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January 26, 2024 54 mins
In this episode, we talk with Josh Halpern, the CEO of Big Chicken, who has proven to be a visionary leader with a knack for navigating the unique challenges of leading a brand associated with a celebrity owner. Here are some key areas where Josh Halpern's leadership shines:
Podcast Rundown - A Don’t Miss Episode!

Celebrity Branding Done Right: Big Chicken's association with a celebrity owner, in this case, the iconic Shaquille O'Neal, is a testament to the power of celebrity branding. However, Josh Halpern's ability to leverage this star power effectively sets him apart. Under his leadership, Big Chicken has relied on the celebrity factor and built a brand that stands on its merits with outstanding leadership by Josh.

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