best interests. Listen to me, now, your
best interest because what they don't want to do is
put a franchise out there.
Speaker 1 (42:04):
And it clothes because it makes them look bad.
Speaker 3 (42:07):
So now if you don't have time, but you heard,
did these franchises make a lot of money?
Speaker 1 (42:12):
Then they gonna have a problem with you.
Speaker 3 (42:14):
Then you're gonna get mad at them because they telling
you why you're not there to open up their business
on time. It guess what they gonna do after a while,
they'll come take their license. Then what you're trying to
do now you're trying to suit. Now you now you
huddle up with your friends and family, all you in
the corners, just cussing and fussing like they've done you wrong.
(42:36):
But you're the one didn't live up to the standards.
They have copyright there they have. You just can't let
anybody in the kitchen. If you making donuts, you just
can't let it. You just can't shoot a video back
there for TikTok making donuts back there, making cakes back there?
Speaker 1 (42:53):
You mad because that's they that's their recipes. Everybody can't
see that.
Speaker 3 (43:00):
But because you don't know the rules, you want to
try to make your own rules. That's why you want
to be successful. Let me tell you why I was
not successful at my comedy club, even though lines at
the door.
Speaker 1 (43:12):
You can look it up.
Speaker 3 (43:13):
Hip Hop Comedy Stop nineteen ninety two to nineteen ninety four, Houston,
Texas one of the most popular comedy clubs in the country.
Everybody came through the Joe Tury, Cedric did a tainer
some more. All the big stars came through there, Steve Harvey.
Speaker 12 (43:31):
Everybody came to that club, made no money, made no money,
broke even because I didn't have a budget, because I
didn't know what I was doing.
Speaker 3 (43:49):
I was in business with a person I didn't know,
and he had a full time job. So guess what
he kept saying, Hey, man, you got it, you got it,
you got it. Well guess what I got tired of
being the person who got it? Then I have family.
Speaker 6 (44:13):
Whooah.
Speaker 1 (44:14):
When we come back, we're gonna talk about hiring family.
Who hire family? That's a big a mistake you can make.
Speaker 3 (44:20):
Hire family now, especially when the mama, when the mama
then told you to hire them. We'll be right back
for boy money making Conversation, Masks class, don't go the
where y'all I just got started.
Speaker 6 (44:32):
Who We'll be right back with more money making conversations.
Masterclass with Rushawn McDonald.
Speaker 7 (44:46):
You are now tuned into the Money Making Conversations Minute
of Inspiration with Rashawn McDonald.
Speaker 8 (44:52):
Hollywood super producer Will Packer has produced films that have
earned more than one billion dollars at the box office.
Will Packer tells me why marketing brand as a producer
wasn't normal in Hollywood.
Speaker 13 (45:03):
Well, when I came in as a producer, I knew
how important it was to connect with an artist. That
really started with my journey at FAMU because I made
my first film project, which was Chocolate City, while I
was still an undergraduate at FAMU, I was a junior.
We shot Chocolate City, this a little bitty movie, and
in order for that film to be successful, I had
(45:24):
to go out to my audience, my core audience, and
I realized I needed to go out and explain to
that audience why they should care about this film.
Speaker 4 (45:32):
And that really.
Speaker 13 (45:33):
Started something that I still do to this day, which
is going out and trying to touch people with every
project that I have.
Speaker 8 (45:39):
If you want to hear this full interview with Will Becker,
visit Moneymakingconversation dot com.
Speaker 6 (45:45):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 3 (45:50):
Hi, this is Rashan McDonald. I'm telling everybody this is
my opinion. It's not the opinion the station you're listening
to this RuSHA McDonald just pouring his soul lout on
this show today a little bit. I'm gonna start doing
this more off.
Speaker 10 (46:02):
I like this.
Speaker 3 (46:03):
I know I'm I have great guests, but I think
you guys need to hear. How did I become the
person I had? I became, I become and I will
continue to become. How to be a successful business owned
business owner is the topic?
Speaker 1 (46:15):
Mars.
Speaker 3 (46:15):
How are you doing? My friend Morris is on the line.
Talk to me, March's You'm Sean mcgone speaking. How you doing?
Speaker 4 (46:19):
Hey, I'm doing well?
Speaker 1 (46:20):
How are you what you want to talk about? Mars?
Speaker 4 (46:23):
Good? So I wanted to find out if you have
any recommended sources where we could learn how to properly
budget for a business. I know, of course you can
google and things like that, but are there any resources
that you specifically recommend to help us properly establish a
budget for our business?
Speaker 3 (46:43):
Absolutely? Call it small Business Administration. They're in every major
city and please go to them. Because when I opened
my comedy club, I went there, if I and when
I went there, and I'm just using a club for
his example. If they tell you, if you can tell
them your club is three thousand square feet, they'll tell
you how many table chairs you need. They'll tell you
how many glasses you need. They'll tell you everything because
(47:06):
they have books. And then they have another.
Speaker 4 (47:07):
Part called Score.
Speaker 1 (47:09):
And Score is made up.
Speaker 3 (47:10):
Of retired executives, people who are entrepreneurs, people who have
been in the business successful, and they can mentor you.
Speaker 1 (47:18):
They can mentor you so you can ask these honest questions.
It's called score, and it's called small business administration. And
believe me, I tell people about this all the time.
Do not step out there dreaming without a plan.
Speaker 3 (47:30):
Because you dream about the plant, They're gonna come and
slap you in the face and wake you up and
it will be a nightmare when you wake up.
Speaker 1 (47:35):
I walk up into a nightmare. I kid you not, Morris.
Speaker 3 (47:38):
I was making money and I never saw none of
it because I didn't have a budget. I didn't understand
who I was.
Speaker 1 (47:44):
In business with. And guess what.
Speaker 3 (47:46):
In the end, I hired my relatives and guess what,
they had full time jobs. So they will not commit
it to my dream because they had to get back
to work the next day. So Small Business Administration SBA
and it's called score like you score a touchdown those
two organizations.
Speaker 1 (48:06):
You can get it through Small Businessmen SBA. Right here
in Georgia. Is also in Texas, is also in New York.
Is also any major state, any major city has it.
I would advise you to call them and guess what.
It's free.
Speaker 4 (48:18):
Oh excellent, that's even better.
Speaker 3 (48:20):
Well, good luck, my friend. Thank you for calling the
money man competence in master call. He hope you got
somebody of the call. Thank you, my friend, Angela.
Speaker 1 (48:27):
How you doing, I'm good?
Speaker 10 (48:30):
Thanks taking my call.
Speaker 1 (48:32):
What question can I answer for you? Angela?
Speaker 10 (48:35):
I would love I appreciate you sharing your your failures
because I think that helped sets the stage for me
going into acquiring a business man. So yeah, please just
continue to share some of the lessons.
Speaker 4 (48:49):
Learned because I'm learning a lot.
Speaker 10 (48:51):
Don't hire your family, plan your work and work well.
Speaker 1 (48:54):
Team.
Speaker 3 (48:56):
It's higher I hire your family, though, because I don't
want to get all family was a bad reputation. Now
do not hire your families. If your mama told you
to hire Okay, okay, don't hire them that way. Don't
hire your family out of love. Okay, those two things. Now,
if your family is qualified, they've done the work, they
(49:17):
will put in the work they're hired, you treat them like.
Speaker 1 (49:20):
Here's the thing I would tell people.
Speaker 3 (49:23):
If you hire a family member, they should have the
same qualifications and put out the same effort of somebody
you would not know that you want to hire for
that same position.
Speaker 1 (49:32):
But if you're bringing them in and you loan the.
Speaker 3 (49:34):
Qualifications, you will lawn the work ethic. You will lower
the responsibility for that same job. So now you've lowered
the standard for that job three times. So why do
you expect that person to be effective when you need
them to work forty hours a week?
Speaker 4 (49:51):
Is it?
Speaker 1 (49:51):
I'm gonna roll here. I gotta tell you something else.
Speaker 3 (49:55):
If you hire somebody, then they start changing the rules
on how they work.
Speaker 1 (50:02):
You know what I'm saying.
Speaker 3 (50:03):
Yeah, See, I'm very clear and when I hire people,
and you should be very clear because you you send
you send a letter to them outlining the job description,
you both agree on the salary. M After a couple
of weeks, they started they start coming in and making
an excuse.
