September 9, 2025 • 15 mins
In this episode of Subscription Prescription, I break down how the top subscription platforms, specifically, Recharge, Stay AI, SKIO, and Loop, approach cancellation flows, and how you can optimize each one to reduce churn and increase retention.
Whether you're just getting started or managing thousands of subscribers, understanding your platform's cancellation flow is one of the highest-leverage things you can do. From splash screens and A/B tests to smart segmentation and save actions, I walk through exactly what to focus on—platform by platform.
You’ll learn:
What Recharge’s AI cancellation insights can (and can’t) tell you
How Stay AI dynamically tests save offers behind the scenes
Why SKIO’s “pause before cancel” feature can double your saves
How Loop’s analytics show you which saves lead to repeat orders
📬 Want more insights like this in your inbox every Tuesday? Subscribe to the newsletter: https://newsletter.thesubscriptiondoc.com
#subscriptions #ecommerce #recharge #stayai #skio #loopsubscriptions #churn #dtc #retentionmarketing #subscriptionprescription
Whether you're just getting started or managing thousands of subscribers, understanding your platform's cancellation flow is one of the highest-leverage things you can do. From splash screens and A/B tests to smart segmentation and save actions, I walk through exactly what to focus on—platform by platform.
You’ll learn:
What Recharge’s AI cancellation insights can (and can’t) tell you
How Stay AI dynamically tests save offers behind the scenes
Why SKIO’s “pause before cancel” feature can double your saves
How Loop’s analytics show you which saves lead to repeat orders
📬 Want more insights like this in your inbox every Tuesday? Subscribe to the newsletter: https://newsletter.thesubscriptiondoc.com
#subscriptions #ecommerce #recharge #stayai #skio #loopsubscriptions #churn #dtc #retentionmarketing #subscriptionprescription
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