Episode Transcript
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Speaker 1 (00:00):
Welcome to Sunstein Sessions on iHeartRadio, conversations about issues that matter.
Here's your host, three time Gracie Award winner, Shelley Sunstein.
Speaker 2 (00:10):
I am delighted to introduce you to David Junk. He
has I mean, everybody has a story, but this man
has lived the life. Now here's a kid who grew
up in Ohio. And by the way, do you know
with Alpha's the word Ohio is used now to describe
(00:30):
something bad because they say nothing happens in Ohio Alpha's Yes,
Ohio is like school is Ohio?
Speaker 3 (00:42):
Is that right?
Speaker 2 (00:44):
True?
Speaker 1 (00:47):
Rock?
Speaker 2 (00:47):
And a hall of fame is in Ohio? Come on,
all right, but I digress, digress. So David Junk crew
on a farm in Ohio, actually learned from his father
how to run the farm. So he learned at a
very young age how to do business. And then Pink Floyd.
(01:11):
It was Pink Floyd that changed his life. You know
how music can inspire something in your life. But completely
changed the course of his life because he became correct
for me, if I'm wrong, the first American to run
a record company a music company in Russia, that's correct, right?
(01:33):
So yes, yes, I mean an insane story. So, first
of all, welcome, congratulations, and so how did it happen?
Explain to the listeners how Pink Floyd changed your life.
Speaker 3 (01:47):
I will, and I just want to thank you Shelley
for inviting me on your show, and it's a fantastic show.
And I've been a big admirer of yours. And I
hope we get to talk about Billy Joel a little
bit later on in station, because that's really important what
you did over there. Yes, so, I, as you mentioned,
I grew up on a farm in Ohio. I was
(02:08):
a Cold War kid. You know, this is Ronald Reagan's
America is it was the threat of mutual mutually assured
destruction was hanging over our heads. We all knew where
the local fallout shelter was and how to you know,
go and and and and protect yourselves from from a
nuclear war there, which was nonsense. Of course, there was
(02:29):
no surviving a nuclear war, and they were kidding us
by by actually running us through those drills. But in
any case, I was I was frightened of those Soviets.
I'm the last person you would expect to end up
in Russia because of how I grew up as a kid.
But like you mentioned, music changes your life and can
(02:49):
change your life forever, and that's what happened with me.
I was in school. You know, some kids were into
Rush or led Zeppelin or you know, def Leppard. I
was into Pink Floyd. I was the Pink Floyd kid.
And you remember they came to the United States in
nineteen eighty to perform the Wall concert there in New
York and then in la but not in Ohio or
(03:12):
nowhere else, right, only in those two American cities, and
then in London of course, so I didn't get a
chance to see my favorite band in the world. It
just wasn't possible. So around nineteen eighty five, Roger Waters
left the band and they split up, and then Pink
Floyd reformed and went on their separate ways. But Roger
(03:36):
was solo, and he was always asked, when are you
going to perform the Wall album again? When are you
going to recreate that Wall concert? And he would facetiously say,
like he does, you know, when the Berlin Wall comes down,
you know, never intending for it to come down, but
it came down. It came down, and he held to
his commitment, and so he staged the largest rock concert
(03:58):
in Europe. There, over five hundred thousand people attended a
concert at the Berlin Wall The Fall in Berlin Wall
in pots demmer Plots, and I was there. I had
to go. I went to my local radio a record
store in Columbus, Ohio. I was the only one there
to buy a ticket because no one else was traveling
to Europe to see Pink Floyd.
Speaker 2 (04:20):
How do you show up online early?
Speaker 3 (04:22):
Because you thought I'm going to fight the lions, right,
no lines, I thought everyone was a Pink Floyd fan.
I really misjudged that. But but you know, I went
there and by myself, you know, backpacked, and I'd never
been to Europe before, and I had one mission to
go see the concert. But when I was there, I
(04:43):
saw all this freedom breaking out. You know, there was
Eastern Europe on the on the verge of overthrowing communism completely.
And I met people from all over Eastern Europe. But
I met a couple of really cute girls from the
czech Czechoslovakia. It was Czechoslovakia and they hadn't broken up.