Speaker 1 (50:22):
You like, well, you know I got to pick up
the kids. Okay, you tell me about that when I
hired you.
Speaker 5 (50:29):
Okay, you tell me about that.
Speaker 1 (50:31):
Or I gotta leave work early because of traffic.
Speaker 3 (50:36):
You tell me about that when I hired you, though,
So see what happens is you have to be able
to see a certain questions you can't ask when you
hire people. But if somebody ubers to the interview, I
wouldn't hire m hmm.
Speaker 10 (50:52):
Okay, you lay the foundation straight from the beginning.
Speaker 3 (50:57):
But of course you know there's certain questions you cannot
ask when you add But you have to have common
sense and whole approach. If you should ask somebody where
they live. You know, my my company up in Alpharetta.
Now anybody down there by the airport, I have to
question whether or not they can come to my job
(51:18):
on the regular basis. I just have to question that
because I know there's heavy traffic in the morning and
the afternoon, and my job is eight to five, So
I don't care how much they say they.
Speaker 1 (51:28):
Want the job.
Speaker 3 (51:30):
I have to do common sense realize I may be
compromising my business because guess what happens, They're gonna come
in and start changing the rules. Or traffic U family issues. Uh,
you know, and then then they're gonna say something to you.
They're really gonna make you mad. You know, your job
kind of far.
Speaker 4 (51:54):
But you know all that.
Speaker 3 (51:55):
But you knew all that when you hire that person,
because guess what they told you where they lived, but
you ignored it.
Speaker 1 (52:04):
So Angela, thank you for calling. These are some of
the little things. And I'm not finished.
Speaker 3 (52:08):
So keep you keep your radio on because I got
more to talk about. Keep your podcast all.
Speaker 10 (52:12):
That, guess I will.
Speaker 1 (52:15):
Now, here's the problem that a lot.
Speaker 3 (52:16):
Of people have when they open the business. This I'm
talking the business owner's talking to entrepreneurs.
Speaker 1 (52:23):
Listen to me. Parking. I don't know why.
Speaker 3 (52:28):
People think they can just open up, open up a
business and not worry about parking. I had a comedy club, y'all.
Speaker 1 (52:37):
See see I see see That comedy club taught me
a lot, y'all. I had no parking. All my parking
was on the streets out there on the streets.
Speaker 3 (52:49):
Three hundred people cars parked out therewn the street, up
and down the streets all up. Boy, I was popular, though,
But guess what happens when you just parking any kind
of way, any kind of way, any kind of place.
Speaker 1 (53:03):
Bad things start happening, bad people.
Speaker 3 (53:07):
Start showing up, start busting in car windows, so people
would leave my comedy shows come back in ever shown
my car being broken into? So what So then my
insurance got to cover that. So suddenly my insurance starts
(53:29):
going up because I got a business, beautiful building, fantastic
no parking though, But I ignored the no parking issue
because guess what, I fell in love with the building.
So I had to hire people to walk up and
(53:51):
down the streets to stop people from busting into cars.
Now you see why I wasn't making no money When
you make all these ignorant decisions no budget in business,
somebody didn't know.
Speaker 1 (54:08):
By the leasing the building for two years with no parking.
Speaker 13 (54:15):
Rut.
Speaker 3 (54:18):
I'm gonna close this out about this person you should
never ever hire. Do not hire inexperience employees because they
are cheaper. I'm let you let that soak in a minute.
Do not hire inexperience employees because they are cheaper. One
(54:44):
they have no leadership abilities. Two they need constant supervision.
Three they do not understand the position and the company.
It will not help you win WI in capital letters
long term, and I'm gonna put a little quote around here.
(55:09):
I said something by relatives, do not hire friends.
Speaker 1 (55:18):
I've done that.
Speaker 3 (55:20):
It has burnt me. When it came time to make
a decision. They reminded me that I did them wrong.
They reminded me that they were the victim. They reminded
me that I didn't know what I was doing. And
you're exactly right because I was running a business based
(55:44):
on friendship, no budget, family and a partner I didn't know.
You cannot win like that. Ladies and gentlemen, as you
listen to me talk about marketing and branding and how
to be a successful business owner, the bottom line, it's
on you look in the mirror and make a decision
(56:07):
that benefits you, your family, and your future.
Speaker 1 (56:11):
This is another episode of Money Making Conversation Masterclass. I
want to thank y'all.
Speaker 3 (56:15):
I always thank y'all every week for listening, and I
just want to share this moments with you today. I'm
gonna do this once a month, share some of my
personal stories, my personal background as to why I can
talk like this because I've made mistakes, and you've heard
the people who called in. I answer their question because
I know where to go now, and I will be
able to help you as long as you listen to
(56:36):
me every time I open my mouth and bring your
guests on this show because it's for your personal benefit
and it's free.
Speaker 1 (56:42):
I'm Rashan mcdonalok. We talked to him.
Speaker 6 (56:57):
Thank you for joining us for this edition of Money
Making Conversations Masterclass. Money Making Conversations Masterclass with rough Shan
McDonald is produced by thirty eight fifteen Media Inc. More
information about thirty eight fifteen Media Inc. Is available at
thirty eight fifteen media dot com. And always remember to
lead with your gifts
Welcome to Money Making Conversations.
Speaker 2 (00:06):
It's the show that she is the secrets of success
experience firsthand by Marketing and Brandon expert Rashan McDonald. I
will know he's giving me advice on many occasions. And
in case you didn't notice, I'm not broke. You know
he'll be interviewing celebrity CEOs, entrepreneurs and industry decision make
because it's what he likes to do, it's what he
likes to share. Now it's time to hear from my man,
Rashan McDonald money Making Conversations.
Speaker 1 (00:29):
Here we go.
Speaker 3 (00:30):
Hi, this is Rashaan McDonald. Was so eloquently spoken by
the one and only. Hey, I welcome to money Making
Conversation masterclass. Wow, you know I have a great show today.
I feel I have a great show every time I
opened his mic, so I kind of like put myself down,
Like I said, I got a great show today. Rashawn,
you you need to look.
Speaker 1 (00:50):
In the mirror.
Speaker 4 (00:50):
Brother.
Speaker 3 (00:51):
You just kind of slammed yourself. Now, just kidding. I
think today is as it is every week. There's no
perfect time to start following your dreams. Because I recognize
that we all have different definitions of success for you.
It may be the size of your paycheck mine is
inspiring you to accomplish your goals and live your very
best life. It's time to stop reading other people's success
stories and start.
Speaker 1 (01:12):
Living your own.
Speaker 3 (01:13):
People always talk about their purpose a gift. You know,
if you have a gift, not gifts, because a lot
of people say gifts. You have to be focused. Focus,
focus on one thing, get it right, then move on.
Don't focus on a lot of things and get them
all wrong. Lead with that gift, and don't let your friends, family,
or co worker stop you from planning or living your dreams.
Let's get money making conversations started. First guest, you know
(01:35):
it's going to be Emily Lynn Pauls, and she would
take us into the world of multi level of marketing,
which I know nothing about. It's going to be an interview.
I don't want you guys to miss You can't miss it. Emily,
she's on the line right now.
Speaker 1 (01:47):
She's waiting.
Speaker 3 (01:47):
She's waiting to talk to Reshans. She's waiting to tell
everybody her life experiences in that world. And it's a
great book. I read the book. It's a very thick book.
So if you're a person who likes to read little
bitty books do not. Her book is great. It'll keep
you focus because it's very funny, it's very uh whoh,
it's a lot and it's great. And then second guest
guess would be me. I'll be on the show today
(02:08):
of Coase. She said with Shane, you're always on the
show because you're hosting the show. Ah, well, yes, yes, yes,
but you'll be able to talk to me today because
I want to talk about how to be a successful
business owner. Wow, I'm gonna tell you the mistakes I
made because in order to be successful in anything, I'm
just gonna tell you you have to have made mistakes.
