All Episodes

July 17, 2025 24 mins

What if disappearing for six months to reinvent yourself is the worst advice you could follow?


On this electrifying episode of Thrive LouD with Lou Diamond, we dive into personal branding and reinvention with powerhouse strategist and CEO of Built to Impact, Maya Elious. Recorded in her vibrant Atlanta studio, Maya reveals how she accidentally stumbled into branding by creating custom MySpace pages in college—and how that fun side hustle became the foundation for a thriving business helping entrepreneurs pivot, realign, and build brands with deeper meaning.


Key Highlights:

  • Reinvention in Real Time: Maya shatters the myth that you have to “disappear and come back better.” She explains why taking your audience on your journey—not isolating yourself—is the most authentic way to grow and evolve your brand.
  • Messaging is Queen: Hear how Maya’s superpower (her clients dub it "MayaGPT") lies in extracting and refining the true message at the heart of a business, making it resonate authentically and powerfully.
  • AI vs. Authenticity: Lou and Maya discuss leveraging AI tools while maintaining the genuine voice and mission that make a brand unique—plus the three foundational questions every entrepreneur must answer: who are you, who do you serve, and how do you serve them?
  • Platform Paralysis Solved: With social media changing daily, Maya shares her approach to testing different platforms, learning where your ideal audience lives, and focusing on meaningful engagement instead of chasing every algorithmic trend.
  • Consistency Over Cookie Cutter: Learn why entrepreneurship is a dance of testing, pivoting, and consistent effort, not a formula you can set and forget.


Timestamped Overview

00:00 "Thrive Loud with Lou Diamond"

03:41 Reinvent Without Isolation

08:17 Aligning AI with Personal Voice

10:15 Focus on Content's Purpose

14:34 Rotating Focus Across Platforms

17:34 Adapting Videos for Short Attention

21:43 "Creature of Habit"

23:31 "Maya Elias: Thrive Loud Feature"

Mark as Played

Advertise With Us

Popular Podcasts

24/7 News: The Latest
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

The Clay Travis and Buck Sexton Show

The Clay Travis and Buck Sexton Show

The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.