Episode Transcript
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(00:06):
Hi, everybody. I'm Lisa Askalis, the Inventress. I'm the CEO and
founder of Inventing a to Z andhere at invent the Inventurous Podcast and always
excited to be a part of thisexposure to new inventors, people who are
seasoned, and we talk about seasons. I have the most amazing guest on
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our podcast today. Her name isCharmaine brad Barry. Charmaine is not only
she's an entrepreneur, she's an inventor, she's a best selling author. She's
a I'm gonna call you a chef, Charmaine, it is such a pleasure
and an honor to have you onThe Inventurous Podcast, and girl, I
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want to eat you up and everythingthat you create, your spices, all
of your books, all of yourcreativity. Charmaine, Welcome to the Inventuous
Podcast. How are you girl?Thank you so much for having me,
Lisa. I am amazing and I'mjust excited and so to be on with
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you. And it's grateful for theopportunity. I love your backdrop. I
love that you're showing, You're onlyshowing some of the things that you do.
So Charmaine, I want to giveyou the opportunity to talk about yourself.
Please share about you. I knowI've tasted your amazing spices. I've
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I think i've finished them all.I do a lot of goodness. Well,
no, I have not finished.But when you sent me so your
your specialty in terms of spices isusing spices without salt, without soading,
without harmful chemicals that are not goodfor us. That's spike our blood pressure,
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that spike our sugar levels, thatspike or cholesterol. I don't even
know how you did that. WhenI tasted your vices, I went to
the moon and back. I wason a cooking tangent. So, Charmaine,
please let's talk. Let's start withthat, because you've got books that
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I want to talk about. Youhave books that I have to talk about
NonStop. But yes, okay,so so again, I am Charmaine Bradberry.
I am a mom, a wife, author, and I also I
like to call myself a spicyologist.And I go by the purpose preneur.
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So I am an entrepreneur, butI like to have some purpose and some
substance and everything that I do.I founded betting Nicode's b Stroke back in
twenty seventeen. Bedding Nicole, thenamesake is my grandmother and sister. They
just losing them encourage me to turnmy pain into purpose and to kind of
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share my story and to see ifI would be able to help others.
During my time in the restaurant,I just wanted to take some healthier options
and offer some healthier alternatives to thecommunity because i live, work, and
play in my community and I'm veryconcerned on what I'm putting out into the
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community. So again, back intwenty seventeen, I just started experimenting with
spices and earths. I started doingmy due diligence and research, reading up
on the medicipal purposes of the earths, how they kind of coincide together,
what kind of brings out what flavor, And it took some trial and area
era. I'm sorry, but bettingthe cold Salt Free Go Make collection was
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born. And I'm so passionate aboutthe salt Free Spice collection because again,
not only did it help me withmy history of chronic hypertension, but it's
helping so many others how to figureout a way to make food taste good
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without all the salt. You know, we're just can now and days We're
just consumed with salt. Everything's fullof sodium, fast food, processed food,
prepackaged food, and we're not readingour labels, We're not paying attention
to what we're ingesting and what we'reputting in our bodies. And that's kind
of my purpose and my goal justto kind of bring, you know,
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a little education to exactly what thesodium does. How you can you know,
curve those things to in essence tobecome a healthier you. So I
went out on this journey. Westarted with three flavors. I have eleven
amazing salt Ree flavors now and I'mjust excited about what you know, God
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is doing with the brand. It'sbeen a long time coming and I'm just
really really excited. So great information. So I want to go move back
a little bit. You talk aboutyou know, you know, doing things
with the purpose. Now you talkedabout your your your family members. So
these family members did they pass awayfrom health issues? Yes? Absolutely.
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My grandmother of course was a littleup and age. However, she still
has some longevity to her life,but she did pass away back in twenty
twelve. Do you know she hadsome you know kids, three different cancers
there were diabetes and some other things. And my twenty nine year old sister
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passed away in twenty fourteen. Hername was Erdale Nicole, twenty nine years
old from diabetes, cardiaca rhythmia.And so when things like that begin to
happen, also in some alcohol useas well. But when I lost my
sister, that was really the changingpoint of my life. That's when I
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knew. From that point everything Idid had to have purpose and so kind
of challenge channeling the grief and notgiving up, you know, because I
was back. I was in undergradschool at the time, and I just
wasn't sure that I would complete mystudies, and I was very challenging time.