We are gonna get this show started. She is on
(02:30):
the line. My guess is Emily Lynn Paulsen. She's the
author of Heyhun Sales, Sisterhood Supremacy, and the Other Lines
behind Multi Level of Marketing. Emily signed up for this
Sisterhood free cars, the promise of a successful business of
her own. Instead, she ended up with an addiction, broken friendships,
and the rubble of a topo pyramid scheme. My guest
(02:51):
rose to the top and in her tell all book
you read about an eye opening, funny and dangerous personal
story rising to the top of the pyramid world and
multi level marketing as we all know of it. I
know nothing about this. Please welcome to the money making
Conversation master class I spoke to earlier. She's passionate about
what she has to say. Emily Land Paulson, how are
you doing, Emily?
Speaker 5 (03:12):
I'm doing well. Thanks for having me.
Speaker 1 (03:14):
Well, Emily, where are you based at?
Speaker 5 (03:17):
I am actually in central Oregon, so other coast.
Speaker 3 (03:20):
I've been out there. I've been to Portland, Oregon a
couple of times. Really really really woos the.
Speaker 1 (03:26):
Area up, a lot of good fishing and hunting, correct,
am I.
Speaker 5 (03:29):
Right, that's right, yp So.
Speaker 3 (03:32):
You've always lived up in the in that area of
the country. Did you go to college up there? Schooling
up there? What keeps you in Portland, Oregon? Because I'm
assuming it's not Portland, organ is Central Oregon? Because the family,
I'm sure keeping you up there now.
Speaker 5 (03:46):
Yeah, you know, I've kind of been all around. I
grew up in Montana, was in California, then I was
on Pennsylvania for a while in Seattle. This is really
just where we kind of met in the middle. We
wanted a little more world can you.
Speaker 3 (04:02):
All West coast. See, I think you've kind of doted
over the Pennsylvania. Now what what what made you dot
over the Pennsylvania and drug you right back? You said
my Dana Califonia see at Pennsylvania. Hold hold, hold old.
How did you get to Pennsylvania and what made you
go back?
Speaker 5 (04:19):
It was a little detour. So it was my husband's
job took us out there outside of Philadelphia and we
loved it. We loved it, and then it was his
job took us back. So we've been mostly on this
side of the country.
Speaker 1 (04:29):
Cool. Well great.
Speaker 3 (04:30):
I'm based in Atlanta and my show is UH is
streamed and is also a podcast, is live right now
and I try to bring on guests that tell to
educate me. And the first thing I got to ask
is what is multi level marketing?
Speaker 5 (04:46):
Yeah? So multi level marketing, you know their corporations and
they use a business model that involves getting contractors, so
just people, do you sign up to independent contractor sell
product the family and friends, and then they recruit other
people to do the same. So you know, it's different
in direct selling. You know, just selling a product to
(05:09):
one person direct from the company. Is that you have
these levels of pay, and you're rewarded for recruiting other
people to sell the same thing. So it's the multi
level thing that makes it different from just regular sales.
Speaker 1 (05:22):
Right.
Speaker 3 (05:22):
So now I've always heard this all my life from insurance.
People try to get me to sell insurance, but there's
always tied to you, well, you got to get more
people to sell. That way you get more people. Then
also you make money off the people you get. Is
that am I mistaking?
Speaker 1 (05:37):
That's it?
Speaker 5 (05:37):
Nope, that's that's it. Yep.
Speaker 3 (05:40):
So I so the whole purpose with people have always
approached me about multi level marketing. If I always said, hey,
we'll show they're making money over there. Brother, you're missing out.
I said, who over there? What do you got to
We'll see what happens. Is you you you selling insurance,
but really you sell insured, but you want to get
other people beneath you, and then you want those people
beneath you to get other people beneath them, and then
(06:02):
you want people another level underneath you. So now you've
got all these levels beneath you, which enables you to
get paid based on their efforts.
Speaker 5 (06:11):
Correct exactly?
Speaker 3 (06:13):
Wow, and how did you get involved with that? Does
you sound like, you pretty smart to me. When I
when they told me that I ran, I ran for
the heels. I went, oh, I'm not going to do this.
This is just sounds weird to me. It means that
that means that I'm telling other people that just work,
so I won't work technically.
Speaker 5 (06:33):
Correct, right right. Well, so the idea is that you know,
you you're basically going into business with your friends and family.
That's how it sold, right, And I think part of
the reason is, you know, like you, I didn't really
understand what it was at first either, and instead of
maybe doing more research on my end, I thought, Hey,
(06:54):
here's my friend who's telling me about this, and I
trust her. She seems trustworthy. I don't think she'd lead
me astray. And I thought, you know what, what's the harm?
What's the harm in trying this out? So I really
kind of ran with ignorance, I guess in the beginning,
instead of you know, like you did, run the other direction.
Speaker 3 (07:13):
Right, But it's but it's the call of potential money
making opportunities.
Speaker 1 (07:18):
They pique your interest. That's what piqued my interests, you.
Speaker 3 (07:21):
Know, because because because everybody who's making money is very
vocal about it a very they live, they drive nice cars,
they live in a good house.
Speaker 1 (07:32):
They're very and almost like religious about it. They preach
on it.
Speaker 3 (07:36):
They almost like make you feel like you missing out
an opportunity, like you're not a smart person for participating.
Speaker 5 (07:44):
Mm hmm. Well, and you hear the stories of the
very very very small percentage at the top, and you
hear so you hear it so much that you think, oh,
this must be most people's experience, because that's what I'm hearing.
But what you don't hear is that you know, ninety
nine percent of people are not there, They're not at
the pinnacle, right, So you kind of hold on to
this hope. Well, gosh, I could be that person, I
(08:06):
could drive that car, I could make all that money.
It could be me right right.
Speaker 3 (08:10):
Well, guess what, hey, hun Sales Sister, who is Supremacy
and the other lines behind multi level Marketing? I'm speaking
to Emilyley and Paulson about this book, And the reason
I brought on the show was that, you know, we
hear a lot of but we always want to get
to that finish line. We always want to be able
to make a lot of money in our life. Well,
you walked away from forty thousand dollars a month.
Speaker 1 (08:32):
You quit. That's a lot of money.
Speaker 5 (08:37):
It is, it is, And you know that was at
one period of time. I didn't make that every month
of the entire time. You know, that's one thing about
multi level marketing too. It fluctuates a lot, and it's
you know, very it's like a house of cards built
on sand really like. So for me, I got to
this place where I was doing all the things and
(08:58):
it was working for me. So I was in that
very small percentage, and I assumed because it had worked
for me, that other people, if they did the same
thing I did, it would work for them too. And
over time I realized, well, shoot, this is not working
for other people.
Speaker 4 (09:13):
Why not?
Speaker 5 (09:14):
And it was because mathematically it couldn't. You know, there's
only so many people. Things get saturated. And I really
was making money because so many other people were losing money.
And that was a realization that made me, you know,
make my exit.
Speaker 3 (09:31):
Okay, cool, now, all let's started for you. Twenty fourteen,
I believe that's when I've read in the book yep
or twenty fourteen and.
Speaker 1 (09:37):
Walk us through the steps. Where were you in your
life before you got into this world. Were you happy?
Were you working?
Speaker 6 (09:44):
You?
Speaker 3 (09:44):
Did you use marriage? You had kids? What did you
Were you looking for a part time job? Are we
looking for extra income? What pushed you in this direction
that made you just take off the blinders and just
see nothing but the opportunity.
Speaker 5 (10:00):
Yeah? Yeah, So I was, you know, a stay at
home mom. I had been out of the workforce for
almost ten years because I, you know, stayed at home
with the kids and my husband, you know, traditional kind
of roles. He worked out of the house, and I
really just I wanted something like I just wanted some
escape from the mundane. I wanted to be able to contribute.
(10:21):
You know. It had been a long time since I'd
had any recognition for anything really, and so when this
came into my life, it was it kind of filled
all those pain points. It was like, Okay, well this
is it could be potential money. You know, there's some
really cool products that I could use. It's something outside
of what I'm doing now. It gives me a little
(10:43):
escape to go do something, meet with friends, you know,
go have wine whatever, go to these like retention events.
And I thought, you know, I just I just had
hope that it could be something, and then it was
packaged up with this community of other women who were
all doing the same thing. So it really just fell
into my lafe this time when I think I was
just lonely, I was looking for other options, and I
(11:05):
just had a lot of hope that it could fill all.
Speaker 1 (11:07):
Those needs lonely though. Yeah, what was the product?
Speaker 5 (11:14):
So, yeah, it was wellness skincare. You know, there was
a kind of a wide range of products, but it
was mostly you know, skincare products.
