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November 13, 2018 43 min
Sarah and Irma talk to Rob Wiltsey from Creative Partners.
They have created amazing content for Delta Airlines, The Hollywood Reporter, Goodwill, Monrovia Nurseries, actor Chris Pratt, and of course Sarah and Purpose Life Homes.
This episode is all about 'Storybranding" and how to clarify your message so that your clients will listen. With so many ways to market your business, most people think hiring professionals like Rob and his team at Creative Partners is out of their reach - but they couldn't be more wrong.
Rob breaks it down....
- how to make your content contextual
- he explains narrative content
- how to tell the right story that relatable
- how advertising is shifting
- when it comes to video length, what's the magic number
- how less is almost always best

We hope you enjoy this podcast with Rob Wiltsey and be sure to check out their website https://www.robwiltsey.com/
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