But I birth something that you know, they can be proud of a
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legacy, in something that can helpso many other families. What's incredible is
you. I don't even know howyou did this because you have so much
I'm looking at so many things herethat you said to me, and as
I said, I used, Iused the spices, the seasonings, and
I really started really paying attention.I a I've an eighteen month old granddaughter,
and I mean I was diagnosed withblood pressure a long time ago.
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And so I'm pretty cautious. ButI still, I still, I still,
I mean I salt where I usedsalt. Add it is, let's
just say that are not healthy choices. So when I but I'm constantly looking
for healthy choices. And when yousent me your ingredients, I was really
curious, because you know, mostof us think has to be salty to
be nonicious. It's just it's justhow we were raised, right, and
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the your choices. I don't evenknow how you did this. I really
don't, because I experiment are sodelicious, so tasty, and so thoughtful
and so well thought out that Iwill only use your spices on my food.
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I promise you this. I thinkI told you the other day I
made Olivia, my daughter my granddad, and my daughter was talking about wanting
to feed Olivia hash bounce and thingslike that. I said, well,
we could. We could do itin a healthy way. We can slice
up the potatoes and all that stuffand use healthier spices. But that's when
you had already sent me the spices, and I knew I was going to
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use your spices. I love thatyou are thoughtful, and you're you know,
so mindful. Well, of courseyou lost family members, and that
made you more mindful of how theyall of the ingredients work together for a
healthier benefit. Yes, I thinkthat comes from my history of cooking.
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My mom was an amazing cook.She still is. My grandmother was an
amazing cook, and I knew froma little girl that I wanted to cook.
I knew that I wanted to helppeople, and I also knew that
I would own a restaurant one day. So to, you know, live
out that dream is amazing. Buta lot of people run from me when
they see me because they think I'mkind of taking the fun out of eating.
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But I would like to remind peoplethat it's all in moderation and what
you're doing. My brand is isto encourage you to step away from things
that are prepared that we don't knowwhere they come from, and that they
have unhealthy, you know, ingredients. My spices don't have any additives,
preservatives, you know, any chemicals, anything of that nature, because the
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whole goal is a healthier you orme, you know, And so it's
okay to have fault, but whenyou control what you're using, it's better
that way. And when you're payingattention to the labels and reading those labels,
then you kind of change your mindabout a lot of your favorite foods.
You know, just knowing what thingsare, what are inside of things.
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There's a great app called Yuka yUk eight and you can just kind
of scan things and it lets youknow on a scale from zero to one
hundred if it's good for you.Because you have products that claim to be
healthy and good, but when youstart breaking down the ingredients, you realize
they're not as good as they youknow, marketing them to be my stuff
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is great and the good thing gives. Finally, once I was able to
get the University of Georgia and theDepartment of Agriculture to kind of test my
samples and break down those recipes andyou know, inform people what's really in
it, it would It really dida great thing for me because I was
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saying, there's no stable people like, I don't know, I bet there's
some soot in there. So onceI was able to get those nutritional effects
panel labels, that was just likeit kind of signed a deal for me.
You've done so much, you reallyhave, and I've seen all of
it and I've read all of it. Everything, everything from your cookbook,
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Your cookbook, your healthy ingredients.Let me tell you something, everybody,
if you do not have this cookbook, you need to have it. You
have broken things down and made everythingso simple, simple ingredients, and you've
made them absolutely gorgeous. I've neveractually never seen a prettier hot dog.
I was telling you this the othernight. But you're using healthy ingredients.
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And I think most people don't necessarilyknow what's healthy from unhealthy, right,
because we're so much about Like youjust said, this is a health This
is healthy even for the fast themeals that you're feeding your kids. Like
my daughter, does you know something, sometimes food deliveries and then she started
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looking at the back of the packagethe other day and she was like,
oh my gosh, mommy, thisis so filled with sodium. Yes,
you know. I mean, yournatural ingredients are fabulous. They're delicious.
And you you are my go too. You are my go to ingredient.
I promise you. I actually theother day started getting rid of things in
my pantry like you amazing. Youchanged the way I'm seasoning my food.
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You better huge. No, youthat's huge summer from you. That's amazing.
No, because you did your duediligence. You did your I'm not
I cook. I'm not a chef. I cook and I love really good
food and I love flavor. Andthat's why you provide. You provide flavor
in food. I don't. I'mnot a clean food eating person. It's
gotta have some spice, gotta havesome action going on. So really appreciate
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this. And I love so manyof your stories. I mean, you
do so much. Girl. Youhave two books here. I have Honey
Wash Your Face, which which Iabsolutely love. And believe me, I've
read it and I've taken I've actuallyeven bookmarked certain parts of your book.
