Aaron breaks down how Alysio defines and delivers revenue protection: surfacing hidden deals, preventing churn risks, connecting siloed GTM systems, and autonomously closing revenue gaps across the lifecycle. The conversation explores AI in sales, the evolution of elite sellers, and why the future of go-to-market isn’t about more tools or more reps; it's about smarter systems, autonomous insights, and empowering people to perform at their best. Whether you’re a founder, CRO, or aspiring sales leader, this episode challenges how you think about pipeline, efficiency, and category creation in B2B sales.
Chapters
[Start] A Comeback Story & Rascal Origin: Surviving childhood paralysis, building unstoppable resilience, and breaking into high-stakes finance and tech.
07:00 What Is Revenue Security?: Introducing a new GTM category, uncovering lost revenue, and why protection beats pipeline.
12:50 AI-Powered Selling: How AI surfaces risk, automates follow-through, and makes elite sellers even better.
18:00 Gamification, Human Skills & Modern Sales Excellence: Why relationship-selling is back, what makes sellers irreplaceable, and how reps stay competitive.
26:30 Scaling With AI, Staying Lean & Hiring the Elite: Why Alysio runs with a tiny powerhouse team, how they build talent, and the future of CRO org design.
36:50 Category Creation & The Future of GTM: Educating the market, unifying revenue teams, and why every CRO will run revenue audits in the future.
Links & Resources
Aaron McReynolds LinkedIn
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