The NAB Podcast

The NAB Podcast

The voice for America’s broadcasters goes behind the mic, covering the topics, issues and innovations that impact America’s broadcasters the most.... Show More
February 24, 2020 23 min
BIA Advisory Services Senior Vice President and Chief Economist Mark Fratrik gives an in-depth account of how much political advertising revenue is in play during 2020, where the dollars will be spent and what strategy broadcasters can employ to entice big spenders.
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