You know where you you thank peoplefor the guidance and how they have pretty
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much mentored you through things. Youthank people for showing you the leaves of
the ups and the downs in yourlife. And the strap is coming down.
Let's figure out something for this.But anyway, so you have done
so much for so many people andin your words and Charmaine, I have
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to tell you literally the best cookbookever, the best cookbook ever, all
the foods. If you guys cansee this, the pepper egg sandwich.
Yeah, simple things, you know, adding in the VIGI. It's the
little things, and once we gainsome consistency in that, and then it's
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just so much you are better youyou feel. I myself even had to
check myself because going to school,raising two kids under six, I'm in
grad school, I'm trying to runa restaurant over it was a lot.
I'm dealing with deaths, you know, I'm struggling with grief and depression.
And so I give the credit toGod for using me as that vessel to
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encourage other people to move forward.For some weird reason, I've always been
popular in my whole life, andso God just told me a few years
ago, you're not where you shouldbe because I need you to bring more
of me into your business and whatyou do. You have me in your
personal life, but I need toshow through your business, and so what
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other way to show you know,you know, the guide and me through
the business because it's had such apurpose, and the purpose is to help
our culture, African Americans. We'reliving here in our forties and thirties from
heart attacks and strokes and all ofthis stuff, and it doesn't have to
be that way. So I hopethat I bring the awareness that's necessary.
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And I'm just done to keep keepgiving it to whom additioning until it's accepted
because it's a way of life,and you have to want to adapt that,
you know, yeah, he youhave to want to adapt it because
it's hard for people to change,right, Yes, it's hard for people
to adjust. They're what they're usedthey're used to doing. And your your
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food is your health and your wealth. Right, what you put in your
body is your health and is yourwealth because if you're healthy, you are
wealthy. You can run your business. You cannot run a business unless you're
healthy. Correct. You're providing isincredible. Again, I love your backdrop.
I love the things that you're showing. Thank you season, Yes,
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what is your most popular season?So I'm gonna have to give that to
the Nine Earth because I'm actually outof it. There's no back here the
Nine Earth. It's just basically whatit is, nine different earths that are
mixed together. It's an all purposeseason. It takes amazing I sprinkle it
on my popcorn, my stalads,eggs, I mean it goes on everything,
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meets fish, you name it.I have actually been not vegan,
but I have been adapting some plantbased you know items, into my diet
as well. God is good.I met your friend Jaqueline Glass. She's
an amazing woman. I ran acrossher story and I reached out to her,
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and I was so amazed by her. She was that is amazed by
me and what I was doing.And I'm just so grateful for the connection
because again, what I'm doing kindof coincided and what her mission and Brandy
is And so I was fortunate enoughto become a partner my sisters at the
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well and the girlfriends getaway to introducethose spices in that way of cooking to
other women from all over the country. So it's been a blessing. I'm
definitely feeling blessed. It's been ablessing. I'm at all. Yeah,
and I'm so I'm so grateful forJackie introducing us. Yes, and she
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is on such an incredible mission,and I'm so proud of her. Jackie
Glass amazing taking control of her diet, taking control of her life. And
you know, if she talks aboutthis, you know, diabetes and how
she flipped that's which she's flipping.Yes, she did something that people don't
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never heard of. You know,people don't think can happen without medications and
things that is mentioned. What shedid is outstanding and I'm definitely gonna join
that mission and spread the word becauseit's amazing and more people need to hear
about Jackelin's glass story and join themovement. You know, we we are
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each other's keeper, you know wehave to. We are, and we
know that the better we will becomeright, the better. Definitely. So
other up two hands at the time, as I say, sometimes you gotta
use your foot. I'm wearing adress tonight, so I can't lift my
foot up. But it's all aboutthat. It's lifting each other up two
hands at a time and elevating eachother, pulling each other up, showing
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each other. We got just afew minutes on this planet, girl,
and we need to live our best, healthiest lives. And they don't.
You don't. You know, peopledon't run away from Charmaine, run too,
Charmaine, because you do best,the tastiest. And you know when
when people when you say healthy,sometimes people do run. That reason is
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because healthy healthy may sound not notdoes like it doesn't te doesn't sound appealing,
But everything you have is appealing.I'm telling you from thank you everything
everything, and you're doing it rightfrom your book. I take you know
you sent me this insert, Ihave everything saved that you sent me.
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You know today you have all theways of the Lord are loving and faithful.
I love that that Psalm twenty fiveten. Love that your book wash
your face and you think everybody.You're grateful for all of the people who
helped you along your journey, whichI think is so important, very grateful.
