» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation
Instagram: https://www.instagram.com/hackyoumedia/
Website: https://hackyou.media/
Devon Levesque is known for pushing limits, both mentally and physically. But behind the headline-grabbing challenges like bear-crawling a marathon is a founder who’s as focused on discipline and service as he is on strength.
In this episode, we get into the mindset behind Devon’s training, his philosophy on building resilience, and how he’s scaling businesses with the same intensity he brings to fitness. We also talk about routine, self-imposed suffering, and why the hardest part of any challenge is often what happens after.
00:00 Introduction
01:00 Devon’s early years on a farm and complete lifestyle shift
04:25 Running nightclubs before transitioning into personal training
06:10 Partnering with Promix and revamping the supplement brand
09:09 Scaling a business through community and customer retention
12:38 Building a supportive network of high performers
15:01 Bear crawling a marathon and raising $2M for suicide prevention
18:58 Processing his father’s death through physical and mental endurance
21:35 Life-changing breakthroughs at a weeklong therapy institute
24:14 The impact of podcasting on personal growth and EQ
29:01 Summiting Everest, doing a backflip, and facing real fear
33:20 Near-death moment and watching others fall on Everest
36:57 Finnish sauna culture and chasing discomfort for growth
38:49 Playing like a kid daily as a form of therapy
41:14 Investing only in businesses aligned with his values
46:40 Devon breaks down his scaling strategy
49:06 Blending wellness, community, and nature
51:33 Building a values-based daily routine and protecting time
54:17 Getting too comfortable in Dubai and seeking new challenges
» Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
» Transform your physique - https://www.thrstapp.com/
» My clothing brand, THRST - https://thrstofficial.com
» Custom Bioniq supplements - https://www.bioniq.com/mikethurston
• 40% off your first month of Bioniq GO
• 20% off your first month of Bioniq PRO
» Join our newsletter for actionable insights from every episode - https://thrst-letter.beehiiv.com/
» Join WHOOP and get your first month for free - join.whoop.com/FirstThingsThrst
» Follow Devon
Instagram: https://www.instagram.com/devonlevesque/?hl=en
Website: https://hoo.be/devonlevesque
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.