#164: Build The Team, Build the Dream: Why Your People Are Your Practice With Cortney Hall

Cameron is joined by Cortney Hall, COO of True Medical Spa, and they discuss her extensive experience in the medical aesthetics industry. They talk about the competitive landscape in Utah, the importance of owning your story, and the lessons learned from various roles in the industry. Courtney emphasizes the significance of brand identity, personal growth, and the entrepreneurial spirit that thrives in Utah. They highlight the journey of transitioning to a new practice and the challenges and successes that come with it. In this conversation,

Cameron and Cortney discuss the importance of navigating career transitions, building strong teams, and fostering a supportive work culture. Cortney shares her experiences in leadership, emphasizing the necessity of tough conversations and effective communication in business. They explore how success is defined beyond revenue, focusing on the value of attracting talent through strong leadership and creating an environment where team members feel valued and supported.

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Takeaways:

• The medical aesthetics industry in Utah is highly competitive but filled with talented professionals.
• Believing in abundance rather than scarcity can lead to a healthier business mindset.
• Owning your story allows for personal freedom and growth.
• Networking and relationships are crucial in the business world.
• Success is not just about knowledge; it's about connections and opportunities.
• Staying focused on your own brand identity is essential in a competitive market.
• Self-reflection and learning from experiences are key to personal and professional growth.
• Transitioning to new opportunities can be daunting but rewarding.
• Building a strong team is vital for success in any business.
• It's important to prioritize fulfillment and passion in your work. Sometimes the voice inside you is louder than discomfort.
• A strong team foundation is crucial for business success.
• Tough conversations are essential for team growth.
• Leadership requires investing in team experiences.
• Creating a supportive culture helps retain talent.
• Communication is key to preventing misunderstandings.
• Success is defined by the desire of others to join your team.
• Fear-based leadership can lead to high turnover.
• It's important to focus on what you can control.
• Building relationships with your team enhances workplace culture.

Unlock the Secrets to Success in Medical Aesthetics & Wellness with "Medical Millionaire"

Welcome to "Medical Millionaire," the essential podcast for owners and entrepreneurs in
Medspas, Plastic Surgery, Dermatology, Cosmetic Dental, and Elective Wellness Practices! Dive deep into marketing strategies, scaling your medical practice, attracting high-end clients, and staying ahead with the latest industry trends. Our episodes are packed with insights from industry leaders to boost revenue, enhance patient satisfaction, and master marketing techniques.

Our Host, Cameron Hemphill, has been in Aesthetics for over 10 years and has supported over 1,000 Practices, including 2,300 providers. He has worked with some of the industry's most well-recognized brands, practice owners, and key opinion leaders.

Tune in every week to transform your practice into a thriving, profitable venture with expert guidance on the following categories...

-Marketing
-CRM
-Patient Bookings
-Industry Trends Backed By Data
-EMR's
-Finance
-Sales
-Mindset
-Workflow Automation
-Technology
-Tech Stack
-Patient Retention

Learn how to take your Medical Aesthetics Practice from the following stages....
-Startup
-Growth
-Optimize<