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August 18, 2025 49 secs

Welcome to Season 2 of New Gen Marketing, the show where brands learn how to win against the most market-resistant generation ever.

This season, we’re breaking down:

  • Gen Z’s $44B buying power
  • What Gen Alpha is (and how to prep for them)
  • Turning TikTok into instant sales
  • Marketing strategies that actually work and stay true to your brand


New episodes drop every Monday. Follow now because if you’re not talking to this generation, you’re already being ignored.

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