Are your marketing and operations teams speaking different languages? If your marketing team is constantly over-promising while your operations team struggles to deliver, you may be facing a hidden problem that could cost your business big. The disconnect between these two departments creates inefficiency and quietly undermines your efforts to scale your business.
In this episode, Yara Golden returns to discuss how marketing and operations can align to drive business success. We examine how marketing tends to operate in a creative, idea-driven environment, while the operations team excels in execution and tangible results. Understanding this difference is key to bridging the gap and ensuring that both teams are working toward the same goals.
If you’re ready to align your teams and start scaling without chaos, make sure to grab our free Marketing and Ops Alignment playbook in the Visionary Vault. Don’t let disjointed teams hold you back—take action now!
In This Episode:
-Introduction to the marketing vs operations conflict
-Why marketing and operations seem to speak different languages
-Bridging the gap between brainstorming and execution
-The WAVE system: commitments vs. goals
-The importance of transparency and cadence
-The role of masterminds and continuous learning for growth
-Why adopting a growth mindset is crucial for marketers
-How to handle conflicts between ops and marketers
-Effective leadership strategies for conflict resolution
-The role of company culture in fostering team alignment
-The importance of clear communication and constructive feedback
-Key takeaways and how to connect with Yara Golden
Explore Free Resources at the Visionary Vault:
https://specialopspodcast.com/visionary-vault
Get in Touch with Yara Golden:
Website: https://yaragolden.com/
Facebook: https://www.facebook.com/yaragolden
Instagram: https://instagram.com/yara.golden
Get in Touch with Emma Rainville:
Website: https://specialopspodcast.com/
YouTube: https://www.youtube.com/@specialopspodcast?sub_confirmation=1
Instagram: https://www.instagram.com/emma_rainville512/
LinkedIn: https://www.linkedin.com/in/emmarainvilleoperationsguru
The podcast was produced by Top 10 Podcasts https://top10podcasts.com/start
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.