Nemo Radio
Discover the specific strategies, systems & scripts that help Business Coaches, Consultants & Small Business Owners generate quality leads, build their client base and increase revenue using LinkedIn, Webinars, Email, Content Marketing & more! Host John Nemo has been featured in The New York Times, Inc. Magazine, LinkedIn's official marketing blog, American City Business Journals, The Huffington Post, Business Insider, the Entrepreneur On Fire and Social Media Examiner podcasts and many other outlets online. Learn more online at https://linkedinriches.com/ and https://nemomediagroup.com/
Episodes
July 24, 2024 • 17 mins
It started with a pair of shoes - and within moments, my entire business model was turned upside down!
On this episode of Nemo Radio, I reveal how the AI revolution is reshaping the business landscape at lightning speed.
From redefining expertise to transforming customer interactions, discover why embracing AI isn't just an option – it's a necessity for survival in today's marketplace.
We'll also cover how to leverage AI to slash cost...
On this episode of Nemo Radio, I reveal how the AI revolution is reshaping the business landscape at lightning speed.
From redefining expertise to transforming customer interactions, discover why embracing AI isn't just an option – it's a necessity for survival in today's marketplace.
We'll also cover how to leverage AI to slash cost...
Mark as Played
July 17, 2024 • 22 mins
Ever wonder why some businesses effortlessly convert leads while others struggle despite spending thousands?
On this eye-opening episode of Nemo Radio, I pull back the curtain on a recent sales call that exposed the fatal flaw in most lead generation strategies.
What I uncovered will change the way you think about attracting and converting prospects forever.
What You'll Discover:
🎯 2:54 - The shocking truth about why buying expensive ...
On this eye-opening episode of Nemo Radio, I pull back the curtain on a recent sales call that exposed the fatal flaw in most lead generation strategies.
What I uncovered will change the way you think about attracting and converting prospects forever.
What You'll Discover:
🎯 2:54 - The shocking truth about why buying expensive ...
Mark as Played
July 10, 2024 • 24 mins
A LinkedIn post almost cost me a potential client - it was a jaw-dropping moment that reminded me of a critical social media mistake far too many business owners make.
On this episode of Nemo Radio, we'll unpack what happened + how to ensure you avoid this conversion-killing mistake when it comes to your social media posts.
What You'll Discover:
🛑 01:16 - The Temptation to Instantly Publish: The pitfalls of posting every opinion you...
On this episode of Nemo Radio, we'll unpack what happened + how to ensure you avoid this conversion-killing mistake when it comes to your social media posts.
What You'll Discover:
🛑 01:16 - The Temptation to Instantly Publish: The pitfalls of posting every opinion you...
Mark as Played
July 3, 2024 • 22 mins
On this episode, we're diving deep into one of the game-changing concepts in sales: leverage.
Understanding how to position yourself on a sales call can be the difference between a closed deal and a missed opportunity.
What You'll Discover:
🔑 00:17 - The Power of Pricing: Learn how to create authority and credibility by positioning your pricing properly.
🛠️ 01:26 - Building a Best-in-Class Brand: Discover the significance of establis...
Understanding how to position yourself on a sales call can be the difference between a closed deal and a missed opportunity.
What You'll Discover:
🔑 00:17 - The Power of Pricing: Learn how to create authority and credibility by positioning your pricing properly.
🛠️ 01:26 - Building a Best-in-Class Brand: Discover the significance of establis...
Mark as Played
June 26, 2024 • 19 mins
Should you (or the vendors you partner with) guarantee marketing and/or lead generation services?
And what about scenarios like this example: An agency guarantees you X booked appointments per month ... but how do you know the quality of those leads?
On this episode of Nemo Radio, we dive deep into the world of marketing and lead generation guarantees - what they truly mean, some hidden pitfalls, and why they might not be the magic b...
And what about scenarios like this example: An agency guarantees you X booked appointments per month ... but how do you know the quality of those leads?
On this episode of Nemo Radio, we dive deep into the world of marketing and lead generation guarantees - what they truly mean, some hidden pitfalls, and why they might not be the magic b...
Mark as Played
June 19, 2024 • 21 mins
I recently broke one of my cardinal rules for qualifying leads, and it nearly derailed my entire day. 🤦
More important, it revealed some key lessons that you can't afford to ignore when it comes to lead generation and selling your products & services.
It also uncovered a counterintuitive reason why you and I may need to sometimes turn down seemingly "good" leads.
What You'll Discover:
🤝 (00:42) - A surprising strategy for dealin...
More important, it revealed some key lessons that you can't afford to ignore when it comes to lead generation and selling your products & services.
It also uncovered a counterintuitive reason why you and I may need to sometimes turn down seemingly "good" leads.
What You'll Discover:
🤝 (00:42) - A surprising strategy for dealin...
