26 Years of Bodybuilding.com

Bodybuilding.com is turning 26! Since 1999, BBCOM has brought the top supplements, programs, and workout tips for millions of fitness enthusiasts. Let's take a look back at some of our most memorable moments.

Episode Transcript

Speaker 1 (00:00):
Hay Team. This month, bodybuilding dot Com celebrates twenty six
years of serving the fitness community. Since nineteen ninety nine,
we've provided millions of gymgoers, goal chasers, and fitness enthusiasts
with the supplements, programs, and tips they've needed to level up.
This year, we're proud to provide our customers with a
new training app, elevated signature formulas, and the return of

(00:23):
the industry's most iconic brands. Here's a look back at
some of our top memories and thank you for being
a part of our history. Nineteen ninety nine, founder Ryan
DeLuca begins bodybuilding dot Com in Boise, Idaho, marking it
the first of its kind at the dawn of the Internet.
Ryan was just twenty years old when he started the brand,
and it all began with what is now the biggest

(00:44):
supplement in the industry, creating. If you haven't checked out
our founder story with Ryan de Luca, head to the
bodybeillaing dot Com YouTube. Two thousand and four, bodybeilling dot
Com debuts its historic forum web channel, leading to the
connection of thousands of coaches, trainers, and athletes to trade
supplements and training advice. The brand would be one of

(01:04):
the early adopters of building digital communities, especially important without
a brick and mortar location. Eventually, the forum would expand
into bbcom's social and owned app experiences. Today, over thirteen
point eight million users follow bodybilling dot Com across social media.
Two thousand and five, the first line of bodybilly dot
COM's private label supplements launched, striving to provide consumers with

(01:27):
trusted and safe ingredients. This was the first expansion of
its kind outside of its third party distributors since being
launched six years prior two thousand and eight, coming in
at almost a decade in business, Bbcom's explosion leads to
hundreds of thousands of changed lives. They begin to host
transformation challenges, often awarding winners with upwards of one hundred
thousand dollars cash prizes and a trip to Boise to

(01:50):
meet and engage with the bbcom headquarters team. The Lucas
cites these interactions as a staple in the team's continued
success and growth for the next decade and beyond. Fourteen,
bodybaila dot Com records a five hundred million dollar year,
making it the biggest supplement distributor in the market, with
incomparable global reach. Twenty sixteen, the Lift Life Foundation begins,

(02:13):
which is a charitable organization dedicated to bringing state of
the art gym facilities to underserved school districts. Teams around
the country gathered to demolish unsafe weight rooms and delivered
state of the art equipment made for students to live
a healthier and stronger life. Twenty eighteen, Signature Supplements are born,
an innovative sports nutrition line equipped with proteins, gainers, creatine,

(02:36):
pre workout, amino acids, vitamins and more. Signature would go
on to be the number one selling product within the
BBCOM ecosystem and still is today. Twenty twenty five, Signature
gets an upgrade, keeping up with the industry's demand for
the removal of artificial dyes and coloring and an overall
call for cleaner ingredients and sourcing standards. The brand went

(02:56):
for a daily double and debuted its new Bbcomfitness app,
equipped with new coaches, new workouts, new features, and a
seamless digital product for customers old and new. Bodybeilling dot
Com also welcomed heavy hitters such as cellucore Rise, Caged Quest,
Nutrition Extend, David Bucked Up, barebels Alani, New Redcom one

(03:16):
and more onto the site. A lot has happened since
ninety nine, and we're looking forward to helping millions more
in the next twenty six years. Until next time,