Speaker 3 (11:21):
Yeah, I've been approached with the vitamins. I've been through coffee,
I've been approached. The very first time I was approached
was insurance. I remember I was in college. It was
insurance in bar. I'm just letting everybody know. You know,
it's not trapped to a white community or a Hispanic
community or a black community. Its multi level marketing is everywhere.
It's everywhere, and it's whoever was pitching that story. But
(11:43):
it's always the person at the top of the pair,
a bit at the top of it that's singing the
highest praises about making money. Because the more people that
get underneath them, then guess what the money goes up.
Speaker 1 (11:56):
That's the whole process.
Speaker 3 (11:58):
So their their role is to convince thousand people that
being underneath them and they live in the wealth of
your hard work. And so you're in So you so
you were you excited?
Speaker 1 (12:09):
Right?
Speaker 3 (12:09):
You somebody told you they do you go to a class?
Did you go to a seminar? Did you do something
on the line? How did you get your training?
Speaker 5 (12:18):
You know, there really isn't any training. You're just joining
up a friend and you basically are signing your your
social Security number and your credit card number and and
you're basically doing you know, you're putting your livelihood into
this person's hands. And so they're telling you kind of
well you're smart.
Speaker 3 (12:36):
Okay, I go, you're smart now, you know, so you
walk right into this. I heard the word lonely in there,
so I can under you susceptible whenever the emotions are
tied to decisions, okay. And so now this is a stranger, correct.
Speaker 5 (12:55):
It was actually a friend. It was a friend from
high school, you know, a distant friend, but someone who
you know was raised in the same town. I was
in someone who I trusted and I had this supposed
proof on social media that she was succeeding. And so
I kind of trusted that if I did what she
said that that would work for me too.
Speaker 1 (13:15):
And what was what would work for you.
Speaker 3 (13:17):
I'm just asking these questions because you know the story,
and I'm just trying to pull the story out of
you a little bit more detailed because of the fact
that you know in some ways, you know there's there's
a bigger story behind all this because a lot of
people are falling. I want to use the word victim
because we all make decisions. And you know, if I'd
have chose to get into selling insurance, or selling coffee
(13:38):
or selling vitamins, that was my decision. It's when you
get in and how the approach of how you have
to be successful is what the decision that made you
come out of it?
Speaker 1 (13:48):
Come out of it. But it took you a while.
How long were you in the in the How long
were you selling?
Speaker 5 (13:54):
Almost seven years?
Speaker 3 (13:57):
Okay, so he was in there for a minute. Now,
you didn't just dive in and just come on back
out there.
Speaker 5 (14:04):
Oh No, I was in deep. I was in really deep.
Speaker 1 (14:07):
So for twenty fourteen, twenty twenty one, basically you was
in the world of multi level marketing.
Speaker 3 (14:14):
Now let's talk about because everything's based on I don't
want to use any words that sound negative, but everything's
based on a pyramid. You know a lot of people
at the bottom and you go up to the top.
How did you start building your your Could I use
the word followers or your sales team?
Speaker 5 (14:30):
Yeah, yeah, sure, Yeah, followers are downline. It's usually called downline.
Speaker 1 (14:35):
How did you start building that?
Speaker 5 (14:37):
Yeah? So honestly, I did the same thing that my
friend who you know had me, who enrolled me, did.
I just started talking to people. I started talking to
my friends. And one thing that I had going for
me is that in the area I was living in
at the time, and I was living in Seattle at
the time, there were not a lot of people who
knew about this company, who knew about these products. So
(15:00):
I had that on my side, as when people heard
of this, they're like, oh, those look cool, I've never
heard of this before. Sure I'll try them. And so
I didn't. I wasn't competing with anybody, and so I
had that going for me. I also had going for
me the fact that you know, first of all, these
are all buy in organizations. You have to pay to play.
So I bought the whatever thousand dollars kits to join. Wow, right,
(15:24):
not cheap? Right these like these things are not inexpensive
to join. But again that's all danced around because you
know you're getting all this products and you get to
try everything. And to me, I was kind of like,
oh sure, I like all this stuff. You know why
the heck nots? And I obviously you know, so I
had that going for me.
Speaker 3 (15:42):
I had the privilege thought, I want to go to
this break and when would come back. I want to
finish this conversation because what happens if I let me
let you continue, you won't finish the thought. I'm talking about.
Emily Lynn Paul's in her book Heyhun Sales, Sisterhood, Supremacy
and the other lines behind multi level marketing were right
back and get in more detail. She started twenty fourteen,
she stopped in twenty twenty one. Now she has an
(16:03):
incredible book that we're discussing on the show Money Making
Conversation Masterclass, and we'll be right back.
Speaker 6 (16:14):
We'll be right back with more Money Making Conversations Masterclass
with Rushaan McDonald.
Speaker 7 (16:21):
You are now tuned into the Money Making Conversations Minute
of Inspiration with Rushaan McDonald.
Speaker 1 (16:27):
Money Love what you pray of you.
Speaker 8 (16:28):
A and M University in Houston, Texas for about four
years and got her engineering degree. Lonnie worked as an
engineer for IBM and other companies for more than ten years.
Did she realized that engineering was not her passion. Stand
up comedy was her gift.
Speaker 9 (16:41):
I just think everybody should tell their journey, and especially
people of color. People don't understand how hard it is
for us to make it. That's why I want everybody,
especially during a pandemic, to share their story, you know.
And so this is my story. I grew up in
Detroit and the Brewster Projects and it just takes you
through that whole life thing because you know, some people
(17:02):
only know me from real or from Chelsea Lady, or
you know the shows that Rashan will put me on.
So but you know, it's the whole journey.
Speaker 8 (17:13):
If you want to hear this full interview with Lonnie Love,
visit money.
Speaker 1 (17:17):
Making Conversation dot com. Keep winning.
Speaker 6 (17:20):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 3 (17:26):
Thank you for returning. And I'm speaking of Emily Lynn
Paulson about her journey. You know, she has a background
as a chemist, she's an advocate for the truth. She
talks about in her book The Journey of this Fascinating
World of Multi level Marketing. She sees it as a
cult and the virality of misinformation, and they preyed upon
her and she felt her world of isolation because she
(17:47):
was a stay at home mom and that's and that
isolation they use a lot on a lot of women
who are stay at home mom all feel isolated. And
as you as you were telling your story about getting involved,
that that played a major role in you. You spent
a thousand dollars, so you immediately got to recoup your investment.
Speaker 5 (18:05):
Correct, Yeah, yeah, you got to recoup the investments. And
that's why a lot of people don't ever make money,
because you're starting out in the negative to begin with.
Speaker 1 (18:15):
Right.
Speaker 5 (18:15):
So for me was you know, talking to friends and
family and trying to get them to try the products
I was selling and trying to get them to join
the same way I did.
Speaker 1 (18:25):
And what happened, well, you know, just.
Speaker 5 (18:29):
As luck should have it in my case, I did
have friends who are interested and like I trusted my
upline who I joined, they trusted me. They said, well,
you join this, so you know you're a smart person,
right like you wouldn't lead us astray. And so they
joined as well, and so pretty quickly I recoup my
investments and then started you know, the love bombing where
(18:53):
I was getting you know, mentioned in team newsletters and
tagged on social media, and I was getting little gifts
in the mail, and I was all of a sudden
getting you know, rewarded and you know, noticed for things
that I hadn't been noticed for in a really long time.
Speaker 3 (19:09):
So you're saying that, now, let me ask you this.
Let me ask you to Emily. This book is about
this book you wrote. Okay, you just talk about your
level of isolation, your level of insecurities, and like I said,
pig attention that's been brought to you. A stay at
home mom, a great stay at home mom. You know
you educated obviously because I mentioned you a chemist. So
(19:31):
is this something just happened to you or this can
happen to anyone?
Speaker 5 (19:36):
Well, this can happen to anybody, It really can. And
you know there's a reason that a lot of the
stories in multi level marketing start just like mine, like, oh,
I was lonely and then I joined or you know,
I had just lost my job and then I joined
or just gotten divorced. It really does. There's a lot
of pain points and MLMs really do prey on that vulnerability.
(19:59):
So any one in any kind of vulnerable position is susceptible.
Speaker 3 (20:04):
Now in twenty fourteen, there's a journey in all this.