Mark as Played
June 12, 2024 • 14 mins
Are client referrals completely worthless in today's business world? Are they still necessary?
On this episode of Nemo Radio, I'll unpack my personal experiences and insights on client referrals, a cornerstone many swear by for business growth.
But are they as effective as we believe?
What You'll Discover:
📞 00:32 - My surprising experiences with referral calls + the big lesson they revealed.
💼 01:17 - The gap between client endorseme...
On this episode of Nemo Radio, I'll unpack my personal experiences and insights on client referrals, a cornerstone many swear by for business growth.
But are they as effective as we believe?
What You'll Discover:
📞 00:32 - My surprising experiences with referral calls + the big lesson they revealed.
💼 01:17 - The gap between client endorseme...
Mark as Played
Imagine waking up one morning to find your entire business has vanished into thin air.
That's exactly what thought had happened to me on a recent morning. 😮
On this episode of Nemo Radio, you'll discover the eye-opening lessons I learned from this unsettling experience and how you can safeguard your business from a similar fate.
I'll also reveal the single most important asset you're probably neglecting right now -- and how it could...
That's exactly what thought had happened to me on a recent morning. 😮
On this episode of Nemo Radio, you'll discover the eye-opening lessons I learned from this unsettling experience and how you can safeguard your business from a similar fate.
I'll also reveal the single most important asset you're probably neglecting right now -- and how it could...
Mark as Played
May 29, 2024 • 13 mins
If you're sick and tired of sending 1-on-1 LinkedIn messages that go unanswered, then this is the episode you've been waiting for!
It starts with a lesson I first learned in 2012, and had to learn again after sending 8+ messages over 12+ months to a prospect on LinkedIn that got ignored ...
Until one simple tweak to my LinkedIn messaging approach got a nearly INSTANT response.
What You'll Discover:
📅 00:11 - The critical LinkedIn lea...
It starts with a lesson I first learned in 2012, and had to learn again after sending 8+ messages over 12+ months to a prospect on LinkedIn that got ignored ...
Until one simple tweak to my LinkedIn messaging approach got a nearly INSTANT response.
What You'll Discover:
📅 00:11 - The critical LinkedIn lea...
Mark as Played
With a pressing need for a new bookkeeper, I recently found myself on the other side of the sales table, navigating the maze of accountants, bookkeepers & CPAs pitching me their services.
And going through my own process as a "prospect" revealed some key reminders about how you and I should be marketing and selling to our ideal clients online.
What You'll Discover:
🔄 00:18 - The invaluable strategy of reverse engineering your cu...
And going through my own process as a "prospect" revealed some key reminders about how you and I should be marketing and selling to our ideal clients online.
What You'll Discover:
🔄 00:18 - The invaluable strategy of reverse engineering your cu...
Mark as Played
May 15, 2024 • 26 mins
On this episode of Nemo Radio, we'll cover one crucial business truth that we overlook far too often when it comes to building a successful endeavor.
What You'll Discover:
🎯 00:37 - Mindset Shift: How your daily 'yes' and 'no' decisions determine your business success.
🧠 01:20 - Scarcity vs. Abundance: Why saying "no" to unqualified leads protects your energy and time.
🤝 02:47 - Brand Indoctrination: The power of letting your conten...
What You'll Discover:
🎯 00:37 - Mindset Shift: How your daily 'yes' and 'no' decisions determine your business success.
🧠 01:20 - Scarcity vs. Abundance: Why saying "no" to unqualified leads protects your energy and time.
🤝 02:47 - Brand Indoctrination: The power of letting your conten...
Mark as Played
May 8, 2024 • 20 mins
It all started with a malfunctioning garage door opener, a desperate call for help, and two vastly different experiences that revealed invaluable insights into customer service, branding, and how we treat our clients.
What You'll Discover:
🛠️ 02:01 - Understanding Your Customers' Mindset: The importance of considering your clients’ emotional state during stressful situations.
📞 06:04 - Free Troubleshooting Builds Trust: How one comp...
What You'll Discover:
🛠️ 02:01 - Understanding Your Customers' Mindset: The importance of considering your clients’ emotional state during stressful situations.
📞 06:04 - Free Troubleshooting Builds Trust: How one comp...
Mark as Played
March 26, 2024 • 17 mins
Forget logic - when a prospect feels, the deal is sealed.
On this episode of Nemo Radio, we'll take a deep dive into the emotional aspect of sales, personal branding, the psychology of decision-making and much more!
What You'll Discover:
🎙️ 00:10 - Why injecting emotion into your content can supercharge its impact and resonance.
🔍 01:04 - The challenge of penetrating beyond surface-level objections to discover what's truly holding cl...
On this episode of Nemo Radio, we'll take a deep dive into the emotional aspect of sales, personal branding, the psychology of decision-making and much more!
What You'll Discover:
🎙️ 00:10 - Why injecting emotion into your content can supercharge its impact and resonance.
