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September 18, 2024 28 mins

In this enlightening episode of the Balance Boldly Podcast, Naketa Ren Thigpen chats with the fabulous Kosi Harris, a PR pro with over 15 years of experience. From her fashion PR beginnings to working with top brands, Kosi spills the tea on managing client expectations and building solid media relationships. She talks personal branding, networking, and navigating today’s media scene. Perfect for ambitious women and entrepreneurs, this episode is packed with real talk and tips you can actually use. Tune in for an inspiring and down-to-earth conversation you won't want to miss!

Time Stamps:

00:00 Rediscovered passion—the switch from fashion to hospitality.

05:40 The importance of transferable skills.

08:56 Why a scarcity mindset can get in the way of rebranding.

13:59 How service-based clients should prepare for media engagement.

18:09 The difference between paid and organic press.

21:03 Why you don't need a huge following to rebrand.

23:43 The importance of remaining authentic in the rebranding journey.

More about Kosi Harris

Kosi Harris is a seasoned public relations specialist with over 15 years of experience across non-profit, consumer products, and hospitality. She has represented notable clients like Leanne Mair, Every Library, Time Warner Center, and Reebok Watches. Kosi excels at amplifying brand voices and building strong media relationships, with her work featured in top publications including Essence, Harper’s Bazaar, USA Today, and The New York Times. She holds a Bachelor's in Advertising & Marketing Communication from The Fashion Institute of Technology and a Master's in New Media and Public Relations from Southern New Hampshire University. Based in Brooklyn, NY, Kosi is passionate about technology and ran a PR workshop with the Female Founder Collective last fall, highlighting her expertise in navigating challenging times.

Follow Kosi Harris:

http://www.kosiharris.com/

Substack: PR Tips and Tea 

Instagram: @kosharris 

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More on the BBP:

Balance Boldly for Ambitious Women in Business (and a few brave men) is a weekly podcast hosted by Naketa Ren Thigpen, the #1 Balance (and) Relationship Advisor in the world. The show offers work-life balance and relationship development strategies you can implement that help you navigate transitions in life while strengthening personal and professional relationships. Naketa and her incredibly potent guest focus on enhancing mental health and wellbeing without sacrificing boundaries, sustainable business growth practices, or relationship intimacy from the bedroom to the boardroom. The strategies shared in what feels like a mutual conversation with friends you trust will help you leave new multigenerational imprints and balance boldly.

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