From Home Schooling to FRANCHISE CEO: The 3 Biggest Surprises

"As an emerging brand and a relatively new business (I started the company in 2021), it's been incredibly valuable to partner with franchisees who bring such diverse experience and expertise from their respective backgrounds. One of the things I love most is the collaboration. We work closely together, and I’ve learned so much from them. It’s also been fascinating to connect with people from all over the country, each with different life experiences. That diversity has enriched the journey."

For clients who are creative, entrepreneurial, or eager to influence a brand’s growth, emerging franchise systems like this one can be especially appealing.

They offer a unique advantage: the chance to help shape the brand’s future, not just follow a preset playbook. Unlike mature systems where everything is firmly established, newer brands foster a more collaborative environment. Franchisees are not just operators; they’re contributors whose ideas and experiences play an active role in how the business evolves.

It’s the ideal fit for those who want the structure of a proven system but are also excited by the opportunity to build, innovate, and grow alongside a like-minded, engaged community.

We cover many current and relevant topics. A few include:

◈ From stay-at-home mom to becoming a franchisor

◈ The value of working with people you like, trust, and respect

◈ The culture of an emerging franchise brand