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February 10, 2021 38 min
Digital Ad Market Update: 2/5 - 2/10 2021

Matt, Joe, and Rebecca breakdown all the latest news and trends revolving around the Super Bowl. Tune in to hear everything Of Record. All in 39 minutes or less.

Top Segments:
A stadium filled with cardboard cutouts combined with the lowest at-home viewership numbers in years makes Super Bowl LV like no other. We explain why.

We look into The Weeknd's halftime performance and dive deep into the topic of what it takes to be culturally relevant, especially during covid-times.

The Super Bowl commercials seemed lackluster compared to previous years, and there's no secret why. Stick around until the end to hear our strategy for a memorable super bowl ad.

Articles Mentioned:
Viewership Through the Years: http://bit.ly/3p3PcjV
Historically Low: http://bit.ly/3a32c52
Pepsi's Success: http://bit.ly/3tKqgld
Lackluster Ads: http://bit.ly/2Z4nuJ6
All the Ads: http://bit.ly/3cXKwcQ
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