And they told me that as an American I should
(05:03):
come back to this part of the world and help
the economies transition from communism to capitalism. They suggested, I
learned Russian because everyone in Eastern Europe spoke Russian, whether
they liked it or not. They were forced to learn Russian.
So I did go back to America. I learned Russian,
I got a business degree, and I made my way
(05:24):
back to Russia, where I became a record executive.
Speaker 2 (05:28):
Well, first, you had another job that I did, yes,
which did not turn out well. So just briefly discuss that.
Speaker 3 (05:38):
Okay, okay, that was a job where I was desperate. Right.
I just graduated college, I had my business degree. I
was really eager to get to Russia. I sent my
resume to some accounting firms, some big American accounting firms
in Moscow, and they turned around and sent my resume
(05:58):
right back to their office in San Francis, Cisco, where
they had a brand new client, a Russian client that
they thought I'd be perfect for. It was a diamond company,
and that sounded really sexy and really glamorous. Right, Well,
it turned out to be a p pumpkin village. I
don't know if you've heard of that phrase before from
Russian literature, but it's one of the Russians. So back
in the nineteenth century when Katherine the Great was there,
(06:21):
or was the Atheings, when Katherine the Great was the tzar,
the generals would build villages along the river banks that
were fake like facades, right, and she would float down
the river on her boat and think, the regions are
doing really well. So Russia's direct So they really created
this myth. Well that's what the Russians did with this
diamond company. They created a mythical really company. It was
(06:43):
not intended to really become a major player. It was
intended to scare the beer's monopoly in South Africa, who
was always paying the Russians to keep their diamonds in
the ground. And I should have started with that showy
the diamonds. One of the greatest myths in the history
of the world is that diamonds are rare. They are
not rare. They are in the ground. They're more than
(07:05):
enough of them in the ground, especially in Siberia. But
the Russians are paid to keep them in the ground,
and that's what keep the prices higher. And so this
company hired me, and I ended up in their Moscow
office and eventually it all collapsed. The irs and the
FBI both raided the company at the same time, and
you thought.
Speaker 2 (07:24):
You were going to jail like for the rest of
your life.
Speaker 3 (07:27):
I was. I was in the prosecutor's office in Moscow
numerous times being grilled because all the real culprits had ran.
They were hiding, they were hiding in Bermuda and all
over the world, and I was the only one they nabbed.
And I had nothing to do with the diamonds. But
I was about ready to take the entire heat for
one hundred and eighty million dollars FILF. I was in
(07:50):
my early twenties. I mean, I was too young to
And that's what the whole idea was. The Russians wanted
to put a bunch of Americans in this inside this company,
to give the facade that this is a real American
Russian joint venture and that it's a real legit company.
But it wasn't. It was a complete as they say
potunkin Village.
Speaker 2 (08:10):
I'm speaking with David Junk. He was the first American
to be the head the CEO of a record label
in Russia. And you just turn I mean, your life
should actually be a movie. I mean seriously, because when
David was running this record company I mean in Russia,
(08:31):
and I remember this when I went to what was
then the Soviet Union, I mean, bootleggers ran. If you
wanted an album, you got it on the street from bootleggers.
So the record company was making no money on records
and you had to find a path around that. And
by the way, David junk popularized brought hip hop to Russia,
(08:56):
I mean, among other things. But how did you ever
figure out, well, how are we going to make a
living when we can't We can't defeat the bootleggers.
Speaker 3 (09:07):
It was it was necessary for survival. I loved my
job right I was. I was the CEO of a
glamorous record company and meeting superstars like Enrique Iglesias, Mariah Carey, Metallica.
I mean, it just the list is on and on.
It was, and it was a great thing for me
to be a chief executive in Russia. It was a
(09:27):
really thrilling time to be there. It was dangerous, but
it was thrilling and I did not want to lose
that job. And I was always worried that we were
going to you know, that the record company was going
to pull out of Russia because we were losing the
war to the pirates. The Russian mafia controlled ninety percent
of the Russian music industry. Like you said, Shelley, it
(09:49):
was all bootleg albums that you could buy in bootleg stores.
I mean they even had illegal stores and you could
buy the counterfeit music anywhere you wanted, from the air
to the sidewalk outside your house. It was. It was
just everywhere, and DVD's as well too, not just music
but also movies. It was. It was the most pirated
(10:10):
market in the world at that time, and the Russians
were exporting their counterfeit music to China, to Europe, and
the money that they were raising the Russian MAFI was
using defront terrorism and weapons trafficking and sex trafficking. So
they were they were bad guys and and I had
to do something about it. And I got marching orders
(10:30):
from my bosses at the Universal do something about this.
