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October 9, 2024 25 mins

In this episode of the BBP, host Naketa Ren Thigpen chats with Ashley Stanford, a digital marketing consultant and freelance expert with over 15 years of experience. This episode explores Ashley's path from career burnout to achieving balance and fulfillment. She discusses using tools like Danielle Laporte's "The Desire Map" to identify core desired feelings and the importance of setting clear boundaries in personal and professional life. Ashley shares her wisdom on juggling multiple roles, including being EVP of Client Strategy at TicketSocket and the VP and co-founder of Ice Cream Social, without losing oneself. The conversation is inspiring and practical, making it a must-listen for ambitious individuals seeking harmony.

Time Stamps:

00:00 Ambitious women's goals and responsibilities.

09:42 Embracing temporary sacrifices for future freedom.

11:35 Overcoming setbacks leads to significant achievements.

14:34 How boundaries enhance productivity and mental well-being.

18:24 Navigating life changes: parenting, avoiding burnout.

23:29 Prioritizing personal joy and self-care first.

More about Ashley Stanford

Meet Ashley Stanford, a digital marketing consultant with 15+ years of experience! She excels in creating strategic marketing plans and optimizing tactics, primarily in the events & entertainment sector, with additional expertise in healthcare and fintech. Ashley is the EVP of Client Strategy at TicketSocket and Vice President and Co-Founder of Ice Cream Social, a widget that enhances websites by driving word-of-mouth marketing and gathering valuable first-party data. Supported by Comcast NBCUniversal SportsTech since 2022, Ashley's extensive background in digital marketing roles equips her with unmatched skills in customer acquisition, email, search, and content marketing.

Follow Ashley Stanford:

Ice Cream Social Website: https://icecreamsocial.io/

TicketSocket Website: https://ticketsocket.com/

Ashley LinkedIn: ashcline

Personal Note from Naketa:

The conversation doesn't stop here, come chat with me over on @naketarenthigpen Substack.

I take you deeper with unfiltered reflections, the behind-the-scenes thought process, and the real-world application of everything we unpacked here.

Pull up a chair, pour a cup (or glass, no judgement here) and let's talk work, life, love, growth, (and) how to sustain it without losing your mogul-in-the-making mind.


More on the BBP:

Introducing Balance Boldly for Ambitious Women in Business (and a few brave men) with Naketa Ren Thigpen—a transformative podcast for founders & leaders who believe that building a legacy is as much about WHO you build it with as HOW you build it.

Unlike our latest amazing podcast, The Lazy Overachiever Show, which challenges norms around self-care and growth strategies, Balance Boldly, dubbed the BBP, emphasizes the deep connections and intentional work-life balance and relationship management strategies that form the foundation for lasting impact. Amplifying the power of intimacy by demonstrating how success in the boardroom is deeply intertwined with the energy you cultivate in your personal life.

On this show (and) in Naketa's everyday life, she's sharing how prioritized mental health with non-negotiable boundaries and strong relationship health help to collapse time, while rippling joy across generations....

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