You're getting your friends, the people you know, they getting
their friends people, they know, they getting relatives and love
would underneath them. That's what the whole that's how multi
level marketing works. You get other people to be underneath you.
They get other people being underneath them. That's how it works.
Speaker 7 (20:22):
Now.
Speaker 3 (20:22):
So now what I immediately hear is that you've invited
your friends to this world. They committed one thousand dollars,
so they're looking at you a certain kind of a way. Okay,
but you get you your success is being reaped off
the fact that you brought.
Speaker 1 (20:37):
Them on board.
Speaker 5 (20:39):
Mm hmm exactly.
Speaker 1 (20:41):
Now when did they start looking at you sideways?
Speaker 5 (20:44):
So you know, I kind of started looking at the
sideways when I was, you know, coaching them, just like
I was being coached to, you know, reach out to
people to you know, do these cold calls, to do
all this income producing activity and personal development. And yet
they weren't growing the same way I was, and you know,
mathematically they couldn't because obviously we were in the same
(21:06):
network trying to recruit the same people, and it just
doesn't work that way. So you know a lot of
those platitudes like you know, take it till you make it,
and you know, just keep grinding. You know, you'll keep
right like it's you hear a lot of those things,
and a lot of those things are repeated, so you
just think, gosh, if I just keep working harder. It's
(21:28):
this meritocracy where you know you don't want to quit
because you think, if I just did one more thing,
one more cold call, maybe that will be the thing
that you know, pushes me over the edge, it makes
me successful.
Speaker 3 (21:39):
And that's why you were saying, okay, because we mentioned
in your bio it said, you know, you made up
to forty thousand dollars a month. You said, we're shoreing.
Speaker 1 (21:45):
Hold up, hold up, hold up.
Speaker 3 (21:46):
I didn't do that every month, but once you start
making money, you kind of like hooked. So if you
made up to forty thousand dollars a month, the possibilities
starts to drive you. At what point in the in
this lane of opportunities from twenty fourteen to twenty to
twenty one did you feel you peaked as a representative
or as a person in emaill.
Speaker 5 (22:08):
I would say twenty seventeen. And you know, something interesting
happened at that point is I got sober, which you
wrote obviously read in the book. And that was a
big part of my awakening, really was I wasn't drinking anymore.
I wasn't, you know, sending cold messages after having a
couple of glasses champagne, and I realized I started seeing
(22:29):
a lot of this stuff. I started seeing that my
team wasn't really succeeding the same way that I was.
And that's when, you know, slowly kind of the wheels
started falling off the bus a little bit.
Speaker 3 (22:42):
Now it says you got cancer, correct, yep. Now I'm
a cancer survivor twenty fifteen. Not to make you feel
guilty or anything, What type of cancers.
Speaker 1 (22:54):
Did you get?
Speaker 5 (22:56):
I had cervical cancer.
Speaker 3 (22:57):
Okay, mine was diyrod cancer and it was twenty fifteen.
And then I went through the surgery and I feel,
you know, you know, with cancer, no one cure as
long as you live in life and taking the pills.
Then you live a good life and pray that everything
continues to go your way. But cancer is powerful because
once they tell you have cancer, you can just run
(23:17):
you up the heels and make you wonder what's going
to happen to you next? Now you got cancer, and
use it for pity to grow your MLL business base?
Speaker 1 (23:29):
How and why?
Speaker 5 (23:31):
Yeah? So again, like I said, the really the low
point is always used, right, So you're already primed to
look for people's vulnerabilities. And so when I found out
I had cancer, it's my upline and other people in
the company suggested like, hey, how can we make something
good out of this? And of course I'm thinking like,
(23:53):
well that would be great. You know, I'd love a distraction.
What you know, what can I do? And so it
suggested like, hey, well why don't you have a little
like event and then you can give your your portions
of your profit to charity. And like, on its face,
that sounds all lovely and good, but it's requiring people
(24:13):
to buy something from a company that then benefits you know,
all of the people in the uplook.
Speaker 1 (24:19):
You have a fundraiser basically, right, a fundraiser for.
Speaker 5 (24:21):
The product, right, right right, And you know, obviously I
donated my profit. You know, I made good on my donation,
but it still gave me a signal boost in the company.
It still gave all of my uplines money and you know,
obviously benefits the company the most because it benefits the
people at the top the most. And so trying to
do something that like seemed charitable, but I could have
(24:44):
just said, hey, do you want to donate twenty dollars
to this charity? Like I didn't have to rope in
a product purchase. So you know, look, and.
Speaker 3 (24:53):
You got the hype, you got the sale, you got
the you know, the moving on up the lane, you
got more people in and you knew the fact that
every time I told somebody I had cancer, then people
wanted to somehow rescue me. I'm just talking personally, and wandered.
They felt sympathy for me. They always said what can
I do for you? So when you announced that, then
(25:14):
you had the perfect lane of opportunity and you basically
took advantage of it. I'm not saying you're a bad person,
but that's what that's what can do, and that's what
can happen when you tell people you have cancer. And
so at that point, why did.
Speaker 1 (25:29):
You did you? Did you?
Speaker 3 (25:32):
I'm sure guilt took over right and feel and you
felt started feeling bad?
Speaker 5 (25:36):
Correct, Yeah, And this was again like when I when
I stopped drinking. This is when a lot of these
things kind of started to hit me, like, you know,
that wasn't on the up and ups. And you know, again,
when you're when you put your trust into these people,
you know, in this I would say commercial cults. You know,
in this group that you're listening and repeating everything they're saying,
(26:00):
and you're being coachable and you're doing what they're telling
you to do, it's really easy to just fall into
that trap of okay, you know, you say this is
a good idea and it seems like a good idea
and then looking back and realizing, you know what, that
wasn't such a great idea.
Speaker 3 (26:14):
Now, let me ask you this, Emily, how did you
get out? Because to me, it's like seven years. That's
a lot of people you you, I'm sure's a lot
of people underneath you, a lot of friends, a lot
of cousins, a lot of their friends. And then can
you just like walk away and say I'm out, don't
they feel like angry.
Speaker 5 (26:31):
Yeah. Oh, it was a long process of you know,
waking up and realizing you know that that was part
of it, is like, wow, I've brought so many people
into this, how can I just leave? You know, I
stayed in for a long time.
Speaker 3 (26:43):
Kind of well that kind of like validated its reality
because you was in for a long time. You know,
people just don't hang around something that's not good or
just the deceptive that long, and so and so you
were in there, like you said, twenty fourteen or twenty
twenty one, five years, six years, seven years. I'm I'm
if you tell me this is a good thing you've
(27:05):
been at five years, I'm going to listen.
Speaker 1 (27:07):
I'm going to listen.
Speaker 3 (27:08):
And so now, you know, but if you're telling me
you leaving and I'm I'm following your advice, did I
would tell you right now, I'm mad at you.
Speaker 5 (27:18):
Mm hmm. Yeah. So yeah, I was, you know, just
real honest about the process. As I was kind of
realizing that I didn't like a lot of the behaviors anymore.
You know, I stopped doing the cold calling and the
reaching out, and I didn't recruit people anymore, and I
didn't sell the products anymore. I didn't terminate my account,
I didn't leave, but I you know, talk to my customers,
(27:39):
I talk to people on my team and just say, hey,
you know, I'm I'm uncomfortable with uncomfortable with this. I'm
not going to be actively selling this anymore. I'm basically
going to go dark. And I kind of assumed like
I'll just stay, you know, until my paycheck drives up
and and then that'll be it, right And then obviously,
like I decided to kind of go into rec readvocacy.
(28:01):
I put this on the back burner. COVID happened. I
mean it was kind of like this whole series of events,
and you know, during COVID, I really realized I could
not be associated anymore because there was so much problematic
and predatory activity in MLM that that's what made me
finally know Signance Sun in the termination form.
Speaker 3 (28:22):
Wow, you know, Abily, you know, I want to thank
you for coming on my show. And I'm just just
saying that because you know, you told me a side
of you that is uncomfortable, you know, because it sounds
kind of manipulative.
Speaker 1 (28:37):
It sounds kind of like, you know, you did what
you wanted.
Speaker 3 (28:40):
To do to be successful, and then a lot of
it was tied to drinking a lot of an addiction
and you once you, once you cleared up that addiction,
you started to see your world a lot clearer and
it took you on the path of I want to
say redemption.