This is this is crazy. So they asked me to
start fighting piracy, and I formed a group of all
the record labels. In the book, I write about how
it must have been like when Don Corleone gathered all
the six families of the Mafi and tried to get
them to make peace. That's that's what I did. That's
(10:50):
that's that's what I had to do because these guys
were backstabbing each other and I was the American and
they're the Russian. They didn't trust me, of course at all,
but they didn't want to do the job that they
didn't want to fight the pirates, and so I did.
And that became the part of my job that makes
me different from the Clive Davis's and the Jimmy I
Beans of the world, you know, because I don't think
(11:12):
they were out going on police raids of pirate factories
as record executives. So that's where I'm a little unique.
Speaker 2 (11:18):
By the way, So we can't get to all of
David Junk's story, but you can read his story in
the book rockin the Kremlin David Junk with Fred Bronson.
It's a fantastic read. Like I said, it should be
a movie. And just briefly so, David referred to my
trip to the Soviet Union, which was really Billy Joels.
(11:40):
I was there. I was the only American radio reporter
traveling with Billy. He was the first American rocker ever
to perform in the Soviet Union. We didn't realize it
was the last days of the Soviet Union. It was
in nineteen eighty six, and when he performed his first
concert in Moscow, this is concert that was the concert
(12:01):
of my life. That kind of changed my life because
we had no idea, Number one, who was in the audience.
We had no idea who bought tickets or was given tickets,
And there were soldiers lining the stage, and so we
had no idea what was going to happen when Billy started.
Were We're all going to be arrested or what. Billy
(12:24):
didn't know. We didn't know. Christy Brinkley is then wife
was there. She didn't know. And do you know what happened, David?
When Billy started performing, these soldiers, these Russian, these Soviet
soldiers started dancing with us in the other It was
the most magical moment, one of the most magical of
(12:44):
my life. Because the name of the tour was the
Bridge Tour, and it lived up to its name, and
it was just an extraordinary time. I kind of hated
the Soviet Union. I was on the air from a hotel.
I was telling the dirty joke and there would be
clicks on the phone and you knew that it was
(13:07):
the intact that I actually said in the room. You know, Jim,
I need some towels. Next thing, you know, there's a
knock on the door and there towels being delivered to
my I mean, it was it was kind of scary.
This was right after Chernobyl. Oh, yes, graid that all
the fruit and vegetables we were eating were tainted. And
we had the same food for breakfast, lunch, and dinner
(13:29):
at the hotel which was where the you know, the
Olympic people who had been to the Olympics, they had
stayed in this But what an experience. But anyway, we
have like thirty seconds left. What if we're not called
the audience about rocking the Kremlin? That you want them
to know that.
Speaker 3 (13:47):
I want Americans in particular to know that after the
Cold War ended, we did help Russia. We tried to
help them transition from capital, from communism to capital, and
there were folks that helped them in the finance and
oil gas. I did it in music. That was my
role was to help bring capital, capitalistic concepts, marketing concepts,
(14:11):
sales concepts to the Russians and to this day they
have a successful music industry that is still ongoing, although
because of the war, Universal has pulled out, Gibson has
pulled out, give some guitars, a lot of the record
labels have pulled out. So it's a very different world
than when I was there twenty five years ago. But
you mentioned Shelley hip hop. I did help bring Eminem
(14:35):
and Doctor Dre and Tupac and Snoop Dogg's music to Russia,
and that will have a lasting impact because it's still
the most popular genre in the country today. And I
believe the youth of Russia are the ones that are
going to finally resist the Kremlin, and that's part of
hip hop's message anti authority. And so that's my great hope,
is that a hip hop world will lead Russia back
(14:56):
to democracy in the civilized world someday.
Speaker 2 (15:00):
Thank you so much, David Junkin, you gotta add this
to your list. Rockin' the Kremlin by David junk with
Fred Bronson.
Speaker 1 (15:07):
You've been listening to Sunsteen sessions on iHeartRadio, A production
of New York's classic rock Q one O four point
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