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December 30, 2024 12 mins
To finish out the podcast this year, I wanted to do an episode about some of my most favorite purchases I made for my business tin 2024! This year I really dug into doing what I was doing, better. And because of this focus, I needed to invest in a lot of new tools and ways to outsource to assist with that focus. 

TAKEAWAYS:
  • Opus Clip AI. This is an AI tool that takes your podcast video and splices them up into 10 or so clips to use on social media. This saves me so much time.
  • Build a Bot workshop with Hattie Dunstan. This workshop helped me see what was possible with AI and I use it for my clients using my template it will create an email pitch sequence.
  • ManyChat. This tool automates conversations on Instagram and can DM links to accounts when they comment a specific keyword on posts.
  • Descript. This can be used for a lot of different things but I use it for the Eye Contact feature. This tool makes it look like you’re looking at the camera, when you're not.
  • Outsourcing SLO funnel Ads. I hired a Facebook Ad expert and it is worth every penny. This might feel like a lot financially upfront, but if you stay focused on the ROI, it is so worth it. I’m so happy to pay this bill because I’m thrilled I don’t have to do it and I know it’s covered by an expert.
RESOURCES:
(Some of these links are affilite links!)

Check out the blog post that goes along with this episode for additional resources

Grab a spot in Hattie Dunstan's Build A Bot Workshop

Learn more about automating conversations on Instagram with ManyChat

Snag a seat in Allison's Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep (or, ‘ya know…live your actual life!)

CONNECT WITH ALLISON:

Follow Allison on Instagram

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