Reflect, Refocus, and Keep Shipping – The Better SMB Mid-Year Review

In this episode, David and Rob take stock of The Better SMB's podcast's progress halfway through the year. It’s an honest look at what’s gone well, what’s been challenging, and where they’re heading next in their mission to become the go-to voice for small and medium business owners in New Zealand. They share real numbers, like a 50% growth in Spotify followers and 65% increase in episode plays, and reflect on what’s driving that momentum: consistent content, strong guest insights, and a shared goal of making business success more accessible for SMBs. But this episode isn’t just about them, it’s packed with relatable lessons for business owners too. Key insights for SMB owners: 

• Planning matters: Set a clear target, track your progress, and adjust regularly—don’t let your business plan gather dust. 

• Just ship it: Don’t wait for perfect. Consistency and iteration beat perfection every time. 

• Know your data: Look at the numbers to spot trends, make decisions, and push performance forward. 

• Adapt as you grow: What worked at the start might not be enough now—refine your tools and systems to stay on track. 

• Think long term: Whether it's business planning or engaging with politics, don’t just chase short-term wins, build for the future. 

Highlights: 

• “Don’t try to polish it. Ship it.” — The power of consistent action over perfection. 

• Their New Zealand Manufacturer article made the front page—a big milestone. 

A growing pipeline of high-impact guests and a call for more stories from the SME world. This is a rare behind-the-scenes look at building something from scratch, and why the same principles apply to any small or medium business looking to grow. Whether you're reviewing your own business plan or thinking about how to better measure performance, there's something in here for you. Tune in. Reflect. And keep moving forward with us. --------------------- Connect with Rob and David on LinkedIn Rob Bull David Altena Learn more about NZ Lean Academy and the mission Rob is on to make NZ the best place in the world to do business  Download David's NBR-featured report "Boosting Productivity in New Zealand SMEs" by joining the mailing list on the Altena Solutions website and start your journey to a more productive business today