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December 3, 2025 30 mins
Many med spa owners hesitate to partner with a private equity–backed group because they fear losing control of their practice, but the reality is far more nuanced. In this episode, guest John Wheeler, CEO of Alpha Aesthetics Partners and co-founder of Esthetics Center, explains why partnering with a private equity–backed platform is not an exit, but a chance to access broader resources, structure, and support. Tune in to learn what changes come with joining a platform, including new performance expectations, operational structure, and support systems.  

Chapters

00:00 Intro
00:39 Banter
03:16 Guest Background
11:03 What is Alpha Aesthetic Partners?
14:35 Can a Private Equity-Backed Platform Help My Practice?
22:07 How can I discuss benchmarks with my providers?
25:13 Where is aesthetic practice consolidation headed in the next five years?
27:07 Access+
27:41 Legal Takeaways
29:20 Outro

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