Speaker 1 (28:54):
Is that the correct word?
Speaker 7 (28:56):
Yeah?
Speaker 5 (28:56):
You know, I just try and at this point like
do the next right, and you know, believe, I really
believe like the best apology has changed behavior. And that
was really my reasoning behind writing the book, Like I
fully throw myself under the bus, you know, just say like, hey,
I was complicit in this, I did this, and this
is why you need to hear about it because this
is what goes on and this is what to look
(29:18):
out for.
Speaker 3 (29:19):
Well, well, you know one thing for sure, as my
listeners are listening to this, what advice would you give
them them if somebody approaches them about an MLM? But
let me ask you this. First of all, what do
you need to look for to make that will? Let
you know, is an email a multi level marketing platform?
Speaker 1 (29:38):
What should they look at?
Speaker 10 (29:39):
Yeah?
Speaker 5 (29:40):
Yeah, So if you have a person talking to you
wanting to join a business, right you know, and asking
you for a buy in. If you have to pay
to join, I mean that's a pretty big red flag,
you know. Look, you can always just give it a
little Google, like say is this blank company in MLM
and you'll find out. But generally, if you have to
(30:01):
sign the dotted line and join, you know, have a
sponsor or an upline that is a multi level marketing company.
Speaker 3 (30:09):
You know, my daughter I remember when she graduated from
college recently, she like, there are a lot of people
are using its kind of like a form of employment opportunity,
and so she was going in they were sending her
sal it was fifty thousand dollars a year or sixty
thousand dollars a year, and she gotta make all these
cold calls.
Speaker 1 (30:25):
She had to buy this.
Speaker 3 (30:26):
So I'll just tell everybody it's a lot of people
are using this as a form of employment. They call
it an employment, but it's not really employment. And like
you said, due to research, google the company and it
will help you get there. But more importantly, if you
have time, and I recommend that you have time, Emily,
how can we reach out to you? And if where
can we buy this book as it don't sell right now?
Speaker 9 (30:48):
Hey, Han, you know what.
Speaker 5 (30:49):
It comes out in one week, but you can pre
order it anywhere you know. Always support your local bookstore
if you can, and I'm on all platforms at Emily
Lynn Pulsen, Well.
Speaker 3 (30:59):
Emily Paulson. Thank you for coming on Money Making Conversation.
Her book, Hey Hans sells Sisterhood, Supremacy and the other
lies behind multi level Marketing. Thank you for coming on
Money Making Conversation. Martha Basket Classes. You are fantastic.
Speaker 5 (31:12):
Thanks for having me cool.
Speaker 1 (31:14):
Hey.
Speaker 3 (31:14):
I told everybody I was gonna be doing the second
half of the show by myself, and guess what I
Am going to be talking about? How to be a
successful business owner? Well, guess what I have failed. I
have done so many mistakes and I'm gonna share some
of those mistakes. But more importantly, you can talk to
me in the next hour and I will respond as
(31:36):
honest as I can if you have any questions about
being a successful business owner. Rushawn McDonald's here to answer
all your questions and also give you some advice.
Speaker 1 (31:46):
In the next hour.
Speaker 6 (31:47):
Don't go nowhere, We'll be right back with more Money
Making Conversations. Masterclass with Rushawn McDonald.
Speaker 11 (32:01):
HBCUs represent Black excellence. If you attend or are an
alumnus of an HBCU, we want to hear about your story.
The MYHBCU Story digital Library will allow current HBCU students
and alumni to share their stories. Registration is open to everyone.
More information is available at HBCU College day dot com.
(32:22):
Click my HBCU Story. Next, you can upload a photo.
The photo can be recent or from when you attended
your HBCU. Then share your academic or social experience at
your HBCU, which can be your favorite class, hangout, joint,
homecoming game, student center, honor, off campus party, Greek show,
and how attending an HBCU changed your life. We also
(32:45):
want to hear stories if you pleasure a fraternity or sorority.
The goal is to use your my HBCU story to
promote and uplift the HBCU brand. Your HBCU prepared you
for success and now we want everyone to read about
your Black excellence. More information is available at HBCU College
day dot com. You can click my HBCU Story to
(33:08):
share your story.
Speaker 6 (33:10):
Now, let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 3 (33:16):
Let's get started here. I'm gonna ask some questions about it.
This Has anybody ever thought about you can raise your hand.
You can raise your hand and your car driving, you know,
just raise your eyebrow. Thought about starting a business? Why
didn't you do it? Have you ever thought about hiring
people for your business and you've hired the wrong people?
Have you ever thought about hiring relatives? And guess what,
(33:37):
you hired those relatives. Call me and let me know
about those relatives. Have you ever hired people that you
were getting a good deal on them? Oh they got
Oh they cheap. Oh that salary fits right into my budget.
But they don't have the experience. Am I? Am I
tapping into the right lanes with some of y'all out there?
(34:00):
Or how about starting your business and you don't even
have a budget. It's just a good idea? Am I
tapping into anybody out there?
Speaker 1 (34:10):
Yet? Okay? How about this? How about this? You start
a business with somebody you don't know?
Speaker 3 (34:17):
How about that? How about how about this? You start
a business? You know, I'm from Texas. So they said
you can start a business with a handshake. That's what
would be contractual. I've done that before. Yeah, let me
get started here. How to be a successful business owner.
That's a bold statement for me to say marketing and branding.
(34:38):
Have a company called thirty eight fifteen Media, Inc. Based
in Atlanta, Georgia. I started it as an idea and
I just started hiring people. Were they the best qualified people?
Speaker 6 (34:51):
No?
Speaker 3 (34:52):
In hindsight, No, But I knew them. I knew them,
they knew mean, we had long term relationships. They could
do certain things, and I hired them. That's the number
one problem with most people who fail in this business
is they hire people just because they're close to them.
(35:13):
They hire people because they make them feel comfortable. You
hire people because they're just right there and they're available
to be hired. That's the number one mistake and the
number two mistake. Do you have time for your business?
Speaker 1 (35:33):
Wow? You know I would tell people this. I get
up atfore thirty money to do fraud. That's what time.
Four thirty am I get up and people always going
whoa whoa four thirty when you're doing it front thirty.
Speaker 3 (35:48):
I was fortunate to give a speech uh I was
at It was an area in Atlanta called Thoronias, right
outside of Atlanta, Georgia Chamber of Commerce, and I was
speaking to them. That's one of the other reasons they
brought me over. It was to speak about how to
be a successful business owner. And when you're speaking to
typ of people about being a successful business owner, one
(36:10):
thing you have to admit that is that you made mistakes.
I opened a comedy club in Houston, Texas called Hip
Hop Comedy Style. I got in business with a person
I didn't even know. Well, guess what. He was a
stand up comic too, so he liked telling jokes. I
(36:31):
liked telling jokes. Yeah, I guess he make a good
business part. So that's how we got That's like you,
that's like you like to eat chicken, and you know
somebody who makes good chickens, So y'all just gonna go
into chicken business.
Speaker 1 (36:43):
Same same thing, same thing.
Speaker 3 (36:46):
I didn't know his likes, his dislikes. I didn't know
his work happens. I didn't know if he like getting
up early or do he like staying late? Did he
even have an idea of how to run a business.
That's how I got in business. But the other side
of that is that it became a very popular comedy
club lines out the Door. I used to do a
(37:08):
show on Thursday tickets are going sell on Monday. They
were sold out in the hour. That's how popular. Was
a room seats like three hundred and fifty people, a
line out the door. On Thursday show showtime, I hit
the stage at eight nine o'clock. People wouldn't go in
the room until it was nine. Eight thirty was an
empty room. They didn't want to see the other comics.
I walk in nine o'clock, room packed, eight thirty to
(37:31):
eight fifty five. Room was empty, nine o'clock packed. We
were making money. But what just what what happens when
you start making money? I forgot? You pay taxes. You
pay taxes on tickets, you pay taxis on liquor. So
so those little things. So all that money that you're making,
(37:55):
somebody else want a piece up. So you can't look
at ten dollars as a real ten dollars. But because
I didn't have a budget, because I didn't take time
to understand how to run a business, I was just
doing all the wrong things. So I'm sure a lot
of you guys out there, ladies, I think because women
(38:16):
are the fastest growing entrepreneurial part in this company, especially
black women, y'all just running things now in a good
way opening up business.
