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October 8, 2025 31 mins
Ready to fill your med spa with loyal, happy patients? In this episode, Audrey Neff, Chief Marketing Officer of Aviva Aesthetics, breaks down how marketing, sales, and retention work together to attract new patients, convert leads, and keep them coming back. Tune in for actionable marketing strategies to grow your practice, especially if you are asking for a friend.

Chapters

00:00 Intro

00:14 Banter

04:30 Guest Intro

06:00 Guest background

07:29 Tell us about what you do at Aviva Aesthetics. 

15:02 What does marketing even mean and how is it different than sales?

19:08 Are Google Ads and other pay per click advertising still a viable strategy?

22:32 What are the common marketing strategies used in aesthetics?

26:12 How is digital marketing affected by artificial intelligence?

27:49 Access+

28:24 Legal Takeaways

30:23 Outro

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