I love the fact that you goback to going outside and playing games,
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playing and that's what Jackie is allabout too, jumping rope and being
Kelly. So it's not just whatyou eat, it's how, you know,
become active in your lives. Getyour body movie, get your good
movie. So absolutely everybody needs totaste your spices. They need to get
your cookbook. They have to getthis cookbook. They have to So how
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can everybody reach out to you forme? Yes? Man. So the
books and the spices are on mywebsite, which is Betty Nicole's with thes
dot com. My books are alsoavailable on major platforms like Walmart, Bonds
and Noble, Blue Lout, goodReads, et cetera. And then I
also have two children activity books thatI co wrote with my youngest two kids,
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which are also available on Amazon,Walmart and things like that. Yes,
any questions, I love people tocontact and reach out to me with
any questions or concerns. You canemail on me at info at Betty Nicole's
dot com and we're at betting Nicolson all social media platforms. You are
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so the best Charmaine. You know. I raved about you on the phone
the other night. We stayed onlonger, very very long, because I
really do. I really appreciate whatyou're doing. I appreciate you sharing you
your mission, I you know,just like getting people healthy in a delicious
way. And yes, yes you'vedone it girl, excellent, Yes,
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thank you so much. It's alwaysbeen my background. Healthcare was my initial
background nursing, medical assisting, soI always had a care for people.
I'm always grateful for things that peoplehave done for me. I never forget
even the smallest things, because allthose things kind of build your character and
help you become who you are.So that's why I always go back and
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think people, because people need toknow that they're appreciated. I so agree
with you. So, I meanI lost the page, but I went
down the list of all of thepeople you thank in this book. I
was like, wow, this isamazing. So you have a full page
of thanking people acknowledgements, that's whatyou have. Yeah, I mean you
know, you have the Lord JesusChrist first and foremost, and then you
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have all of your children, yourgrandchildren. I can't even believe you have
grandchildren you have and you how manychildren do you have? I have six
children and I have four bonus.So there's a total team, that's right.
That is that's I was like,okay, so this is this is
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the acknowledgement page. God, thisis just all of the folks that Charmaine
is thankful for, grateful for,and so appreciate that about you. Thank
you. Yeah, an entrepreneur.Entrepreneur is not an easy job. And
when you have a village, goingback to school, there so many years
and so that's why I thank myfamily and my children, my husband for
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just putting up with me and throughthe depression, the ugly things and the
good things and the ups and downs. I'm just grateful. That's why the
honey wash your face comes from.Because we're gonna have those times in our
lives and we're just gonna cry.We're gonna get that good, ugly cry
out because it's a release. Butwhen you're done, I need you to
wash your face because we still havework to do. I still have to
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move toward our purpose. And sothat's what I'm all about, just purpose
that I think that's why they calledme the purpose spreneur. I just try
to bring purpose and everything that Ido, that's what God told me to
do it. I'm just being obedient, honest, and you're doing it.
You're doing such incredible work for Godand for people. And I so appreciate
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you. I really really do.And I'm so thankful. I mean,
this was definitely a divine connection.It really was. I mean, I'm
thankful for Jackie for putting us together. It really, it's so such an
amazing thing. I'm such a foodieand you you you touched my tummy.
You touch my tummy, and youtouch my heart. You touch my heart
first and then you touch my tummy, so so like that. Thank you
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so much for taking the time tobe on our podcast today. You're amazing,
Charmain, You're amazing things. Ohare you? Thank you? Please
mention again all of your social mediaplatforms one more time. Yeah. So
we're at betting Nicols on Facebook,Instagram, Twitter, we're on TikTok,
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we're on LinkedIn. We try tobe as active as we can. And
again, the website is betting nicolsdot com. And I just want to
thank you one last time, Lisa, Thank you for what you do for
so many others. Thank you.We need you, we need more women
like you. And I just thinkit's so amazing the fact that I'm sitting
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here speaking with you. I knowwhat's a divine connection, and I'm just
grateful and I'm I'm excited about whatGod is. You know how it's planning
for us in collaboration and work inthe future. Thank you, Yes,
yes, yes, that's beautiful.Thank you so much for your kind words.
So appreciate you. Sure, Imean, I can't wait to meet
you in person. I know Imay, I may still slide in the
(24:22):
conference. I'm working on it,please do. I want to give you
a big hug and show you howmuch I appreciate you. Thank you.
Charmie, You're welcome. Thank you. Talk to you soon. God bless
you girl, God bless thank yourpeace.