Speaker 1 (38:27):
I'm sure you opening up business a lot more than me,
better than me.
Speaker 3 (38:32):
So I was making money but couldn't understand how selling out.
But I can't pay myself, so I was just working
for free because I didn't have Because what you can't do,
I'll tell you something about this. The biggest mistake in
a business. You can't open a business and then try
(38:54):
to sell a budget because now you're playing catch up
because you can't justify because you didn't have a budget
at the beginning. You to know why you have all
these people hanging around you getting checks for you or
wanting to get checked for you, then you understand why
you fail. So when you're making money as a business owner,
(39:16):
you can't be successful because of the reason that if
you try to be successful, because you never had a plan.
That's the numb more reason we fail. And the other
number one reason we fail is do you have time
for your business. I can't tell you how many people
get mad because the store after a while, they open
their business, It opens a ten but they getting there
(39:36):
at the same time the customer should get there. They
getting mad because the customers got their own time, not
knowing they got a restaurant here, they got to pre
set up everything the customers get y'all ever be in
a restaurant.
Speaker 1 (39:48):
You've been in a restaurants where, oh, we don't have
that on the menu today. Don't that make you mad?
Oh we ran out? How you gonna run out of
something that's on your menu? Then you plan to make this?
Then you plan this, make this.
Speaker 3 (40:04):
A part of your regular I've been I've been in
restaurants where they have actually used a marker to strike
through things that they don't do their menu no more.
Now I'm supposed to come back for that. Here's a
little note now about business. It's called consistency. I always
tell people a little I'm just using Target as an example.
(40:25):
If Target, if you drove by Target at night and
they sign wasn't on, you think they'd be closed. So
if like on Monday, Tuesday, and Wednesday, Target sign was on,
but Thursday, Friday and Saturday was off, you think they'd
be out of business. Or you stop trusting them so
you won't go there, or put them on the list,
(40:46):
and you actually started spreading rumors, negative rumors about Target
or business like Target, And that's what happens if we're inconsistent.
So if you if you opening a business and you're
saying you doing things, you've got to be there to
do it. And everybody sees the profit line. You know,
they buy franchise. You know, they want to buy franchise
(41:06):
like Chick fil A or jagon Bars, or McDonald's or
they heard or or Bojangles. That's a real hot franchise
right now that people are buying. It still requires work.
And so what these franchises try to do they try
to train you. So you're gonna pay a fee, but
they just don't let you just run out there. They're
(41:28):
gonna find out if you have time too to run
that franchise, because they're applying the same business principles that
I am doing in this conversation I'm having with you
right now, the conversation of being able to sit down
and apply to you a makeshift plan, a make sense
plan of how you can be successful.
Speaker 1 (41:48):
So when you buy a.
Speaker 3 (41:48):
Franchise, what they do is they bring you in, they
sit you down, and they have you work with somebody
who has your best interests. Listen to me, now, your
best interest because what they don't want to do is
put a franchise out there.
Speaker 1 (42:04):
And it clothes because it makes them look bad.
Speaker 3 (42:07):
So now if you don't have time, but you heard,
did these franchises make a lot of money?
Speaker 1 (42:12):
Then they gonna have a problem with you.
Speaker 3 (42:14):
Then you're gonna get mad at them because they telling
you why you're not there to open up their business
on time. It guess what they gonna do after a while,
they'll come take their license. Then what you're trying to
do now you're trying to suit. Now you now you
huddle up with your friends and family, all you in
the corners, just cussing and fussing like they've done you wrong.
(42:36):
But you're the one didn't live up to the standards.
They have copyright there they have. You just can't let
anybody in the kitchen. If you making donuts, you just
can't let it. You just can't shoot a video back
there for TikTok making donuts back there, making cakes back there?
Speaker 1 (42:53):
You mad because that's they that's their recipes. Everybody can't
see that.
Speaker 3 (43:00):
But because you don't know the rules, you want to
try to make your own rules. That's why you want
to be successful. Let me tell you why I was
not successful at my comedy club, even though lines at
the door.
Speaker 1 (43:12):
You can look it up.
Speaker 3 (43:13):
Hip Hop Comedy Stop nineteen ninety two to nineteen ninety four, Houston,
Texas one of the most popular comedy clubs in the country.
Everybody came through the Joe Tury, Cedric did a tainer
some more. All the big stars came through there, Steve Harvey.
Speaker 12 (43:31):
Everybody came to that club, made no money, made no money,
broke even because I didn't have a budget, because I
didn't know what I was doing.
Speaker 3 (43:49):
I was in business with a person I didn't know,
and he had a full time job. So guess what
he kept saying, Hey, man, you got it, you got it,
you got it. Well guess what I got tired of
being the person who got it? Then I have family.
Speaker 6 (44:13):
Whooah.
Speaker 1 (44:14):
When we come back, we're gonna talk about hiring family.
Who hire family? That's a big a mistake you can make.
Speaker 3 (44:20):
Hire family now, especially when the mama, when the mama
then told you to hire them. We'll be right back
for boy money making Conversation, Masks class, don't go the
where y'all I just got started.
Speaker 6 (44:32):
Who We'll be right back with more money making conversations.
Masterclass with Rushawn McDonald.
Speaker 7 (44:46):
You are now tuned into the Money Making Conversations Minute
of Inspiration with Rashawn McDonald.
Speaker 8 (44:52):
Hollywood super producer Will Packer has produced films that have
earned more than one billion dollars at the box office.
Will Packer tells me why marketing brand as a producer
wasn't normal in Hollywood.
Speaker 13 (45:03):
Well, when I came in as a producer, I knew
how important it was to connect with an artist. That
really started with my journey at FAMU because I made
my first film project, which was Chocolate City, while I
was still an undergraduate at FAMU, I was a junior.
We shot Chocolate City, this a little bitty movie, and
in order for that film to be successful, I had
(45:24):
to go out to my audience, my core audience, and
I realized I needed to go out and explain to
that audience why they should care about this film.
Speaker 4 (45:32):
And that really.
Speaker 13 (45:33):
Started something that I still do to this day, which
is going out and trying to touch people with every
project that I have.
Speaker 8 (45:39):
If you want to hear this full interview with Will Becker,
visit Moneymakingconversation dot com.
Speaker 6 (45:45):
Now let's return to Money Making Conversations Masterclass with Rashaan McDonald.
Speaker 3 (45:50):
Hi, this is Rashan McDonald. I'm telling everybody this is
my opinion. It's not the opinion the station you're listening
to this RuSHA McDonald just pouring his soul lout on
this show today a little bit. I'm gonna start doing
this more off.
Speaker 10 (46:02):
I like this.
Speaker 3 (46:03):
I know I'm I have great guests, but I think
you guys need to hear. How did I become the
person I had? I became, I become and I will
continue to become. How to be a successful business owned
business owner is the topic?
Speaker 1 (46:15):
Mars.
Speaker 3 (46:15):
How are you doing? My friend Morris is on the line.
Talk to me, March's You'm Sean mcgone speaking. How you doing?
Speaker 4 (46:19):
Hey, I'm doing well?
Speaker 1 (46:20):
How are you what you want to talk about? Mars?
Speaker 4 (46:23):
Good? So I wanted to find out if you have
any recommended sources where we could learn how to properly
budget for a business. I know, of course you can
google and things like that, but are there any resources
that you specifically recommend to help us properly establish a
budget for our business?
Speaker 3 (46:43):
Absolutely? Call it small Business Administration. They're in every major
city and please go to them. Because when I opened
my comedy club, I went there, if I and when
I went there, and I'm just using a club for
his example. If they tell you, if you can tell
them your club is three thousand square feet, they'll tell
you how many table chairs you need. They'll tell you
how many glasses you need. They'll tell you everything because
(47:06):
they have books. And then they have another.
Speaker 4 (47:07):
Part called Score.
Speaker 1 (47:09):
And Score is made up.
Speaker 3 (47:10):
Of retired executives, people who are entrepreneurs, people who have
been in the business successful, and they can mentor you.
Speaker 1 (47:18):
They can mentor you so you can ask these honest questions.
It's called score, and it's called small business administration. And
believe me, I tell people about this all the time.