🔍 01:04 - The challenge of penetrating beyond surface-level objections to discover what's truly holding cl...
Mark as Played
March 19, 2024 • 57 mins
As an introvert who hates cold calling, to the point he was almost fired for refusing to use “pushy” sales tactics, Mark Little developed a breakthrough approach to client acquisition and lead generation that 5x'd his financial advisory income, cut his working hours in half and built a book of business featuring 100 “dream” clients.
Today, Mark helps Financial Advisors acquire new clients, increase revenue and generate endless refer...
Today, Mark helps Financial Advisors acquire new clients, increase revenue and generate endless refer...
Mark as Played
March 11, 2024 • 18 mins
One of the biggest failures in the early days of my business cost me $45k that I couldn't afford to lose ... while leading to one of the most valuable client acquisition strategies I've ever discovered as a result.
On this episode of Nemo Radio, we'll take a deep dive into the power of client selection, how to handle skeptical prospects and much more!
What You'll Discover:
🤔 00:07 - The Selection Secret: Uncover why the quality of yo...
On this episode of Nemo Radio, we'll take a deep dive into the power of client selection, how to handle skeptical prospects and much more!
What You'll Discover:
🤔 00:07 - The Selection Secret: Uncover why the quality of yo...
Mark as Played
March 4, 2024 • 16 mins
If you're ready to flip the script on failure, then this is the episode you've been waiting for!
Discover how to conquer sales slumps once and for all with one simple tweak that changes the ENTIRE tone and tenor of the call.
What You'll Discover:
🎯 00:10 - How embracing your sales slumps can be the first step towards breaking through them, turning your lowest points into a foundation for success.
🌟 02:06 - The undeniable power of co...
Discover how to conquer sales slumps once and for all with one simple tweak that changes the ENTIRE tone and tenor of the call.
What You'll Discover:
🎯 00:10 - How embracing your sales slumps can be the first step towards breaking through them, turning your lowest points into a foundation for success.
🌟 02:06 - The undeniable power of co...
Mark as Played
February 27, 2024 • 18 mins
I was really mad when I recorded this episode, since it's such a GREAT idea to record your emotional anguish and then publish it on the internet for all of eternity. 😂
All kidding aside, this isn't just another podcast episode filled with the same old success stories and polished outcomes.
Instead, I'm diving headfirst into the raw, unfiltered essence of what it means to step into the sales arena, to flail and fail, and to learn fro...
All kidding aside, this isn't just another podcast episode filled with the same old success stories and polished outcomes.
Instead, I'm diving headfirst into the raw, unfiltered essence of what it means to step into the sales arena, to flail and fail, and to learn fro...
Mark as Played
February 20, 2024 • 19 mins
Discover how the intersection of your personal passions and polite persistence leads to sales superstardom on this episode of Nemo Radio.
From Pearl Jam to personal stamp collections, this episode is packed with real-life examples of how to personalize your sales approach - and rock your revenue as a result!
(Note: You can also watch this episode on YouTube! 📺)
What You'll Discover:
🎸 00:11 - How to truly stand out from the crowd in ...
From Pearl Jam to personal stamp collections, this episode is packed with real-life examples of how to personalize your sales approach - and rock your revenue as a result!
(Note: You can also watch this episode on YouTube! 📺)
What You'll Discover:
🎸 00:11 - How to truly stand out from the crowd in ...
Mark as Played
February 13, 2024 • 20 mins
In a world where buzzwords dominate the business landscape and every guru has a silver bullet for your woes, we're taking a sharp left turn.
On this episode of Nemo Radio, I'm stripping away the fluff to dive deep into the unspoken truths of bad branding, lackluster marketing, and why these silent killers are choking the life out of your sales.
Forget about the allure of shiny certifications and the promise of potential; it's time to...
On this episode of Nemo Radio, I'm stripping away the fluff to dive deep into the unspoken truths of bad branding, lackluster marketing, and why these silent killers are choking the life out of your sales.
Forget about the allure of shiny certifications and the promise of potential; it's time to...
Mark as Played
February 6, 2024 • 22 mins
Ready to stand out from the sea of sameness on LinkedIn? Then this episode of Nemo Radio is for you!
Discover how to instantly (and easily!) generate the type of content on LinkedIn that leads to meanginful engagement and quality leads.
(Note: You can also watch this episode on YouTube 📺 )
What You'll Discover:
🚀 00:18 - Redefining Engagement: Learn the secret sauce to getting people to not just view, but actually engage with your Li...
Discover how to instantly (and easily!) generate the type of content on LinkedIn that leads to meanginful engagement and quality leads.
(Note: You can also watch this episode on YouTube 📺 )
What You'll Discover:
🚀 00:18 - Redefining Engagement: Learn the secret sauce to getting people to not just view, but actually engage with your Li...
Mark as Played
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