November 4, 2025 β’ 20 mins
In this episode, Neil and Eric unpack the surge in corporate layoffs across UPS, Amazon, Intel, Nestle, Accenture, Ford, Novo Nordisk, Microsoft, and PwC β revealing whether AI-driven efficiencies or pandemic-era overhiring are to blame. They analyze ADPβs job report, explore how AI impacts enterprise ROI, and discuss how consulting and tech giants are retooling for the next wave of automation. Plus, surprising insights from Disneyβs and Googleβs latest marketing moves.
TIMESTAMPS
(00:00) Layoff numbers across UPS, Amazon, and Intel
(03:24) AI efficiency or overhiring?
(06:10) Labor market trends and ADP data
(10:42) AI ROI and corporate productivity
(15:44) Consulting firms in an AI-driven era
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Welcome to Marketing School, one of the top business podcasts with over 61 million downloads. Each episode delivers actionable marketing tips and strategies from two entrepreneurs who truly practice what they preach. The show is hosted by Eric Siu, founder of Leveling Up and Single Grain, and Neil Patel, co-founder of Neil Patel Digital and recognized by Forbes as a Top 10 Marketer.
LEARN MORE ABOUT THE HOSTS
Eric Siu β Leveling Up: https://www.youtube.com/@LevelingUpOfficial
Neil Patel: https://www.youtube.com/@neilpatel
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