Do not step out there dreaming without a plan.
Speaker 3 (47:30):
Because you dream about the plant, They're gonna come and
slap you in the face and wake you up and
it will be a nightmare when you wake up.
Speaker 1 (47:35):
I walk up into a nightmare. I kid you not, Morris.
Speaker 3 (47:38):
I was making money and I never saw none of
it because I didn't have a budget. I didn't understand
who I was.
Speaker 1 (47:44):
In business with. And guess what.
Speaker 3 (47:46):
In the end, I hired my relatives and guess what,
they had full time jobs. So they will not commit
it to my dream because they had to get back
to work the next day. So Small Business Administration SBA
and it's called score like you score a touchdown those
two organizations.
Speaker 1 (48:06):
You can get it through Small Businessmen SBA. Right here
in Georgia. Is also in Texas, is also in New York.
Is also any major state, any major city has it.
I would advise you to call them and guess what.
It's free.
Speaker 4 (48:18):
Oh excellent, that's even better.
Speaker 3 (48:20):
Well, good luck, my friend. Thank you for calling the
money man competence in master call. He hope you got
somebody of the call. Thank you, my friend, Angela.
Speaker 1 (48:27):
How you doing, I'm good?
Speaker 10 (48:30):
Thanks taking my call.
Speaker 1 (48:32):
What question can I answer for you? Angela?
Speaker 10 (48:35):
I would love I appreciate you sharing your your failures
because I think that helped sets the stage for me
going into acquiring a business man. So yeah, please just
continue to share some of the lessons.
Speaker 4 (48:49):
Learned because I'm learning a lot.
Speaker 10 (48:51):
Don't hire your family, plan your work and work well.
Speaker 1 (48:54):
Team.
Speaker 3 (48:56):
It's higher I hire your family, though, because I don't
want to get all family was a bad reputation. Now
do not hire your families. If your mama told you
to hire Okay, okay, don't hire them that way. Don't
hire your family out of love. Okay, those two things. Now,
if your family is qualified, they've done the work, they
(49:17):
will put in the work they're hired, you treat them like.
Speaker 1 (49:20):
Here's the thing I would tell people.
Speaker 3 (49:23):
If you hire a family member, they should have the
same qualifications and put out the same effort of somebody
you would not know that you want to hire for
that same position.
Speaker 1 (49:32):
But if you're bringing them in and you loan the.
Speaker 3 (49:34):
Qualifications, you will lawn the work ethic. You will lower
the responsibility for that same job. So now you've lowered
the standard for that job three times. So why do
you expect that person to be effective when you need
them to work forty hours a week?
Speaker 4 (49:51):
Is it?
Speaker 1 (49:51):
I'm gonna roll here. I gotta tell you something else.
Speaker 3 (49:55):
If you hire somebody, then they start changing the rules
on how they work.
Speaker 1 (50:02):
You know what I'm saying.
Speaker 3 (50:03):
Yeah, See, I'm very clear and when I hire people,
and you should be very clear because you you send
you send a letter to them outlining the job description,
you both agree on the salary. M After a couple
of weeks, they started they start coming in and making
an excuse.
Speaker 1 (50:22):
You like, well, you know I got to pick up
the kids. Okay, you tell me about that when I
hired you.
Speaker 5 (50:29):
Okay, you tell me about that.
Speaker 1 (50:31):
Or I gotta leave work early because of traffic.
Speaker 3 (50:36):
You tell me about that when I hired you, though,
So see what happens is you have to be able
to see a certain questions you can't ask when you
hire people. But if somebody ubers to the interview, I
wouldn't hire m hmm.
Speaker 10 (50:52):
Okay, you lay the foundation straight from the beginning.
Speaker 3 (50:57):
But of course you know there's certain questions you cannot
ask when you add But you have to have common
sense and whole approach. If you should ask somebody where
they live. You know, my my company up in Alpharetta.
Now anybody down there by the airport, I have to
question whether or not they can come to my job
(51:18):
on the regular basis. I just have to question that
because I know there's heavy traffic in the morning and
the afternoon, and my job is eight to five, So
I don't care how much they say they.
Speaker 1 (51:28):
Want the job.
Speaker 3 (51:30):
I have to do common sense realize I may be
compromising my business because guess what happens, They're gonna come
in and start changing the rules. Or traffic U family issues. Uh,
you know, and then then they're gonna say something to you.
They're really gonna make you mad. You know, your job
kind of far.
Speaker 4 (51:54):
But you know all that.
Speaker 3 (51:55):
But you knew all that when you hire that person,
because guess what they told you where they lived, but
you ignored it.
Speaker 1 (52:04):
So Angela, thank you for calling. These are some of
the little things. And I'm not finished.
Speaker 3 (52:08):
So keep you keep your radio on because I got
more to talk about. Keep your podcast all.
Speaker 10 (52:12):
That, guess I will.
Speaker 1 (52:15):
Now, here's the problem that a lot.
Speaker 3 (52:16):
Of people have when they open the business. This I'm
talking the business owner's talking to entrepreneurs.
Speaker 1 (52:23):
Listen to me. Parking. I don't know why.
Speaker 3 (52:28):
People think they can just open up, open up a
business and not worry about parking. I had a comedy club, y'all.
Speaker 1 (52:37):
See see I see see That comedy club taught me
a lot, y'all. I had no parking. All my parking
was on the streets out there on the streets.
Speaker 3 (52:49):
Three hundred people cars parked out therewn the street, up
and down the streets all up. Boy, I was popular, though,
But guess what happens when you just parking any kind
of way, any kind of way, any kind of place.
Speaker 1 (53:03):
Bad things start happening, bad people.
Speaker 3 (53:07):
Start showing up, start busting in car windows, so people
would leave my comedy shows come back in ever shown
my car being broken into? So what So then my
insurance got to cover that. So suddenly my insurance starts
(53:29):
going up because I got a business, beautiful building, fantastic
no parking though, But I ignored the no parking issue
because guess what, I fell in love with the building.
So I had to hire people to walk up and
(53:51):
down the streets to stop people from busting into cars.
Now you see why I wasn't making no money When
you make all these ignorant decisions no budget in business,
somebody didn't know.
Speaker 1 (54:08):
By the leasing the building for two years with no parking.
Speaker 13 (54:15):
Rut.
Speaker 3 (54:18):
I'm gonna close this out about this person you should
never ever hire. Do not hire inexperience employees because they
are cheaper. I'm let you let that soak in a minute.
Do not hire inexperience employees because they are cheaper. One
(54:44):
they have no leadership abilities. Two they need constant supervision.
Three they do not understand the position and the company.
It will not help you win WI in capital letters
long term, and I'm gonna put a little quote around here.
(55:09):
I said something by relatives, do not hire friends.
Speaker 1 (55:18):
I've done that.
Speaker 3 (55:20):
It has burnt me. When it came time to make
a decision. They reminded me that I did them wrong.
They reminded me that they were the victim. They reminded
me that I didn't know what I was doing. And
you're exactly right because I was running a business based
(55:44):
on friendship, no budget, family and a partner I didn't know.
You cannot win like that. Ladies and gentlemen, as you
listen to me talk about marketing and branding and how
to be a successful business owner, the bottom line, it's
on you look in the mirror and make a decision
(56:07):
that benefits you, your family, and your future.
Speaker 1 (56:11):
This is another episode of Money Making Conversation Masterclass. I
want to thank y'all.
Speaker 3 (56:15):
I always thank y'all every week for listening, and I
just want to share this moments with you today. I'm
gonna do this once a month, share some of my
personal stories, my personal background as to why I can
talk like this because I've made mistakes, and you've heard
the people who called in. I answer their question because
I know where to go now, and I will be
able to help you as long as you listen to
(56:36):
me every time I open my mouth and bring your
guests on this show because it's for your personal benefit
and it's free.
Speaker 1 (56:42):
I'm Rashan mcdonalok. We talked to him.
Speaker 6 (56:57):
Thank you for joining us for this edition of Money
Making Conversations Masterclass. Money Making Conversations Masterclass with rough Shan
McDonald is produced by thirty eight fifteen Media Inc. More
information about thirty eight fifteen Media Inc. Is available at
thirty eight fifteen media dot com. And always remember to
lead with your gifts
Host
Rushion McDonald
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